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How To Create A Business Blog – May 26

A business blog can help you build influence, strengthen your relationship with clients and attract new ones.

But if you’re short on time, it can feel like an overwhelming task.

With the right approach, a blog needn’t be drain on your time. In fact it can be an absolute joy to create. And in this one-day masterclass, I’ll show you how.

Here’s what you’ll learn:

  • How to choose the right platform for your blog (or make more of the one you currently use)
  • How to develop compelling content for written, audio and video content (and make sure you never run out of ideas)
  • How to create and use shareable images in your blog posts (and on social media)
  • How to promote your blog content (and leave your audience wanting more)

I like to keep my classes really practical. So you’ll be looking at websites, watching video clips, making simple images and exploring new social media platforms.

I’d love every participant to leave with a plan of how they will develop their blog over the 2 weeks that follow (and I’ll be checking in with you to see how you’re doing).

Five reasons why you’ll want to train with me

I have my own successful PR blog and 15 years’ experience writing and editing for national newspapers and magazines - one and offline - including: the Guardian, Telegraph, Times, Independent, Daily Mail, Sun, Mirror & more. You can read some of my articles for the Guardian here.

I’ve delivered training in writing and social media to hundreds of organisations from microbusinesses to bluechip companies. You can read about the results I’ve helped clients achieve here and here.

I only train a maximum of six people at a time, so you’ll get plenty of individual attention

I run masterclasses from my beautiful garden studio in Kent, with delicious, home made food provided by the No 84 tearoom

Gravesend is an absolute doddle to get to. It’s just 21 minutes by high-speed train from London St Pancras (or 17 minutes if you travel to nearby Ebbsfleet). If you’re driving, it’s just off the A2 (near Bluewater shopping centre and the Dartford Crossing) and there’s plenty of free parking here.

As it’s the first time I’ve run this masterclass, I’m offering it at just £99 (plus VAT) per person. The usual price will be £199 (plus VAT).

To book your place, click here [ADD LINK]

In the meantime, my blog is full of advice and guidance. If you’re new to the world of blogging, you might want to start with these articles:

How to write a blog post every day (21 tips to get you started) Note: you don’t need to create content every day to have a successful blog. This article is more about getting into good habits, like regular content creation.

How to write ridiculously useful web copy