[019] Why you need to build a personal brand with Chris Ducker

Why you need to build a personal brand with Chris Ducker

Serial entrepreneur and Youpreneur founder Chris Ducker has been featured in dozens of high-profile publications like Entrepreneur, Business Insider, Inc, Forbes & the Huffington Post. Yet he's never pitched a single story to a journalist.

Chris puts his PR success - and many of his achievements in business - down to having a strong personal brand. In this episode, he shares his tips & advice on how you can do the same. 

Here’s what's covered in this episode:

  • How building a personal brand can help you grow your business 
  • Why Chris believes you need to be prepared to share your personal life (or bits of it) to build your brand
  • How Chris has secured some really major press coverage (despite never having pitched to a journalist)
  • The best social media platforms for building your personal brand
  • How to keep your brand consistent when your business is changing
  • Why Chris believes you need build your brand on and offline (including creating opportunities to meet your 'tribe' in person)

Key resources and links

Chris Ducker's website 

Chris on Twitter, Instagram & Facebook

Chris's podcast interview with Amy Porterfield on email list building 

What to do next

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