Your website plays a crucial role in the public image of your business. So if you’re not happy with the way it looks, you can end up feeling the same way you do when you’re carrying a few extra pounds or turn up to an event in completely the wrong outfit – like you want to hide away and not talk to anyone.
I hear far too many business owners saying they can’t pursue new business opportunities (like pitching story ideas to journalists, for example) until they have a new site.
But should you let ‘website shame’ hold you back in your business? Absolutely not and in this podcast interview with Laura Husson, I explore why…
Here’s what’s covered in this episode:
How ‘website shame’ can hold you back in your business (and why you shouldn’t let it)
Laura’s tips on improving your website (if you don’t have the budget for a new one)
What to consider before building/commissioning a new website
How having a great website can help you get traditional media coverage
Key resources and links
LeadPages (tool for creating landing pages)
Make journalists fall in love with you (episode 005)
How to build a blog that gets noticed with Kyla Roma (episode 007)
Do you need a press kit? (episode 14)
My Soulful PR group coaching programme (enrolling now for a January 2016 start)
Laura’s free training ground for people considering designing or creating a new website
Laura on Twitter
Laura on Instagram
What to do next
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