[361] 15 post ideas for your Facebook group

Do you ever feel all out of ideas for your Facebook group? 

Or maybe you’re just tired of posting the same old stuff and/or looking for ideas to boost engagement in your group. 

This list of go-to posts will you keep you going…even when you’re feeling at your most uninspired. 

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode}


1. Opinions please

Got a new product/service to launch? Ask your members to help you decide on the name/title, which logo design you should use and/or which colour you should stock it in. 

2. Win of the week 

Ask your members to share their biggest ‘win’ of the week. Great for a Friday morning post. 

3. The big promotion 

Invite your members to share something they want to shout about. This could be anything from a new product or service they’re launching to an achievement they are proud of. To avoid people spamming your group with sales pitches, this is best restricted to a specific day/date.

4. Your week in emojis

Ask your members to describe their day/week in three emojis. 

5. Shout out

‘Shout out’ member successes. For best results, shout out several members at a time and tag them into your post. 

6. Honesty time

Invite your members to share one thing they are struggling with right now – something they might feel awkward about sharing outside of the group. 

7. In the news

Is there a news story everyone is talking about right now? Ask your members what they think about it. Bonus tip: don’t share a link to an article someone else has written about it – explain it in your own words (or on video). 

8. Emoji review

Invite your members to review your latest blog post, podcast episode, Youtube video – or your latest Facebook Live video in the group – using just three emojis. 

9. The winning shot

Just had a new set of headshots taken for your business? Share your favourites and ask your followers to vote on their winning shot. You can do the same with product photography. 

10. Home sweet home

Ask your members to post the name of the town/city where they live (or a photo/video). 

11. My favourite place 

Invite your members to share a photo or video of their favourite spot in their home/office. 

12. Sneak peek

Give a sneak peek of a new product/service you’re working on. 

13. Quick tutorial

Shoot a quick ‘how to’ video tutorial showing for your members on a specific topic e.g. how to light their smartphone videos (without any fancy equipment), how to wrap an awkward shaped gift or how to knock up a nativity costume for your child in 30 mins. 

14. Oops I did it again

Share the outtakes from your latest social media video or podcast recording. Or share the pictures that didn’t make it to your feed (e.g. the cat walking across your Instagram flatlay). 

15. Can you guess what it is? 

Share a tool/resource you use in your work and get your members to guess what you use it for. 

Want more? Head over and download the full 31 ideas here. 

Want to go more indepth then head over to my Facebook group engagement Masterclass that you can buy here.

If you are struggling to get engagement on social media then you can buy my social media engagement playbook here.

Podcast shownotes

  • How to sell and create a buzz in your group by asking for feedback on your products (01:44)
  • How to celebrate your group members’ successes and create engagement (3:27)
  • Why you should give members a specific day to promote their own business (04:17)
  • How emojis can be used to get everyone talking (05:28)
  • How to inspire other members by doing a member shout out and share success (5:40)
  • How encouraging honesty amongst members can support members and create engagement  (07:15)
  • How to use a current news story that divides opinion in your Facebook group (and why you should tell it in your own words) (08:28)
  • How to use recent business photos to create engagement (10:34)
  • How you can create engagement just from asking about places (11:51)
  • Why you should get people to share their behind the scenes  (12:57)
  • Why you need to have one clear call to action on your Facebook group post (13:25)
  • How to create content in your Facebook group by being helpful (14:00) 
  • How to get your Facebook group engaged by sharing the bits that go wrong in your business (15:11)
  • Why you need to keep an eye on your content and change it if it’s not working (16:17) 
  • How the Facebook algorithm favours content in groups with comments (17:40)



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