My first interview with Instagram expert Sara Tasker has been my most popular podcast episode ever.

So I invited Sara back on as a guest, to find out what has changed on Instagram since her appearance and get an update on ways you can use the platform to grow your business.

Here’s what you’ll learn in this episode:

  • How Sara Tasker got started on Instagram and grew her following to over 180k
  • Sara’s tips on getting started with Instagram to promote your business
  • What Sara thinks about the mix of sharing ‘perfect’ photography and more ‘authentic’ posts
  • Practical ways to determine what type of content is right for your audience
  • Ways to get momentum going by starting conversations with your target audience
  • How to choose the right hashtags for your content - and when you should create your own
  • Tips on using Instagram’s bookmark option to save posts - and build up lists of useful contacts
  • Ways you can use Instagram Stories to improve your visibility
  • Recent changes to Instagram Live and how to make use of them
  • How to deal with negative voices

Key resources

Order the 2018 media diary or join the media diary owners’ club

The Soulful PR Studio

Your Year in PR - my media planning masterclass

Video of Soulful PR Live

Soulful PR for Starters

A PDF guide to navigating the podcast episodes

The new speaking page on my website

Sara Tasker

Sara on Instagram

Sara on Twitter

Sara’s podcast

Mosaico

Bookish Bronte on Instagram

Podcast How to use Instagram to promote your business with Sara Tasker (episode 93)

Soulful PR Podcast Community on Facebook: chat about the show with Janet and other listeners

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

What to do next

If you enjoyed today’s show, please share it using the social media buttons at the top of this page.

I’d also love it if you could take a few minutes to  leave an honest review and rating for the podcast on iTunes. I read every one personally and may even read yours out on the show.

And don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live.

 

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