Small business

Three ways you can rock at PR in 2016

Has PR been on your to-do list for a while? Have you been putting it off until you have more time, money or a better website (or something other excuse entirely)...? Maybe you’ve had some media coverage already. But you want to go bigger and better: more national coverage, more prestigious titles or get yourself... READ MORE

Christmassy PR ideas it's not too late to pitch

Got a story idea with a Christmassy theme? If you’re looking for PR coverage in monthly titles, which generally work several months ahead, you’ve probably missed your chance. You may also be too late for some weeklies. But if you act now, there’s still plenty of time to place festive stories (including post-Christmas stories for January) in... READ MORE

What to do when you feel like giving up

I've run two marathons and the hardest part was definitely the last 800m. Both times round, I remember seeing the 800m marker and thinking there was no way I could make it to the next one (600m). And the next one (400m). And the next one (200m). And the next one (the finish). Even at the... READ MORE

How to get journalists to write about your business

If you’re reading this post, I’m guessing you’re keen to get media coverage for your business or brand. Perhaps you’ve tried pitching a few ideas to journalists but they've been rejected or ignored It could be that you’ve had a few successes, but would love to get more consistent media coverage Or maybe you’re so darn... READ MORE

Three design tweaks every PR savvy business owner should make

One of the most common questions I get asked (apart from 'how do I get PR?') is 'who's your designer?' While I’m no design expert, I’ve made a few changes to my branding that have had a noticeable impact on my website traffic, social media engagement and sign ups to my email list. So I... READ MORE

Pin It on Pinterest

The content planning masterclass for coaches, creatives and entrepreneurs - Nov 14th & 15th