A knack for explaining complicated topics led Pete Matthew to launch a website simplifying financial advice.

In this episode, he explains why providing people with useful information in the form of blogs, podcasts and video has helped his business double in size.

Here’s what you’ll learn in this episode:

  • Pete’s business story - how he has used content marketing to grow his financial planning business
  • What inspired Pete to launch the Meaningful Money website back in 2010
  • How great content can become a referral engine for your business
  • Tips on choosing the right format for your content
  • Why you need to make yourself easy to find by making use of social media
  • Tools that can help you recycle your content for social media
  • Advice on developing a niche for your business

Key resources

The Soulful PR Studio

Soulful Marketing one-day masterclass

ResponseSource

Meaningful Money

Jacksons Wealth Management

Pat Flynn

The Content Marketing Academy

Advertising Headlines That Make You Rich

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

My Soulful PR group coaching  programme (next intake starts in March 2017)

My FREE Soulful PR Facebook Community

Connect with me on Twitter, Instagram and Facebook

What to do next

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