‘Who are you and why should we care?’

A question brand strategist Phil Pallen believes every business owner should be able to answer.

In this episode, he shares his tips on creating a memorable brand.

Here’s what you’ll learn:

  • Phil’s business story: from getting fired by Charlie Sheen to successful branding strategist  
  • Why Phil believes your online persona should match your offline persona
  • Practical ideas for creating a memorable brand identity through your visuals, photography, web copy, social media profiles – and even the products and services you offer
  • How to create a brand sentence (plus how and where to use it)
  • Phil’s formula for writing killer social media bios
  • The role your appearance plays in your brand identity

Key resources

Phil’s website 

Phil on Twitter 

Phil’s book: Shut Up And Tweet

Phil’s podcast No Philtre

Shut Up And Write my pop-up masterclass with Stella Orange (Nov 7)

Soulful Writing (writing masterclass, Nov 24)

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

My Soulful PR group coaching  programme (next intake starts in March 2017)

The Soulful PR Business Club

My FREE Soulful PR Facebook Community

Connect with me on Twitter, Instagram and Facebook

What to do next

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