Janet Murray

Need An Editorial Calendar Template For Your 2020 Marketing Strategy? (Hint: The 2020 Diary Is It!)

You know you need to be more consistent with your content but you’re struggling to get into a rhythm. And you often struggle to come up with ideas for social media updates and for your blog/vlog and email newsletter. Sound familiar? I’ve struggled with this in the past too. I’ll admit I’m not the most... READ MORE

[373] How to get more followers on any social media platform

Want to sell more of your products or services online? Getting more of your ideal customers/clients to follow you on social media can help - a lot.  But how do you increase your social media followers? Do you need to use different strategies for different social media platforms e.g. Facebook, LinkedIn, Twitter or Instagram? And... READ MORE

[372] How to build an engaged online audience

If you want to sell your products or services online you need to build a following. More social media followers, more website visitors and email subscribers. So when you do have something to sell you have an 'audience' of people who already know, like and trust you - which means they're far more likely to... READ MORE

[371] How to develop a Facebook page strategy

Want to improve your Facebook page engagement? Creating a strategy that sets out what you’re going to post, when and where will help a lot. This doesn’t need to be complicated. You just need to decide on the following: How regularly you are going to post on your Facebook page What days and times you... READ MORE

[370] How sharing personal experiences can boost engagement on your Facebook page

Over the past few days, I’ve shared with you the four types of post that will attract engagement on your Facebook page. These are: I need to know this I know about that This is what I think I know how that feels Over the past few days, you’ve tackled the first three types of... READ MORE

[369] Why opinionated content works well for your Facebook page (and how to do it well)

People love to share their ideas - particularly on divisive topics. That’s why content that asks people to state their opinions generally works well on your Facebook page.  I generally refer to this as ‘This is what I think’ content.  This is one of four types of content that generate lots of engagement.  I need... READ MORE

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