Over the past four years, Kate has increased her business turnover by 450%. What’s her secret? Blogging.

In this episode, she shares her tips on how you can also use a blog to grow your business.

Here’s what you’ll learn in this episode:

  • Kate's business story - how she created the biggest pet sitting service in Ireland
  • Why every question your customers ask can be used to generate content ideas for your blog
  • How blogging can help you build trust with prospective customers
  • Practical ideas on building a social media following using your blog posts
  • How to create content for the customers you’d love to work with
  • Whether search engine optimisation (SEO) is important for your blog 

Key resources

Soulful Marketing one-day masterclass

2017 media diary to plan your year ahead

My book and media diary special offer

Kate McQuillan’s blog

Kate McQuillan’s Pawsome Media website

The Pet Sitters Ireland Facebook page

Nose of Tralee competition

Marcus Sheridan - The Sales Lion

Podcast episode Facebook advertising strategies that actually work with Marya Jan (episode 79)

Google’s Keyword Planner

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

My Soulful PR group coaching  programme (next intake starts in March 2017)

The Soulful PR Business Club

My FREE Soulful PR Facebook Community

Connect with me on Twitter, Instagram and Facebook

What to do next

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