Hosting a podcast can be a great way to promote your business, helping you build authority and trust with prospective (and existing) clients. But for many of us, the idea of starting a podcast can be overwhelming.
In this episode, the podcasting host and expert Colin Gray gives easy-to-follow advice on how to get started.
Here’s what's covered in this episode:
- Colin's business story: how he fell in to podcasting...and turned it into a career
- How podcasting can help you grow your business
- The key questions you should ask yourself before you start a podcast
- Why creating a podcast series can be a better than launching a full-on show
- The essential kit you need to get started with podcasting
- How to promote your podcast and build your audience
Key links and resources
Colin on Twitter & Snapchat @thepodcasthost
Michael Hyatt's This Is Your Life podcast
Colin's round up of the best headset mics
Using Audacity to Create Amazing Podcasts & Audio Recordings (Colin's free video series)
Audacity (free recording and editing software)
Julie Christie's Tea Break Tog podcast
New Media Europe 2016 (Colin and I are both speaking)
My FREE Soulful PR Facebook Community
What to do next
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