Over the last eight months Angela Henderson has added over 2,700 people to her email list.
What's her secret?
A series of 30 day online challenges that have captured the imagination of her target audience (mainly mums of babies and toddlers) and helped build a strong sense of community. In this episode she shares her best tips and tactics for using online challenges to grow your email list.
Here’s what's covered in this episode:
- How Angela's frustration with not being able to find decent toys for her son Finlee turned into a profitable side hustle
- Online challenges: what they are and how can they help you grow your email list
- Deciding what kind of challenge to run and what resources you need
- Why partnering with brands can help you host a more successful challenge (and how to found suitable partners)
- Building a buzz around your challenge
- Making money from your challenge (what's possible and how to do it)
- How to nurture the people who join your email list during a challenge, so they stick around afterwards
How to write awesome press releases (my free five-day course)
Soulful PR Live (meet eight national journalists and find out what they're looking for in a story)
My FREE Soulful PR Facebook Community
What to do next
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