Eight common concerns about attending Your Year In PR

Thinking about attending Your Year in PR but can’t make up your mind? I get it. It’s perfectly natural to worry about whether you’re making the right decision to attend a conference or workshop. It’s not just about the ticket price. On top of the cost of your ticket, you…

[195] How to build raving fans through livestreaming (and why you need to) with Livestream Katya

In this episode, Katya Varbanova – aka LiveStreamKatya – shares her tips on getting ‘raving fans’ who will spread the word about your business (so you don’t have to). Here’s what you’ll learn in this episode: How Katya turned her obsession with live video into a thriving business Why you…

[194] How to get more engagement in your Facebook group

A thriving Facebook group can help you build relationships with your ideal customers – and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your Facebook group. Here’s what you’ll learn in…

[193] Growth hacking made simple with Vin Clancy

If you’re doing business online, getting your content in front of big audiences can seem impossible – particularly when you’re just getting started. But there are ways you can quickly grow your audience – without spending a ton on advertising. In this episode, growth hacking expert Vin Clancy shares his…

[192] How to get more engagement on your Facebook page

Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business – and reach more prospective clients, But how do you get engagement on your Facebook page – without spending a ton on ads? In this episode, I share…

[191] How to use competitions in your marketing with Kate McQuillan

Hosting a competition can be a great way to generate press coverage for your business and to raise brand awareness with prospective customers. In this episode, Kate McQuillan explains how she created an annual pet competition that has become incredibly popular and helped to boost her business. Here’s what you’ll…

[190] How to pitch yourself as a podcast guest (and why you need to)

Appearing as a guest on a podcast show can be a great way to get known – and get in front of prospective customers and clients. But many podcast hosts are inundated with pitches from people who want to appear on their show. So how can you make sure your…

[189] How to become a media pundit with Dipti Tait

Getting high-profile media coverage for your business can be a game-changer in raising your profile and getting in front of your target audience. In this episode, I talk to hypnotherapist Dipti Tait about the tactics she has been using to get media coverage in national newspapers, magazines and on radio…

[188] How to repurpose your content (and why you need to)

Creating content to promote your business can be time consuming, so it’s a good idea to think about how you can make your content go further. In this episode, I share a step-by-step example of how I have repurposed one piece of content and used it in lots of different…