Soulful PR Podcast with Janet Murray |PR|Marketing|Social Media https://www.janetmurray.co.uk Janet Murray - create a buzz around your business. Sun, 27 May 2018 11:22:14 +0000 en-GB hourly 1 https://wordpress.org/?v=4.9.6 Learn how to get PR for your business that will help you grow your email list, social media followers and your client list. If you’re an entrepreneur wanting to get coverage in newspapers, magazines, and on radio & TV, tune in every Friday for insider tips and easy-to-implement strategies from award-winning Guardian journalist Janet Murray. You’ll hear inspiring interviews with entrepreneurs who are using traditional PR alongside blogging, webinars, email marketing and social media platforms like Facebook, Twitter, Pinterest, Instagram and Youtube to attract leads and grow their business. A must-listen for fans of Amy Porterfield, Pat Flynn, John Lee Dumas, Chris Ducker, Michael Hyatt , Lewis Howes and Cliff Ravenscraft. Janet Murray Janet Murray janetmurrayuk@gmail.com janetmurrayuk@gmail.com (Janet Murray) Janet Murray 2017 Helping entrepreneurs to create PR opportunities - media coverage in newspapers, magazines, and on radio & TV alongside blogging, webinars, email marketing and social media UK weekly [261] How to survive your first five years in business with Mike Kawula https://www.janetmurray.co.uk/surviving-your-first-five-years-in-business-with-mike-kawula/ Fri, 25 May 2018 08:13:49 +0000 https://www.janetmurray.co.uk/?p=16312 https://www.janetmurray.co.uk/surviving-your-first-five-years-in-business-with-mike-kawula/#respond https://www.janetmurray.co.uk/surviving-your-first-five-years-in-business-with-mike-kawula/feed/ 0 <p>Mike Kawula, author and serial entrepreneur, has taken three businesses from zero to seven figures in the first 36 months.  In this podcast episode he shares practical steps you can take to ensure your business thrives in the first five years. Here’s what you’ll learn in this episode: Mike’s business story (3:20) Why everything doesn’t... <a class="more-link" href="https://www.janetmurray.co.uk/surviving-your-first-five-years-in-business-with-mike-kawula/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/surviving-your-first-five-years-in-business-with-mike-kawula/">[261] How to survive your first five years in business with Mike Kawula</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Mike Kawula, author and serial entrepreneur, has taken three businesses from zero to seven figures in the first 36 months.  In this podcast episode he shares practical steps you can take to ensure your business thrives in the first five years.

Here’s what you’ll learn in this episode:

  • Mike’s business story (3:20)
  • Why everything doesn’t have to be perfect to get started (7:10)
  • Why you shouldn’t worry what people think (and how celebrating your wins along the way will help) (10:25)
  • Why you need to spend more time working on your business, not in your business (16:55)
  • How to start using your time more effectively for your business (18:05)
  • How to structure your time on social media (25:15)
  • Four key steps to help entrepreneurs  (28:55)
  • Why you should track your stats to work out which platforms to focus on (34:00)
  • How to use online challenges to grow your business (35:26)

Resources

Mike on Twitter and Facebook

Episode 133: How to grow your following on Twitter with Mike Kawula

Mike Kawula and Sheena White’s book: Self Employed Now WTF

Gleam

KingSumo

Media Influence Live

Soulful PR Studio

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

 

The post [261] How to survive your first five years in business with Mike Kawula appeared first on Janet Murray.

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Mike Kawula, author and serial entrepreneur, has taken three businesses from zero to seven figures in the first 36 months.  In this podcast episode he shares practical steps you can take to ensure your business thrives in the first five years. Mike Kawula, author and serial entrepreneur, has taken three businesses from zero to seven figures in the first 36 months.  In this podcast episode he shares practical steps you can take to ensure your business thrives in the first five years. Here’s what you’ll learn in this episode: Mike’s business story (3:20) Why everything doesn’t... READ MORE Janet Murray 41:15
[260] How to turn failure into success https://www.janetmurray.co.uk/how-to-turn-failure-into-success/ Mon, 21 May 2018 19:18:04 +0000 https://www.janetmurray.co.uk/?p=16045 https://www.janetmurray.co.uk/how-to-turn-failure-into-success/#respond https://www.janetmurray.co.uk/how-to-turn-failure-into-success/feed/ 0 <p>In this episode I share practical tips and strategies for turning failure into success, based on my own recent experience of dropping out a marathon and successfully completing another weeks later. Listen to this episode to find out what practical steps I took to turn my failure into a success, and how those lessons can... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-turn-failure-into-success/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-turn-failure-into-success/">[260] How to turn failure into success</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode I share practical tips and strategies for turning failure into success, based on my own recent experience of dropping out a marathon and successfully completing another weeks later.

Listen to this episode to find out what practical steps I took to turn my failure into a success, and how those lessons can be applied to your business.

Here’s what you’ll learn in this episode:

  • Why I pulled out of the London Marathon a few weeks ago (7:15)
  • Why taking action immediately after failure is important (8:40)
  • How I changed my strategy to achieve my goal of finishing (12:40)
  • My process for dealing with failure (18:32)
  • What you can learn from failure (and how it can spur you on) (21:08)
  • Why accountability is important (but you shouldn’t let it overwhelm you) (25:18)
  • How visualising your success can improve your mindset (26:40)
  • Why you need to be able to change direction if your plan isn’t working (29:56)

Resources

Episode 252: How to bounce back from setbacks

Ectopic Pregnancy Trust

Media Influence Live

Soulful PR Studio

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

 

The post [260] How to turn failure into success appeared first on Janet Murray.

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In this episode I share practical tips and strategies for turning failure into success, based on my own recent experience of dropping out a marathon and successfully completing another weeks later. Listen to this episode to find out what practical step... In this episode I share practical tips and strategies for turning failure into success, based on my own recent experience of dropping out a marathon and successfully completing another weeks later. Listen to this episode to find out what practical steps I took to turn my failure into a success, and how those lessons can... READ MORE Janet Murray 36:18
[259] How to build a loyal following on Twitter with Madalyn Sklar https://www.janetmurray.co.uk/how-to-build-a-loyal-following-on-twitter-with-madalyn-sklar/ Thu, 17 May 2018 21:05:49 +0000 https://www.janetmurray.co.uk/?p=15906 https://www.janetmurray.co.uk/how-to-build-a-loyal-following-on-twitter-with-madalyn-sklar/#respond https://www.janetmurray.co.uk/how-to-build-a-loyal-following-on-twitter-with-madalyn-sklar/feed/ 0 <p>Do you feel lost on Twitter and unsure how to utilise it effectively for your business? Listen to this episode for practical tips and strategies on starting conversations, using Twitter lists, getting involved with Twitter chats and how to grow your community online with Twitter marketing expert Madalyn Sklar. Here’s what you’ll learn in this... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-build-a-loyal-following-on-twitter-with-madalyn-sklar/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-a-loyal-following-on-twitter-with-madalyn-sklar/">[259] How to build a loyal following on Twitter with Madalyn Sklar</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel lost on Twitter and unsure how to utilise it effectively for your business?

Listen to this episode for practical tips and strategies on starting conversations, using Twitter lists, getting involved with Twitter chats and how to grow your community online with Twitter marketing expert Madalyn Sklar.

Here’s what you’ll learn in this episode:

  • Madalyn’s business story (3:06)
  • An introduction to Twitter chats (8:24)
  • How to use Twitter effectively for your business (9:52)
  • Why you need to be consistent on Twitter and show up frequently (10:40)
  • How to encourage conversations and engagement on Twitter (15:25)
  • Does hosting a Twitter chat annoy your regular followers? (19:01)
  • How to respond to notifications and tag others in your tweets (21:38)
  • Why you should reply to comments with a video (25:40)
  • How to use Twitter lists to be more organised (29:03)
  • How to use Twitter chats to promote your business and build a community (35:30)
  • Why you shouldn’t just use Twitter for broadcasting (41:20)
  • Use the hashtag #jmpodcast to discuss this episode with Janet and Madalyn!

Resources

Madalyn Sklar’s Website

Madalyn Sklar on Twitter and LinkedIn

Episode 151: How to use Twitter chats to promote your business with Sian Conway

#TwitterSmarter Chat with Madalyn Sklar

#SocialROI Chat with Madalyn Sklar

#ContentHour with Janet Murray

Madalyn Sklar’s Free Course: The secret sauce to boosting your online presence

Media Influence Live

Soulful PR Studio

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

The post [259] How to build a loyal following on Twitter with Madalyn Sklar appeared first on Janet Murray.

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Do you feel lost on Twitter and unsure how to utilise it effectively for your business? Listen to this episode for practical tips and strategies on starting conversations, using Twitter lists, getting involved with Twitter chats and how to grow your co... Do you feel lost on Twitter and unsure how to utilise it effectively for your business? Listen to this episode for practical tips and strategies on starting conversations, using Twitter lists, getting involved with Twitter chats and how to grow your community online with Twitter marketing expert Madalyn Sklar. Here’s what you’ll learn in this... READ MORE Janet Murray 47:48
[258] How to get testimonials that convert into sales https://www.janetmurray.co.uk/how-to-get-testimonials-that-convert-into-sales/ Mon, 14 May 2018 18:44:38 +0000 https://www.janetmurray.co.uk/?p=15883 https://www.janetmurray.co.uk/how-to-get-testimonials-that-convert-into-sales/#respond https://www.janetmurray.co.uk/how-to-get-testimonials-that-convert-into-sales/feed/ 0 <p>Testimonials are so much more than getting your customers to say nice things about you – they’re an essential part of your sales funnel. In this episode, I explain how to get testimonials that convert into sales for your business – and why you shouldn’t let your customers write them for you. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-get-testimonials-that-convert-into-sales/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-testimonials-that-convert-into-sales/">[258] How to get testimonials that convert into sales</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Testimonials are so much more than getting your customers to say nice things about you – they’re an essential part of your sales funnel.

In this episode, I explain how to get testimonials that convert into sales for your business – and why you shouldn’t let your customers write them for you.

Here’s what you’ll learn in this episode:

  • What’s the point of testimonials? (4:42)
  • What makes a great testimonial (6:58)
  • Examples of effective testimonials for a product and service based businesses(10:90)
  • The two types of testimonials you should be trying to get from your customers (13:25)
  • How a results-based testimonial can work for a product (18:17)
  • How to get testimonials that address your customers’ objections – before they’ve even raise them (20:30)
  • Why you shouldn’t let your customers write their own testimonials (26:10)
  • The three questions you need to ask your customers to get a great testimonial (28:35)

Resources

Media Influence Live

Soulful PR Studio

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

 

The post [258] How to get testimonials that convert into sales appeared first on Janet Murray.

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Testimonials are so much more than getting your customers to say nice things about you – they’re an essential part of your sales funnel. In this episode, I explain how to get testimonials that convert into sales for your business – and why you shouldn’... Testimonials are so much more than getting your customers to say nice things about you – they’re an essential part of your sales funnel. In this episode, I explain how to get testimonials that convert into sales for your business – and why you shouldn’t let your customers write them for you. Here’s what you’ll... READ MORE Janet Murray 35:28
[257] Do you need to pay to play? https://www.janetmurray.co.uk/do-you-need-to-pay-to-play/ Thu, 10 May 2018 21:31:43 +0000 https://www.janetmurray.co.uk/?p=15873 https://www.janetmurray.co.uk/do-you-need-to-pay-to-play/#respond https://www.janetmurray.co.uk/do-you-need-to-pay-to-play/feed/ 0 <p>If you have big business goals, investing in attending events, training or coaching with key influencers in your industry, can help you get there faster. But what if you don’t have the budget to ‘pay to play’? Is it possible to achieve your business ambitions without significant financial investment? And is it right to ‘buy’... <a class="more-link" href="https://www.janetmurray.co.uk/do-you-need-to-pay-to-play/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/do-you-need-to-pay-to-play/">[257] Do you need to pay to play?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you have big business goals, investing in attending events, training or coaching with key influencers in your industry, can help you get there faster.

But what if you don’t have the budget to ‘pay to play’? Is it possible to achieve your business ambitions without significant financial investment? And is it right to ‘buy’ opportunities to get closer to the people who can help you achieve your goals?

Here’s what you’ll learn in this controversial episode:

  • What ‘pay to play’ means to me (5:35)
  • Why ‘pay to play’ doesn’t always involve spending money (6:15)
  • How attending live events gets you noticed (8:06)
  • How I feel when people say ‘I can’t afford it’ (11:30)
  • Why ‘pay to play’ also means investing your time and energy in learning and networking (15:20)
  • My own ‘pay to play’ journey and what you can learn from it (17:05)
  • Why ‘pay to play’ isn’t about buying your way in, but about creating opportunities which you then have to deliver on (29:43)
  • How it benefits you to spend time with people who are further along in their business than you (31:35)
  • How much I’ve invested in attending events and training (36:35)
  • Why it’s all about giving and not just taking (39:02)
  • What you can do if you can’t afford to ‘pay to play’ (41:40)

Resources

Blog Post: How to land high profile speaking opportunities

Youpreneur Summit with Chris Ducker

Youpreneur Membership Community with Chris Ducker

CMA Live with Chris Marr

Episode 159: Growing your online business through live events with Chris Ducker

Episode 233: How to monetise your brand with Chris Ducker

Episode 57: How to get people to say yes to you with Matthew Kimberley

Episode 73: How to build a brand people fall in love with Lou Mongello

Episode 47: How to build and promote a profitable online business with Patricia Van Den Akker

Episode 53: Why most people are horrible at telling stories with Peter Shankman

Episode 51: How to use live events to promote your brand with Chris Marr

Episode 175: How to make money from your creative business with Jeff Goins

Episode 157: How to be more productive with Mike Vardy

Episode 165: How to get booked and paid to speak with Grant Baldwin

Social Media World Live

London Book Fair

Inbound Conference – Boston

Blog post: How to attend a conference on a budget

Soulful PR Studio

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

The post [257] Do you need to pay to play? appeared first on Janet Murray.

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If you have big business goals, investing in attending events, training or coaching with key influencers in your industry, can help you get there faster. But what if you don’t have the budget to ‘pay to play’? If you have big business goals, investing in attending events, training or coaching with key influencers in your industry, can help you get there faster. But what if you don’t have the budget to ‘pay to play’? Is it possible to achieve your business ambitions without significant financial investment? And is it right to ‘buy’... READ MORE Janet Murray 47:02
[256] How to promote an online challenge https://www.janetmurray.co.uk/how-to-promote-online-challenges/ Mon, 07 May 2018 19:02:02 +0000 https://www.janetmurray.co.uk/?p=15847 https://www.janetmurray.co.uk/how-to-promote-online-challenges/#respond https://www.janetmurray.co.uk/how-to-promote-online-challenges/feed/ 0 <p>Around 1800 people signed up for my recent Facebook page engagement challenge – would you like to know how? In this episode, I share my best tips and strategies for promoting an online challenge (or any product or service launch). Here’s what you’ll learn this episode: Why you may need a reality check if you’re... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-promote-online-challenges/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-promote-online-challenges/">[256] How to promote an online challenge</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Around 1800 people signed up for my recent Facebook page engagement challenge – would you like to know how?

In this episode, I share my best tips and strategies for promoting an online challenge (or any product or service launch).

Here’s what you’ll learn this episode:

  • Why you may need a reality check if you’re selling/promoting online (3:35)
  • How to start promoting your challenge with a pre-launch phase (5:24)
  • How to set up a waiting list for a challenge (7:37)
  • Why your email list is vital for a launch plus some surprising statistics about the sign ups for my recent online challenge (9:30)
  • How to market a launch through your email list (14:20)
  • How to create a successful Facebook ad for your online challenge or launch (15:40)
  • Other ways to promote your online challenge (18:00)

Resources

7 Day Free Facebook Page Engagement Challenge

LeadPages

Episode 254: How to build your email list through online challenges

Episode 178: How to plan a social media campaign for a launch

Episode 117: How to create a successful product launch with Natalie Lussier

Infusionsoft

Soulful PR Studio

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

 

The post [256] How to promote an online challenge appeared first on Janet Murray.

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Around 1800 people signed up for my recent Facebook page engagement challenge – would you like to know how? In this episode, I share my best tips and strategies for promoting an online challenge (or any product or service launch). Around 1800 people signed up for my recent Facebook page engagement challenge – would you like to know how? In this episode, I share my best tips and strategies for promoting an online challenge (or any product or service launch). Here’s what you’ll learn this episode: Why you may need a reality check if you’re... READ MORE Janet Murray 20:27
[255] Why customer care should be part of your marketing strategy with Dan Gingiss https://www.janetmurray.co.uk/why-customer-care-should-be-part-of-your-marketing-strategy-with-dan-gingiss/ Thu, 03 May 2018 21:17:55 +0000 https://www.janetmurray.co.uk/?p=15843 https://www.janetmurray.co.uk/why-customer-care-should-be-part-of-your-marketing-strategy-with-dan-gingiss/#respond https://www.janetmurray.co.uk/why-customer-care-should-be-part-of-your-marketing-strategy-with-dan-gingiss/feed/ 0 <p>Dan Gingiss, author of the book ‘Winning at Customer Care’, explains how you can use social media to improve your customers overall experience of your brand, from turning detractors into raving fans, to learning what features or products you should sell next. Here’s what you’ll learn this episode: Dan’s business story (3:50) 8 Steps to... <a class="more-link" href="https://www.janetmurray.co.uk/why-customer-care-should-be-part-of-your-marketing-strategy-with-dan-gingiss/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-customer-care-should-be-part-of-your-marketing-strategy-with-dan-gingiss/">[255] Why customer care should be part of your marketing strategy with Dan Gingiss</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Dan Gingiss, author of the book ‘Winning at Customer Care’, explains how you can use social media to improve your customers overall experience of your brand, from turning detractors into raving fans, to learning what features or products you should sell next.

Here’s what you’ll learn this episode:

  • Dan’s business story (3:50)
  • 8 Steps to better customer care and how to put these into practice (5:34)
  • How social media can be used as a learning tool to find out what is working in your business (9:34)
  • How you can use social media to turn detractors into customers (10:30)
  • How listening to your customers can inspire new features and products for your business (15:10)
  • How to use your customers queries or problems to create content that will help them (17:25)
  • Why you should consider your customers overall experience and how you can get them to share positively about your brand (23:10)
  • The benefits of having CRM systems in place and how you can use them to improve your customers experience (24:35)
  • What automation and ‘chat bots’ mean for the future of customer service communication (26:30)
  • The importance of replying to all your customers on social media, even those who are complimenting your brand (28:47)

Resources

Dan Gingiss’ Website

Dan Gingiss on LinkedIn and Twitter

Dan Gingiss’ Book Winning at Customer Care

Social Media Marketing World

7 Day Free Facebook Page Engagement Challenge

Soulful PR Studio

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

The post [255] Why customer care should be part of your marketing strategy with Dan Gingiss appeared first on Janet Murray.

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Dan Gingiss, author of the book ‘Winning at Customer Care’, explains how you can use social media to improve your customers overall experience of your brand, from turning detractors into raving fans, to learning what features or products you should sel... Dan Gingiss, author of the book ‘Winning at Customer Care’, explains how you can use social media to improve your customers overall experience of your brand, from turning detractors into raving fans, to learning what features or products you should sell next. Here’s what you’ll learn this episode: Dan’s business story (3:50) 8 Steps to... READ MORE Janet Murray 32:04
[254] How to build your email list through online challenges https://www.janetmurray.co.uk/how-to-build-your-email-list-through-online-challenges/ Mon, 30 Apr 2018 20:08:44 +0000 https://www.janetmurray.co.uk/?p=15835 https://www.janetmurray.co.uk/how-to-build-your-email-list-through-online-challenges/#respond https://www.janetmurray.co.uk/how-to-build-your-email-list-through-online-challenges/feed/ 0 <p>Ever seen people talking about ‘online challenges’ and wondered what they are or how they could help your business? In this episode I explain what online challenges are, and give practical tips on how you can use them to create an amazing connection with your customers, grow your audience, and make sales. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-build-your-email-list-through-online-challenges/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-email-list-through-online-challenges/">[254] How to build your email list through online challenges</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Ever seen people talking about ‘online challenges’ and wondered what they are or how they could help your business?

In this episode I explain what online challenges are, and give practical tips on how you can use them to create an amazing connection with your customers, grow your audience, and make sales.

Here’s what you’ll learn this episode:

  • What is an online challenge? (10:22)
  • The benefits of hosting an online challenge for your business (11:28)
  • The four things to bare in mind when picking a topic for your challenge (15:10)
  • How I’ve used online challenges to sell my products/events (16:27)
  • Why you need to give them a specific win at the end of the challenge (17:40)
  • Why you need to ‘tap into people’s pain’ when marketing your challenge (19:15)
  • How to come up with ideas for online challenges (including if you’re a product based business) (21:20)
  • How using online challenges can help to build amazing connections with your audience (26:58)
  • How to construct your challenge (29:08)
  • How to lead people into a sale after the challenge (31:47)
  • How to use email automation for your challenges (but why it isn’t vital) (32:50)

Resources

7 Day Free Facebook Page Engagement Challenge

Infusionsoft

MailChimp

AWeber

Soulful PR Studio

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

The post [254] How to build your email list through online challenges appeared first on Janet Murray.

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Ever seen people talking about ‘online challenges’ and wondered what they are or how they could help your business? In this episode I explain what online challenges are, and give practical tips on how you can use them to create an amazing connection wi... Ever seen people talking about ‘online challenges’ and wondered what they are or how they could help your business? In this episode I explain what online challenges are, and give practical tips on how you can use them to create an amazing connection with your customers, grow your audience, and make sales. Here’s what you’ll... READ MORE Janet Murray 35:41
[253] How to land guest appearances on podcasts with Nicole Holland https://www.janetmurray.co.uk/how-to-land-guest-appearances-on-podcasts-with-nicole-holland/ Thu, 26 Apr 2018 21:28:01 +0000 https://www.janetmurray.co.uk/?p=15828 https://www.janetmurray.co.uk/how-to-land-guest-appearances-on-podcasts-with-nicole-holland/#respond https://www.janetmurray.co.uk/how-to-land-guest-appearances-on-podcasts-with-nicole-holland/feed/ 0 <p>Would you like to be a guest on a podcast but are unsure how to go about it?  Perhaps you’ve already made some guest appearances on podcasts but would like to do more. Nicole Holland is an expert on podcast guesting and shares practical tips on how to find suitable podcasts for your business, how... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-land-guest-appearances-on-podcasts-with-nicole-holland/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-land-guest-appearances-on-podcasts-with-nicole-holland/">[253] How to land guest appearances on podcasts with Nicole Holland</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you like to be a guest on a podcast but are unsure how to go about it?  Perhaps you’ve already made some guest appearances on podcasts but would like to do more.

Nicole Holland is an expert on podcast guesting and shares practical tips on how to find suitable podcasts for your business, how to connect with podcast hosts online and how to land the interviews you want.

Here’s what you’ll learn this episode:

  • Nicole’s business story (6:05)
  • Why you should be a guest on someone else’s podcast (9:00)
  • How podcasting can build your visibility and authority on a topic (10:50)
  • How to repurpose your podcast interviews into extra content (12:25)
  • Why you need to connect with podcasters who have the right audience for you (even if their audience is smaller) (13:55)
  • How to decide which podcasts to be on and how to find them (22:05)
  • How to land the podcast interviews you want (24:04)
  • How to use your personal story to engage and connect with people (26:15)
  • Why taking the ‘less easy’ route can be more effective in appearing on your favourite podcasts – and what you need to do (32:50)
  • How to prepare for a podcast interview (42:01)
  • What makes a great podcast guest pitch (43:10)

Resources

Nicole Holland’s Website

Nicole Holland on YouTube and Twitter

Nicole Holland’s Crib Sheet to Send to Podcast Hosts before your Interview

Entrepreneurs on Fire Podcast

Social Media Marketing World

The Perfect Close by James Muir

Episode 190: How to pitch yourself as a podcast guest (and why you need to)

Episode 80: Three must-do tips for pitching yourself as a podcast

Youtube Video: How to pitch yourself as a podcast guest

Media Influence Live

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

The post [253] How to land guest appearances on podcasts with Nicole Holland appeared first on Janet Murray.

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Would you like to be a guest on a podcast but are unsure how to go about it?  Perhaps you’ve already made some guest appearances on podcasts but would like to do more. Nicole Holland is an expert on podcast guesting and shares practical tips on how to ... Would you like to be a guest on a podcast but are unsure how to go about it?  Perhaps you’ve already made some guest appearances on podcasts but would like to do more. Nicole Holland is an expert on podcast guesting and shares practical tips on how to find suitable podcasts for your business, how... READ MORE Janet Murray 53:52
[252] How to bounce back from setbacks https://www.janetmurray.co.uk/how-to-bounce-back-from-setbacks/ Mon, 23 Apr 2018 20:53:42 +0000 https://www.janetmurray.co.uk/?p=15822 https://www.janetmurray.co.uk/how-to-bounce-back-from-setbacks/#respond https://www.janetmurray.co.uk/how-to-bounce-back-from-setbacks/feed/ 0 <p>In this episode I share practical tips and strategies for bouncing back from setbacks, based on my own London Marathon experience (sadly I had to withdraw from the race due to heat exhaustion). Here’s what you’ll learn this episode: Background to entering (and training for) the London Marathon 2018 (2:28) Why the weather reports for... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-bounce-back-from-setbacks/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-bounce-back-from-setbacks/">[252] How to bounce back from setbacks</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode I share practical tips and strategies for bouncing back from setbacks, based on my own London Marathon experience (sadly I had to withdraw from the race due to heat exhaustion).

Here’s what you’ll learn this episode:

  • Background to entering (and training for) the London Marathon 2018 (2:28)
  • Why the weather reports for the marathon day concerned me but I went for it anyway (7:50)
  • Why I made the decision to pull out half way through (10:10)
  • The first step I take when I experience a setback (14:15)
  • What I could have done to avoid this setback (17:45)
  • Why you have to readjust your goals sometimes to achieve what you want in the long run (20:15)
  • How to consider the next steps to help you recover from your setback (22:40)

Resources

London Marathon 2018

The Ectopic Pregnancy Trust

Media Influence Live

Soulful PR Podcast Guide

My YouTube channel

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional

Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

The post [252] How to bounce back from setbacks appeared first on Janet Murray.

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In this episode I share practical tips and strategies for bouncing back from setbacks, based on my own London Marathon experience (sadly I had to withdraw from the race due to heat exhaustion). Here’s what you’ll learn this episode: Background to enter... In this episode I share practical tips and strategies for bouncing back from setbacks, based on my own London Marathon experience (sadly I had to withdraw from the race due to heat exhaustion). Here’s what you’ll learn this episode: Background to entering (and training for) the London Marathon 2018 (2:28) Why the weather reports for... READ MORE Janet Murray 25:17
[251] How to turn LinkedIn conversations into sales with Jo Saunders https://www.janetmurray.co.uk/how-to-turn-linkedin-conversations-into-sales-with-jo-saunders/ Thu, 19 Apr 2018 20:26:26 +0000 https://www.janetmurray.co.uk/?p=15819 <p>Have you connected with prospective customers on LinkedIn but are unsure how to turn those conversations into sales? Jo Saunders, a LinkedIn and social media marketing expert, explains how you can use the platform to build your visibility, authority and influence for your business. Here’s what you’ll learn this episode: Jo’s business story (4:12) How... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-turn-linkedin-conversations-into-sales-with-jo-saunders/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-turn-linkedin-conversations-into-sales-with-jo-saunders/">[251] How to turn LinkedIn conversations into sales with Jo Saunders</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Have you connected with prospective customers on LinkedIn but are unsure how to turn those conversations into sales? Jo Saunders, a LinkedIn and social media marketing expert, explains how you can use the platform to build your visibility, Have you connected with prospective customers on LinkedIn but are unsure how to turn those conversations into sales? Jo Saunders, a LinkedIn and social media marketing expert, explains how you can use the platform to build your visibility, authority and influence for your business. Here’s what you’ll learn this episode: Jo’s business story (4:12) How... READ MORE Janet Murray 38:03 Bonus Episode recorded live at The London Book Fair: How to develop an entrepreneurial mindset as an author https://www.janetmurray.co.uk/live-at-the-london-book-fair-how-to-develop-an-entrepreneurial-mindset-as-an-author/ Thu, 19 Apr 2018 09:42:00 +0000 https://www.janetmurray.co.uk/?p=15793 <p>In this bonus episode, recorded live at The London Book Fair, I explain how you can make money as an author, including examples of how I monetised my book, Your Press Release is Breaking My Heart. Here’s what you’ll learn this episode: Why you no longer need to wait ‘to be picked’ by traditional publishing... <a class="more-link" href="https://www.janetmurray.co.uk/live-at-the-london-book-fair-how-to-develop-an-entrepreneurial-mindset-as-an-author/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/live-at-the-london-book-fair-how-to-develop-an-entrepreneurial-mindset-as-an-author/">Bonus Episode recorded live at The London Book Fair: How to develop an entrepreneurial mindset as an author</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this bonus episode, recorded live at The London Book Fair, I explain how you can make money as an author, including examples of how I monetised my book, Your Press Release is Breaking My Heart. Here’s what you’ll learn this episode: Why you no longe... In this bonus episode, recorded live at The London Book Fair, I explain how you can make money as an author, including examples of how I monetised my book, Your Press Release is Breaking My Heart. Here’s what you’ll learn this episode: Why you no longer need to wait ‘to be picked’ by traditional publishing... READ MORE Janet Murray 16:33 [250] How to use email marketing to promote live events https://www.janetmurray.co.uk/how-to-use-email-marketing-to-promote-live-events/ Mon, 16 Apr 2018 21:37:02 +0000 https://www.janetmurray.co.uk/?p=15786 <p>If you need to sell tickets for live events, email marketing is by far the most effective strategy. But what should you include in your marketing emails? What kind of subject headers should you use? And how often should your be emailing your list about your event? In this episode, I share practical email marketing... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-use-email-marketing-to-promote-live-events/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-use-email-marketing-to-promote-live-events/">[250] How to use email marketing to promote live events</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you need to sell tickets for live events, email marketing is by far the most effective strategy. But what should you include in your marketing emails? What kind of subject headers should you use? And how often should your be emailing your list about... If you need to sell tickets for live events, email marketing is by far the most effective strategy. But what should you include in your marketing emails? What kind of subject headers should you use? And how often should your be emailing your list about your event? In this episode, I share practical email marketing... READ MORE Janet Murray 27:10 [249] How to get booked as a speaker with Simone Vincenzi https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker-with-simone-vincenzi/ Thu, 12 Apr 2018 21:19:07 +0000 https://www.janetmurray.co.uk/?p=15777 <p>Do you want to land more speaking gigs to help promote your business or become an expert in your field? Simone Vincenzi has spoken at over 200 events this year and gives fantastic advice on how to get yourself booked, how to get ‘bums on seats’ at your own events and how you can sell... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker-with-simone-vincenzi/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker-with-simone-vincenzi/">[249] How to get booked as a speaker with Simone Vincenzi</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you want to land more speaking gigs to help promote your business or become an expert in your field? Simone Vincenzi has spoken at over 200 events this year and gives fantastic advice on how to get yourself booked, Do you want to land more speaking gigs to help promote your business or become an expert in your field? Simone Vincenzi has spoken at over 200 events this year and gives fantastic advice on how to get yourself booked, how to get ‘bums on seats’ at your own events and how you can sell... READ MORE Janet Murray 59:15 [248] How to use social media to promote live events https://www.janetmurray.co.uk/how-to-promote-your-live-events-on-social-media/ Mon, 09 Apr 2018 20:20:53 +0000 https://www.janetmurray.co.uk/?p=15761 <p>Are you running a live event or workshop and wondering how to promote it more effectively? In this episode, I share my top tips including how you can create valuable content that will help to promote your live event across all social media platforms – without ever appearing too ‘salesy’. Here’s what you’ll learn this... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-promote-your-live-events-on-social-media/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-promote-your-live-events-on-social-media/">[248] How to use social media to promote live events</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you running a live event or workshop and wondering how to promote it more effectively? In this episode, I share my top tips including how you can create valuable content that will help to promote your live event across all social media platforms – ... Are you running a live event or workshop and wondering how to promote it more effectively? In this episode, I share my top tips including how you can create valuable content that will help to promote your live event across all social media platforms – without ever appearing too ‘salesy’. Here’s what you’ll learn this... READ MORE Janet Murray 26:04 [247] How to find customers on Twitter (and how to make it easier for them to find you) with Samantha Kelly https://www.janetmurray.co.uk/how-to-find-customers-on-twitter-with-samantha-kelly/ Thu, 05 Apr 2018 20:41:08 +0000 https://www.janetmurray.co.uk/?p=15754 <p>Do you feel like you’re tweeting into a black hole? Samantha Kelly from The Tweeting Goddess is an expert on making Twitter work for your business. Listen to this episode to find out how you can attract new customers on Twitter, connect with useful people within your industry and use the platform to ‘get noticed’.... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-find-customers-on-twitter-with-samantha-kelly/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-find-customers-on-twitter-with-samantha-kelly/">[247] How to find customers on Twitter (and how to make it easier for them to find you) with Samantha Kelly</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like you’re tweeting into a black hole? Samantha Kelly from The Tweeting Goddess is an expert on making Twitter work for your business. Listen to this episode to find out how you can attract new customers on Twitter, Do you feel like you’re tweeting into a black hole? Samantha Kelly from The Tweeting Goddess is an expert on making Twitter work for your business. Listen to this episode to find out how you can attract new customers on Twitter, connect with useful people within your industry and use the platform to ‘get noticed’.... READ MORE Janet Murray 43:41 [246] How to make money from live events https://www.janetmurray.co.uk/how-to-make-money-from-live-events/ Mon, 02 Apr 2018 21:05:48 +0000 https://www.janetmurray.co.uk/?p=15704 <p>Are you considering hosting your own live event but are worried about how to make it profitable for your business? In this episode, I share five tips on how to make money from live events – including the other key benefits running live events will bring you and your business. Here’s what you’ll learn this... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-make-money-from-live-events/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-make-money-from-live-events/">[246] How to make money from live events</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you considering hosting your own live event but are worried about how to make it profitable for your business? In this episode, I share five tips on how to make money from live events – including the other key benefits running live events will brin... Are you considering hosting your own live event but are worried about how to make it profitable for your business? In this episode, I share five tips on how to make money from live events – including the other key benefits running live events will bring you and your business. Here’s what you’ll learn this... READ MORE Janet Murray 33:54 [245] What you need to know about GDPR with Suzanne Dibble https://www.janetmurray.co.uk/what-you-need-to-know-about-gdpr-with-suzanne-dibble/ Thu, 29 Mar 2018 20:18:50 +0000 https://www.janetmurray.co.uk/?p=15696 <p>If you’re doing business in the EU – or with anyone living there – you need to be aware of new data protection regulations (known as GDPR) that come into force in May. In this episode, legal expert Suzanne Dibble, explains what you need to know about GDPR and how it could affect your business.... <a class="more-link" href="https://www.janetmurray.co.uk/what-you-need-to-know-about-gdpr-with-suzanne-dibble/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/what-you-need-to-know-about-gdpr-with-suzanne-dibble/">[245] What you need to know about GDPR with Suzanne Dibble</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re doing business in the EU – or with anyone living there – you need to be aware of new data protection regulations (known as GDPR) that come into force in May. In this episode, legal expert Suzanne Dibble, If you’re doing business in the EU – or with anyone living there – you need to be aware of new data protection regulations (known as GDPR) that come into force in May. In this episode, legal expert Suzanne Dibble, explains what you need to know about GDPR and how it could affect your business.... READ MORE Janet Murray 30:29 [244] Why I changed the name of my sellout live event https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-live-event/ Mon, 26 Mar 2018 21:06:31 +0000 https://www.janetmurray.co.uk/?p=15665 <p>Do you struggle to make big decisions for your business? In this episode I share the reasons why I decided to change the name (and format) of my sell out live event Soulful PR Live, along with some practical tips that will help you make decisions in your own business. Here’s what you’ll learn this... <a class="more-link" href="https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-live-event/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-live-event/">[244] Why I changed the name of my sellout live event</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to make big decisions for your business? In this episode I share the reasons why I decided to change the name (and format) of my sell out live event Soulful PR Live, along with some practical tips that will help you make decisions in yo... Do you struggle to make big decisions for your business? In this episode I share the reasons why I decided to change the name (and format) of my sell out live event Soulful PR Live, along with some practical tips that will help you make decisions in your own business. Here’s what you’ll learn this... READ MORE Janet Murray 35:38 [243] How to get media famous with Suzi Grant https://www.janetmurray.co.uk/how-to-get-media-famous-with-suzi-grant/ Fri, 23 Mar 2018 06:33:12 +0000 https://www.janetmurray.co.uk/?p=15656 <p>Suzi Grant has used her retirement to set up a successful blog and Instagram account which has led to major media coverage in high-profile publications like the New York Times and Daily Mail. In this episode, Suzi shares her tips on what it takes to grow a following on social media – and why it’s... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-get-media-famous-with-suzi-grant/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-media-famous-with-suzi-grant/">[243] How to get media famous with Suzi Grant</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Suzi Grant has used her retirement to set up a successful blog and Instagram account which has led to major media coverage in high-profile publications like the New York Times and Daily Mail. In this episode, Suzi Grant has used her retirement to set up a successful blog and Instagram account which has led to major media coverage in high-profile publications like the New York Times and Daily Mail. In this episode, Suzi shares her tips on what it takes to grow a following on social media – and why it’s... READ MORE Janet Murray 43:54 [242] How to get more engagement on social media https://www.janetmurray.co.uk/how-to-get-more-engagement-on-social-media/ Tue, 20 Mar 2018 06:27:34 +0000 https://www.janetmurray.co.uk/?p=15608 <p>Do you feel like you’re wasting time on social media because no one is responding to what you share?   In this episode, I share four tips on how to create content that people will engage with. The three things you should try to achieve with your content (2:07) Why you should try to solve... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-social-media/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-social-media/">[242] How to get more engagement on social media</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like you’re wasting time on social media because no one is responding to what you share?   In this episode, I share four tips on how to create content that people will engage with. The three things you should try to achieve with your conten... Do you feel like you’re wasting time on social media because no one is responding to what you share?   In this episode, I share four tips on how to create content that people will engage with. The three things you should try to achieve with your content (2:07) Why you should try to solve... READ MORE Janet Murray 19:30 [241] How to build your email list via a YouTube channel with Jessica Dante https://www.janetmurray.co.uk/how-to-build-your-email-list-via-a-youtube-channel-with-jessica-dante/ Fri, 16 Mar 2018 06:15:19 +0000 https://www.janetmurray.co.uk/?p=15573 <p>Launching the YouTube channel Love and London helped Jessica Dante start a successful travel guide business. In this episode Jessica shares the marketing tactics she’s used on YouTube to build her email list and generate income in her business. Here’s what you’ll learn this episode: Jessica’s business story (2:16) The products Jessica sells and how... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-build-your-email-list-via-a-youtube-channel-with-jessica-dante/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-email-list-via-a-youtube-channel-with-jessica-dante/">[241] How to build your email list via a YouTube channel with Jessica Dante</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Launching the YouTube channel Love and London helped Jessica Dante start a successful travel guide business. In this episode Jessica shares the marketing tactics she’s used on YouTube to build her email list and generate income in her business. Launching the YouTube channel Love and London helped Jessica Dante start a successful travel guide business. In this episode Jessica shares the marketing tactics she’s used on YouTube to build her email list and generate income in her business. Here’s what you’ll learn this episode: Jessica’s business story (2:16) The products Jessica sells and how... READ MORE Janet Murray 44:21 [240] How to drive more traffic to your business blog https://www.janetmurray.co.uk/how-to-drive-more-traffic-to-your-business-blog/ Tue, 13 Mar 2018 05:56:59 +0000 https://www.janetmurray.co.uk/?p=15565 <p>Would you like to attract more readers to your business blog? In this episode, I explain the four things you need to do to get more eyeballs on your content. Here’s what you’ll learn this episode: Why you need to build as many links back to your blog as possible (2:42) The importance of attracting... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-drive-more-traffic-to-your-business-blog/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-drive-more-traffic-to-your-business-blog/">[240] How to drive more traffic to your business blog</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you like to attract more readers to your business blog? In this episode, I explain the four things you need to do to get more eyeballs on your content. Here’s what you’ll learn this episode: Why you need to build as many links back to your blog a... Would you like to attract more readers to your business blog? In this episode, I explain the four things you need to do to get more eyeballs on your content. Here’s what you’ll learn this episode: Why you need to build as many links back to your blog as possible (2:42) The importance of attracting... READ MORE Janet Murray 16:26 [239] How to attract more traffic to your website with Terra Dawn https://www.janetmurray.co.uk/how-to-attract-more-traffic-to-your-website-with-terra-dawn/ Thu, 08 Mar 2018 21:04:06 +0000 https://www.janetmurray.co.uk/?p=15558 <p>Are you blogging about your business but not getting enough traffic to your website? In this episode, Terra Dawn shares her secrets on how to get more visitors your website and how to convert that traffic into customers. Here’s what you’ll learn this episode: Terra’s Business Story (2:52) Why website traffic is so important (3:55)... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-attract-more-traffic-to-your-website-with-terra-dawn/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-attract-more-traffic-to-your-website-with-terra-dawn/">[239] How to attract more traffic to your website with Terra Dawn</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you blogging about your business but not getting enough traffic to your website? In this episode, Terra Dawn shares her secrets on how to get more visitors your website and how to convert that traffic into customers. Are you blogging about your business but not getting enough traffic to your website? In this episode, Terra Dawn shares her secrets on how to get more visitors your website and how to convert that traffic into customers. Here’s what you’ll learn this episode: Terra’s Business Story (2:52) Why website traffic is so important (3:55)... READ MORE Janet Murray 50:34 [238] Three types of blog posts you should be creating regularly https://www.janetmurray.co.uk/three-types-blog-posts-creating-regularly/ Mon, 05 Mar 2018 21:40:16 +0000 https://www.janetmurray.co.uk/?p=15546 <p>Do you struggle to come up with content ideas for your blog?  In this episode, I share three types of blog posts you should be creating regularly for your small business.     Here’s what you’ll learn this episode: How you can use Google to find out what people are searching for (2:16) Why using more... <a class="more-link" href="https://www.janetmurray.co.uk/three-types-blog-posts-creating-regularly/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/three-types-blog-posts-creating-regularly/">[238] Three types of blog posts you should be creating regularly</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to come up with content ideas for your blog?  In this episode, I share three types of blog posts you should be creating regularly for your small business.     Here’s what you’ll learn this episode: How you can use Google to find out wha... Do you struggle to come up with content ideas for your blog?  In this episode, I share three types of blog posts you should be creating regularly for your small business.     Here’s what you’ll learn this episode: How you can use Google to find out what people are searching for (2:16) Why using more... READ MORE Janet Murray 14:28 [237] How to launch a membership site for your business with Anissa Holmes https://www.janetmurray.co.uk/launch-membership-site-business-anissa-holmes/ Thu, 01 Mar 2018 15:03:24 +0000 https://www.janetmurray.co.uk/?p=15531 <p>Dr Anissa Holmes transformed her struggling dental practice into a highly profitable business in less than a year – using online marketing strategies and Facebook advertising. Now she helps others do the same. In this episode Anissa explains how she built a thriving membership community and a profitable sales funnel for her business. Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/launch-membership-site-business-anissa-holmes/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/launch-membership-site-business-anissa-holmes/">[237] How to launch a membership site for your business with Anissa Holmes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Dr Anissa Holmes transformed her struggling dental practice into a highly profitable business in less than a year – using online marketing strategies and Facebook advertising. Now she helps others do the same. Dr Anissa Holmes transformed her struggling dental practice into a highly profitable business in less than a year – using online marketing strategies and Facebook advertising. Now she helps others do the same. In this episode Anissa explains how she built a thriving membership community and a profitable sales funnel for her business. Here’s what... READ MORE Janet Murray 36:51 [236] Why you need a blog for your business https://www.janetmurray.co.uk/why-you-need-a-blog-for-your-business/ Tue, 27 Feb 2018 02:25:45 +0000 https://www.janetmurray.co.uk/?p=15503 <p>Are you struggling to attract traffic to your website? Or finding that your visitors don’t convert into customers?  In this episode, I explain the top five reasons for having a blog on your website and why it’s essential to grow your business and make more sales.     Here’s what you’ll learn this episode: How having... <a class="more-link" href="https://www.janetmurray.co.uk/why-you-need-a-blog-for-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-you-need-a-blog-for-your-business/">[236] Why you need a blog for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you struggling to attract traffic to your website? Or finding that your visitors don’t convert into customers?  In this episode, I explain the top five reasons for having a blog on your website and why it’s essential to grow your business and make ... Are you struggling to attract traffic to your website? Or finding that your visitors don’t convert into customers?  In this episode, I explain the top five reasons for having a blog on your website and why it’s essential to grow your business and make more sales.     Here’s what you’ll learn this episode: How having... READ MORE Janet Murray 14:47 [235] How to create multiple streams of income with Dorie Clark https://www.janetmurray.co.uk/how-to-create-multiples-of-income-with-dorie-clark/ Thu, 22 Feb 2018 23:10:08 +0000 https://www.janetmurray.co.uk/?p=15465 <p>Dorie Clark is a marketing and branding expert, professional speaker and author.  She helps business owners make a living doing what they love through her popular books and online courses. In this episode Dorie explains, and gives examples of, how you can create multiple income streams for your business.   Here’s what you’ll learn this... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-create-multiples-of-income-with-dorie-clark/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-multiples-of-income-with-dorie-clark/">[235] How to create multiple streams of income with Dorie Clark</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Dorie Clark is a marketing and branding expert, professional speaker and author.  She helps business owners make a living doing what they love through her popular books and online courses. In this episode Dorie explains, and gives examples of, Dorie Clark is a marketing and branding expert, professional speaker and author.  She helps business owners make a living doing what they love through her popular books and online courses. In this episode Dorie explains, and gives examples of, how you can create multiple income streams for your business.   Here’s what you’ll learn this... READ MORE Janet Murray 41:34 [234] Why you should put your prices on your website https://www.janetmurray.co.uk/why-you-should-put-your-prices-on-your-website/ Mon, 19 Feb 2018 20:33:22 +0000 https://www.janetmurray.co.uk/?p=15431 <p>Do you think putting prices on your website will deter clients or customers? In this episode, I discuss the three common reasons small business owners give me for not putting their prices on their website and what I think of them. Here’s what you’ll learn in this episode: Why putting your prices on your website... <a class="more-link" href="https://www.janetmurray.co.uk/why-you-should-put-your-prices-on-your-website/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-you-should-put-your-prices-on-your-website/">[234] Why you should put your prices on your website</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you think putting prices on your website will deter clients or customers? In this episode, I discuss the three common reasons small business owners give me for not putting their prices on their website and what I think of them. Do you think putting prices on your website will deter clients or customers? In this episode, I discuss the three common reasons small business owners give me for not putting their prices on their website and what I think of them. Here’s what you’ll learn in this episode: Why putting your prices on your website... READ MORE Janet Murray 22:00 [233] How to monetise your personal brand with Chris Ducker https://www.janetmurray.co.uk/how-to-monetise-your-personal-brand-with-chris-ducker/ Thu, 15 Feb 2018 18:17:49 +0000 https://www.janetmurray.co.uk/?p=15391 <p>Chris Ducker is a serial entrepreneur, podcaster, author, and founder of the Youpreneur community.  He also owns several businesses, employing up to 400 staff, and is a trusted international business mentor. In this episode, Chris talks about how you can monetise and grow your personal brand. Here’s what you’ll learn this episode: Chris Ducker’s business... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-monetise-your-personal-brand-with-chris-ducker/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-monetise-your-personal-brand-with-chris-ducker/">[233] How to monetise your personal brand with Chris Ducker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Chris Ducker is a serial entrepreneur, podcaster, author, and founder of the Youpreneur community.  He also owns several businesses, employing up to 400 staff, and is a trusted international business mentor. In this episode, Chris Ducker is a serial entrepreneur, podcaster, author, and founder of the Youpreneur community.  He also owns several businesses, employing up to 400 staff, and is a trusted international business mentor. In this episode, Chris talks about how you can monetise and grow your personal brand. Here’s what you’ll learn this episode: Chris Ducker’s business... READ MORE Janet Murray 45:23 [232] Dealing with prospective customers who say ‘I can’t afford it’ https://www.janetmurray.co.uk/232-dealing-with-prospective-customers-who-say-i-cant-afford-it/ Tue, 13 Feb 2018 10:24:53 +0000 https://www.janetmurray.co.uk/?p=15352 <p>Regardless of the price point for your product or service, you’ll always have some customers who say they can’t afford it.   That doesn’t necessarily mean you’re too expensive though or that you should start handing out discounts.   Here’s what you’ll learn in this episode: Why objections on pricing don’t necessarily mean you’re too... <a class="more-link" href="https://www.janetmurray.co.uk/232-dealing-with-prospective-customers-who-say-i-cant-afford-it/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/232-dealing-with-prospective-customers-who-say-i-cant-afford-it/">[232] Dealing with prospective customers who say ‘I can’t afford it’</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Regardless of the price point for your product or service, you’ll always have some customers who say they can’t afford it.   That doesn’t necessarily mean you’re too expensive though or that you should start handing out discounts. Regardless of the price point for your product or service, you’ll always have some customers who say they can’t afford it.   That doesn’t necessarily mean you’re too expensive though or that you should start handing out discounts.   Here’s what you’ll learn in this episode: Why objections on pricing don’t necessarily mean you’re too... READ MORE Janet Murray 26:58 [231] How to charge what you’re worth with Sigrun https://www.janetmurray.co.uk/231-how-to-charge-what-youre-worth-with-sigrun/ Thu, 08 Feb 2018 23:34:15 +0000 https://www.janetmurray.co.uk/?p=15312 <p>Do you struggle to set your prices? Or find yourself undercharging for your product or services?   If so, you’ll love this episode with Sigrun, a business strategist and lifestyle entrepreneur, who has grown her income from zero to seven figures in four years, by confidently raising her prices and charging what she’s worth.   Here’s... <a class="more-link" href="https://www.janetmurray.co.uk/231-how-to-charge-what-youre-worth-with-sigrun/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/231-how-to-charge-what-youre-worth-with-sigrun/">[231] How to charge what you’re worth with Sigrun</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to set your prices? Or find yourself undercharging for your product or services?   If so, you’ll love this episode with Sigrun, a business strategist and lifestyle entrepreneur, who has grown her income from zero to seven figures in fou... Do you struggle to set your prices? Or find yourself undercharging for your product or services?   If so, you’ll love this episode with Sigrun, a business strategist and lifestyle entrepreneur, who has grown her income from zero to seven figures in four years, by confidently raising her prices and charging what she’s worth.   Here’s... READ MORE Janet Murray 41:16 [230] How to make more money in your business https://www.janetmurray.co.uk/how-to-make-more-money-in-your-business/ Mon, 05 Feb 2018 23:03:45 +0000 https://www.janetmurray.co.uk/?p=15264 <p>Do you feel like you’re not making enough money in your business? In this episode, I share six reasons why you’re not making enough money in your business and offer you some practical solutions you can implement immediately to turn things around. Here’s what you’ll learn:- Undercharging and how to go about rectifying this (2:32)... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-make-more-money-in-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-make-more-money-in-your-business/">[230] How to make more money in your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like you’re not making enough money in your business? In this episode, I share six reasons why you’re not making enough money in your business and offer you some practical solutions you can implement immediately to turn things around. Do you feel like you’re not making enough money in your business? In this episode, I share six reasons why you’re not making enough money in your business and offer you some practical solutions you can implement immediately to turn things around. Here’s what you’ll learn:- Undercharging and how to go about rectifying this (2:32)... READ MORE Janet Murray 17:36 [229] How to get big press coverage on a small business budget with Sally Bunkham https://www.janetmurray.co.uk/how-to-get-big-press-coverage-on-a-small-business-budget/ Fri, 02 Feb 2018 06:24:44 +0000 https://www.janetmurray.co.uk/?p=15230 <p>In this episode, Sally Bunkham – founder of Mumsback, which provides luxury gift hampers for new mums –  explains how she’s secured high-profile press coverage – in just ten months of being in business. Here’s what you’ll learn in this episode: Sally’s business story  – how getting pregnant two months after her first baby was... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-get-big-press-coverage-on-a-small-business-budget/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-big-press-coverage-on-a-small-business-budget/">[229] How to get big press coverage on a small business budget with Sally Bunkham</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, Sally Bunkham – founder of Mumsback, which provides luxury gift hampers for new mums –  explains how she’s secured high-profile press coverage – in just ten months of being in business. Here’s what you’ll learn in this episode: Sally’s... In this episode, Sally Bunkham – founder of Mumsback, which provides luxury gift hampers for new mums –  explains how she’s secured high-profile press coverage – in just ten months of being in business. Here’s what you’ll learn in this episode: Sally’s business story  – how getting pregnant two months after her first baby was... READ MORE Janet Murray 40:06 [228] How to land a regular column in a newspaper or magazine https://www.janetmurray.co.uk/how-to-land-a-regular-column-in-a-newspaper-or-magazine-2/ Mon, 29 Jan 2018 18:31:05 +0000 https://www.janetmurray.co.uk/?p=15155 <p>Getting a regular column in a newspaper or magazine can be a really good way to help grow your business. In this episode, I share my advice on how to land a regular column and why it’s a good PR move. Here’s what you’ll learn in this episode: How most editors choose writers for their... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-land-a-regular-column-in-a-newspaper-or-magazine-2/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-land-a-regular-column-in-a-newspaper-or-magazine-2/">[228] How to land a regular column in a newspaper or magazine</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting a regular column in a newspaper or magazine can be a really good way to help grow your business. In this episode, I share my advice on how to land a regular column and why it’s a good PR move. Here’s what you’ll learn in this episode: How most ... Getting a regular column in a newspaper or magazine can be a really good way to help grow your business. In this episode, I share my advice on how to land a regular column and why it’s a good PR move. Here’s what you’ll learn in this episode: How most editors choose writers for their... READ MORE Janet Murray 10:39 [227] How to make more sales (without being spammy) with Jessica Lorimer https://www.janetmurray.co.uk/how-to-make-more-sales-without-being-spammy-with-jessica-lorimer/ Fri, 26 Jan 2018 06:42:21 +0000 https://www.janetmurray.co.uk/?p=15093 <p>If selling makes you feel uncomfortable it can really hold you back in your business. In this episode, sales coach Jessica Lorimer talks about the steps to follow if you’re just starting out or if you’re looking to overhaul your sales strategy. Here’s what you’ll learn in this episode: Jessica Lorimer’s business story – how... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-make-more-sales-without-being-spammy-with-jessica-lorimer/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-make-more-sales-without-being-spammy-with-jessica-lorimer/">[227] How to make more sales (without being spammy) with Jessica Lorimer</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If selling makes you feel uncomfortable it can really hold you back in your business. In this episode, sales coach Jessica Lorimer talks about the steps to follow if you’re just starting out or if you’re looking to overhaul your sales strategy. If selling makes you feel uncomfortable it can really hold you back in your business. In this episode, sales coach Jessica Lorimer talks about the steps to follow if you’re just starting out or if you’re looking to overhaul your sales strategy. Here’s what you’ll learn in this episode: Jessica Lorimer’s business story – how... READ MORE Janet Murray 36:05 [226] How to find journalists’ contact details https://www.janetmurray.co.uk/226-find-journalists-contact-details/ Mon, 22 Jan 2018 21:58:59 +0000 https://www.janetmurray.co.uk/?p=15056 <p>If you want to secure media coverage for your business in newspapers, magazines, websites and on radio and TV, finding out exactly the right person to get your idea in front of – the person who can make a decision about whether to run your story – is vital. In this episode, I share my... <a class="more-link" href="https://www.janetmurray.co.uk/226-find-journalists-contact-details/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/226-find-journalists-contact-details/">[226] How to find journalists’ contact details</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to secure media coverage for your business in newspapers, magazines, websites and on radio and TV, finding out exactly the right person to get your idea in front of – the person who can make a decision about whether to run your story – is v... If you want to secure media coverage for your business in newspapers, magazines, websites and on radio and TV, finding out exactly the right person to get your idea in front of – the person who can make a decision about whether to run your story – is vital. In this episode, I share my... READ MORE Janet Murray 6:19 [225] How to land your first TEDx talk with Helen Packham https://www.janetmurray.co.uk/how-to-land-your-first-tedx-talk-with-helen-packham/ Thu, 18 Jan 2018 19:04:38 +0000 https://www.janetmurray.co.uk/?p=15018 <p>Securing a TEDx talk can really help to raise the profile of your business – and create new opportunities for growth. In this episode, Helen Packham shares her experience of landing – and delivering – her first TEDx talk. Here’s what you’ll learn in this episode: Helen Packham’s business experience and how she turned a... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-land-your-first-tedx-talk-with-helen-packham/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-land-your-first-tedx-talk-with-helen-packham/">[225] How to land your first TEDx talk with Helen Packham</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Securing a TEDx talk can really help to raise the profile of your business – and create new opportunities for growth. In this episode, Helen Packham shares her experience of landing – and delivering – her first TEDx talk. Securing a TEDx talk can really help to raise the profile of your business – and create new opportunities for growth. In this episode, Helen Packham shares her experience of landing – and delivering – her first TEDx talk. Here’s what you’ll learn in this episode: Helen Packham’s business experience and how she turned a... READ MORE Janet Murray 40:10 [224] How to write an email pitch to journalists https://www.janetmurray.co.uk/how-to-write-email-pitch-journalists/ Mon, 15 Jan 2018 16:36:07 +0000 https://www.janetmurray.co.uk/?p=14957 <p>If you want to get media coverage for your business in newspapers, magazines and on radio and TV, you need to know how to write a great email pitch to journalists. In this episode, I share my tips on crafting a must-read email pitch to the media. Here’s what you’ll learn in this episode: What... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-write-email-pitch-journalists/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-write-email-pitch-journalists/">[224] How to write an email pitch to journalists</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to get media coverage for your business in newspapers, magazines and on radio and TV, you need to know how to write a great email pitch to journalists. In this episode, I share my tips on crafting a must-read email pitch to the media. If you want to get media coverage for your business in newspapers, magazines and on radio and TV, you need to know how to write a great email pitch to journalists. In this episode, I share my tips on crafting a must-read email pitch to the media. Here’s what you’ll learn in this episode: What... READ MORE Janet Murray 5:23 [223] How to create and brand your own YouTube channel with Jessica Freeman https://www.janetmurray.co.uk/create-brand-youtube-channel-jessica-freeman/ Thu, 11 Jan 2018 18:30:38 +0000 https://www.janetmurray.co.uk/?p=14879 <p>If you want to raise the profile of your business online, you cannot ignore the power of YouTube. In this episode, I talk to Jess Freeman who helps entrepreneurs get more visibility using video. Here’s what you’ll learn in this episode: Jess Freeman’s business story – how she helps businesses stand out using video The... <a class="more-link" href="https://www.janetmurray.co.uk/create-brand-youtube-channel-jessica-freeman/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/create-brand-youtube-channel-jessica-freeman/">[223] How to create and brand your own YouTube channel with Jessica Freeman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to raise the profile of your business online, you cannot ignore the power of YouTube. In this episode, I talk to Jess Freeman who helps entrepreneurs get more visibility using video. Here’s what you’ll learn in this episode: Jess Freeman’s ... If you want to raise the profile of your business online, you cannot ignore the power of YouTube. In this episode, I talk to Jess Freeman who helps entrepreneurs get more visibility using video. Here’s what you’ll learn in this episode: Jess Freeman’s business story – how she helps businesses stand out using video The... READ MORE Janet Murray 37:03 [222] How to write a press release for your small business https://www.janetmurray.co.uk/how-to-write-a-press-release-for-your-small-business/ Mon, 08 Jan 2018 15:12:48 +0000 https://www.janetmurray.co.uk/?p=14831 <p>If you want to get coverage in newspapers, magazines and on radio and TV, it’s a good idea to know how to put together a compelling press release. In this episode, I share my tips on the key ingredients of a press release, including how to write one and who you should be sending it... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-write-a-press-release-for-your-small-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-write-a-press-release-for-your-small-business/">[222] How to write a press release for your small business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to get coverage in newspapers, magazines and on radio and TV, it’s a good idea to know how to put together a compelling press release. In this episode, I share my tips on the key ingredients of a press release, If you want to get coverage in newspapers, magazines and on radio and TV, it’s a good idea to know how to put together a compelling press release. In this episode, I share my tips on the key ingredients of a press release, including how to write one and who you should be sending it... READ MORE Janet Murray 13:02 [221] Soulful PR Podcast review of the year https://www.janetmurray.co.uk/221-soulful-pr-podcast-review-year/ Thu, 14 Dec 2017 16:47:44 +0000 https://www.janetmurray.co.uk/?p=14460 <p>For the last episode of the Soulful PR podcast of 2017, I invited our shownotes editor Lucy Dixon to join me to talk about our favourite episodes of the year – which includes those we think you should really listen to if you want to grow your business in 2018. Here’s what you’ll learn in... <a class="more-link" href="https://www.janetmurray.co.uk/221-soulful-pr-podcast-review-year/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/221-soulful-pr-podcast-review-year/">[221] Soulful PR Podcast review of the year</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> For the last episode of the Soulful PR podcast of 2017, I invited our shownotes editor Lucy Dixon to join me to talk about our favourite episodes of the year – which includes those we think you should really listen to if you want to grow your business ... For the last episode of the Soulful PR podcast of 2017, I invited our shownotes editor Lucy Dixon to join me to talk about our favourite episodes of the year – which includes those we think you should really listen to if you want to grow your business in 2018. Here’s what you’ll learn in... READ MORE Janet Murray 44:50 [220] How to create a planner or journal for your industry https://www.janetmurray.co.uk/220-create-planner-journal-industry/ Mon, 11 Dec 2017 19:24:10 +0000 https://www.janetmurray.co.uk/?p=14377 <p>If you’re a fan of my 2018 Media Diary, you might be wondering if you could create a similar planner or journal for your own industry. In this episode, I share my tips on launching a diary or planner you can sell to your customers. Here’s what you’ll learn in this episode: Why you need... <a class="more-link" href="https://www.janetmurray.co.uk/220-create-planner-journal-industry/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/220-create-planner-journal-industry/">[220] How to create a planner or journal for your industry</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re a fan of my 2018 Media Diary, you might be wondering if you could create a similar planner or journal for your own industry. In this episode, I share my tips on launching a diary or planner you can sell to your customers. If you’re a fan of my 2018 Media Diary, you might be wondering if you could create a similar planner or journal for your own industry. In this episode, I share my tips on launching a diary or planner you can sell to your customers. Here’s what you’ll learn in this episode: Why you need... READ MORE Janet Murray 30:16 [219] How to get your ideal clients to fall in love with you with Laura Pearman https://www.janetmurray.co.uk/219-get-ideal-clients-fall-love-laura-pearman/ Thu, 07 Dec 2017 18:48:23 +0000 https://www.janetmurray.co.uk/?p=14259 <p>In this episode, headshot photographer Laura Pearman talks about her innovative approach to marketing: how she ‘handpicks’ her clients and gets them queuing up to work with her – and how you can apply her ideas to your own business. Here’s what you’ll learn in this episode: How Laura Pearman targets the people she really... <a class="more-link" href="https://www.janetmurray.co.uk/219-get-ideal-clients-fall-love-laura-pearman/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/219-get-ideal-clients-fall-love-laura-pearman/">[219] How to get your ideal clients to fall in love with you with Laura Pearman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, headshot photographer Laura Pearman talks about her innovative approach to marketing: how she ‘handpicks’ her clients and gets them queuing up to work with her – and how you can apply her ideas to your own business. In this episode, headshot photographer Laura Pearman talks about her innovative approach to marketing: how she ‘handpicks’ her clients and gets them queuing up to work with her – and how you can apply her ideas to your own business. Here’s what you’ll learn in this episode: How Laura Pearman targets the people she really... READ MORE Janet Murray 47:02 [218] How to write compelling email copy https://www.janetmurray.co.uk/218-write-compelling-email-copy/ Tue, 05 Dec 2017 06:45:14 +0000 https://www.janetmurray.co.uk/?p=14198 <p>If you’re just getting started with email marketing, you might be wondering what type of content you should be creating and what you should actually write in your emails. In this episode, I share the three main types of emails you should be sending for your business, with lots of tips on how to write... <a class="more-link" href="https://www.janetmurray.co.uk/218-write-compelling-email-copy/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/218-write-compelling-email-copy/">[218] How to write compelling email copy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re just getting started with email marketing, you might be wondering what type of content you should be creating and what you should actually write in your emails. In this episode, I share the three main types of emails you should be sending for... If you’re just getting started with email marketing, you might be wondering what type of content you should be creating and what you should actually write in your emails. In this episode, I share the three main types of emails you should be sending for your business, with lots of tips on how to write... READ MORE Janet Murray 31:11 [217] How to find your entrepreneurial superpower with Osmaan Sharif https://www.janetmurray.co.uk/217-find-entrepreneurial-superpower-osmaan-sharif/ Fri, 01 Dec 2017 06:12:29 +0000 https://www.janetmurray.co.uk/?p=14106 <p>Unlocking your entrepreneurial superpower could help you to choose the right growth strategy for your business. In this episode, business coach Osmaan Sharif explains how he uses the eight different personality types to help business owners play to their strengths. Here’s what you’ll learn in this episode: How business coach  Osmaan Sharif went from Human... <a class="more-link" href="https://www.janetmurray.co.uk/217-find-entrepreneurial-superpower-osmaan-sharif/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/217-find-entrepreneurial-superpower-osmaan-sharif/">[217] How to find your entrepreneurial superpower with Osmaan Sharif</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Unlocking your entrepreneurial superpower could help you to choose the right growth strategy for your business. In this episode, business coach Osmaan Sharif explains how he uses the eight different personality types to help business owners play to the... Unlocking your entrepreneurial superpower could help you to choose the right growth strategy for your business. In this episode, business coach Osmaan Sharif explains how he uses the eight different personality types to help business owners play to their strengths. Here’s what you’ll learn in this episode: How business coach  Osmaan Sharif went from Human... READ MORE Janet Murray 41:37 [216] How to get started with email marketing https://www.janetmurray.co.uk/216-get-started-email-marketing/ Mon, 27 Nov 2017 19:44:31 +0000 https://www.janetmurray.co.uk/?p=14003 <p>Email marketing is an essential part of promoting your business, but if you’re just starting out it is easy to get overwhelmed by all the options available. In this episode, I share three things to help get you get started with email marketing for your business. Here’s what you’ll learn in this episode: Tips on... <a class="more-link" href="https://www.janetmurray.co.uk/216-get-started-email-marketing/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/216-get-started-email-marketing/">[216] How to get started with email marketing</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Email marketing is an essential part of promoting your business, but if you’re just starting out it is easy to get overwhelmed by all the options available. In this episode, I share three things to help get you get started with email marketing for your... Email marketing is an essential part of promoting your business, but if you’re just starting out it is easy to get overwhelmed by all the options available. In this episode, I share three things to help get you get started with email marketing for your business. Here’s what you’ll learn in this episode: Tips on... READ MORE Janet Murray 23:38 [215] How to tell stories using video with Xanthe Berkeley https://www.janetmurray.co.uk/215-tell-stories-using-video-xanthe-berkeley/ Fri, 24 Nov 2017 06:27:49 +0000 https://www.janetmurray.co.uk/?p=13986 <p>In this episode, photographer and filmmaker Xanthe Berkeley talks about how you can make engaging video content for your business – and how you can start simply shooting with your phone. Here’s what you’ll learn in this episode: Xanthe Berkeley’s business story – how she went from wedding photographer to using her photography and video... <a class="more-link" href="https://www.janetmurray.co.uk/215-tell-stories-using-video-xanthe-berkeley/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/215-tell-stories-using-video-xanthe-berkeley/">[215] How to tell stories using video with Xanthe Berkeley</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, photographer and filmmaker Xanthe Berkeley talks about how you can make engaging video content for your business – and how you can start simply shooting with your phone. Here’s what you’ll learn in this episode: Xanthe Berkeley’s busin... In this episode, photographer and filmmaker Xanthe Berkeley talks about how you can make engaging video content for your business – and how you can start simply shooting with your phone. Here’s what you’ll learn in this episode: Xanthe Berkeley’s business story – how she went from wedding photographer to using her photography and video... READ MORE Janet Murray 40:19 [214] How to get more engagement on Twitter https://www.janetmurray.co.uk/214-get-engagement-twitter/ Tue, 21 Nov 2017 09:01:39 +0000 https://www.janetmurray.co.uk/?p=13945 <p>Social media is all about engagement, but if you’re new to Twitter – or looking to up your game on the platform – you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitter and talk to prospective clients for your... <a class="more-link" href="https://www.janetmurray.co.uk/214-get-engagement-twitter/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/214-get-engagement-twitter/">[214] How to get more engagement on Twitter</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Social media is all about engagement, but if you’re new to Twitter – or looking to up your game on the platform – you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitte... Social media is all about engagement, but if you’re new to Twitter – or looking to up your game on the platform – you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitter and talk to prospective clients for your... READ MORE Janet Murray 17:56 [213] Instagram strategies that work with Sara Tasker https://www.janetmurray.co.uk/213-instagram-strategies-work-sara-tasker/ Thu, 16 Nov 2017 18:46:13 +0000 https://www.janetmurray.co.uk/?p=13898 <p>My first interview with Instagram expert Sara Tasker has been my most popular podcast episode ever. So I invited Sara back on as a guest, to find out what has changed on Instagram since her appearance and get an update on ways you can use the platform to grow your business. Here’s what you’ll learn... <a class="more-link" href="https://www.janetmurray.co.uk/213-instagram-strategies-work-sara-tasker/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/213-instagram-strategies-work-sara-tasker/">[213] Instagram strategies that work with Sara Tasker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> My first interview with Instagram expert Sara Tasker has been my most popular podcast episode ever. So I invited Sara back on as a guest, to find out what has changed on Instagram since her appearance and get an update on ways you can use the platform ... My first interview with Instagram expert Sara Tasker has been my most popular podcast episode ever. So I invited Sara back on as a guest, to find out what has changed on Instagram since her appearance and get an update on ways you can use the platform to grow your business. Here’s what you’ll learn... READ MORE Janet Murray 49:42 [212] Stop saying “I can’t afford it” https://www.janetmurray.co.uk/212-2/ Mon, 13 Nov 2017 19:16:24 +0000 https://www.janetmurray.co.uk/?p=13874 <p>If there is something you really want to invest in for your business but think you can’t afford it, just tackling it from a different angle can really help you get what you want. In this episode, I’ll be sharing why asking yourself ‘how can I make that affordable?’ will inspire you to start thinking... <a class="more-link" href="https://www.janetmurray.co.uk/212-2/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/212-2/">[212] Stop saying “I can’t afford it”</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If there is something you really want to invest in for your business but think you can’t afford it, just tackling it from a different angle can really help you get what you want. In this episode, I’ll be sharing why asking yourself ‘how can I make that... If there is something you really want to invest in for your business but think you can’t afford it, just tackling it from a different angle can really help you get what you want. In this episode, I’ll be sharing why asking yourself ‘how can I make that affordable?’ will inspire you to start thinking... READ MORE Janet Murray 16:30 [211] How to create the perfect website for your small business with Martin Huntbach https://www.janetmurray.co.uk/211-create-perfect-website-small-business-martin-huntbach/ Thu, 09 Nov 2017 20:22:39 +0000 https://www.janetmurray.co.uk/?p=13857 <p>Whatever stage you’re at in your business, an effective website – that helps you attract leads and sales – is a must. In this episode, web designer and SEO expert Martin Huntbach shares his tips on how to create a clean, professional website for your business that will help you attract more traffic and convert... <a class="more-link" href="https://www.janetmurray.co.uk/211-create-perfect-website-small-business-martin-huntbach/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/211-create-perfect-website-small-business-martin-huntbach/">[211] How to create the perfect website for your small business with Martin Huntbach</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Whatever stage you’re at in your business, an effective website – that helps you attract leads and sales – is a must. In this episode, web designer and SEO expert Martin Huntbach shares his tips on how to create a clean, Whatever stage you’re at in your business, an effective website – that helps you attract leads and sales – is a must. In this episode, web designer and SEO expert Martin Huntbach shares his tips on how to create a clean, professional website for your business that will help you attract more traffic and convert... READ MORE Janet Murray 46:35 [210] The one marketing question you should be asking yourself (but probably aren’t) https://www.janetmurray.co.uk/210-the-one-marketing-question-you-should-be-asking-yourself-but-probably-arent/ Mon, 06 Nov 2017 17:22:12 +0000 http://www.janetmurray.co.uk/?p=13480 <p>If you run your own business, you might feel uncomfortable addressing objections or concerns about your products and services – but you could be missing out on an opportunity to turn someone who is on the fence into a loyal customer. In this episode, I share five common concerns people express about my products and... <a class="more-link" href="https://www.janetmurray.co.uk/210-the-one-marketing-question-you-should-be-asking-yourself-but-probably-arent/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/210-the-one-marketing-question-you-should-be-asking-yourself-but-probably-arent/">[210] The one marketing question you should be asking yourself (but probably aren’t)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you run your own business, you might feel uncomfortable addressing objections or concerns about your products and services – but you could be missing out on an opportunity to turn someone who is on the fence into a loyal customer. In this episode, If you run your own business, you might feel uncomfortable addressing objections or concerns about your products and services – but you could be missing out on an opportunity to turn someone who is on the fence into a loyal customer. In this episode, I share five common concerns people express about my products and... READ MORE Janet Murray 24:55 [209] How to write great copy with John Espirian https://www.janetmurray.co.uk/209-how-to-write-great-copy-with-john-espirian/ Fri, 03 Nov 2017 06:51:29 +0000 http://www.janetmurray.co.uk/?p=13444 <p>When it comes to writing content for your business, it’s important to understand exactly who you are writing for and be able to speak their language. In this episode, technical writer John Espirian shares practical tips on how to get tuned into your audience’s needs and write compelling content to help grow your business. Here’s... <a class="more-link" href="https://www.janetmurray.co.uk/209-how-to-write-great-copy-with-john-espirian/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/209-how-to-write-great-copy-with-john-espirian/">[209] How to write great copy with John Espirian</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When it comes to writing content for your business, it’s important to understand exactly who you are writing for and be able to speak their language. In this episode, technical writer John Espirian shares practical tips on how to get tuned into your au... When it comes to writing content for your business, it’s important to understand exactly who you are writing for and be able to speak their language. In this episode, technical writer John Espirian shares practical tips on how to get tuned into your audience’s needs and write compelling content to help grow your business. Here’s... READ MORE Janet Murray 52:40 [208] How to create sellout live events https://www.janetmurray.co.uk/208-how-to-create-sellout-live-events/ Mon, 30 Oct 2017 18:16:27 +0000 http://www.janetmurray.co.uk/?p=13406 <p>Running live events can be a great way to connect with your audience – and generate income for your business – but if you’re just starting out or thinking of launching a new event, you might be wondering where to begin. In this episode, I share my tips on creating sellout live events. Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/208-how-to-create-sellout-live-events/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/208-how-to-create-sellout-live-events/">[208] How to create sellout live events</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Running live events can be a great way to connect with your audience – and generate income for your business – but if you’re just starting out or thinking of launching a new event, you might be wondering where to begin. In this episode, Running live events can be a great way to connect with your audience – and generate income for your business – but if you’re just starting out or thinking of launching a new event, you might be wondering where to begin. In this episode, I share my tips on creating sellout live events. Here’s what... READ MORE Janet Murray 30:01 [207] What you need to know about data protection with Katrina Cliffe https://www.janetmurray.co.uk/207-what-you-need-to-know-about-data-protection-with-katrina-cliffe/ Fri, 27 Oct 2017 04:52:25 +0000 http://www.janetmurray.co.uk/?p=13383 <p>If you’re holding data about your customers – including email and postal addresses – you need to know about new data protection rules, which come into force in May 2018. In this episode, marketing expert Katrina Cliffe talks about the changes (known as the General Data Protection Regulations or GDPR) and how they affect how... <a class="more-link" href="https://www.janetmurray.co.uk/207-what-you-need-to-know-about-data-protection-with-katrina-cliffe/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/207-what-you-need-to-know-about-data-protection-with-katrina-cliffe/">[207] What you need to know about data protection with Katrina Cliffe</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re holding data about your customers – including email and postal addresses – you need to know about new data protection rules, which come into force in May 2018. In this episode, marketing expert Katrina Cliffe talks about the changes (known as... If you’re holding data about your customers – including email and postal addresses – you need to know about new data protection rules, which come into force in May 2018. In this episode, marketing expert Katrina Cliffe talks about the changes (known as the General Data Protection Regulations or GDPR) and how they affect how... READ MORE Janet Murray 40:16 [206] How to get new customers or clients https://www.janetmurray.co.uk/206-how-to-get-new-customers-or-clients/ Mon, 23 Oct 2017 17:52:13 +0000 http://www.janetmurray.co.uk/?p=13370 <p>If you need to generate more income in your business, your instinct is probably to look for new customers/clients. In this episode, I explain why starting with your existing customers and clients – and their friends – is the quickest way to generate income in your business. Here’s what you’ll learn in this episode: Why... <a class="more-link" href="https://www.janetmurray.co.uk/206-how-to-get-new-customers-or-clients/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/206-how-to-get-new-customers-or-clients/">[206] How to get new customers or clients</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you need to generate more income in your business, your instinct is probably to look for new customers/clients. In this episode, I explain why starting with your existing customers and clients – and their friends – is the quickest way to generate in... If you need to generate more income in your business, your instinct is probably to look for new customers/clients. In this episode, I explain why starting with your existing customers and clients – and their friends – is the quickest way to generate income in your business. Here’s what you’ll learn in this episode: Why... READ MORE Janet Murray 25:24 [205] How to work with bloggers and influencers with Nicola Snell https://www.janetmurray.co.uk/205-how-to-work-with-bloggers-and-influencers/ Fri, 20 Oct 2017 06:15:28 +0000 http://www.janetmurray.co.uk/?p=13346 <p>Getting featured in the press and/or prominent blogs and social media accounts can be powerful way to build your audience. In this episode, Press Loft founder Nicola Snell shares her tips on how to identify the key journalists and influencers in your sector and then make the most out of these connections. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/205-how-to-work-with-bloggers-and-influencers/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/205-how-to-work-with-bloggers-and-influencers/">[205] How to work with bloggers and influencers with Nicola Snell</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting featured in the press and/or prominent blogs and social media accounts can be powerful way to build your audience. In this episode, Press Loft founder Nicola Snell shares her tips on how to identify the key journalists and influencers in your s... Getting featured in the press and/or prominent blogs and social media accounts can be powerful way to build your audience. In this episode, Press Loft founder Nicola Snell shares her tips on how to identify the key journalists and influencers in your sector and then make the most out of these connections. Here’s what you’ll... READ MORE Janet Murray 49:28 [204] How to create a media calendar for 2018 (and why you need to) https://www.janetmurray.co.uk/204-how-to-create-a-media-calendar-for-2018-and-why-you-need-to/ Tue, 17 Oct 2017 05:13:27 +0000 http://www.janetmurray.co.uk/?p=13323 <p>One of the biggest challenges of doing business online is being consistent with your content. In this episode, I explain how creating a media calendar could help you become more effective at planning and creating content – on your blog or vlog, in your email marketing and on social media. It will also help you generate ideas... <a class="more-link" href="https://www.janetmurray.co.uk/204-how-to-create-a-media-calendar-for-2018-and-why-you-need-to/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/204-how-to-create-a-media-calendar-for-2018-and-why-you-need-to/">[204] How to create a media calendar for 2018 (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> One of the biggest challenges of doing business online is being consistent with your content. In this episode, I explain how creating a media calendar could help you become more effective at planning and creating content – on your blog or vlog, One of the biggest challenges of doing business online is being consistent with your content. In this episode, I explain how creating a media calendar could help you become more effective at planning and creating content – on your blog or vlog, in your email marketing and on social media. It will also help you generate ideas... READ MORE Janet Murray 31:21 [203] Boost your web traffic through content repurposing with Amy Woods https://www.janetmurray.co.uk/203-boost-your-web-traffic-through-content-repurposing-with-amy-woods/ Thu, 12 Oct 2017 16:50:55 +0000 http://www.janetmurray.co.uk/?p=13260 <p>Creating content, whether that’s a blog, vlog or a social media post, is time consuming, but there are ways to repurpose everything you produce and make it go further. In this episode, content repurposing expert Amy Woods talks about how to get the most out of every piece of content that you produce. Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/203-boost-your-web-traffic-through-content-repurposing-with-amy-woods/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/203-boost-your-web-traffic-through-content-repurposing-with-amy-woods/">[203] Boost your web traffic through content repurposing with Amy Woods</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Creating content, whether that’s a blog, vlog or a social media post, is time consuming, but there are ways to repurpose everything you produce and make it go further. In this episode, content repurposing expert Amy Woods talks about how to get the mos... Creating content, whether that’s a blog, vlog or a social media post, is time consuming, but there are ways to repurpose everything you produce and make it go further. In this episode, content repurposing expert Amy Woods talks about how to get the most out of every piece of content that you produce. Here’s what... READ MORE Janet Murray 35:37 [202] Behind the scenes of my membership community https://www.janetmurray.co.uk/202-behind-the-scenes-of-my-membership-community/ Tue, 10 Oct 2017 05:16:44 +0000 http://www.janetmurray.co.uk/?p=13254 <p>Building a membership community around your products and services is a great way to create repeat customers for your business. In this episode, I go behind the scenes of my membership community to share my tips on how you could create a paid community for your business – even if you have a product-based business.... <a class="more-link" href="https://www.janetmurray.co.uk/202-behind-the-scenes-of-my-membership-community/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/202-behind-the-scenes-of-my-membership-community/">[202] Behind the scenes of my membership community</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Building a membership community around your products and services is a great way to create repeat customers for your business. In this episode, I go behind the scenes of my membership community to share my tips on how you could create a paid community ... Building a membership community around your products and services is a great way to create repeat customers for your business. In this episode, I go behind the scenes of my membership community to share my tips on how you could create a paid community for your business – even if you have a product-based business.... READ MORE Janet Murray 39:20 [201] How to find your niche (and why you need to) with Alexia Leachman https://www.janetmurray.co.uk/201-how-to-find-your-niche-and-why-you-need-to/ Thu, 05 Oct 2017 17:46:33 +0000 http://www.janetmurray.co.uk/?p=13244 <p>People love working with specialists, so if you want to attract more customers and clients, you need to get clear on your niche. In this episode, Alexia Leachman – who was the first ever guest on the Soulful PR podcast – explains how finding her niche as a fear-free birth coach has helped grow her... <a class="more-link" href="https://www.janetmurray.co.uk/201-how-to-find-your-niche-and-why-you-need-to/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/201-how-to-find-your-niche-and-why-you-need-to/">[201] How to find your niche (and why you need to) with Alexia Leachman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> People love working with specialists, so if you want to attract more customers and clients, you need to get clear on your niche. In this episode, Alexia Leachman – who was the first ever guest on the Soulful PR podcast – explains how finding her niche ... People love working with specialists, so if you want to attract more customers and clients, you need to get clear on your niche. In this episode, Alexia Leachman – who was the first ever guest on the Soulful PR podcast – explains how finding her niche as a fear-free birth coach has helped grow her... READ MORE Janet Murray 31:54 [200] Lessons learned from 200 podcast episodes https://www.janetmurray.co.uk/200-lessons-learned-from-200-podcast-episodes/ Mon, 02 Oct 2017 19:32:09 +0000 http://www.janetmurray.co.uk/?p=13234 <p>In this 200th episode of the Soulful PR podcast, I’m looking back at the shows that have been pivotal for me and my business – and sharing how I have grown the podcast from scratch to 38,000 downloads every month. I’ll share my thoughts on how I’ve created a top 50 UK business podcast (including... <a class="more-link" href="https://www.janetmurray.co.uk/200-lessons-learned-from-200-podcast-episodes/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/200-lessons-learned-from-200-podcast-episodes/">[200] Lessons learned from 200 podcast episodes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this 200th episode of the Soulful PR podcast, I’m looking back at the shows that have been pivotal for me and my business – and sharing how I have grown the podcast from scratch to 38,000 downloads every month. In this 200th episode of the Soulful PR podcast, I’m looking back at the shows that have been pivotal for me and my business – and sharing how I have grown the podcast from scratch to 38,000 downloads every month. I’ll share my thoughts on how I’ve created a top 50 UK business podcast (including... READ MORE Janet Murray 1:14:26 [199] How to create a social media strategy for your business with Warren Knight https://www.janetmurray.co.uk/199-how-to-create-a-social-media-strategy-for-your-business-with-warren-knight/ Thu, 28 Sep 2017 18:34:41 +0000 http://www.janetmurray.co.uk/?p=13230 <p>If you want to grow an audience you can turn into paying customers, a social media and/or content strategy is vital. In this episode, social media expert Warren Knight shares his seven-step guide to creating a strategy that will help to develop relationships with your target audience. Here’s what you’ll learn in this episode: Warren... <a class="more-link" href="https://www.janetmurray.co.uk/199-how-to-create-a-social-media-strategy-for-your-business-with-warren-knight/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/199-how-to-create-a-social-media-strategy-for-your-business-with-warren-knight/">[199] How to create a social media strategy for your business with Warren Knight</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to grow an audience you can turn into paying customers, a social media and/or content strategy is vital. In this episode, social media expert Warren Knight shares his seven-step guide to creating a strategy that will help to develop relatio... If you want to grow an audience you can turn into paying customers, a social media and/or content strategy is vital. In this episode, social media expert Warren Knight shares his seven-step guide to creating a strategy that will help to develop relationships with your target audience. Here’s what you’ll learn in this episode: Warren... READ MORE Janet Murray 46:40 [198] How to get more engagement on LinkedIn https://www.janetmurray.co.uk/198-how-to-get-more-engagement-on-linkedin/ Mon, 25 Sep 2017 16:53:12 +0000 http://www.janetmurray.co.uk/?p=13217 <p>If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this – and that goes for both product and service based businesses. In this episode I share seven practical ways to boost your engagement on LinkedIn. Here’s what you’ll learn in this episode:... <a class="more-link" href="https://www.janetmurray.co.uk/198-how-to-get-more-engagement-on-linkedin/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/198-how-to-get-more-engagement-on-linkedin/">[198] How to get more engagement on LinkedIn</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this – and that goes for both product and service based businesses. If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this – and that goes for both product and service based businesses. In this episode I share seven practical ways to boost your engagement on LinkedIn. Here’s what you’ll learn in this episode:... READ MORE Janet Murray 25:50 [197] How to build a thriving online community with Emily Quinton from Makelight https://www.janetmurray.co.uk/197-how-to-build-a-thriving-online-community-with-emily-quinton-from-makelight/ Fri, 22 Sep 2017 05:15:40 +0000 http://www.janetmurray.co.uk/?p=13211 <p>Building a community online takes time and it can have a big impact on your bottom line – if you’re prepared to play the long game. In this episode, Makelight founder Emily Quinton shares practical tips and ideas for building an online community. Here’s what you’ll learn in this episode: How Emily shifted from wedding... <a class="more-link" href="https://www.janetmurray.co.uk/197-how-to-build-a-thriving-online-community-with-emily-quinton-from-makelight/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/197-how-to-build-a-thriving-online-community-with-emily-quinton-from-makelight/">[197] How to build a thriving online community with Emily Quinton from Makelight</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Building a community online takes time and it can have a big impact on your bottom line – if you’re prepared to play the long game. In this episode, Makelight founder Emily Quinton shares practical tips and ideas for building an online community. Building a community online takes time and it can have a big impact on your bottom line – if you’re prepared to play the long game. In this episode, Makelight founder Emily Quinton shares practical tips and ideas for building an online community. Here’s what you’ll learn in this episode: How Emily shifted from wedding... READ MORE Janet Murray 58:16 [196] How to get more engagement on Instagram https://www.janetmurray.co.uk/196-how-to-get-more-engagement-on-instagram/ Tue, 19 Sep 2017 06:11:25 +0000 http://www.janetmurray.co.uk/?p=13193 <p>You don’t have to be a professional photographer to build a loyal following on Instagram – and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instagram. Here’s what you’ll learn in this episode: Why... <a class="more-link" href="https://www.janetmurray.co.uk/196-how-to-get-more-engagement-on-instagram/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/196-how-to-get-more-engagement-on-instagram/">[196] How to get more engagement on Instagram</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You don’t have to be a professional photographer to build a loyal following on Instagram – and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instag... You don’t have to be a professional photographer to build a loyal following on Instagram – and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instagram. Here’s what you’ll learn in this episode: Why... READ MORE Janet Murray 28:36 [195] How to build raving fans through livestreaming (and why you need to) with Livestream Katya https://www.janetmurray.co.uk/195-how-to-build-raving-fans-through-livestreaming-and-why-you-need-to-with-livestream-katya/ Thu, 14 Sep 2017 18:12:29 +0000 http://www.janetmurray.co.uk/?p=13185 <p>In this episode, Katya Varbanova – aka LiveStreamKatya – shares her tips on getting ‘raving fans’ who will spread the word about your business (so you don’t have to). Here’s what you’ll learn in this episode: How Katya turned her obsession with live video into a thriving business Why you need ‘raving fans’ and how... <a class="more-link" href="https://www.janetmurray.co.uk/195-how-to-build-raving-fans-through-livestreaming-and-why-you-need-to-with-livestream-katya/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/195-how-to-build-raving-fans-through-livestreaming-and-why-you-need-to-with-livestream-katya/">[195] How to build raving fans through livestreaming (and why you need to) with Livestream Katya</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, Katya Varbanova – aka LiveStreamKatya – shares her tips on getting ‘raving fans’ who will spread the word about your business (so you don’t have to). Here’s what you’ll learn in this episode: How Katya turned her obsession with live vi... In this episode, Katya Varbanova – aka LiveStreamKatya – shares her tips on getting ‘raving fans’ who will spread the word about your business (so you don’t have to). Here’s what you’ll learn in this episode: How Katya turned her obsession with live video into a thriving business Why you need ‘raving fans’ and how... READ MORE Janet Murray 1:07:16 [194] How to get more engagement in your Facebook group https://www.janetmurray.co.uk/194-how-to-get-more-engagement-in-your-facebook-group/ Tue, 12 Sep 2017 05:44:30 +0000 http://www.janetmurray.co.uk/?p=13181 <p>A thriving Facebook group can help you build relationships with your ideal customers – and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your Facebook group. Here’s what you’ll learn in this episode: Why having your... <a class="more-link" href="https://www.janetmurray.co.uk/194-how-to-get-more-engagement-in-your-facebook-group/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/194-how-to-get-more-engagement-in-your-facebook-group/">[194] How to get more engagement in your Facebook group</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A thriving Facebook group can help you build relationships with your ideal customers – and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your F... A thriving Facebook group can help you build relationships with your ideal customers – and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your Facebook group. Here’s what you’ll learn in this episode: Why having your... READ MORE Janet Murray 28:35 [193] Growth hacking made simple with Vin Clancy https://www.janetmurray.co.uk/193-growth-hacking-made-simple-with-vin-clancy/ Fri, 08 Sep 2017 05:38:16 +0000 http://www.janetmurray.co.uk/?p=13176 <p>If you’re doing business online, getting your content in front of big audiences can seem impossible – particularly when you’re just getting started. But there are ways you can quickly grow your audience – without spending a ton on advertising. In this episode, growth hacking expert Vin Clancy shares his secrets on how to grow... <a class="more-link" href="https://www.janetmurray.co.uk/193-growth-hacking-made-simple-with-vin-clancy/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/193-growth-hacking-made-simple-with-vin-clancy/">[193] Growth hacking made simple with Vin Clancy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re doing business online, getting your content in front of big audiences can seem impossible – particularly when you’re just getting started. But there are ways you can quickly grow your audience – without spending a ton on advertising. If you’re doing business online, getting your content in front of big audiences can seem impossible – particularly when you’re just getting started. But there are ways you can quickly grow your audience – without spending a ton on advertising. In this episode, growth hacking expert Vin Clancy shares his secrets on how to grow... READ MORE Janet Murray 31:54 [192] How to get more engagement on your Facebook page https://www.janetmurray.co.uk/192-how-to-get-more-engagement-on-your-facebook-page/ Tue, 05 Sep 2017 05:54:50 +0000 http://www.janetmurray.co.uk/?p=13170 <p>Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business – and reach more prospective clients, But how do you get engagement on your Facebook page – without spending a ton on ads? In this episode, I share 10 pieces of advice to... <a class="more-link" href="https://www.janetmurray.co.uk/192-how-to-get-more-engagement-on-your-facebook-page/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/192-how-to-get-more-engagement-on-your-facebook-page/">[192] How to get more engagement on your Facebook page</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business – and reach more prospective clients, But how do you get engagement on your Facebook page – without spending a ton on ads? Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business – and reach more prospective clients, But how do you get engagement on your Facebook page – without spending a ton on ads? In this episode, I share 10 pieces of advice to... READ MORE Janet Murray 24:05 [191] How to use competitions in your marketing with Kate McQuillan https://www.janetmurray.co.uk/191-how-to-use-competitions-in-your-marketing-with-kate-mcquillan/ Fri, 01 Sep 2017 04:27:22 +0000 http://www.janetmurray.co.uk/?p=13165 <p>Hosting a competition can be a great way to generate press coverage for your business and to raise brand awareness with prospective customers. In this episode, Kate McQuillan explains how she created an annual pet competition that has become incredibly popular and helped to boost her business. Here’s what you’ll learn in this episode: Kate... <a class="more-link" href="https://www.janetmurray.co.uk/191-how-to-use-competitions-in-your-marketing-with-kate-mcquillan/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/191-how-to-use-competitions-in-your-marketing-with-kate-mcquillan/">[191] How to use competitions in your marketing with Kate McQuillan</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Hosting a competition can be a great way to generate press coverage for your business and to raise brand awareness with prospective customers. In this episode, Kate McQuillan explains how she created an annual pet competition that has become incredibly... Hosting a competition can be a great way to generate press coverage for your business and to raise brand awareness with prospective customers. In this episode, Kate McQuillan explains how she created an annual pet competition that has become incredibly popular and helped to boost her business. Here’s what you’ll learn in this episode: Kate... READ MORE Janet Murray 43:31 [190] How to pitch yourself as a podcast guest (and why you need to) https://www.janetmurray.co.uk/pitch-yourself-as-a-podcast-guest/ Tue, 29 Aug 2017 09:37:37 +0000 http://www.janetmurray.co.uk/?p=13159 <p>Appearing as a guest on a podcast show can be a great way to get known – and get in front of prospective customers and clients. But many podcast hosts are inundated with pitches from people who want to appear on their show. So how can you make sure your pitch stands out? In this... <a class="more-link" href="https://www.janetmurray.co.uk/pitch-yourself-as-a-podcast-guest/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/pitch-yourself-as-a-podcast-guest/">[190] How to pitch yourself as a podcast guest (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Appearing as a guest on a podcast show can be a great way to get known – and get in front of prospective customers and clients. But many podcast hosts are inundated with pitches from people who want to appear on their show. Appearing as a guest on a podcast show can be a great way to get known – and get in front of prospective customers and clients. But many podcast hosts are inundated with pitches from people who want to appear on their show. So how can you make sure your pitch stands out? In this... READ MORE Janet Murray 24:09 [189] How to become a media pundit with Dipti Tait https://www.janetmurray.co.uk/189-how-to-become-a-media-pundit-with-dipti-tait/ Thu, 24 Aug 2017 19:14:26 +0000 http://www.janetmurray.co.uk/?p=13154 <p>Getting high-profile media coverage for your business can be a game-changer in raising your profile and getting in front of your target audience. In this episode, I talk to hypnotherapist Dipti Tait about the tactics she has been using to get media coverage in national newspapers, magazines and on radio and TV. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/189-how-to-become-a-media-pundit-with-dipti-tait/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/189-how-to-become-a-media-pundit-with-dipti-tait/">[189] How to become a media pundit with Dipti Tait</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting high-profile media coverage for your business can be a game-changer in raising your profile and getting in front of your target audience. In this episode, I talk to hypnotherapist Dipti Tait about the tactics she has been using to get media cov... Getting high-profile media coverage for your business can be a game-changer in raising your profile and getting in front of your target audience. In this episode, I talk to hypnotherapist Dipti Tait about the tactics she has been using to get media coverage in national newspapers, magazines and on radio and TV. Here’s what you’ll... READ MORE Janet Murray 47:48 [188] How to repurpose your content (and why you need to) https://www.janetmurray.co.uk/188-how-to-repurpose-your-content-and-why-you-need-to/ Tue, 22 Aug 2017 05:35:14 +0000 http://www.janetmurray.co.uk/?p=13150 <p>Creating content to promote your business can be time consuming, so it’s a good idea to think about how you can make your content go further. In this episode, I share a step-by-step example of how I have repurposed one piece of content and used it in lots of different ways and across different platforms.... <a class="more-link" href="https://www.janetmurray.co.uk/188-how-to-repurpose-your-content-and-why-you-need-to/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/188-how-to-repurpose-your-content-and-why-you-need-to/">[188] How to repurpose your content (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Creating content to promote your business can be time consuming, so it’s a good idea to think about how you can make your content go further. In this episode, I share a step-by-step example of how I have repurposed one piece of content and used it in l... Creating content to promote your business can be time consuming, so it’s a good idea to think about how you can make your content go further. In this episode, I share a step-by-step example of how I have repurposed one piece of content and used it in lots of different ways and across different platforms.... READ MORE Janet Murray 23:34 [187] How to create shareable content with Daniel Knowlton https://www.janetmurray.co.uk/187-how-to-create-shareable-content-with-daniel-knowlton/ Fri, 18 Aug 2017 03:30:00 +0000 http://www.janetmurray.co.uk/?p=13133 <p>If you want to build an online audience, you need to be creating content people love. In this episode, digital marketing expert Daniel Knowlton shares his tips on how to create more shareable content. Here’s what you’ll learn in this episode: Dan Knowlton’s business story – how he became a social media and digital marketing... <a class="more-link" href="https://www.janetmurray.co.uk/187-how-to-create-shareable-content-with-daniel-knowlton/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/187-how-to-create-shareable-content-with-daniel-knowlton/">[187] How to create shareable content with Daniel Knowlton</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to build an online audience, you need to be creating content people love. In this episode, digital marketing expert Daniel Knowlton shares his tips on how to create more shareable content. Here’s what you’ll learn in this episode: Dan Knowl... If you want to build an online audience, you need to be creating content people love. In this episode, digital marketing expert Daniel Knowlton shares his tips on how to create more shareable content. Here’s what you’ll learn in this episode: Dan Knowlton’s business story – how he became a social media and digital marketing... READ MORE Janet Murray 30:49 [186] Three common press-release writing mistakes https://www.janetmurray.co.uk/186-three-common-press-release-writing-mistakes/ Tue, 15 Aug 2017 05:20:09 +0000 http://www.janetmurray.co.uk/?p=13127 <p>Although press releases aren’t necessarily the best way to achieve media coverage for your business, there are times when you might want to send one. In this episode, I help you avoid three mistakes you might be making with your press releases. Here’s what you’ll learn in this episode: What exactly a press release is... <a class="more-link" href="https://www.janetmurray.co.uk/186-three-common-press-release-writing-mistakes/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/186-three-common-press-release-writing-mistakes/">[186] Three common press-release writing mistakes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Although press releases aren’t necessarily the best way to achieve media coverage for your business, there are times when you might want to send one. In this episode, I help you avoid three mistakes you might be making with your press releases. Although press releases aren’t necessarily the best way to achieve media coverage for your business, there are times when you might want to send one. In this episode, I help you avoid three mistakes you might be making with your press releases. Here’s what you’ll learn in this episode: What exactly a press release is... READ MORE Janet Murray 20:08 [185] How to use LinkedIn to grow your business with Mark Williams aka Mr LinkedIn https://www.janetmurray.co.uk/185-how-to-use-linkedin-to-grow-your-business-with-mark-williams-aka-mr-linkedin/ Fri, 11 Aug 2017 04:31:49 +0000 http://www.janetmurray.co.uk/?p=13106 <p>You might think that LinkedIn is just a recruitment platform but it can be a really powerful tool to help grow your business. In this episode, LinkedIn expert Mark Williams shares his expertise on getting the most out of networking on LinkedIn. Here’s what you’ll learn in this episode: Mark Williams’ business story – how... <a class="more-link" href="https://www.janetmurray.co.uk/185-how-to-use-linkedin-to-grow-your-business-with-mark-williams-aka-mr-linkedin/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/185-how-to-use-linkedin-to-grow-your-business-with-mark-williams-aka-mr-linkedin/">[185] How to use LinkedIn to grow your business with Mark Williams aka Mr LinkedIn</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You might think that LinkedIn is just a recruitment platform but it can be a really powerful tool to help grow your business. In this episode, LinkedIn expert Mark Williams shares his expertise on getting the most out of networking on LinkedIn. You might think that LinkedIn is just a recruitment platform but it can be a really powerful tool to help grow your business. In this episode, LinkedIn expert Mark Williams shares his expertise on getting the most out of networking on LinkedIn. Here’s what you’ll learn in this episode: Mark Williams’ business story – how... READ MORE Janet Murray 1:26:43 [184] How to test your business ideas https://www.janetmurray.co.uk/184-how-to-test-your-business-ideas/ Tue, 08 Aug 2017 05:13:35 +0000 http://www.janetmurray.co.uk/?p=13002 <p>If you have an idea for a new product or service you’d like to create, it’s a vital to test it before you spend money making it. In this episode I share three things I do when I have an idea for a new product or service to make sure I’m not wasting time and... <a class="more-link" href="https://www.janetmurray.co.uk/184-how-to-test-your-business-ideas/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/184-how-to-test-your-business-ideas/">[184] How to test your business ideas</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you have an idea for a new product or service you’d like to create, it’s a vital to test it before you spend money making it. In this episode I share three things I do when I have an idea for a new product or service to make sure I’m not wasting tim... If you have an idea for a new product or service you’d like to create, it’s a vital to test it before you spend money making it. In this episode I share three things I do when I have an idea for a new product or service to make sure I’m not wasting time and... READ MORE Janet Murray 16:35 [183] Should you hire a social media manager? https://www.janetmurray.co.uk/183-should-you-hire-a-social-media-manager/ Thu, 03 Aug 2017 19:36:53 +0000 http://www.janetmurray.co.uk/?p=12981 <p>If you want your customers to be able to find you, you need to be active on social media. But managing your social media can take up a huge amount of time and take you away from other important tasks in your business.   In this episode social media manager Cathy Wassell gives her tips... <a class="more-link" href="https://www.janetmurray.co.uk/183-should-you-hire-a-social-media-manager/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/183-should-you-hire-a-social-media-manager/">[183] Should you hire a social media manager?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want your customers to be able to find you, you need to be active on social media. But managing your social media can take up a huge amount of time and take you away from other important tasks in your business. If you want your customers to be able to find you, you need to be active on social media. But managing your social media can take up a huge amount of time and take you away from other important tasks in your business.   In this episode social media manager Cathy Wassell gives her tips... READ MORE Janet Murray 38:03 [182] Why you should ditch your ideal customer avatar https://www.janetmurray.co.uk/182-why-you-should-ditch-your-ideal-customer-avatar/ Tue, 01 Aug 2017 04:43:02 +0000 http://www.janetmurray.co.uk/?p=12874 <p>Having an ideal customer ‘avatar’ i.e. a detailed profile of your ideal customer can be useful. But rely on it too heavily and you could stunt the growth of your business. In this episode I talk about the reasons you shouldn’t be a slave to your customer avatar. Here’s what you’ll learn in this episode:... <a class="more-link" href="https://www.janetmurray.co.uk/182-why-you-should-ditch-your-ideal-customer-avatar/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/182-why-you-should-ditch-your-ideal-customer-avatar/">[182] Why you should ditch your ideal customer avatar</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Having an ideal customer ‘avatar’ i.e. a detailed profile of your ideal customer can be useful. But rely on it too heavily and you could stunt the growth of your business. In this episode I talk about the reasons you shouldn’t be a slave to your custom... Having an ideal customer ‘avatar’ i.e. a detailed profile of your ideal customer can be useful. But rely on it too heavily and you could stunt the growth of your business. In this episode I talk about the reasons you shouldn’t be a slave to your customer avatar. Here’s what you’ll learn in this episode:... READ MORE Janet Murray 21:13 [181] How to get fully booked through blogging with Rachel Miller https://www.janetmurray.co.uk/181-how-to-get-fully-booked-through-blogging-with-rachel-miller/ Fri, 28 Jul 2017 04:31:47 +0000 http://www.janetmurray.co.uk/?p=12871 <p>Publishing regular content on a blog can mean that your audience is already sold on you and your ideas, before you’ve even had a conversation with them. In this episode, internal communications expert Rachel Miller explains how you can attract leads for your business through blogging – without the need for the hard-sell. Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/181-how-to-get-fully-booked-through-blogging-with-rachel-miller/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/181-how-to-get-fully-booked-through-blogging-with-rachel-miller/">[181] How to get fully booked through blogging with Rachel Miller</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Publishing regular content on a blog can mean that your audience is already sold on you and your ideas, before you’ve even had a conversation with them. In this episode, internal communications expert Rachel Miller explains how you can attract leads fo... Publishing regular content on a blog can mean that your audience is already sold on you and your ideas, before you’ve even had a conversation with them. In this episode, internal communications expert Rachel Miller explains how you can attract leads for your business through blogging – without the need for the hard-sell. Here’s what... READ MORE Janet Murray 48:22 [180] How to build relationships with influencers https://www.janetmurray.co.uk/180-how-to-build-relationships-with-influencers/ Mon, 24 Jul 2017 16:06:39 +0000 http://www.janetmurray.co.uk/?p=12862 <p>Getting time or attention from someone with a bigger audience than you can really help you grow your business. But if you don’t have an established relationship with them a ‘cold’ email request probably isn’t going to cut it. In this episode I share my practical ideas on getting influencers to work with you. Here’s... <a class="more-link" href="https://www.janetmurray.co.uk/180-how-to-build-relationships-with-influencers/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/180-how-to-build-relationships-with-influencers/">[180] How to build relationships with influencers</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting time or attention from someone with a bigger audience than you can really help you grow your business. But if you don’t have an established relationship with them a ‘cold’ email request probably isn’t going to cut it. Getting time or attention from someone with a bigger audience than you can really help you grow your business. But if you don’t have an established relationship with them a ‘cold’ email request probably isn’t going to cut it. In this episode I share my practical ideas on getting influencers to work with you. Here’s... READ MORE Janet Murray 28:31 [179] How to get more eyes on your content with Andrew and Pete https://www.janetmurray.co.uk/179-how-to-get-more-eyes-on-your-content-with-andrew-and-pete/ Fri, 21 Jul 2017 09:10:15 +0000 http://www.janetmurray.co.uk/?p=12827 <p>If you want to stand out in a competitive marketplace, creating good quality content is a must. But how do you get people to ‘like’ and share the content you create In this episode, content marketing experts Andrew Pickering and Peter Gartland – aka Andrew and Pete – share their tips on creating content that... <a class="more-link" href="https://www.janetmurray.co.uk/179-how-to-get-more-eyes-on-your-content-with-andrew-and-pete/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/179-how-to-get-more-eyes-on-your-content-with-andrew-and-pete/">[179] How to get more eyes on your content with Andrew and Pete</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to stand out in a competitive marketplace, creating good quality content is a must. But how do you get people to ‘like’ and share the content you create In this episode, content marketing experts Andrew Pickering and Peter Gartland – aka An... If you want to stand out in a competitive marketplace, creating good quality content is a must. But how do you get people to ‘like’ and share the content you create In this episode, content marketing experts Andrew Pickering and Peter Gartland – aka Andrew and Pete – share their tips on creating content that... READ MORE Janet Murray 56:25 [178] How to plan a social media campaign for a launch https://www.janetmurray.co.uk/178-how-to-plan-a-social-media-campaign-for-a-launch/ Tue, 18 Jul 2017 05:41:02 +0000 http://www.janetmurray.co.uk/?p=12810 <p>An effective social media campaign can really make a difference to sales when you launch a new product or service – and will help you to make sure you’re creating exactly what your customers want to buy. In this episode I share with you the exact social media strategy I use when I launch something... <a class="more-link" href="https://www.janetmurray.co.uk/178-how-to-plan-a-social-media-campaign-for-a-launch/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/178-how-to-plan-a-social-media-campaign-for-a-launch/">[178] How to plan a social media campaign for a launch</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> An effective social media campaign can really make a difference to sales when you launch a new product or service – and will help you to make sure you’re creating exactly what your customers want to buy. In this episode I share with you the exact socia... An effective social media campaign can really make a difference to sales when you launch a new product or service – and will help you to make sure you’re creating exactly what your customers want to buy. In this episode I share with you the exact social media strategy I use when I launch something... READ MORE Janet Murray 34:58 [177] How to use crowdfunding to grow your business with Khierstyn Ross https://www.janetmurray.co.uk/177-how-to-use-crowdfunding-to-grow-your-business-with-khierstyn-ross/ Thu, 13 Jul 2017 12:30:13 +0000 http://www.janetmurray.co.uk/?p=12756 <p>Want to get your new products and services in front of a bigger audience? You might want to consider crowdfunding. In this episode, crowdfunding expert Khierstyn Ross shares how platforms like Kickstarter and Indiegogo can help you create successful launches. Here’s what you’ll learn in this episode: How Khierstyn Ross became a product launch specialist,... <a class="more-link" href="https://www.janetmurray.co.uk/177-how-to-use-crowdfunding-to-grow-your-business-with-khierstyn-ross/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/177-how-to-use-crowdfunding-to-grow-your-business-with-khierstyn-ross/">[177] How to use crowdfunding to grow your business with Khierstyn Ross</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to get your new products and services in front of a bigger audience? You might want to consider crowdfunding. In this episode, crowdfunding expert Khierstyn Ross shares how platforms like Kickstarter and Indiegogo can help you create successful la... Want to get your new products and services in front of a bigger audience? You might want to consider crowdfunding. In this episode, crowdfunding expert Khierstyn Ross shares how platforms like Kickstarter and Indiegogo can help you create successful launches. Here’s what you’ll learn in this episode: How Khierstyn Ross became a product launch specialist,... READ MORE Janet Murray 42:07 [176] How to plan and deliver a great talk https://www.janetmurray.co.uk/176-how-to-plan-and-deliver-a-great-talk/ Mon, 10 Jul 2017 18:50:40 +0000 http://www.janetmurray.co.uk/?p=12705 <p>Speaking at events can be a great way to promote your business, but if you haven’t done any public speaking before you might not know where to start. In this episode, I share practical tips on how to deliver a really great talk – from mapping out your content to questions you should ask the... <a class="more-link" href="https://www.janetmurray.co.uk/176-how-to-plan-and-deliver-a-great-talk/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/176-how-to-plan-and-deliver-a-great-talk/">[176] How to plan and deliver a great talk</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Speaking at events can be a great way to promote your business, but if you haven’t done any public speaking before you might not know where to start. In this episode, I share practical tips on how to deliver a really great talk – from mapping out your ... Speaking at events can be a great way to promote your business, but if you haven’t done any public speaking before you might not know where to start. In this episode, I share practical tips on how to deliver a really great talk – from mapping out your content to questions you should ask the... READ MORE Janet Murray 21:45 [175} How to make money from your creative business with Jeff Goins https://www.janetmurray.co.uk/175-how-to-make-money-from-your-creative-business-with-jeff-goins/ Thu, 06 Jul 2017 18:35:23 +0000 http://www.janetmurray.co.uk/?p=12691 <p>If you have a passion for something creative, you might think it’s not possible to turn it into a successful business. In this episode, bestselling author Jeff Goins talks about how to overcome what he calls the ‘starving artist mindset’ and build a thriving business doing something that you love. Here’s what you’ll learn in... <a class="more-link" href="https://www.janetmurray.co.uk/175-how-to-make-money-from-your-creative-business-with-jeff-goins/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/175-how-to-make-money-from-your-creative-business-with-jeff-goins/">[175} How to make money from your creative business with Jeff Goins</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you have a passion for something creative, you might think it’s not possible to turn it into a successful business. In this episode, bestselling author Jeff Goins talks about how to overcome what he calls the ‘starving artist mindset’ and build a th... If you have a passion for something creative, you might think it’s not possible to turn it into a successful business. In this episode, bestselling author Jeff Goins talks about how to overcome what he calls the ‘starving artist mindset’ and build a thriving business doing something that you love. Here’s what you’ll learn in... READ MORE Janet Murray 46:47 [174] How to explain what you do in 10 words or less https://www.janetmurray.co.uk/174-how-to-explain-what-you-do-in-10-words-or-less/ Mon, 03 Jul 2017 13:15:13 +0000 http://www.janetmurray.co.uk/?p=12673 <p>If you can’t explain what you do in one sentence, whether that’s on your website, in a meeting or at a networking event, you’ll find it hard to attract clients for your business. In this episode, I share my three-step plan on how to come up with a really great one liner, so you’ll never... <a class="more-link" href="https://www.janetmurray.co.uk/174-how-to-explain-what-you-do-in-10-words-or-less/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/174-how-to-explain-what-you-do-in-10-words-or-less/">[174] How to explain what you do in 10 words or less</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you can’t explain what you do in one sentence, whether that’s on your website, in a meeting or at a networking event, you’ll find it hard to attract clients for your business. In this episode, I share my three-step plan on how to come up with a real... If you can’t explain what you do in one sentence, whether that’s on your website, in a meeting or at a networking event, you’ll find it hard to attract clients for your business. In this episode, I share my three-step plan on how to come up with a really great one liner, so you’ll never... READ MORE Janet Murray 21:24 [173] How to launch with a tiny list with Jo Milmine https://www.janetmurray.co.uk/173-how-to-launch-with-a-tiny-list-with-jo-milmine/ Thu, 29 Jun 2017 16:52:03 +0000 http://www.janetmurray.co.uk/?p=12665 <p>If you’ve got a new product or service you’re itching to launch, you might think you need to have a massive email list in order to attract enough customers. In this episode, business consultant Jo Milmine talks about how she has launched successfully with small – but perfectly formed – email lists. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/173-how-to-launch-with-a-tiny-list-with-jo-milmine/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/173-how-to-launch-with-a-tiny-list-with-jo-milmine/">[173] How to launch with a tiny list with Jo Milmine</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve got a new product or service you’re itching to launch, you might think you need to have a massive email list in order to attract enough customers. In this episode, business consultant Jo Milmine talks about how she has launched successfully w... If you’ve got a new product or service you’re itching to launch, you might think you need to have a massive email list in order to attract enough customers. In this episode, business consultant Jo Milmine talks about how she has launched successfully with small – but perfectly formed – email lists. Here’s what you’ll... READ MORE Janet Murray 31:34 [172] How to tackle writer’s block https://www.janetmurray.co.uk/172-how-to-tackle-writers-block/ Tue, 27 Jun 2017 04:40:01 +0000 http://www.janetmurray.co.uk/?p=12609 <p>If you’ve ever spent hours trying to write a blog post, website copy or marketing email – only to produce a couple of sentences – then this podcast episode is for you. In this episode, I share why I don’t believe in writer’s block – and three strategies you can use to ensure you never... <a class="more-link" href="https://www.janetmurray.co.uk/172-how-to-tackle-writers-block/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/172-how-to-tackle-writers-block/">[172] How to tackle writer’s block</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve ever spent hours trying to write a blog post, website copy or marketing email – only to produce a couple of sentences – then this podcast episode is for you. In this episode, I share why I don’t believe in writer’s block – and three strategie... If you’ve ever spent hours trying to write a blog post, website copy or marketing email – only to produce a couple of sentences – then this podcast episode is for you. In this episode, I share why I don’t believe in writer’s block – and three strategies you can use to ensure you never... READ MORE Janet Murray 12:09 [171] How your personal image impacts on your business with Loulou Storey https://www.janetmurray.co.uk/171-how-your-personal-image-impacts-on-your-business/ Thu, 22 Jun 2017 20:50:29 +0000 http://www.janetmurray.co.uk/?p=12579 <p>Whether you like it or not, people judge on appearance. Which means your personal style can say a lot about your business and how you operate. In this episode, stylist and confidence coach Loulou Storey shares practical tips on how to use your clothes as a tool for business success. Here’s what you’ll learn in... <a class="more-link" href="https://www.janetmurray.co.uk/171-how-your-personal-image-impacts-on-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/171-how-your-personal-image-impacts-on-your-business/">[171] How your personal image impacts on your business with Loulou Storey</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Whether you like it or not, people judge on appearance. Which means your personal style can say a lot about your business and how you operate. In this episode, stylist and confidence coach Loulou Storey shares practical tips on how to use your clothes ... Whether you like it or not, people judge on appearance. Which means your personal style can say a lot about your business and how you operate. In this episode, stylist and confidence coach Loulou Storey shares practical tips on how to use your clothes as a tool for business success. Here’s what you’ll learn in... READ MORE Janet Murray 44:32 [170] How to deal with criticism https://www.janetmurray.co.uk/170-how-to-deal-with-criticism/ Tue, 20 Jun 2017 07:16:36 +0000 http://www.janetmurray.co.uk/?p=12574 <p>If you’re doing business online, inevitably there will be times when you find yourself on the receiving end of criticism – whether that’s on your blogs, social media posts or in your email inbox. In this episode I share the strategies I’ve developed to deal with negative comments without letting them throw me – and... <a class="more-link" href="https://www.janetmurray.co.uk/170-how-to-deal-with-criticism/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/170-how-to-deal-with-criticism/">[170] How to deal with criticism</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re doing business online, inevitably there will be times when you find yourself on the receiving end of criticism – whether that’s on your blogs, social media posts or in your email inbox. In this episode I share the strategies I’ve developed to... If you’re doing business online, inevitably there will be times when you find yourself on the receiving end of criticism – whether that’s on your blogs, social media posts or in your email inbox. In this episode I share the strategies I’ve developed to deal with negative comments without letting them throw me – and... READ MORE Janet Murray 13:07 [169] Why your business needs great headshot photography (and how to get it) with Laura Pearman https://www.janetmurray.co.uk/169-why-your-business-needs-great-headshot-photography-and-how-to-get-it-with-laura-pearman/ Thu, 15 Jun 2017 17:12:13 +0000 http://www.janetmurray.co.uk/?p=12571 <p>The profile picture you use on social media and on your website can make a big difference to how people view your business. In this episode, headshot photographer Laura Pearman shares her expert advice on how to get pictures that will give the right impression to your prospective customers. Here’s what you’ll learn in this... <a class="more-link" href="https://www.janetmurray.co.uk/169-why-your-business-needs-great-headshot-photography-and-how-to-get-it-with-laura-pearman/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/169-why-your-business-needs-great-headshot-photography-and-how-to-get-it-with-laura-pearman/">[169] Why your business needs great headshot photography (and how to get it) with Laura Pearman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> The profile picture you use on social media and on your website can make a big difference to how people view your business. In this episode, headshot photographer Laura Pearman shares her expert advice on how to get pictures that will give the right im... The profile picture you use on social media and on your website can make a big difference to how people view your business. In this episode, headshot photographer Laura Pearman shares her expert advice on how to get pictures that will give the right impression to your prospective customers. Here’s what you’ll learn in this... READ MORE Janet Murray 46:56 [168] How to promote yourself at live events (without being a pain in the ass) https://www.janetmurray.co.uk/how-to-promote-yourself-at-live-events-without-being-a-pain-in-the-ass/ Tue, 13 Jun 2017 06:26:20 +0000 http://www.janetmurray.co.uk/?p=12567 <p>Going to live events can be a great way for you to get in front of prospective customers and show how you may be able to help them. But how do you make connections without delivering the hard sell? Here’s what you’ll learn in this episode: How to get to know other delegates before the... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-promote-yourself-at-live-events-without-being-a-pain-in-the-ass/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-promote-yourself-at-live-events-without-being-a-pain-in-the-ass/">[168] How to promote yourself at live events (without being a pain in the ass)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Going to live events can be a great way for you to get in front of prospective customers and show how you may be able to help them. But how do you make connections without delivering the hard sell? Here’s what you’ll learn in this episode: How to get t... Going to live events can be a great way for you to get in front of prospective customers and show how you may be able to help them. But how do you make connections without delivering the hard sell? Here’s what you’ll learn in this episode: How to get to know other delegates before the... READ MORE Janet Murray 16:45 [167] SEO made simple with Martin Huntbach https://www.janetmurray.co.uk/167-seo-made-simple-with-martin-huntbach/ Fri, 09 Jun 2017 04:59:08 +0000 http://www.janetmurray.co.uk/?p=12564 <p>If you’re not a ‘techie’ sort, you may find the term search engine optimisation (SEO) a bit intimidating. But if you want prospective customers to find you online, it’s something you can’t afford to ignore. In this episode, digital expert Martin Huntbach demystifies the topic and shares what small business owners need to know about... <a class="more-link" href="https://www.janetmurray.co.uk/167-seo-made-simple-with-martin-huntbach/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/167-seo-made-simple-with-martin-huntbach/">[167] SEO made simple with Martin Huntbach</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re not a ‘techie’ sort, you may find the term search engine optimisation (SEO) a bit intimidating. But if you want prospective customers to find you online, it’s something you can’t afford to ignore. In this episode, If you’re not a ‘techie’ sort, you may find the term search engine optimisation (SEO) a bit intimidating. But if you want prospective customers to find you online, it’s something you can’t afford to ignore. In this episode, digital expert Martin Huntbach demystifies the topic and shares what small business owners need to know about... READ MORE Janet Murray 58:00 [166] Four things you should do every day to promote your business https://www.janetmurray.co.uk/166-four-things-you-should-do-every-day-to-promote-your-business/ Tue, 06 Jun 2017 05:39:01 +0000 http://www.janetmurray.co.uk/?p=12558 <p>If you want to create a constant stream of leads and sales, there are four things you should be doing in your business every day. Here’s what you’ll learn in this episode: The four things you should be working on every day in your business if you want to make more sales Practical tips on how... <a class="more-link" href="https://www.janetmurray.co.uk/166-four-things-you-should-do-every-day-to-promote-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/166-four-things-you-should-do-every-day-to-promote-your-business/">[166] Four things you should do every day to promote your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to create a constant stream of leads and sales, there are four things you should be doing in your business every day. Here’s what you’ll learn in this episode: The four things you should be working on every day in your business if you want ... If you want to create a constant stream of leads and sales, there are four things you should be doing in your business every day. Here’s what you’ll learn in this episode: The four things you should be working on every day in your business if you want to make more sales Practical tips on how... READ MORE Janet Murray 31:00 [165] How to get booked and paid to speak with Grant Baldwin https://www.janetmurray.co.uk/165-how-to-get-booked-and-paid-to-speak-with-grant-baldwin/ Fri, 02 Jun 2017 07:06:17 +0000 http://www.janetmurray.co.uk/?p=12552 <p>Speaking at live events can help you build your credibility, make connections and attract new business. But how do you get started? In this episode, speaker and entrepreneur Grant Baldwin shares practical tips on finding speaking opportunities, getting hired to speak and negotiating fees (plus a whole lot more). Here’s what you’ll learn in this episode:... <a class="more-link" href="https://www.janetmurray.co.uk/165-how-to-get-booked-and-paid-to-speak-with-grant-baldwin/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/165-how-to-get-booked-and-paid-to-speak-with-grant-baldwin/">[165] How to get booked and paid to speak with Grant Baldwin</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Speaking at live events can help you build your credibility, make connections and attract new business. But how do you get started? In this episode, speaker and entrepreneur Grant Baldwin shares practical tips on finding speaking opportunities, Speaking at live events can help you build your credibility, make connections and attract new business. But how do you get started? In this episode, speaker and entrepreneur Grant Baldwin shares practical tips on finding speaking opportunities, getting hired to speak and negotiating fees (plus a whole lot more). Here’s what you’ll learn in this episode:... READ MORE Janet Murray 56:53 [164] How to grow a community around your content (and why you need to) https://www.janetmurray.co.uk/164-how-to-grow-a-community-around-your-content-and-why-you-need-to/ Tue, 30 May 2017 08:23:52 +0000 http://www.janetmurray.co.uk/?p=12533 <p>If you want to create a regular stream of leads and sales for your business, you need to build a community around your content. In this episode, I explain how building a community around your content can help your business and share practical tips on how to make it happen. Here’s what you’ll learn in... <a class="more-link" href="https://www.janetmurray.co.uk/164-how-to-grow-a-community-around-your-content-and-why-you-need-to/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/164-how-to-grow-a-community-around-your-content-and-why-you-need-to/">[164] How to grow a community around your content (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to create a regular stream of leads and sales for your business, you need to build a community around your content. In this episode, I explain how building a community around your content can help your business and share practical tips on h... If you want to create a regular stream of leads and sales for your business, you need to build a community around your content. In this episode, I explain how building a community around your content can help your business and share practical tips on how to make it happen. Here’s what you’ll learn in... READ MORE Janet Murray 26:32 [163] How to get high-profile media coverage for your business with Kate Beavis https://www.janetmurray.co.uk/163-how-to-get-high-profile-media-coverage-for-your-business-with-kate-beavis/ Thu, 25 May 2017 19:52:18 +0000 http://www.janetmurray.co.uk/?p=12501 <p>Getting media coverage for your business in national newspapers, websites and magazines can position you as an expert in your field – and help you make more sales. In this episode, vintage design and lifestyle expert Kate Beavis shares her tips and strategies for getting high-profile press coverage in your target publications. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/163-how-to-get-high-profile-media-coverage-for-your-business-with-kate-beavis/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/163-how-to-get-high-profile-media-coverage-for-your-business-with-kate-beavis/">[163] How to get high-profile media coverage for your business with Kate Beavis</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting media coverage for your business in national newspapers, websites and magazines can position you as an expert in your field – and help you make more sales. In this episode, vintage design and lifestyle expert Kate Beavis shares her tips and str... Getting media coverage for your business in national newspapers, websites and magazines can position you as an expert in your field – and help you make more sales. In this episode, vintage design and lifestyle expert Kate Beavis shares her tips and strategies for getting high-profile press coverage in your target publications. Here’s what you’ll... READ MORE Janet Murray 58:06 [162] Do this one thing to make more sales https://www.janetmurray.co.uk/162-do-this-one-thing-to-make-more-sales/ Tue, 23 May 2017 08:11:24 +0000 http://www.janetmurray.co.uk/?p=12496 <p>Are you losing out on sales because you’re not anticipating the questions prospective customers might have about your products and services? In this episode, I explain how creating content that answers your customers’ questions – and not just on your FAQ page – could make a big difference to the bottom line of your business.... <a class="more-link" href="https://www.janetmurray.co.uk/162-do-this-one-thing-to-make-more-sales/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/162-do-this-one-thing-to-make-more-sales/">[162] Do this one thing to make more sales</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you losing out on sales because you’re not anticipating the questions prospective customers might have about your products and services? In this episode, I explain how creating content that answers your customers’ questions – and not just on your F... Are you losing out on sales because you’re not anticipating the questions prospective customers might have about your products and services? In this episode, I explain how creating content that answers your customers’ questions – and not just on your FAQ page – could make a big difference to the bottom line of your business.... READ MORE Janet Murray 31:12 [161] How to work with bloggers and influencers with Kat Molesworth https://www.janetmurray.co.uk/161-how-to-work-with-bloggers-and-influencers-with-kat-molesworth/ Thu, 18 May 2017 17:25:02 +0000 http://www.janetmurray.co.uk/?p=12489 <p>Working with bloggers and social media influencers can be a great way to get your business or brand in front of more people. But how do you make it happen? In this episode, pro blogger Kat Molesworth explains how to harness the power of bloggers and influencers in your business. Here’s what you’ll learn in... <a class="more-link" href="https://www.janetmurray.co.uk/161-how-to-work-with-bloggers-and-influencers-with-kat-molesworth/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/161-how-to-work-with-bloggers-and-influencers-with-kat-molesworth/">[161] How to work with bloggers and influencers with Kat Molesworth</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Working with bloggers and social media influencers can be a great way to get your business or brand in front of more people. But how do you make it happen? In this episode, pro blogger Kat Molesworth explains how to harness the power of bloggers and in... Working with bloggers and social media influencers can be a great way to get your business or brand in front of more people. But how do you make it happen? In this episode, pro blogger Kat Molesworth explains how to harness the power of bloggers and influencers in your business. Here’s what you’ll learn in... READ MORE Janet Murray 1:00:44 [160] Going small to go big in your business https://www.janetmurray.co.uk/160-going-small-to-big-in-your-business/ Mon, 15 May 2017 17:29:35 +0000 http://www.janetmurray.co.uk/?p=12483 <p>The most successful business owners that I know have one thing in common: their ability to focus on one thing. In this episode, I explain how staying small – focusing on one ‘niche’ or trialling your product/service with a handful of clients – can help you achieve bigger results in the long term. Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/160-going-small-to-big-in-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/160-going-small-to-big-in-your-business/">[160] Going small to go big in your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> The most successful business owners that I know have one thing in common: their ability to focus on one thing. In this episode, I explain how staying small – focusing on one ‘niche’ or trialling your product/service with a handful of clients – can help... The most successful business owners that I know have one thing in common: their ability to focus on one thing. In this episode, I explain how staying small – focusing on one ‘niche’ or trialling your product/service with a handful of clients – can help you achieve bigger results in the long term. Here’s what... READ MORE Janet Murray 34:24 [159] Growing your online business through live events with Chris Ducker https://www.janetmurray.co.uk/159-growing-your-online-business-through-live-events-with-chris-ducker/ Thu, 11 May 2017 16:53:19 +0000 http://www.janetmurray.co.uk/?p=12480 <p>Attending live events can be great for your business – but have you considered running your own? In this episode, Chris Ducker shares his thoughts on how hosting live events could help you grow your business. Here’s what you’ll learn in this episode: Chris Ducker’s experience of running live events including Tropical Think Tank Why every... <a class="more-link" href="https://www.janetmurray.co.uk/159-growing-your-online-business-through-live-events-with-chris-ducker/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/159-growing-your-online-business-through-live-events-with-chris-ducker/">[159] Growing your online business through live events with Chris Ducker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Attending live events can be great for your business – but have you considered running your own? In this episode, Chris Ducker shares his thoughts on how hosting live events could help you grow your business. Attending live events can be great for your business – but have you considered running your own? In this episode, Chris Ducker shares his thoughts on how hosting live events could help you grow your business. Here’s what you’ll learn in this episode: Chris Ducker’s experience of running live events including Tropical Think Tank Why every... READ MORE Janet Murray 41:51 [158] How to get journalists to say ‘yes’ to you https://www.janetmurray.co.uk/158-how-to-get-journalists-to-say-yes-to-you/ Tue, 09 May 2017 06:13:36 +0000 http://www.janetmurray.co.uk/?p=12432 <p>Journalists can be frustrating to deal with. They don’t always answer their phones and can be slow to reply to emails (or not reply at all). The good news is, there are things you can do to get their attention – and increase your chances of getting a ‘yes’ when you pitch a story idea.... <a class="more-link" href="https://www.janetmurray.co.uk/158-how-to-get-journalists-to-say-yes-to-you/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/158-how-to-get-journalists-to-say-yes-to-you/">[158] How to get journalists to say ‘yes’ to you</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Journalists can be frustrating to deal with. They don’t always answer their phones and can be slow to reply to emails (or not reply at all). The good news is, there are things you can do to get their attention – and increase your chances of getting a ‘... Journalists can be frustrating to deal with. They don’t always answer their phones and can be slow to reply to emails (or not reply at all). The good news is, there are things you can do to get their attention – and increase your chances of getting a ‘yes’ when you pitch a story idea.... READ MORE Janet Murray 18:01 [157] How to be more productive with Mike Vardy https://www.janetmurray.co.uk/how-to-be-more-productive-with-mike-vardy/ Fri, 05 May 2017 06:24:13 +0000 http://www.janetmurray.co.uk/?p=12383 <p>If you run your own business, there will be times when you feel overwhelmed, with so much on your to-do list, you’re not sure where to get started. In this episode, productivity expert Mike Vardy shares his strategies for getting more done in less time. Here’s what you’ll learn in this episode: Mike Vardy’s business... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-be-more-productive-with-mike-vardy/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-be-more-productive-with-mike-vardy/">[157] How to be more productive with Mike Vardy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you run your own business, there will be times when you feel overwhelmed, with so much on your to-do list, you’re not sure where to get started. In this episode, productivity expert Mike Vardy shares his strategies for getting more done in less time... If you run your own business, there will be times when you feel overwhelmed, with so much on your to-do list, you’re not sure where to get started. In this episode, productivity expert Mike Vardy shares his strategies for getting more done in less time. Here’s what you’ll learn in this episode: Mike Vardy’s business... READ MORE Janet Murray 49:39 [156] How to be gritty (and how it can help your business) https://www.janetmurray.co.uk/156-how-to-be-gritty-and-how-it-can-help-your-business/ Tue, 02 May 2017 13:12:04 +0000 http://www.janetmurray.co.uk/?p=12368 <p>If you’re running your own business, there will be times when the going gets tough and you need to overcome challenges. In this episode, I share seven things I learned from running the London Marathon that can be applied to my business (and to yours too). Here’s what you’ll learn in this episode: Why you... <a class="more-link" href="https://www.janetmurray.co.uk/156-how-to-be-gritty-and-how-it-can-help-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/156-how-to-be-gritty-and-how-it-can-help-your-business/">[156] How to be gritty (and how it can help your business)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re running your own business, there will be times when the going gets tough and you need to overcome challenges. In this episode, I share seven things I learned from running the London Marathon that can be applied to my business (and to yours to... If you’re running your own business, there will be times when the going gets tough and you need to overcome challenges. In this episode, I share seven things I learned from running the London Marathon that can be applied to my business (and to yours too). Here’s what you’ll learn in this episode: Why you... READ MORE Janet Murray 30:58 [155] How to sell without feeling gross with Tara Swiger https://www.janetmurray.co.uk/155-how-to-sell-without-feeling-gross-with-tara-swiger/ Fri, 28 Apr 2017 04:35:43 +0000 http://www.janetmurray.co.uk/?p=12351 <p>Being able to sell your products and services is a key part of running a small business, but time and time again business owners tell me that selling makes them feel a bit icky and uncomfortable. In this episode, Tara Swiger shares her tips on how to build a sustainable business – and how to... <a class="more-link" href="https://www.janetmurray.co.uk/155-how-to-sell-without-feeling-gross-with-tara-swiger/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/155-how-to-sell-without-feeling-gross-with-tara-swiger/">[155] How to sell without feeling gross with Tara Swiger</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Being able to sell your products and services is a key part of running a small business, but time and time again business owners tell me that selling makes them feel a bit icky and uncomfortable. In this episode, Being able to sell your products and services is a key part of running a small business, but time and time again business owners tell me that selling makes them feel a bit icky and uncomfortable. In this episode, Tara Swiger shares her tips on how to build a sustainable business – and how to... READ MORE Janet Murray 43:20 [154] How to fund events and training as a small business owner https://www.janetmurray.co.uk/154-how-to-fund-events-and-training-as-a-small-business-owner/ Tue, 25 Apr 2017 04:39:54 +0000 http://www.janetmurray.co.uk/?p=12340 <p>Want to invest in training or personal development but feel you don’t have the budget? This podcast episode is full of ideas to help you fund training, events and other business opportunities that you’d really hate to miss out on. Here’s what you’ll learn in this episode: Tips for moving yourself from the mindset of... <a class="more-link" href="https://www.janetmurray.co.uk/154-how-to-fund-events-and-training-as-a-small-business-owner/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/154-how-to-fund-events-and-training-as-a-small-business-owner/">[154] How to fund events and training as a small business owner</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to invest in training or personal development but feel you don’t have the budget? This podcast episode is full of ideas to help you fund training, events and other business opportunities that you’d really hate to miss out on. Want to invest in training or personal development but feel you don’t have the budget? This podcast episode is full of ideas to help you fund training, events and other business opportunities that you’d really hate to miss out on. Here’s what you’ll learn in this episode: Tips for moving yourself from the mindset of... READ MORE Janet Murray 21:21 [153] Product launch strategies that actually work with Mark Asquith https://www.janetmurray.co.uk/153-product-launch-strategies-that-actually-work-with-mark-asquith/ Thu, 20 Apr 2017 20:34:46 +0000 http://www.janetmurray.co.uk/?p=12305 <p>When you’ve got a great idea for a new product or service, your excitement can make it tempting to go full speed ahead to the launch stage. But making sure you are building something people actually want is a crucial place to start. Entrepreneur Mark Asquith shares his tips for the six essential stages of... <a class="more-link" href="https://www.janetmurray.co.uk/153-product-launch-strategies-that-actually-work-with-mark-asquith/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/153-product-launch-strategies-that-actually-work-with-mark-asquith/">[153] Product launch strategies that actually work with Mark Asquith</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When you’ve got a great idea for a new product or service, your excitement can make it tempting to go full speed ahead to the launch stage. But making sure you are building something people actually want is a crucial place to start. When you’ve got a great idea for a new product or service, your excitement can make it tempting to go full speed ahead to the launch stage. But making sure you are building something people actually want is a crucial place to start. Entrepreneur Mark Asquith shares his tips for the six essential stages of... READ MORE Janet Murray 53:21 [152] How to deal with freeloaders https://www.janetmurray.co.uk/152-how-to-deal-with-freeloaders/ Mon, 17 Apr 2017 15:56:11 +0000 http://www.janetmurray.co.uk/?p=12257 <p>When you’re running your own business, there will be times when you come across freeloaders – people who ask for favours, including free or discounted products and services. In this episode, I share tips and strategies for dealing with these types of people. Here’s what you’ll learn in this episode: Why being upfront about what... <a class="more-link" href="https://www.janetmurray.co.uk/152-how-to-deal-with-freeloaders/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/152-how-to-deal-with-freeloaders/">[152] How to deal with freeloaders</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When you’re running your own business, there will be times when you come across freeloaders – people who ask for favours, including free or discounted products and services. In this episode, I share tips and strategies for dealing with these types of p... When you’re running your own business, there will be times when you come across freeloaders – people who ask for favours, including free or discounted products and services. In this episode, I share tips and strategies for dealing with these types of people. Here’s what you’ll learn in this episode: Why being upfront about what... READ MORE Janet Murray 23:48 [151] How to use Twitter chats to promote your business with Sian Conway https://www.janetmurray.co.uk/151-how-to-use-twitter-chats-to-promote-your-business-with-sian-conway/ Fri, 14 Apr 2017 04:49:18 +0000 http://www.janetmurray.co.uk/?p=12168 <p>If you’re looking to grow your following on Twitter, you might want to take part in Twitter chats – or even host your own. In this episode, Sian Conway talks about how she launched the #EthicalHour Twitter chat which now gets around one million impressions a month – and has helped her build her profile,... <a class="more-link" href="https://www.janetmurray.co.uk/151-how-to-use-twitter-chats-to-promote-your-business-with-sian-conway/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/151-how-to-use-twitter-chats-to-promote-your-business-with-sian-conway/">[151] How to use Twitter chats to promote your business with Sian Conway</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to grow your following on Twitter, you might want to take part in Twitter chats – or even host your own. In this episode, Sian Conway talks about how she launched the #EthicalHour Twitter chat which now gets around one million impress... If you’re looking to grow your following on Twitter, you might want to take part in Twitter chats – or even host your own. In this episode, Sian Conway talks about how she launched the #EthicalHour Twitter chat which now gets around one million impressions a month – and has helped her build her profile,... READ MORE Janet Murray 51:16 [150] Behind the scenes of my business https://www.janetmurray.co.uk/150-behind-the-scenes-of-my-business/ Tue, 11 Apr 2017 05:07:27 +0000 http://www.janetmurray.co.uk/?p=12145 <p>When I asked listeners how I should mark the 150th of episode of the Soulful PR podcast,  they said they wanted to know more about me and how the show is put together.  So in this episode, I’m answering the questions rather than asking them. In this episode, I’m interviewed by my friend Rob Lawrence... <a class="more-link" href="https://www.janetmurray.co.uk/150-behind-the-scenes-of-my-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/150-behind-the-scenes-of-my-business/">[150] Behind the scenes of my business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When I asked listeners how I should mark the 150th of episode of the Soulful PR podcast,  they said they wanted to know more about me and how the show is put together.  So in this episode, I’m answering the questions rather than asking them. When I asked listeners how I should mark the 150th of episode of the Soulful PR podcast,  they said they wanted to know more about me and how the show is put together.  So in this episode, I’m answering the questions rather than asking them. In this episode, I’m interviewed by my friend Rob Lawrence... READ MORE Janet Murray 57:36 [149] How to define your personal brand with Jennifer Holloway https://www.janetmurray.co.uk/149-how-to-define-your-personal-brand-with-jennifer-holloway/ Thu, 06 Apr 2017 20:56:39 +0000 http://www.janetmurray.co.uk/?p=12140 <p>In this episode, Jennifer Holloway shares her advice on how to define your personal brand – particularly if you feel uncomfortable with the idea of promoting your business. Here’s what you’ll learn in this episode: Jennifer’s business story – from PR to running her own personal branding business Why the best brands convey the ‘what’... <a class="more-link" href="https://www.janetmurray.co.uk/149-how-to-define-your-personal-brand-with-jennifer-holloway/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/149-how-to-define-your-personal-brand-with-jennifer-holloway/">[149] How to define your personal brand with Jennifer Holloway</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, Jennifer Holloway shares her advice on how to define your personal brand – particularly if you feel uncomfortable with the idea of promoting your business. Here’s what you’ll learn in this episode: Jennifer’s business story – from PR t... In this episode, Jennifer Holloway shares her advice on how to define your personal brand – particularly if you feel uncomfortable with the idea of promoting your business. Here’s what you’ll learn in this episode: Jennifer’s business story – from PR to running her own personal branding business Why the best brands convey the ‘what’... READ MORE Janet Murray 32:08 [148] Should you join a membership site? https://www.janetmurray.co.uk/148-should-you-join-a-membership-site/ Mon, 03 Apr 2017 09:32:32 +0000 http://www.janetmurray.co.uk/?p=12136 <p>If you’ve never belonged to a membership community, you might be wondering if it’s a good idea for you to join one. In this episode, I share my advice on how to choose the right membership community for you – and how to get the most out of it for your business. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/148-should-you-join-a-membership-site/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/148-should-you-join-a-membership-site/">[148] Should you join a membership site?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve never belonged to a membership community, you might be wondering if it’s a good idea for you to join one. In this episode, I share my advice on how to choose the right membership community for you – and how to get the most out of it for your ... If you’ve never belonged to a membership community, you might be wondering if it’s a good idea for you to join one. In this episode, I share my advice on how to choose the right membership community for you – and how to get the most out of it for your business. Here’s what you’ll... READ MORE Janet Murray 31:50 [147] How to build an audience online with Lucy Parsons https://www.janetmurray.co.uk/147-how-to-build-an-audience-online-with-lucy-parsons/ Thu, 30 Mar 2017 19:04:18 +0000 http://www.janetmurray.co.uk/?p=12132 <p>If you want to build an online audience for your business you might be wondering where to start. In this episode, academic coach Lucy Parsons talks about how she has used online marketing to build her academic coaching business online – and get fully booked – in just two years. Here’s what you’ll learn in... <a class="more-link" href="https://www.janetmurray.co.uk/147-how-to-build-an-audience-online-with-lucy-parsons/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/147-how-to-build-an-audience-online-with-lucy-parsons/">[147] How to build an audience online with Lucy Parsons</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to build an online audience for your business you might be wondering where to start. In this episode, academic coach Lucy Parsons talks about how she has used online marketing to build her academic coaching business online – and get fully b... If you want to build an online audience for your business you might be wondering where to start. In this episode, academic coach Lucy Parsons talks about how she has used online marketing to build her academic coaching business online – and get fully booked – in just two years. Here’s what you’ll learn in... READ MORE Janet Murray 48:43 [146] How to deal with entrepreneurial loneliness https://www.janetmurray.co.uk/146-how-to-deal-with-entrepreneurial-loneliness/ Tue, 28 Mar 2017 05:39:21 +0000 http://www.janetmurray.co.uk/?p=12126 <p>There are many great things about running your own business, but if you work by yourself you will, inevitably, feel lonely. In this episode I share three simple strategies to combat entrepreneurial loneliness How online communities can be really important to make both online and offline contacts My advice on why live events are a... <a class="more-link" href="https://www.janetmurray.co.uk/146-how-to-deal-with-entrepreneurial-loneliness/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/146-how-to-deal-with-entrepreneurial-loneliness/">[146] How to deal with entrepreneurial loneliness</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> There are many great things about running your own business, but if you work by yourself you will, inevitably, feel lonely. In this episode I share three simple strategies to combat entrepreneurial loneliness How online communities can be really import... There are many great things about running your own business, but if you work by yourself you will, inevitably, feel lonely. In this episode I share three simple strategies to combat entrepreneurial loneliness How online communities can be really important to make both online and offline contacts My advice on why live events are a... READ MORE Janet Murray 21:16 [145] Getting started with Facebook ads with Gavin Bell https://www.janetmurray.co.uk/145-getting-started-with-facebook-ads-with-gavin-bell/ Fri, 24 Mar 2017 05:18:02 +0000 http://www.janetmurray.co.uk/?p=12118 <p>If you want to increase your reach on Facebook, you might be considering spending some money on advertising. But how can you make sure you’ll get a good return on investment? In this episode, social media expert Gavin Bell shares his advice on how to make Facebook advertising work for your business. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/145-getting-started-with-facebook-ads-with-gavin-bell/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/145-getting-started-with-facebook-ads-with-gavin-bell/">[145] Getting started with Facebook ads with Gavin Bell</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to increase your reach on Facebook, you might be considering spending some money on advertising. But how can you make sure you’ll get a good return on investment? In this episode, social media expert Gavin Bell shares his advice on how to m... If you want to increase your reach on Facebook, you might be considering spending some money on advertising. But how can you make sure you’ll get a good return on investment? In this episode, social media expert Gavin Bell shares his advice on how to make Facebook advertising work for your business. Here’s what you’ll... READ MORE Janet Murray 48:37 [144] Are you making this mistake with your about page? https://www.janetmurray.co.uk/144-are-you-making-this-mistake-with-your-about-page/ Tue, 21 Mar 2017 06:14:58 +0000 http://www.janetmurray.co.uk/?p=12113 <p>The ‘about’ page on your website should be about you and your business, right?  Not necessarily. In this episode, I share a common mistake you could be making with your about page (and how to fix it). Here’s what you’ll learn in this episode: Why your ‘about’ page shouldn’t be all about you Advice on... <a class="more-link" href="https://www.janetmurray.co.uk/144-are-you-making-this-mistake-with-your-about-page/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/144-are-you-making-this-mistake-with-your-about-page/">[144] Are you making this mistake with your about page?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> The ‘about’ page on your website should be about you and your business, right?  Not necessarily. In this episode, I share a common mistake you could be making with your about page (and how to fix it). Here’s what you’ll learn in this episode: Why your ... The ‘about’ page on your website should be about you and your business, right?  Not necessarily. In this episode, I share a common mistake you could be making with your about page (and how to fix it). Here’s what you’ll learn in this episode: Why your ‘about’ page shouldn’t be all about you Advice on... READ MORE Janet Murray 19:12 [143] How to get more engagement on your Facebook page with Jessie Wilson https://www.janetmurray.co.uk/143-how-to-get-more-engagement-on-your-facebook-page-with-jessie-wilson/ Fri, 17 Mar 2017 05:22:42 +0000 http://www.janetmurray.co.uk/?p=12110 <p>If you want to boost engagement on your Facebook page, you might think you need to pay for advertising – but there are ways to increase likes, comments and shares with little – or no – ad spend. In this episode, Institute of Mums founder Jessie Wilson shares her tips on encouraging organic engagement on... <a class="more-link" href="https://www.janetmurray.co.uk/143-how-to-get-more-engagement-on-your-facebook-page-with-jessie-wilson/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/143-how-to-get-more-engagement-on-your-facebook-page-with-jessie-wilson/">[143] How to get more engagement on your Facebook page with Jessie Wilson</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to boost engagement on your Facebook page, you might think you need to pay for advertising – but there are ways to increase likes, comments and shares with little – or no – ad spend. In this episode, If you want to boost engagement on your Facebook page, you might think you need to pay for advertising – but there are ways to increase likes, comments and shares with little – or no – ad spend. In this episode, Institute of Mums founder Jessie Wilson shares her tips on encouraging organic engagement on... READ MORE Janet Murray 32:21 [142] Stop marketing to everyone https://www.janetmurray.co.uk/142-stop-marketing-to-everyone/ Tue, 14 Mar 2017 05:58:33 +0000 http://www.janetmurray.co.uk/?p=12107 <p>Trying to make your business all things to everyone? You could end up appealing to no one. In this episode, I explain why you shouldn’t be afraid of niching down your business Here’s what you’ll learn in this episode: Why people love specialists and experts (and why that’s important) How having a niche makes it... <a class="more-link" href="https://www.janetmurray.co.uk/142-stop-marketing-to-everyone/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/142-stop-marketing-to-everyone/">[142] Stop marketing to everyone</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Trying to make your business all things to everyone? You could end up appealing to no one. In this episode, I explain why you shouldn’t be afraid of niching down your business Here’s what you’ll learn in this episode: Why people love specialists and ex... Trying to make your business all things to everyone? You could end up appealing to no one. In this episode, I explain why you shouldn’t be afraid of niching down your business Here’s what you’ll learn in this episode: Why people love specialists and experts (and why that’s important) How having a niche makes it... READ MORE Janet Murray 20:54 [141] How to write and publish your own book with Amanda Cook https://www.janetmurray.co.uk/141-how-to-write-and-publish-your-own-book/ Fri, 10 Mar 2017 11:00:39 +0000 http://www.janetmurray.co.uk/?p=12102 <p>Being a published author can help you build credibility in your niche – and attract leads and sales –  making it the best possible business card you can have. But how do you get published? And how do you get your book in front of the people you want to reach? In this episode, wellness... <a class="more-link" href="https://www.janetmurray.co.uk/141-how-to-write-and-publish-your-own-book/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/141-how-to-write-and-publish-your-own-book/">[141] How to write and publish your own book with Amanda Cook</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Being a published author can help you build credibility in your niche – and attract leads and sales –  making it the best possible business card you can have. But how do you get published? And how do you get your book in front of the people you want to... Being a published author can help you build credibility in your niche – and attract leads and sales –  making it the best possible business card you can have. But how do you get published? And how do you get your book in front of the people you want to reach? In this episode, wellness... READ MORE Janet Murray 40:33 [140] Should you put your prices on your website? https://www.janetmurray.co.uk/140-should-you-put-your-prices-on-your-website/ Tue, 07 Mar 2017 06:24:06 +0000 http://www.janetmurray.co.uk/?p=12096 <p>You might think that being upfront about the costs of your products and services could put off potential customers, but in fact the opposite is true. In this episode, I share why business owners shouldn’t be scared to be transparent about their costs and prices. Here’s what you’ll learn in this episode: The importance of... <a class="more-link" href="https://www.janetmurray.co.uk/140-should-you-put-your-prices-on-your-website/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/140-should-you-put-your-prices-on-your-website/">[140] Should you put your prices on your website?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You might think that being upfront about the costs of your products and services could put off potential customers, but in fact the opposite is true. In this episode, I share why business owners shouldn’t be scared to be transparent about their costs a... You might think that being upfront about the costs of your products and services could put off potential customers, but in fact the opposite is true. In this episode, I share why business owners shouldn’t be scared to be transparent about their costs and prices. Here’s what you’ll learn in this episode: The importance of... READ MORE Janet Murray 22:35 [139] How to turn content into cash with Pete Matthew https://www.janetmurray.co.uk/139-how-to-turn-content-into-cash/ Fri, 03 Mar 2017 04:35:38 +0000 http://www.janetmurray.co.uk/?p=12071 <p>A knack for explaining complicated topics led Pete Matthew to launch a website simplifying financial advice. In this episode, he explains why providing people with useful information in the form of blogs, podcasts and video has helped his business double in size. Here’s what you’ll learn in this episode: Pete’s business story – how he... <a class="more-link" href="https://www.janetmurray.co.uk/139-how-to-turn-content-into-cash/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/139-how-to-turn-content-into-cash/">[139] How to turn content into cash with Pete Matthew</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A knack for explaining complicated topics led Pete Matthew to launch a website simplifying financial advice. In this episode, he explains why providing people with useful information in the form of blogs, podcasts and video has helped his business doub... A knack for explaining complicated topics led Pete Matthew to launch a website simplifying financial advice. In this episode, he explains why providing people with useful information in the form of blogs, podcasts and video has helped his business double in size. Here’s what you’ll learn in this episode: Pete’s business story – how he... READ MORE Janet Murray 41:01 [138] Five reasons not to be afraid of giving away free content https://www.janetmurray.co.uk/138-five-reasons-not-to-be-afraid-of-giving-away-free-content/ Mon, 27 Feb 2017 20:01:02 +0000 http://www.janetmurray.co.uk/?p=12064 <p>You might think that giving away free content means your potential customers will have no reason to buy from you, but this couldn’t be further from the truth. In this episode, I explain why creating free content that answers your customers’ questions is simply another form of advertising (that’s completely free – bonus!). Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/138-five-reasons-not-to-be-afraid-of-giving-away-free-content/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/138-five-reasons-not-to-be-afraid-of-giving-away-free-content/">[138] Five reasons not to be afraid of giving away free content</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You might think that giving away free content means your potential customers will have no reason to buy from you, but this couldn’t be further from the truth. In this episode, I explain why creating free content that answers your customers’ questions i... You might think that giving away free content means your potential customers will have no reason to buy from you, but this couldn’t be further from the truth. In this episode, I explain why creating free content that answers your customers’ questions is simply another form of advertising (that’s completely free – bonus!). Here’s what... READ MORE Janet Murray 16:51 [137] How to get known with Mark Schaefer https://www.janetmurray.co.uk/137-how-to-get-known/ Fri, 24 Feb 2017 05:41:37 +0000 http://www.janetmurray.co.uk/?p=12043 <p>Leaving a successful career to set up on his own taught social media expert Mark Schaefer the importance of being known as an expert in his field. In this episode, he explains why business owners should focus on becoming known for what they do and outlines a strategy to achieve this. Here’s what you’ll learn... <a class="more-link" href="https://www.janetmurray.co.uk/137-how-to-get-known/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/137-how-to-get-known/">[137] How to get known with Mark Schaefer</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Leaving a successful career to set up on his own taught social media expert Mark Schaefer the importance of being known as an expert in his field. In this episode, he explains why business owners should focus on becoming known for what they do and outl... Leaving a successful career to set up on his own taught social media expert Mark Schaefer the importance of being known as an expert in his field. In this episode, he explains why business owners should focus on becoming known for what they do and outlines a strategy to achieve this. Here’s what you’ll learn... READ MORE Janet Murray 28:50 [136] The one thing you can do to get more social media followers https://www.janetmurray.co.uk/136-the-one-thing-you-can-do-to-get-more-social-media-followers/ Tue, 21 Feb 2017 06:09:02 +0000 http://www.janetmurray.co.uk/?p=12038 <p>What is the one thing you need to do to grow your social media following? Find out in this podcast episode (clue: you’ll be surprised how easy it is). Here’s what you’ll learn in this episode: How to use your existing connections to increase your social media reach Strategies you can use to help you... <a class="more-link" href="https://www.janetmurray.co.uk/136-the-one-thing-you-can-do-to-get-more-social-media-followers/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/136-the-one-thing-you-can-do-to-get-more-social-media-followers/">[136] The one thing you can do to get more social media followers</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> What is the one thing you need to do to grow your social media following? Find out in this podcast episode (clue: you’ll be surprised how easy it is). Here’s what you’ll learn in this episode: How to use your existing connections to increase your socia... What is the one thing you need to do to grow your social media following? Find out in this podcast episode (clue: you’ll be surprised how easy it is). Here’s what you’ll learn in this episode: How to use your existing connections to increase your social media reach Strategies you can use to help you... READ MORE Janet Murray 26:04 [135] How to dominate a niche with Jeff Sieh https://www.janetmurray.co.uk/135-how-to-dominate-a-niche/ Thu, 16 Feb 2017 18:44:24 +0000 http://www.janetmurray.co.uk/?p=12035 <p>If you’ve ever worried that focusing too much on a niche will limit the opportunities for your business, then you’ll love hearing how this strategy has worked for Jeff Sieh. In this episode, Jeff shares how specialising in Pinterest for men has helped him grow his social media marketing business. Here’s what you’ll learn in... <a class="more-link" href="https://www.janetmurray.co.uk/135-how-to-dominate-a-niche/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/135-how-to-dominate-a-niche/">[135] How to dominate a niche with Jeff Sieh</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve ever worried that focusing too much on a niche will limit the opportunities for your business, then you’ll love hearing how this strategy has worked for Jeff Sieh. In this episode, Jeff shares how specialising in Pinterest for men has helped ... If you’ve ever worried that focusing too much on a niche will limit the opportunities for your business, then you’ll love hearing how this strategy has worked for Jeff Sieh. In this episode, Jeff shares how specialising in Pinterest for men has helped him grow his social media marketing business. Here’s what you’ll learn in... READ MORE Janet Murray 39:36 [134] Six types of blog post you should be creating regularly https://www.janetmurray.co.uk/134-six-types-of-blog-post-you-should-be-creating-regularly/ Tue, 14 Feb 2017 06:25:52 +0000 http://www.janetmurray.co.uk/?p=12011 <p>Do you ever get stuck for ideas for blog content? In this episode I share six types of blog post you should be creating regularly. You’ll never run out of ideas again. Here’s what you’ll learn in this episode: How regular blogging can help you build trust with prospective customers Why you should focus on... <a class="more-link" href="https://www.janetmurray.co.uk/134-six-types-of-blog-post-you-should-be-creating-regularly/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/134-six-types-of-blog-post-you-should-be-creating-regularly/">[134] Six types of blog post you should be creating regularly</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever get stuck for ideas for blog content? In this episode I share six types of blog post you should be creating regularly. You’ll never run out of ideas again. Here’s what you’ll learn in this episode: How regular blogging can help you build tr... Do you ever get stuck for ideas for blog content? In this episode I share six types of blog post you should be creating regularly. You’ll never run out of ideas again. Here’s what you’ll learn in this episode: How regular blogging can help you build trust with prospective customers Why you should focus on... READ MORE Janet Murray 22:31 [133] How to grow your following on Twitter https://www.janetmurray.co.uk/133-how-to-grow-your-following-on-twitter/ Fri, 10 Feb 2017 04:46:08 +0000 http://www.janetmurray.co.uk/?p=12008 <p>If you want to connect with journalists and get in front of potential customers, Twitter is the perfect social media platform for you. In this episode, Mike Kawula explains how to use Twitter to grow your business. Here’s what you’ll learn in this episode: Mike’s business story – from serial entrepreneur to Twitter expert with... <a class="more-link" href="https://www.janetmurray.co.uk/133-how-to-grow-your-following-on-twitter/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/133-how-to-grow-your-following-on-twitter/">[133] How to grow your following on Twitter</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to connect with journalists and get in front of potential customers, Twitter is the perfect social media platform for you. In this episode, Mike Kawula explains how to use Twitter to grow your business. If you want to connect with journalists and get in front of potential customers, Twitter is the perfect social media platform for you. In this episode, Mike Kawula explains how to use Twitter to grow your business. Here’s what you’ll learn in this episode: Mike’s business story – from serial entrepreneur to Twitter expert with... READ MORE Janet Murray 59:34 [132] Are you making these excuses not to blog? https://www.janetmurray.co.uk/132-are-you-making-these-excuses-not-to-blog/ Tue, 07 Feb 2017 05:05:09 +0000 http://www.janetmurray.co.uk/?p=12002 <p>Publishing regular content on your website can help you connect – and build a relationship – with your potential customers. In this episode, I look at the excuses you might be making not to blog – and share some compelling reasons why you should be. Here’s what you’ll learn in this episode: How to make... <a class="more-link" href="https://www.janetmurray.co.uk/132-are-you-making-these-excuses-not-to-blog/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/132-are-you-making-these-excuses-not-to-blog/">[132] Are you making these excuses not to blog?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Publishing regular content on your website can help you connect – and build a relationship – with your potential customers. In this episode, I look at the excuses you might be making not to blog – and share some compelling reasons why you should be. Publishing regular content on your website can help you connect – and build a relationship – with your potential customers. In this episode, I look at the excuses you might be making not to blog – and share some compelling reasons why you should be. Here’s what you’ll learn in this episode: How to make... READ MORE Janet Murray 25:48 [131] How to use media enquiry services with Daryl Willcox https://www.janetmurray.co.uk/131-how-to-use-media-enquiry-services/ Thu, 02 Feb 2017 19:08:42 +0000 http://www.janetmurray.co.uk/?p=11945 <p>If you want to connect with journalists who need your expertise for their stories – without hiring a PR company or writing endless press releases – subscribing to a media enquiry service can be a great move. In this episode, Daryl Willcox shares his tips on getting the most out of media enquiry services to... <a class="more-link" href="https://www.janetmurray.co.uk/131-how-to-use-media-enquiry-services/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/131-how-to-use-media-enquiry-services/">[131] How to use media enquiry services with Daryl Willcox</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to connect with journalists who need your expertise for their stories – without hiring a PR company or writing endless press releases – subscribing to a media enquiry service can be a great move. In this episode, If you want to connect with journalists who need your expertise for their stories – without hiring a PR company or writing endless press releases – subscribing to a media enquiry service can be a great move. In this episode, Daryl Willcox shares his tips on getting the most out of media enquiry services to... READ MORE Janet Murray 43:46 [130] Three PR-savvy reasons for you to be active on Twitter https://www.janetmurray.co.uk/130-three-pr-savvy-reasons-for-you-to-be-active-on-twitter/ Mon, 30 Jan 2017 16:04:58 +0000 http://www.janetmurray.co.uk/?p=11942 <p>If you’re serious about getting media coverage for your business, you need to be active on Twitter, and in this episode, I explain why. Here’s what you’ll learn in this episode: How journalists use Twitter like a search engine to find information and expert sources for their stories Making use of Twitter to find journalists’... <a class="more-link" href="https://www.janetmurray.co.uk/130-three-pr-savvy-reasons-for-you-to-be-active-on-twitter/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/130-three-pr-savvy-reasons-for-you-to-be-active-on-twitter/">[130] Three PR-savvy reasons for you to be active on Twitter</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re serious about getting media coverage for your business, you need to be active on Twitter, and in this episode, I explain why. Here’s what you’ll learn in this episode: How journalists use Twitter like a search engine to find information and e... If you’re serious about getting media coverage for your business, you need to be active on Twitter, and in this episode, I explain why. Here’s what you’ll learn in this episode: How journalists use Twitter like a search engine to find information and expert sources for their stories Making use of Twitter to find journalists’... READ MORE Janet Murray 14:37 [129] How to use Pinterest to grow your business https://www.janetmurray.co.uk/129-how-to-use-pinterest-to-grow-your-business/ Thu, 26 Jan 2017 20:41:48 +0000 http://www.janetmurray.co.uk/?p=11883 <p>Melyssa Griffin teaches business owners how to stand out online, and one of the ways she does this is through Pinterest. In this episode, she shares her advice on creating an active and engaged Pinterest account that will help grow your business. Here’s what you’ll learn in this episode: Melyssa’s business story – from high... <a class="more-link" href="https://www.janetmurray.co.uk/129-how-to-use-pinterest-to-grow-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/129-how-to-use-pinterest-to-grow-your-business/">[129] How to use Pinterest to grow your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Melyssa Griffin teaches business owners how to stand out online, and one of the ways she does this is through Pinterest. In this episode, she shares her advice on creating an active and engaged Pinterest account that will help grow your business. Melyssa Griffin teaches business owners how to stand out online, and one of the ways she does this is through Pinterest. In this episode, she shares her advice on creating an active and engaged Pinterest account that will help grow your business. Here’s what you’ll learn in this episode: Melyssa’s business story – from high... READ MORE Janet Murray 44:26 [128] How to build a large Facebook community https://www.janetmurray.co.uk/128-how-to-build-a-large-facebook-community/ Mon, 23 Jan 2017 15:44:09 +0000 http://www.janetmurray.co.uk/?p=11880 <p>A Facebook group can be a great way to build relationships with prospective clients and build a community around your content. But how do you attract new members – and ensure they stay in your group? Here’s what you’ll learn in this episode: Why you need to make sure you are signposting your Facebook group... <a class="more-link" href="https://www.janetmurray.co.uk/128-how-to-build-a-large-facebook-community/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/128-how-to-build-a-large-facebook-community/">[128] How to build a large Facebook community</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A Facebook group can be a great way to build relationships with prospective clients and build a community around your content. But how do you attract new members – and ensure they stay in your group? Here’s what you’ll learn in this episode: Why you ne... A Facebook group can be a great way to build relationships with prospective clients and build a community around your content. But how do you attract new members – and ensure they stay in your group? Here’s what you’ll learn in this episode: Why you need to make sure you are signposting your Facebook group... READ MORE Janet Murray 20:12 [127] They ask, you answer: content marketing made easy with Marcus Sheridan https://www.janetmurray.co.uk/127-they-ask-you-answer-content-marketing-made-easy/ Fri, 20 Jan 2017 05:24:26 +0000 http://www.janetmurray.co.uk/?p=11842 <p>Marcus Sheridan famously transformed his struggling swimming pool business by answering his customers’ questions in a blog. Now he shares his marketing expertise through his blog, recently published book – They Ask, You Answer, and as an international keynote speaker. In this episode, he explains how to get started with content marketing. Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/127-they-ask-you-answer-content-marketing-made-easy/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/127-they-ask-you-answer-content-marketing-made-easy/">[127] They ask, you answer: content marketing made easy with Marcus Sheridan</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Marcus Sheridan famously transformed his struggling swimming pool business by answering his customers’ questions in a blog. Now he shares his marketing expertise through his blog, recently published book – They Ask, You Answer, Marcus Sheridan famously transformed his struggling swimming pool business by answering his customers’ questions in a blog. Now he shares his marketing expertise through his blog, recently published book – They Ask, You Answer, and as an international keynote speaker. In this episode, he explains how to get started with content marketing. Here’s what you’ll... READ MORE Janet Murray 44:07 [126] Should you use a Facebook group to promote your business? https://www.janetmurray.co.uk/126-should-you-use-a-facebook-group-to-promote-your-business/ Tue, 17 Jan 2017 06:32:30 +0000 http://www.janetmurray.co.uk/?p=11839 <p>If you’re considering setting up a Facebook group to promote your business – or if you already have one but your members aren’t very engaged – then this podcast episode is for you. Here’s what you’ll learn in this episode: The different ways Facebook groups can help you build trust with current and potential customers... <a class="more-link" href="https://www.janetmurray.co.uk/126-should-you-use-a-facebook-group-to-promote-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/126-should-you-use-a-facebook-group-to-promote-your-business/">[126] Should you use a Facebook group to promote your business?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re considering setting up a Facebook group to promote your business – or if you already have one but your members aren’t very engaged – then this podcast episode is for you. Here’s what you’ll learn in this episode: The different ways Facebook g... If you’re considering setting up a Facebook group to promote your business – or if you already have one but your members aren’t very engaged – then this podcast episode is for you. Here’s what you’ll learn in this episode: The different ways Facebook groups can help you build trust with current and potential customers... READ MORE Janet Murray 28:05 [125] How to make marketing simple https://www.janetmurray.co.uk/125-how-to-make-marketing-simple/ Thu, 12 Jan 2017 19:10:37 +0000 http://www.janetmurray.co.uk/?p=11787 <p>You might think that creating a marketing strategy for your business is a complicated process, but by breaking it down into just three areas you can easily create a straightforward plan. In this episode, marketing expert Roger Edwards shares his advice on simplifying the marketing strategy for your business. Here’s what you’ll learn in this... <a class="more-link" href="https://www.janetmurray.co.uk/125-how-to-make-marketing-simple/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/125-how-to-make-marketing-simple/">[125] How to make marketing simple</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You might think that creating a marketing strategy for your business is a complicated process, but by breaking it down into just three areas you can easily create a straightforward plan. In this episode, marketing expert Roger Edwards shares his advice... You might think that creating a marketing strategy for your business is a complicated process, but by breaking it down into just three areas you can easily create a straightforward plan. In this episode, marketing expert Roger Edwards shares his advice on simplifying the marketing strategy for your business. Here’s what you’ll learn in this... READ MORE Janet Murray 59:32 [124] How to use webinars to attract leads and clients https://www.janetmurray.co.uk/124-how-to-use-webinars-to-attract-leads-and-clients/ Mon, 09 Jan 2017 19:07:54 +0000 http://www.janetmurray.co.uk/?p=11760 <p>Great marketing is all about having a conversation with your potential customers and webinars are a fantastic way to do this, while showing them exactly what you know – and how you can help them. Here’s what you’ll learn in this episode: The powerful ways webinars can help you build relationships with customers How to... <a class="more-link" href="https://www.janetmurray.co.uk/124-how-to-use-webinars-to-attract-leads-and-clients/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/124-how-to-use-webinars-to-attract-leads-and-clients/">[124] How to use webinars to attract leads and clients</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Great marketing is all about having a conversation with your potential customers and webinars are a fantastic way to do this, while showing them exactly what you know – and how you can help them. Here’s what you’ll learn in this episode: The powerful w... Great marketing is all about having a conversation with your potential customers and webinars are a fantastic way to do this, while showing them exactly what you know – and how you can help them. Here’s what you’ll learn in this episode: The powerful ways webinars can help you build relationships with customers How to... READ MORE Janet Murray 24:59 [123] How to create awesome sales funnels https://www.janetmurray.co.uk/123-how-to-create-awesome-sales-funnels/ Thu, 05 Jan 2017 19:10:12 +0000 http://www.janetmurray.co.uk/?p=11662 <p>If you want to sell your products and services online, creating sales funnels is a must. But what are they and how can you use them in your business? In this episode Yann Ilunga breaks down the process and shows how you can use email sales funnels to attract new prospects and turn them into... <a class="more-link" href="https://www.janetmurray.co.uk/123-how-to-create-awesome-sales-funnels/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/123-how-to-create-awesome-sales-funnels/">[123] How to create awesome sales funnels</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to sell your products and services online, creating sales funnels is a must. But what are they and how can you use them in your business? In this episode Yann Ilunga breaks down the process and shows how you can use email sales funnels to a... If you want to sell your products and services online, creating sales funnels is a must. But what are they and how can you use them in your business? In this episode Yann Ilunga breaks down the process and shows how you can use email sales funnels to attract new prospects and turn them into... READ MORE Janet Murray 1:05:52 [122] Three must-do PR habits for 2017 https://www.janetmurray.co.uk/122-three-must-do-pr-habits-for-2017/ Mon, 02 Jan 2017 19:10:19 +0000 http://www.janetmurray.co.uk/?p=11640 <p>If you’re looking for ways to improve your PR success in 2017, then this episode is just what you need. I share three PR habits that will have a huge impact on your business for the year ahead. Here’s what you’ll learn in this episode: Why planning ahead is crucial when identifying PR opportunities The... <a class="more-link" href="https://www.janetmurray.co.uk/122-three-must-do-pr-habits-for-2017/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/122-three-must-do-pr-habits-for-2017/">[122] Three must-do PR habits for 2017</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking for ways to improve your PR success in 2017, then this episode is just what you need. I share three PR habits that will have a huge impact on your business for the year ahead. Here’s what you’ll learn in this episode: Why planning ahe... If you’re looking for ways to improve your PR success in 2017, then this episode is just what you need. I share three PR habits that will have a huge impact on your business for the year ahead. Here’s what you’ll learn in this episode: Why planning ahead is crucial when identifying PR opportunities The... READ MORE Janet Murray 14:38 [121] How to get sponsorship https://www.janetmurray.co.uk/121-get-sponsorship/ Thu, 22 Dec 2016 19:37:02 +0000 http://janetmurray.co.uk/?p=11592 <p>You may well be wondering how to secure sponsorship for one of your business offerings, whether that’s an event that you run or an online product or service. Lisa Simone Richards is a PR specialist with a passion for helping health and wellness entrepreneurs do just that. In this episode, she shares her advice on... <a class="more-link" href="https://www.janetmurray.co.uk/121-get-sponsorship/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/121-get-sponsorship/">[121] How to get sponsorship</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You may well be wondering how to secure sponsorship for one of your business offerings, whether that’s an event that you run or an online product or service. Lisa Simone Richards is a PR specialist with a passion for helping health and wellness entrepr... You may well be wondering how to secure sponsorship for one of your business offerings, whether that’s an event that you run or an online product or service. Lisa Simone Richards is a PR specialist with a passion for helping health and wellness entrepreneurs do just that. In this episode, she shares her advice on... READ MORE Janet Murray 31:03 [120] Should you hire a PR company? https://www.janetmurray.co.uk/120-hire-pr-company/ Tue, 20 Dec 2016 06:34:29 +0000 http://janetmurray.co.uk/?p=11580 <p>If you’re looking to secure more media coverage for your business, you may be tempted to hire a PR company. But is it a good idea? Here, I share some of the pros and cons of outsourcing your PR. Here’s what you’ll learn in this episode: Why journalists prefer going direct to the source if... <a class="more-link" href="https://www.janetmurray.co.uk/120-hire-pr-company/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/120-hire-pr-company/">[120] Should you hire a PR company?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to secure more media coverage for your business, you may be tempted to hire a PR company. But is it a good idea? Here, I share some of the pros and cons of outsourcing your PR. Here’s what you’ll learn in this episode: Why journalists... If you’re looking to secure more media coverage for your business, you may be tempted to hire a PR company. But is it a good idea? Here, I share some of the pros and cons of outsourcing your PR. Here’s what you’ll learn in this episode: Why journalists prefer going direct to the source if... READ MORE Janet Murray 19:40 [119] How to quadruple your income through blogging https://www.janetmurray.co.uk/119-how-to-quadruple-your-income-through-blogging/ Fri, 16 Dec 2016 08:31:55 +0000 http://janetmurray.co.uk/?p=11547 <p>Over the past four years, Kate has increased her business turnover by 450%. What’s her secret? Blogging. In this episode, she shares her tips on how you can also use a blog to grow your business. Here’s what you’ll learn in this episode: Kate’s business story – how she created the biggest pet sitting service in... <a class="more-link" href="https://www.janetmurray.co.uk/119-how-to-quadruple-your-income-through-blogging/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/119-how-to-quadruple-your-income-through-blogging/">[119] How to quadruple your income through blogging</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Over the past four years, Kate has increased her business turnover by 450%. What’s her secret? Blogging. In this episode, she shares her tips on how you can also use a blog to grow your business. Here’s what you’ll learn in this episode: Kate’s busines... Over the past four years, Kate has increased her business turnover by 450%. What’s her secret? Blogging. In this episode, she shares her tips on how you can also use a blog to grow your business. Here’s what you’ll learn in this episode: Kate’s business story – how she created the biggest pet sitting service in... READ MORE Janet Murray 42:01 [118] Do you have a PR blindspot? https://www.janetmurray.co.uk/118-do-you-have-a-pr-blindspot/ Mon, 12 Dec 2016 21:02:00 +0000 http://janetmurray.co.uk/?p=11519 <p>If you’re running a business, there might be things you are doing – or not doing – that are damaging your reputation without you even realising. Here, I share three common PR blindspots that business owners should be aware of. Here’s what you’ll learn in this episode: The importance of standing up for yourself without... <a class="more-link" href="https://www.janetmurray.co.uk/118-do-you-have-a-pr-blindspot/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/118-do-you-have-a-pr-blindspot/">[118] Do you have a PR blindspot?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re running a business, there might be things you are doing – or not doing – that are damaging your reputation without you even realising. Here, I share three common PR blindspots that business owners should be aware of. If you’re running a business, there might be things you are doing – or not doing – that are damaging your reputation without you even realising. Here, I share three common PR blindspots that business owners should be aware of. Here’s what you’ll learn in this episode: The importance of standing up for yourself without... READ MORE Janet Murray 19:30 [117] How to plan a successful product launch https://www.janetmurray.co.uk/117-how-to-plan-a-successful-product-launch/ Fri, 09 Dec 2016 05:16:46 +0000 http://janetmurray.co.uk/?p=11509 <p>Natalie Lussier is an online marketing expert and software start-up founder whose product launches have netted her sales of over a million dollars. In this episode, she shares her tips on all the essential elements you need for a successful launch. Here’s what you’ll learn in this episode: Natalie Lussier’s business story – from healthy... <a class="more-link" href="https://www.janetmurray.co.uk/117-how-to-plan-a-successful-product-launch/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/117-how-to-plan-a-successful-product-launch/">[117] How to plan a successful product launch</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Natalie Lussier is an online marketing expert and software start-up founder whose product launches have netted her sales of over a million dollars. In this episode, she shares her tips on all the essential elements you need for a successful launch. Natalie Lussier is an online marketing expert and software start-up founder whose product launches have netted her sales of over a million dollars. In this episode, she shares her tips on all the essential elements you need for a successful launch. Here’s what you’ll learn in this episode: Natalie Lussier’s business story – from healthy... READ MORE Janet Murray 39:52 [116] Five ways to get more media coverage in 2017 https://www.janetmurray.co.uk/116-five-ways-to-get-more-media-coverage-in-2017/ Mon, 05 Dec 2016 19:25:12 +0000 http://janetmurray.co.uk/?p=11493 <p>If you want to get more media coverage in 2017, the most important thing to know is that it’s all about timing. Here, I share five ways to increase your chances of getting a ‘yes’ from journalists when pitching stories. Here’s what you’ll learn in this episode: Why you should start by mapping out key... <a class="more-link" href="https://www.janetmurray.co.uk/116-five-ways-to-get-more-media-coverage-in-2017/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/116-five-ways-to-get-more-media-coverage-in-2017/">[116] Five ways to get more media coverage in 2017</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to get more media coverage in 2017, the most important thing to know is that it’s all about timing. Here, I share five ways to increase your chances of getting a ‘yes’ from journalists when pitching stories. If you want to get more media coverage in 2017, the most important thing to know is that it’s all about timing. Here, I share five ways to increase your chances of getting a ‘yes’ from journalists when pitching stories. Here’s what you’ll learn in this episode: Why you should start by mapping out key... READ MORE Janet Murray 17:05 [115] How to make sexy systems https://www.janetmurray.co.uk/115-how-to-make-sexy-systems/ Thu, 01 Dec 2016 18:40:39 +0000 http://janetmurray.co.uk/?p=11485 <p>In just a few years, Tony Brown went from working 18 hours a day as a freelance consultant to being able to run his business remotely while travelling round Jamaica for eight weeks with his family. In this episode, he shares how he made this possible by creating systems to document key processes within his... <a class="more-link" href="https://www.janetmurray.co.uk/115-how-to-make-sexy-systems/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/115-how-to-make-sexy-systems/">[115] How to make sexy systems</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In just a few years, Tony Brown went from working 18 hours a day as a freelance consultant to being able to run his business remotely while travelling round Jamaica for eight weeks with his family. In this episode, In just a few years, Tony Brown went from working 18 hours a day as a freelance consultant to being able to run his business remotely while travelling round Jamaica for eight weeks with his family. In this episode, he shares how he made this possible by creating systems to document key processes within his... READ MORE Janet Murray 36:58 [114] Are you afraid of selling? https://www.janetmurray.co.uk/are-you-afraid-of-selling/ Tue, 29 Nov 2016 07:56:01 +0000 http://janetmurray.co.uk/?p=11475 <p>Are you afraid of selling? Perhaps you get scared that if you send a sales email people won’t like you or unsubscribe from your list? Or maybe you hold back from telling your current clients about new product/services you have, in case they think you’re being pushy. But if you’re not telling people about what... <a class="more-link" href="https://www.janetmurray.co.uk/are-you-afraid-of-selling/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/are-you-afraid-of-selling/">[114] Are you afraid of selling?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you afraid of selling? Perhaps you get scared that if you send a sales email people won’t like you or unsubscribe from your list? Or maybe you hold back from telling your current clients about new product/services you have, Are you afraid of selling? Perhaps you get scared that if you send a sales email people won’t like you or unsubscribe from your list? Or maybe you hold back from telling your current clients about new product/services you have, in case they think you’re being pushy. But if you’re not telling people about what... READ MORE Janet Murray 24:50 [113] How to write non-spammy marketing emails https://www.janetmurray.co.uk/113-how-to-write-non-spammy-marketing-emails/ Fri, 25 Nov 2016 05:41:40 +0000 http://janetmurray.co.uk/?p=11455 <p>If you want to build a profitable business, email marketing is a must. But what should you write in your email copy? And can you ensure people actually read it? In this episode, business coach Nadia Finer shares her tips on crafting email marketing copy that people want to read. Here’s what you’ll learn in... <a class="more-link" href="https://www.janetmurray.co.uk/113-how-to-write-non-spammy-marketing-emails/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/113-how-to-write-non-spammy-marketing-emails/">[113] How to write non-spammy marketing emails</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to build a profitable business, email marketing is a must. But what should you write in your email copy? And can you ensure people actually read it? In this episode, business coach Nadia Finer shares her tips on crafting email marketing cop... If you want to build a profitable business, email marketing is a must. But what should you write in your email copy? And can you ensure people actually read it? In this episode, business coach Nadia Finer shares her tips on crafting email marketing copy that people want to read. Here’s what you’ll learn in... READ MORE Janet Murray 49:11 [112] How to decide which social media platforms to focus on https://www.janetmurray.co.uk/112-how-to-decide-which-social-media-platforms-to-focus-on/ Tue, 22 Nov 2016 06:00:51 +0000 http://janetmurray.co.uk/?p=11437 <p>When it comes to social media, it’s tempting to think you need to be active on every platform. But trying to be everywhere is not only exhausting; it can also make you ineffective. In this episode, I look at how to select the right social media platforms for your business, whether you’re an experienced social... <a class="more-link" href="https://www.janetmurray.co.uk/112-how-to-decide-which-social-media-platforms-to-focus-on/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/112-how-to-decide-which-social-media-platforms-to-focus-on/">[112] How to decide which social media platforms to focus on</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When it comes to social media, it’s tempting to think you need to be active on every platform. But trying to be everywhere is not only exhausting; it can also make you ineffective. In this episode, I look at how to select the right social media platfor... When it comes to social media, it’s tempting to think you need to be active on every platform. But trying to be everywhere is not only exhausting; it can also make you ineffective. In this episode, I look at how to select the right social media platforms for your business, whether you’re an experienced social... READ MORE Janet Murray 19:34 [111] How to get yourself PR ready for 2017 https://www.janetmurray.co.uk/111-how-to-get-yourself-pr-ready-for-2017/ Fri, 18 Nov 2016 05:47:04 +0000 http://janetmurray.co.uk/?p=11414 <p>Mapping out potential media opportunities a year ahead will help you maximise your chances of getting coverage in newspapers, magazines, radio and TV. In this episode, I share my best tips and strategies for creating a media calendar and ensuring you have PR success in 2017. Here’s what you’ll learn in this episode: Why a... <a class="more-link" href="https://www.janetmurray.co.uk/111-how-to-get-yourself-pr-ready-for-2017/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/111-how-to-get-yourself-pr-ready-for-2017/">[111] How to get yourself PR ready for 2017</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Mapping out potential media opportunities a year ahead will help you maximise your chances of getting coverage in newspapers, magazines, radio and TV. In this episode, I share my best tips and strategies for creating a media calendar and ensuring you h... Mapping out potential media opportunities a year ahead will help you maximise your chances of getting coverage in newspapers, magazines, radio and TV. In this episode, I share my best tips and strategies for creating a media calendar and ensuring you have PR success in 2017. Here’s what you’ll learn in this episode: Why a... READ MORE Janet Murray 28:32 [110] Five Christmassy PR ideas https://www.janetmurray.co.uk/110-five-christmassy-pr-ideas/ Mon, 14 Nov 2016 21:13:11 +0000 http://janetmurray.co.uk/?p=11408 <p>If you’d like some festive media coverage for your business you’ll love this podcast episode. In it, I share five tips for Christmas-themed ideas you can pitch to journalists – and also use for your social media content. Here’s what you’ll learn in this episode: How using trending media stories can help you generate festive... <a class="more-link" href="https://www.janetmurray.co.uk/110-five-christmassy-pr-ideas/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/110-five-christmassy-pr-ideas/">[110] Five Christmassy PR ideas</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’d like some festive media coverage for your business you’ll love this podcast episode. In it, I share five tips for Christmas-themed ideas you can pitch to journalists – and also use for your social media content. If you’d like some festive media coverage for your business you’ll love this podcast episode. In it, I share five tips for Christmas-themed ideas you can pitch to journalists – and also use for your social media content. Here’s what you’ll learn in this episode: How using trending media stories can help you generate festive... READ MORE Janet Murray 19:07 [109] How to sell without being pushy with James Schramko https://www.janetmurray.co.uk/109-how-to-sell-without-being-pushy/ Thu, 10 Nov 2016 20:02:26 +0000 http://janetmurray.co.uk/?p=11399 <p>James Schramko went from a sales job at Mercedes-Benz to a coaching business helping online entrepreneurs create profitable businesses that fit with their lifestyle. In this episode, he shares his ideas and tips on how to connect with your customers, so that you can sell your products and services before you have even created them.... <a class="more-link" href="https://www.janetmurray.co.uk/109-how-to-sell-without-being-pushy/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/109-how-to-sell-without-being-pushy/">[109] How to sell without being pushy with James Schramko</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> James Schramko went from a sales job at Mercedes-Benz to a coaching business helping online entrepreneurs create profitable businesses that fit with their lifestyle. In this episode, he shares his ideas and tips on how to connect with your customers, James Schramko went from a sales job at Mercedes-Benz to a coaching business helping online entrepreneurs create profitable businesses that fit with their lifestyle. In this episode, he shares his ideas and tips on how to connect with your customers, so that you can sell your products and services before you have even created them.... READ MORE Janet Murray 45:25 [108] How to get more engagement on Instagram https://www.janetmurray.co.uk/108-how-to-grow-your-engagement-on-instagram/ Tue, 08 Nov 2016 14:07:35 +0000 http://janetmurray.co.uk/?p=11387 <p>When I interviewed Instagram expert Sara Tasker, I had only just started using the platform to promote my business. In just a few weeks, using Sara’s advice, I have really upped my Instagram game. In this episode, I’ll share what I have done to double my Instagram following. Here’s what you’ll learn in this episode:... <a class="more-link" href="https://www.janetmurray.co.uk/108-how-to-grow-your-engagement-on-instagram/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/108-how-to-grow-your-engagement-on-instagram/">[108] How to get more engagement on Instagram</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When I interviewed Instagram expert Sara Tasker, I had only just started using the platform to promote my business. In just a few weeks, using Sara’s advice, I have really upped my Instagram game. In this episode, When I interviewed Instagram expert Sara Tasker, I had only just started using the platform to promote my business. In just a few weeks, using Sara’s advice, I have really upped my Instagram game. In this episode, I’ll share what I have done to double my Instagram following. Here’s what you’ll learn in this episode:... READ MORE Janet Murray 16:52 [107] How to do PR if you don’t like self promotion with Cat Rose https://www.janetmurray.co.uk/107-how-to-do-pr-if-you-dont-like-self-promotion/ Thu, 03 Nov 2016 20:30:01 +0000 http://janetmurray.co.uk/?p=11362 <p>If you don’t like the idea of self-promotion, putting your business out there can be daunting. But confidence is a skill that can be learned – even by introverts. In this episode, Cat Rose – aka The Creative Introvert – shares her techniques for overcoming the fear of pitching. Here’s what you’ll learn in this... <a class="more-link" href="https://www.janetmurray.co.uk/107-how-to-do-pr-if-you-dont-like-self-promotion/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/107-how-to-do-pr-if-you-dont-like-self-promotion/">[107] How to do PR if you don’t like self promotion with Cat Rose</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you don’t like the idea of self-promotion, putting your business out there can be daunting. But confidence is a skill that can be learned – even by introverts. In this episode, Cat Rose – aka The Creative Introvert – shares her techniques for overco... If you don’t like the idea of self-promotion, putting your business out there can be daunting. But confidence is a skill that can be learned – even by introverts. In this episode, Cat Rose – aka The Creative Introvert – shares her techniques for overcoming the fear of pitching. Here’s what you’ll learn in this... READ MORE Janet Murray 33:24 [106] How to get more engagement in your Facebook group https://www.janetmurray.co.uk/106-how-to-get-more-engagement-in-your-facebook-group/ Tue, 01 Nov 2016 05:48:07 +0000 http://janetmurray.co.uk/?p=11353 <p>A Facebook group is a great way to build relationships with prospective clients and find out exactly how you can help them. But how do you get those conversations started? In this episode, I’ll share six ways to get more engagement in your Facebook group. Here’s what you’ll learn in this episode: Getting started with... <a class="more-link" href="https://www.janetmurray.co.uk/106-how-to-get-more-engagement-in-your-facebook-group/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/106-how-to-get-more-engagement-in-your-facebook-group/">[106] How to get more engagement in your Facebook group</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A Facebook group is a great way to build relationships with prospective clients and find out exactly how you can help them. But how do you get those conversations started? In this episode, I’ll share six ways to get more engagement in your Facebook gro... A Facebook group is a great way to build relationships with prospective clients and find out exactly how you can help them. But how do you get those conversations started? In this episode, I’ll share six ways to get more engagement in your Facebook group. Here’s what you’ll learn in this episode: Getting started with... READ MORE Janet Murray 18:28 [105] How to build a memorable personal brand with Phil Pallen https://www.janetmurray.co.uk/105-how-to-build-a-memorable-personal-brand-with-phil-pallen/ Thu, 27 Oct 2016 22:04:40 +0000 http://janetmurray.co.uk/?p=11334 <p>  ‘Who are you and why should we care?’ A question brand strategist Phil Pallen believes every business owner should be able to answer. In this episode, he shares his tips on creating a memorable brand. Here’s what you’ll learn: Phil’s business story: from getting fired by Charlie Sheen to successful branding strategist   Why... <a class="more-link" href="https://www.janetmurray.co.uk/105-how-to-build-a-memorable-personal-brand-with-phil-pallen/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/105-how-to-build-a-memorable-personal-brand-with-phil-pallen/">[105] How to build a memorable personal brand with Phil Pallen</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p>   ‘Who are you and why should we care?’ A question brand strategist Phil Pallen believes every business owner should be able to answer. In this episode, he shares his tips on creating a memorable brand. Here’s what you’ll learn: Phil’s business story: ...   ‘Who are you and why should we care?’ A question brand strategist Phil Pallen believes every business owner should be able to answer. In this episode, he shares his tips on creating a memorable brand. Here’s what you’ll learn: Phil’s business story: from getting fired by Charlie Sheen to successful branding strategist   Why... READ MORE Janet Murray 55:15 [104] How to PR your press coverage https://www.janetmurray.co.uk/104-how-to-pr-your-press-coverage/ Tue, 25 Oct 2016 05:29:04 +0000 http://janetmurray.co.uk/?p=11237 <p>Getting press coverage can be great for business, but if you want to make a real impact, you need to let people know about it. So what are the best ways to get more eyes on this content? In this episode, I look at how you can promote your media coverage to a bigger audience. Here’s... <a class="more-link" href="https://www.janetmurray.co.uk/104-how-to-pr-your-press-coverage/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/104-how-to-pr-your-press-coverage/">[104] How to PR your press coverage</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting press coverage can be great for business, but if you want to make a real impact, you need to let people know about it. So what are the best ways to get more eyes on this content? In this episode, I look at how you can promote your media coverag... Getting press coverage can be great for business, but if you want to make a real impact, you need to let people know about it. So what are the best ways to get more eyes on this content? In this episode, I look at how you can promote your media coverage to a bigger audience. Here’s... READ MORE Janet Murray 20:45 [103] How to use livestreaming to make money in your business with Livestream Katya https://www.janetmurray.co.uk/103-how-to-use-livestreaming-to-make-money-in-your-business-with-livestream-katya/ Fri, 21 Oct 2016 11:25:43 +0000 http://janetmurray.co.uk/?p=11229 <p>Katya Varbanova – aka Livestream Katya – quit a career in banking to focus on her business as a livestream strategist just a few months after broadcasting on Periscope for the first time. In this episode she explains the different ways live streaming on Periscope and Facebook Live can help you make money in your... <a class="more-link" href="https://www.janetmurray.co.uk/103-how-to-use-livestreaming-to-make-money-in-your-business-with-livestream-katya/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/103-how-to-use-livestreaming-to-make-money-in-your-business-with-livestream-katya/">[103] How to use livestreaming to make money in your business with Livestream Katya</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Katya Varbanova – aka Livestream Katya – quit a career in banking to focus on her business as a livestream strategist just a few months after broadcasting on Periscope for the first time. In this episode she explains the different ways live streaming o... Katya Varbanova – aka Livestream Katya – quit a career in banking to focus on her business as a livestream strategist just a few months after broadcasting on Periscope for the first time. In this episode she explains the different ways live streaming on Periscope and Facebook Live can help you make money in your... READ MORE Janet Murray 50:02 [102] How to handle a media crisis https://www.janetmurray.co.uk/102-how-to-handle-a-media-crisis/ Mon, 17 Oct 2016 20:11:52 +0000 http://janetmurray.co.uk/?p=11221 <p>Fact: if you want to raise the media profile of your business, you’ll need to learn how to deal with criticism. But how do you tell the difference between a minor annoyance and a genuine media crisis? Here’s what you’ll learn in this episode: Practical tips on keeping criticism in perspective What to do if... <a class="more-link" href="https://www.janetmurray.co.uk/102-how-to-handle-a-media-crisis/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/102-how-to-handle-a-media-crisis/">[102] How to handle a media crisis</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Fact: if you want to raise the media profile of your business, you’ll need to learn how to deal with criticism. But how do you tell the difference between a minor annoyance and a genuine media crisis? Here’s what you’ll learn in this episode: Practical... Fact: if you want to raise the media profile of your business, you’ll need to learn how to deal with criticism. But how do you tell the difference between a minor annoyance and a genuine media crisis? Here’s what you’ll learn in this episode: Practical tips on keeping criticism in perspective What to do if... READ MORE Janet Murray 19:41 [101] How to build your own website with Jess Catorc https://www.janetmurray.co.uk/101-how-to-build-your-own-website-with-jess-catorc/ Thu, 13 Oct 2016 23:01:03 +0000 http://janetmurray.co.uk/?p=11205 <p>Jess Catorc helps female entrepreneurs create stylish DIY websites and particularly enjoys working with women who don’t feel like they’re “techie”. In this episode she shares her tips on creating DIY websites. Here’s what’s covered in this episode: Where to host your website Why it might be worth buying more than one domain name for... <a class="more-link" href="https://www.janetmurray.co.uk/101-how-to-build-your-own-website-with-jess-catorc/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/101-how-to-build-your-own-website-with-jess-catorc/">[101] How to build your own website with Jess Catorc</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Jess Catorc helps female entrepreneurs create stylish DIY websites and particularly enjoys working with women who don’t feel like they’re “techie”. In this episode she shares her tips on creating DIY websites. Jess Catorc helps female entrepreneurs create stylish DIY websites and particularly enjoys working with women who don’t feel like they’re “techie”. In this episode she shares her tips on creating DIY websites. Here’s what’s covered in this episode: Where to host your website Why it might be worth buying more than one domain name for... READ MORE Janet Murray 39:32 [100] Lessons learned from 100 podcast episodes https://www.janetmurray.co.uk/100-lessons-learned-from-100-podcast-episodes/ Tue, 11 Oct 2016 05:51:51 +0000 http://janetmurray.co.uk/?p=11193 <p>When I first started podcasting, last November, I had no idea what the future held. Would I enjoy doing it? Would I be any good at it? And would I still be around in 100 episodes? Well, turns out I am, so to celebrate, here’s a round-up up what I’ve learned over 100 episodes of... <a class="more-link" href="https://www.janetmurray.co.uk/100-lessons-learned-from-100-podcast-episodes/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/100-lessons-learned-from-100-podcast-episodes/">[100] Lessons learned from 100 podcast episodes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When I first started podcasting, last November, I had no idea what the future held. Would I enjoy doing it? Would I be any good at it? And would I still be around in 100 episodes? Well, turns out I am, so to celebrate, When I first started podcasting, last November, I had no idea what the future held. Would I enjoy doing it? Would I be any good at it? And would I still be around in 100 episodes? Well, turns out I am, so to celebrate, here’s a round-up up what I’ve learned over 100 episodes of... READ MORE Janet Murray 20:15 [099] Shut up and write with Stella Orange https://www.janetmurray.co.uk/099-shut-up-and-write-with-stella-orange/ Fri, 07 Oct 2016 13:41:43 +0000 http://janetmurray.co.uk/?p=11181 <p>Do you ever struggle to get words on the page? If so, you’ll love this episode with copywriter Stella Orange, who shares her tips on writing stylish copy – fast. Here’s what’s covered in this episode: Stella’s business story – from outdoors educator to copywriter Stella’s tips on writing great copy – quickly Common mistakes people make... <a class="more-link" href="https://www.janetmurray.co.uk/099-shut-up-and-write-with-stella-orange/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/099-shut-up-and-write-with-stella-orange/">[099] Shut up and write with Stella Orange</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever struggle to get words on the page? If so, you’ll love this episode with copywriter Stella Orange, who shares her tips on writing stylish copy – fast. Here’s what’s covered in this episode: Stella’s business story – from outdoors educator to... Do you ever struggle to get words on the page? If so, you’ll love this episode with copywriter Stella Orange, who shares her tips on writing stylish copy – fast. Here’s what’s covered in this episode: Stella’s business story – from outdoors educator to copywriter Stella’s tips on writing great copy – quickly Common mistakes people make... READ MORE Janet Murray 1:04:12 [098] What to do if journalists are ignoring you https://www.janetmurray.co.uk/098-what-to-do-if-journalists-are-ignoring-you/ Mon, 03 Oct 2016 21:56:24 +0000 http://janetmurray.co.uk/?p=11173 <p>Journalists can be frustrating to work with. They don’t always reply to emails and rarely answer the phone, so getting feedback on your ideas can be a challenge. In this episode, I explore the most common reasons ignore your emails and what to do about it. Here’s what you’ll learn: Why being ignored by journalists is perfectly... <a class="more-link" href="https://www.janetmurray.co.uk/098-what-to-do-if-journalists-are-ignoring-you/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/098-what-to-do-if-journalists-are-ignoring-you/">[098] What to do if journalists are ignoring you</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Journalists can be frustrating to work with. They don’t always reply to emails and rarely answer the phone, so getting feedback on your ideas can be a challenge. In this episode, I explore the most common reasons ignore your emails and what to do about... Journalists can be frustrating to work with. They don’t always reply to emails and rarely answer the phone, so getting feedback on your ideas can be a challenge. In this episode, I explore the most common reasons ignore your emails and what to do about it. Here’s what you’ll learn: Why being ignored by journalists is perfectly... READ MORE Janet Murray 17:25 [097]How to legally protect your online business with Genevieve Shingle-Jaffe https://www.janetmurray.co.uk/097how-to-legally-protect-your-online-business/ Fri, 30 Sep 2016 08:38:11 +0000 http://janetmurray.co.uk/?p=11164 <p>Genevieve Shingle-Jaffe – aka the Shiny Lawyer – helps business owners protect their businesses – both through online training and off-the-shelf legal documents that can be customised for your business. In this episode, she explains the biggest legal mistakes online business owners make and how to avoid them. Here’s what’s covered in this episode: Genevieve’s business... <a class="more-link" href="https://www.janetmurray.co.uk/097how-to-legally-protect-your-online-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/097how-to-legally-protect-your-online-business/">[097]How to legally protect your online business with Genevieve Shingle-Jaffe</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Genevieve Shingle-Jaffe – aka the Shiny Lawyer – helps business owners protect their businesses – both through online training and off-the-shelf legal documents that can be customised for your business. In this episode, Genevieve Shingle-Jaffe – aka the Shiny Lawyer – helps business owners protect their businesses – both through online training and off-the-shelf legal documents that can be customised for your business. In this episode, she explains the biggest legal mistakes online business owners make and how to avoid them. Here’s what’s covered in this episode: Genevieve’s business... READ MORE Janet Murray 40:34 [096] How to do PR if you don’t like writing https://www.janetmurray.co.uk/096-how-to-do-pr-if-you-dont-like-writing/ Tue, 27 Sep 2016 04:56:50 +0000 http://janetmurray.co.uk/?p=11131 <p>If the thought of writing press releases or articles  for the media sends you into a spin, I’ve got some news for you…it doesn’t have to be that way. In this episode I explore how to do PR if you don’t like writing (or feel it isn’t your biggest strength). Here’s what you’ll learn: Why you... <a class="more-link" href="https://www.janetmurray.co.uk/096-how-to-do-pr-if-you-dont-like-writing/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/096-how-to-do-pr-if-you-dont-like-writing/">[096] How to do PR if you don’t like writing</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If the thought of writing press releases or articles  for the media sends you into a spin, I’ve got some news for you…it doesn’t have to be that way. In this episode I explore how to do PR if you don’t like writing (or feel it isn’t your biggest streng... If the thought of writing press releases or articles  for the media sends you into a spin, I’ve got some news for you…it doesn’t have to be that way. In this episode I explore how to do PR if you don’t like writing (or feel it isn’t your biggest strength). Here’s what you’ll learn: Why you... READ MORE Janet Murray 17:39 [095] How to get paid with Claire Pelletreau https://www.janetmurray.co.uk/how-to-get-paid-with-claire-pelletreau/ Thu, 22 Sep 2016 20:49:41 +0000 http://janetmurray.co.uk/?p=11064 <p>Imagine being able to ask successful entrepreneurs what they earn and how. Well that’s exactly what Claire Pelletreau does. As the host of  the Get Paid Podcast, she’s interviewed dozens of business owners with six and seven figure businesses (and beyond) and asked all questions you’d love to ask…but probably wouldn’t dare. Here’s what’s covered in this episode: How Claire... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-get-paid-with-claire-pelletreau/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-paid-with-claire-pelletreau/">[095] How to get paid with Claire Pelletreau</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Imagine being able to ask successful entrepreneurs what they earn and how. Well that’s exactly what Claire Pelletreau does. As the host of  the Get Paid Podcast, she’s interviewed dozens of business owners with six and seven figure businesses (and beyo... Imagine being able to ask successful entrepreneurs what they earn and how. Well that’s exactly what Claire Pelletreau does. As the host of  the Get Paid Podcast, she’s interviewed dozens of business owners with six and seven figure businesses (and beyond) and asked all questions you’d love to ask…but probably wouldn’t dare. Here’s what’s covered in this episode: How Claire... READ MORE Janet Murray 25:49 [094] Seven steps to starting your own podcast https://www.janetmurray.co.uk/094-seven-steps-to-starting-your-own-podcast/ Tue, 20 Sep 2016 05:01:07 +0000 http://janetmurray.co.uk/?p=11042 <p>One of the most common questions I get asked is ‘how do I start a podcast?’ So while I wouldn’t profess to be an expert (I’ll leave that to experts like Colin Gray, who I interviewed back in episode 61), I can share the basic steps I took to get my own podcast up and running... <a class="more-link" href="https://www.janetmurray.co.uk/094-seven-steps-to-starting-your-own-podcast/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/094-seven-steps-to-starting-your-own-podcast/">[094] Seven steps to starting your own podcast</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> One of the most common questions I get asked is ‘how do I start a podcast?’ So while I wouldn’t profess to be an expert (I’ll leave that to experts like Colin Gray, who I interviewed back in episode 61), I can share the basic steps I took to get my own... One of the most common questions I get asked is ‘how do I start a podcast?’ So while I wouldn’t profess to be an expert (I’ll leave that to experts like Colin Gray, who I interviewed back in episode 61), I can share the basic steps I took to get my own podcast up and running... READ MORE Janet Murray 23:41 [093] How to use Instagram to promote your business with Sara Tasker https://www.janetmurray.co.uk/093-how-to-use-instagram-to-promote-your-business-with-sara-tasker/ Thu, 15 Sep 2016 21:47:28 +0000 http://janetmurray.co.uk/?p=11018 <p>Three years ago, Sara Tasker was a speech and language therapist working for the National Health Service. Now she’s an Instagram pro and coach, who helps others grow their businesses through Instagram.  In this episode , Sarah explains how she grew her Instagram following to 110k in just a few years – and shares some... <a class="more-link" href="https://www.janetmurray.co.uk/093-how-to-use-instagram-to-promote-your-business-with-sara-tasker/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/093-how-to-use-instagram-to-promote-your-business-with-sara-tasker/">[093] How to use Instagram to promote your business with Sara Tasker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Three years ago, Sara Tasker was a speech and language therapist working for the National Health Service. Now she’s an Instagram pro and coach, who helps others grow their businesses through Instagram.  In this episode , Three years ago, Sara Tasker was a speech and language therapist working for the National Health Service. Now she’s an Instagram pro and coach, who helps others grow their businesses through Instagram.  In this episode , Sarah explains how she grew her Instagram following to 110k in just a few years – and shares some... READ MORE Janet Murray 46:09 [092] The PR mistake almost everybody makes https://www.janetmurray.co.uk/092-the-pr-mistake-almost-everybody-makes/ Tue, 13 Sep 2016 11:40:24 +0000 http://janetmurray.co.uk/?p=11012 <p>What’s the one PR mistake almost everybody makes? Its so easy-to-fix you’ll kick yourself you didn’t find out earlier. Here’s what you’ll learn in this episode: The one PR mistake almost everybody makes Why pitching journalists you’ve already worked can be better than approaching new ones The one question you should ask journalists every time you get the... <a class="more-link" href="https://www.janetmurray.co.uk/092-the-pr-mistake-almost-everybody-makes/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/092-the-pr-mistake-almost-everybody-makes/">[092] The PR mistake almost everybody makes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> What’s the one PR mistake almost everybody makes? Its so easy-to-fix you’ll kick yourself you didn’t find out earlier. Here’s what you’ll learn in this episode: The one PR mistake almost everybody makes Why pitching journalists you’ve already worked ca... What’s the one PR mistake almost everybody makes? Its so easy-to-fix you’ll kick yourself you didn’t find out earlier. Here’s what you’ll learn in this episode: The one PR mistake almost everybody makes Why pitching journalists you’ve already worked can be better than approaching new ones The one question you should ask journalists every time you get the... READ MORE Janet Murray 10:16 [091]How to grow your business through live events with Lucy Hall https://www.janetmurray.co.uk/how-to-grow-your-business-through-live-events-with-lucy-hall/ Fri, 09 Sep 2016 14:00:41 +0000 http://janetmurray.co.uk/?p=10981 <p>If you’re looking to grow your audience – and your client base – running live events can be an effective way to build influence and authority. In this episode, Social Day founder Lucy Hall explains how she is using live events to grow her business. Here’s what’s covered in this episode: How Lucy went from selling fitness products... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-grow-your-business-through-live-events-with-lucy-hall/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-grow-your-business-through-live-events-with-lucy-hall/">[091]How to grow your business through live events with Lucy Hall</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to grow your audience – and your client base – running live events can be an effective way to build influence and authority. In this episode, Social Day founder Lucy Hall explains how she is using live events to grow her business. If you’re looking to grow your audience – and your client base – running live events can be an effective way to build influence and authority. In this episode, Social Day founder Lucy Hall explains how she is using live events to grow her business. Here’s what’s covered in this episode: How Lucy went from selling fitness products... READ MORE Janet Murray 39:45 [090] Should you buy journalists’ contact details? https://www.janetmurray.co.uk/090-should-you-buy-journalists-contact-details/ Tue, 06 Sep 2016 08:52:12 +0000 http://janetmurray.co.uk/?p=10971 <p>If you’re looking to build your media profile, you may be wondering if it’s worth investing in a list of journalists’ contact details. Access to a media database can cost you anything from a few hundred pounds to a few thousand. So is really worth the investment? Find out in this podcast episode. Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/090-should-you-buy-journalists-contact-details/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/090-should-you-buy-journalists-contact-details/">[090] Should you buy journalists’ contact details?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to build your media profile, you may be wondering if it’s worth investing in a list of journalists’ contact details. Access to a media database can cost you anything from a few hundred pounds to a few thousand. If you’re looking to build your media profile, you may be wondering if it’s worth investing in a list of journalists’ contact details. Access to a media database can cost you anything from a few hundred pounds to a few thousand. So is really worth the investment? Find out in this podcast episode. Here’s what... READ MORE Janet Murray 13:40 [089] How to build relationships with editors with Harriet Minter https://www.janetmurray.co.uk/089-how-to-build-relationships-with-editors/ Fri, 02 Sep 2016 07:47:29 +0000 http://janetmurray.co.uk/?p=10954 <p>If you’re serious about getting media coverage for your business or  brand, building long-term relationships with editors is vital. But most get hundreds or press releases and pitches each day, which means getting their attention can be a challenge. In this episode, Harriet Minter – who has spent the last six years editing at the Guardian... <a class="more-link" href="https://www.janetmurray.co.uk/089-how-to-build-relationships-with-editors/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/089-how-to-build-relationships-with-editors/">[089] How to build relationships with editors with Harriet Minter</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re serious about getting media coverage for your business or  brand, building long-term relationships with editors is vital. But most get hundreds or press releases and pitches each day, which means getting their attention can be a challenge. If you’re serious about getting media coverage for your business or  brand, building long-term relationships with editors is vital. But most get hundreds or press releases and pitches each day, which means getting their attention can be a challenge. In this episode, Harriet Minter – who has spent the last six years editing at the Guardian... READ MORE Janet Murray 1:00:31 [088] How your brand story can help you get PR https://www.janetmurray.co.uk/088-how-your-brand-story-can-help-you-get-pr/ Tue, 30 Aug 2016 08:12:53 +0000 http://janetmurray.co.uk/?p=10946 <p>There is only so much journalists can write about your product or service, so unless what you offer is really unusual and/or you’re creating regular updates, there isn’t really anything for them to say. So when it comes to getting regular media coverage, having a strong brand story can help a lot.  In this episode... <a class="more-link" href="https://www.janetmurray.co.uk/088-how-your-brand-story-can-help-you-get-pr/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/088-how-your-brand-story-can-help-you-get-pr/">[088] How your brand story can help you get PR</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> There is only so much journalists can write about your product or service, so unless what you offer is really unusual and/or you’re creating regular updates, there isn’t really anything for them to say. So when it comes to getting regular media coverag... There is only so much journalists can write about your product or service, so unless what you offer is really unusual and/or you’re creating regular updates, there isn’t really anything for them to say. So when it comes to getting regular media coverage, having a strong brand story can help a lot.  In this episode... READ MORE Janet Murray 16:00 [087] How photography can help you create a memorable brand with Julie Christie https://www.janetmurray.co.uk/087-how-photography-can-help-you-create-a-memorable-brand-with-julie-christie/ Thu, 25 Aug 2016 21:31:19 +0000 http://janetmurray.co.uk/?p=10925 <p>If you want to make an impact online, great photography is vital. But when should you commission professional photography and when should you DIY? How do you find a great photographer? And how much should you expect to pay for their services? In this episode, photographer Julie Christie explains all. Here’s what’s covered in this episode:... <a class="more-link" href="https://www.janetmurray.co.uk/087-how-photography-can-help-you-create-a-memorable-brand-with-julie-christie/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/087-how-photography-can-help-you-create-a-memorable-brand-with-julie-christie/">[087] How photography can help you create a memorable brand with Julie Christie</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to make an impact online, great photography is vital. But when should you commission professional photography and when should you DIY? How do you find a great photographer? And how much should you expect to pay for their services? If you want to make an impact online, great photography is vital. But when should you commission professional photography and when should you DIY? How do you find a great photographer? And how much should you expect to pay for their services? In this episode, photographer Julie Christie explains all. Here’s what’s covered in this episode:... READ MORE Janet Murray 39:46 [086] Will your story interest national journalists? Here’s how to find out… https://www.janetmurray.co.uk/086-will-your-story-interest-national-journalists-heres-how-to-find-out/ Tue, 23 Aug 2016 09:39:49 +0000 http://janetmurray.co.uk/?p=10914 <p>When you’re launching a new product or service, it’s tempting to think everyone will be interested in your story – including the national media. But you do need to be realistic about what will be of interest to a national audience. In this episode, I explain how to decide if your story has national potential – or whether... <a class="more-link" href="https://www.janetmurray.co.uk/086-will-your-story-interest-national-journalists-heres-how-to-find-out/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/086-will-your-story-interest-national-journalists-heres-how-to-find-out/">[086] Will your story interest national journalists? Here’s how to find out…</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When you’re launching a new product or service, it’s tempting to think everyone will be interested in your story – including the national media. But you do need to be realistic about what will be of interest to a national audience. In this episode, When you’re launching a new product or service, it’s tempting to think everyone will be interested in your story – including the national media. But you do need to be realistic about what will be of interest to a national audience. In this episode, I explain how to decide if your story has national potential – or whether... READ MORE Janet Murray 18:18 [085] How to use Facebook Live to promote your business with Ian Anderson Gray https://www.janetmurray.co.uk/085-how-to-use-facebook-live-to-promote-your-business-with-ian-anderson-gray/ Thu, 18 Aug 2016 21:01:47 +0000 http://janetmurray.co.uk/?p=10870 <p>Facebook’s new live streaming service Facebook Live lets you broadcast videos from your mobile device straight to your news feed, page or group. It’s a fantastic way for you to build your audience and connect with prospective clients. In this episode, social media expert Ian Anderson Gray shares his advice on how to use Facebook Live to promote... <a class="more-link" href="https://www.janetmurray.co.uk/085-how-to-use-facebook-live-to-promote-your-business-with-ian-anderson-gray/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/085-how-to-use-facebook-live-to-promote-your-business-with-ian-anderson-gray/">[085] How to use Facebook Live to promote your business with Ian Anderson Gray</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Facebook’s new live streaming service Facebook Live lets you broadcast videos from your mobile device straight to your news feed, page or group. It’s a fantastic way for you to build your audience and connect with prospective clients. In this episode, Facebook’s new live streaming service Facebook Live lets you broadcast videos from your mobile device straight to your news feed, page or group. It’s a fantastic way for you to build your audience and connect with prospective clients. In this episode, social media expert Ian Anderson Gray shares his advice on how to use Facebook Live to promote... READ MORE Janet Murray 32:31 [084] Five things editors would love to say to you https://www.janetmurray.co.uk/084-five-things-editors-would-like-to-say-to-you/ Tue, 16 Aug 2016 08:31:34 +0000 http://janetmurray.co.uk/?p=10855 <p>Editors can be frustrating to deal with. They don’t always respond to emails and rarely return phone calls, so understanding what they’re looking for – and the best way to pitch to them – can be a challenge. In this episode, I talk about the pressures journalists are under -and their biggest frustrations – so you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/084-five-things-editors-would-like-to-say-to-you/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/084-five-things-editors-would-like-to-say-to-you/">[084] Five things editors would love to say to you</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Editors can be frustrating to deal with. They don’t always respond to emails and rarely return phone calls, so understanding what they’re looking for – and the best way to pitch to them – can be a challenge. In this episode, Editors can be frustrating to deal with. They don’t always respond to emails and rarely return phone calls, so understanding what they’re looking for – and the best way to pitch to them – can be a challenge. In this episode, I talk about the pressures journalists are under -and their biggest frustrations – so you’ll... READ MORE Janet Murray 15:15 [083] How to find out if social media is actually working for you with Jennifer Begg https://www.janetmurray.co.uk/082-how-to-find-out-if-social-media-is-actually-working-for-you-with-jennifer-begg/ Fri, 12 Aug 2016 07:15:27 +0000 http://janetmurray.co.uk/?p=10833 <p>It’s easy to be active on social media. Being strategic – so your activity actually has an impact on your business – is much more challenging. But how do you find out if your social media activity is actually working for you? In this episode I talk to social media expert Jennifer Begg about how to measure... <a class="more-link" href="https://www.janetmurray.co.uk/082-how-to-find-out-if-social-media-is-actually-working-for-you-with-jennifer-begg/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/082-how-to-find-out-if-social-media-is-actually-working-for-you-with-jennifer-begg/">[083] How to find out if social media is actually working for you with Jennifer Begg</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> It’s easy to be active on social media. Being strategic – so your activity actually has an impact on your business – is much more challenging. But how do you find out if your social media activity is actually working for you? It’s easy to be active on social media. Being strategic – so your activity actually has an impact on your business – is much more challenging. But how do you find out if your social media activity is actually working for you? In this episode I talk to social media expert Jennifer Begg about how to measure... READ MORE Janet Murray 57:17 [082] How to set boundaries with your clients (and why it’s a PR issue) https://www.janetmurray.co.uk/082-how-to-set-boundaries-with-your-clients/ Tue, 09 Aug 2016 08:58:30 +0000 http://janetmurray.co.uk/?p=10817 <p>While the majority of your clients will understand you’re not the only person they work with and respect your free time, you will occasionally come across those who don’t respect your boundaries. These kind of clients might call or text you in the evenings, send Facebook messages or call you over the weekend – and then get annoyed when... <a class="more-link" href="https://www.janetmurray.co.uk/082-how-to-set-boundaries-with-your-clients/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/082-how-to-set-boundaries-with-your-clients/">[082] How to set boundaries with your clients (and why it’s a PR issue)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> While the majority of your clients will understand you’re not the only person they work with and respect your free time, you will occasionally come across those who don’t respect your boundaries. These kind of clients might call or text you in the even... While the majority of your clients will understand you’re not the only person they work with and respect your free time, you will occasionally come across those who don’t respect your boundaries. These kind of clients might call or text you in the evenings, send Facebook messages or call you over the weekend – and then get annoyed when... READ MORE Janet Murray 16:37 [081] How to generate recurring income from a membership site with Mike Morrison https://www.janetmurray.co.uk/081-how-to-generate-recurring-income-from-a-membership-site/ Fri, 05 Aug 2016 06:52:40 +0000 http://janetmurray.co.uk/?p=10791 <p>If you’re looking to create recurring revenue, creating a membership site can be a good move. But what exactly is involved in creating a membership site? What kind of tech do you need? What kind of content should you provide? And how do you attract – and keep – members?  Mike Morrison helps business owners create recurring... <a class="more-link" href="https://www.janetmurray.co.uk/081-how-to-generate-recurring-income-from-a-membership-site/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/081-how-to-generate-recurring-income-from-a-membership-site/">[081] How to generate recurring income from a membership site with Mike Morrison</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to create recurring revenue, creating a membership site can be a good move. But what exactly is involved in creating a membership site? What kind of tech do you need? What kind of content should you provide? If you’re looking to create recurring revenue, creating a membership site can be a good move. But what exactly is involved in creating a membership site? What kind of tech do you need? What kind of content should you provide? And how do you attract – and keep – members?  Mike Morrison helps business owners create recurring... READ MORE Janet Murray 1:12:44 [080] Three must-do tips for pitching yourself as a podcast guest https://www.janetmurray.co.uk/080-three-must-do-tips-for-pitching-yourself-as-a-podcast-guest/ Tue, 02 Aug 2016 06:16:20 +0000 http://janetmurray.co.uk/?p=10769 <p>Securing interviews on influential podcasts can be a great way to promote your business and get you in front of prospective clients. But what’s the best way to approach the host of a podcast you’d love to be featured on? What should you say in your email pitch? And how can you increase your chances... <a class="more-link" href="https://www.janetmurray.co.uk/080-three-must-do-tips-for-pitching-yourself-as-a-podcast-guest/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/080-three-must-do-tips-for-pitching-yourself-as-a-podcast-guest/">[080] Three must-do tips for pitching yourself as a podcast guest</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Securing interviews on influential podcasts can be a great way to promote your business and get you in front of prospective clients. But what’s the best way to approach the host of a podcast you’d love to be featured on? Securing interviews on influential podcasts can be a great way to promote your business and get you in front of prospective clients. But what’s the best way to approach the host of a podcast you’d love to be featured on? What should you say in your email pitch? And how can you increase your chances... READ MORE Janet Murray 23:09 [079] Facebook advertising strategies that actually work with Marya Jan https://www.janetmurray.co.uk/079-facebook-advertising-strategies-that-actually-work-with-marya-jan/ Thu, 28 Jul 2016 15:23:09 +0000 http://janetmurray.co.uk/?p=10762 <p>Marya Jan is a Facebook strategist based in Melbourne Australia. I recently hired her to help me put together a campaign for a live event I was running in London, which resulted in around 5k of sales. Since then, she’s been helping me promote my book and membership community.  If, like me, you’ve tried – and failed... <a class="more-link" href="https://www.janetmurray.co.uk/079-facebook-advertising-strategies-that-actually-work-with-marya-jan/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/079-facebook-advertising-strategies-that-actually-work-with-marya-jan/">[079] Facebook advertising strategies that actually work with Marya Jan</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Marya Jan is a Facebook strategist based in Melbourne Australia. I recently hired her to help me put together a campaign for a live event I was running in London, which resulted in around 5k of sales. Since then, Marya Jan is a Facebook strategist based in Melbourne Australia. I recently hired her to help me put together a campaign for a live event I was running in London, which resulted in around 5k of sales. Since then, she’s been helping me promote my book and membership community.  If, like me, you’ve tried – and failed... READ MORE Janet Murray 56:04 [078] Seven irresistible email opt-in ideas https://www.janetmurray.co.uk/078-seven-irresistible-email-opt-in-ideas/ Tue, 26 Jul 2016 14:46:35 +0000 http://janetmurray.co.uk/?p=10723 <p>If you’re serious about growing your email list, having an opt-in offer i.e. valuable content you can give people in exchange for their email address is a must. In this episode, I share seven opt-in offer ideas. Here’s what you’ll learn in this episode: Why you need an irresistible opt-in offer for your email subscribers How... <a class="more-link" href="https://www.janetmurray.co.uk/078-seven-irresistible-email-opt-in-ideas/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/078-seven-irresistible-email-opt-in-ideas/">[078] Seven irresistible email opt-in ideas</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re serious about growing your email list, having an opt-in offer i.e. valuable content you can give people in exchange for their email address is a must. In this episode, I share seven opt-in offer ideas. If you’re serious about growing your email list, having an opt-in offer i.e. valuable content you can give people in exchange for their email address is a must. In this episode, I share seven opt-in offer ideas. Here’s what you’ll learn in this episode: Why you need an irresistible opt-in offer for your email subscribers How... READ MORE Janet Murray 20:09 [077] How to use video to grow your business with Brett Larkin https://www.janetmurray.co.uk/077-how-to-use-video-to-grow-your-business-with-brett-larkin/ Fri, 22 Jul 2016 04:24:38 +0000 http://janetmurray.co.uk/?p=10707 <p>Brett Larkin is an online yoga teacher who’s turned her hobby into a profitable business, with multiple streams of income. In this episode, she talks about how she’s used video to make that happen (and a whole lot more)… Here’s what’s covered in this episode: How Brett created an online yoga business ‘by accident’ The strategy... <a class="more-link" href="https://www.janetmurray.co.uk/077-how-to-use-video-to-grow-your-business-with-brett-larkin/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/077-how-to-use-video-to-grow-your-business-with-brett-larkin/">[077] How to use video to grow your business with Brett Larkin</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Brett Larkin is an online yoga teacher who’s turned her hobby into a profitable business, with multiple streams of income. In this episode, she talks about how she’s used video to make that happen (and a whole lot more)… Here’s what’s covered in this e... Brett Larkin is an online yoga teacher who’s turned her hobby into a profitable business, with multiple streams of income. In this episode, she talks about how she’s used video to make that happen (and a whole lot more)… Here’s what’s covered in this episode: How Brett created an online yoga business ‘by accident’ The strategy... READ MORE Janet Murray 54:19 [076] Five strategies to grow your email list https://www.janetmurray.co.uk/076-five-strategies-to-grow-your-email-list/ Tue, 19 Jul 2016 05:40:54 +0000 http://janetmurray.co.uk/?p=10662 <p>You’ve probably heard the saying ‘the money’s in the list.’ So if you’re serious about growing your business, getting prospective clients on your email list should be a priority. In this episode I share five practical strategies to help you build yours – quick. Here’s what you’ll learn in this episode: How to create an irresistible... <a class="more-link" href="https://www.janetmurray.co.uk/076-five-strategies-to-grow-your-email-list/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/076-five-strategies-to-grow-your-email-list/">[076] Five strategies to grow your email list</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You’ve probably heard the saying ‘the money’s in the list.’ So if you’re serious about growing your business, getting prospective clients on your email list should be a priority. In this episode I share five practical strategies to help you build yours... You’ve probably heard the saying ‘the money’s in the list.’ So if you’re serious about growing your business, getting prospective clients on your email list should be a priority. In this episode I share five practical strategies to help you build yours – quick. Here’s what you’ll learn in this episode: How to create an irresistible... READ MORE Janet Murray 21:27 [075] How to become a Huffington Post blogger https://www.janetmurray.co.uk/075-how-to-become-a-huffington-post-blogger/ Thu, 14 Jul 2016 23:20:52 +0000 http://janetmurray.co.uk/?p=10639 <p>If you want to become a thought leader in your field – and get in front of new audiences – writing for large news sites like the Huffington Post can be a good move. In this episode, I share my tips on becoming a Huffington Post blogger (based on my own and my students’ experiences). Here’s what you’ll... <a class="more-link" href="https://www.janetmurray.co.uk/075-how-to-become-a-huffington-post-blogger/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/075-how-to-become-a-huffington-post-blogger/">[075] How to become a Huffington Post blogger</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to become a thought leader in your field – and get in front of new audiences – writing for large news sites like the Huffington Post can be a good move. In this episode, I share my tips on becoming a Huffington Post blogger (based on my own... If you want to become a thought leader in your field – and get in front of new audiences – writing for large news sites like the Huffington Post can be a good move. In this episode, I share my tips on becoming a Huffington Post blogger (based on my own and my students’ experiences). Here’s what you’ll... READ MORE Janet Murray 30:00 [074] Three good reasons to self-publish your own book https://www.janetmurray.co.uk/074-three-good-reasons-to-self-publish-your-own-book/ Tue, 12 Jul 2016 05:52:45 +0000 http://janetmurray.co.uk/?p=10604 <p>If you’re thinking about writing a book – or are working on one already – you may be wondering whether it’s still worth going down the traditional publishing route.  In this episode, I share my recent experience of releasing a book and why I chose to self-publish. Here’s what you’ll learn in this episode: Why I chose... <a class="more-link" href="https://www.janetmurray.co.uk/074-three-good-reasons-to-self-publish-your-own-book/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/074-three-good-reasons-to-self-publish-your-own-book/">[074] Three good reasons to self-publish your own book</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re thinking about writing a book – or are working on one already – you may be wondering whether it’s still worth going down the traditional publishing route.  In this episode, I share my recent experience of releasing a book and why I chose to s... If you’re thinking about writing a book – or are working on one already – you may be wondering whether it’s still worth going down the traditional publishing route.  In this episode, I share my recent experience of releasing a book and why I chose to self-publish. Here’s what you’ll learn in this episode: Why I chose... READ MORE Janet Murray 13:53 [073] How to build a brand people will fall in love with with Lou Mongello https://www.janetmurray.co.uk/073-how-to-build-a-brand-people-will-fall-in-love-with/ Fri, 08 Jul 2016 08:34:00 +0000 http://janetmurray.co.uk/?p=10560 <p>Lou Mongello left his job as a lawyer, sold his house in New Jersey and moved to Florida, so he could share his passion for all things Disney. Yep, you read that right – he makes a living writing, talking and teaching people about Disney. In this episode he shares his remarkable business story and... <a class="more-link" href="https://www.janetmurray.co.uk/073-how-to-build-a-brand-people-will-fall-in-love-with/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/073-how-to-build-a-brand-people-will-fall-in-love-with/">[073] How to build a brand people will fall in love with with Lou Mongello</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Lou Mongello left his job as a lawyer, sold his house in New Jersey and moved to Florida, so he could share his passion for all things Disney. Yep, you read that right – he makes a living writing, talking and teaching people about Disney. Lou Mongello left his job as a lawyer, sold his house in New Jersey and moved to Florida, so he could share his passion for all things Disney. Yep, you read that right – he makes a living writing, talking and teaching people about Disney. In this episode he shares his remarkable business story and... READ MORE Janet Murray 33:58 [072] How to stop talking about your goals and actually achieve them https://www.janetmurray.co.uk/072-how-to-stop-talking-about-your-goals-and-actually-achieve-them/ Tue, 05 Jul 2016 07:25:32 +0000 http://janetmurray.co.uk/?p=10515 <p>Do you set goals for yourself you don’t deliver on? Are you good at starting projects but not so good at seeing them through to the end? Or do you procrastinate so much, you can’t get started at all? If you’ve answered ‘yes’ to any of these questions, you’ll love this podcast episode on how... <a class="more-link" href="https://www.janetmurray.co.uk/072-how-to-stop-talking-about-your-goals-and-actually-achieve-them/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/072-how-to-stop-talking-about-your-goals-and-actually-achieve-them/">[072] How to stop talking about your goals and actually achieve them</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you set goals for yourself you don’t deliver on? Are you good at starting projects but not so good at seeing them through to the end? Or do you procrastinate so much, you can’t get started at all? If you’ve answered ‘yes’ to any of these questions, Do you set goals for yourself you don’t deliver on? Are you good at starting projects but not so good at seeing them through to the end? Or do you procrastinate so much, you can’t get started at all? If you’ve answered ‘yes’ to any of these questions, you’ll love this podcast episode on how... READ MORE Janet Murray 14:10 [071] How to have better sales conversations with Petra Foster https://www.janetmurray.co.uk/071-how-to-have-better-sales-conversations-with-petra-foster/ Fri, 01 Jul 2016 07:46:41 +0000 http://janetmurray.co.uk/?p=10505 <p>Just three years ago, Petra Foster was utterly miserable. She was managing a hostel for teenage parents, and rapidly falling out of love with her job . Meanwhile, her husband was working crazy hours as a long-distance lorry driver. Nowadays, she has six figure business teaching people how to sell premium price services with ease and... <a class="more-link" href="https://www.janetmurray.co.uk/071-how-to-have-better-sales-conversations-with-petra-foster/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/071-how-to-have-better-sales-conversations-with-petra-foster/">[071] How to have better sales conversations with Petra Foster</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Just three years ago, Petra Foster was utterly miserable. She was managing a hostel for teenage parents, and rapidly falling out of love with her job . Meanwhile, her husband was working crazy hours as a long-distance lorry driver. Nowadays, Just three years ago, Petra Foster was utterly miserable. She was managing a hostel for teenage parents, and rapidly falling out of love with her job . Meanwhile, her husband was working crazy hours as a long-distance lorry driver. Nowadays, she has six figure business teaching people how to sell premium price services with ease and... READ MORE Janet Murray 45:52 [070] How not to feel intimidated by journalists https://www.janetmurray.co.uk/070-how-not-to-feel-intimidated-by-journalists/ Tue, 28 Jun 2016 05:45:56 +0000 http://janetmurray.co.uk/?p=10499 <p>I’ve lost count of the number of people who’ve told me they feel intimidated by journalists. In fact, the thought of pitching an idea or giving an interview to a journalist can turn some perfectly confident people into a stammering mess. If this sounds like you, this podcast episode is full of practical ideas to help. Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/070-how-not-to-feel-intimidated-by-journalists/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/070-how-not-to-feel-intimidated-by-journalists/">[070] How not to feel intimidated by journalists</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> I’ve lost count of the number of people who’ve told me they feel intimidated by journalists. In fact, the thought of pitching an idea or giving an interview to a journalist can turn some perfectly confident people into a stammering mess. I’ve lost count of the number of people who’ve told me they feel intimidated by journalists. In fact, the thought of pitching an idea or giving an interview to a journalist can turn some perfectly confident people into a stammering mess. If this sounds like you, this podcast episode is full of practical ideas to help. Here’s what... READ MORE Janet Murray 9:09 [069] How to grow your email list through challenges with Angela Henderson https://www.janetmurray.co.uk/069-how-to-grow-your-email-list-through-challenges-with-angela-henderson/ Thu, 23 Jun 2016 22:41:42 +0000 http://janetmurray.co.uk/?p=10479 <p>Over the last eight months Angela Henderson has added over 2,700  people to her email list. What’s her secret? A series of 30 day online challenges that have captured the imagination of her target audience (mainly mums of babies and toddlers) and helped build a strong sense of community. In this episode she shares her best... <a class="more-link" href="https://www.janetmurray.co.uk/069-how-to-grow-your-email-list-through-challenges-with-angela-henderson/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/069-how-to-grow-your-email-list-through-challenges-with-angela-henderson/">[069] How to grow your email list through challenges with Angela Henderson</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Over the last eight months Angela Henderson has added over 2,700  people to her email list. What’s her secret? A series of 30 day online challenges that have captured the imagination of her target audience (mainly mums of babies and toddlers) and helpe... Over the last eight months Angela Henderson has added over 2,700  people to her email list. What’s her secret? A series of 30 day online challenges that have captured the imagination of her target audience (mainly mums of babies and toddlers) and helped build a strong sense of community. In this episode she shares her best... READ MORE Janet Murray 49:38 [068]Three non-spammy ways to promote your business in Facebook groups https://www.janetmurray.co.uk/068three-non-spammy-ways-to-promote-your-business-in-facebook-groups/ Tue, 21 Jun 2016 06:23:42 +0000 http://janetmurray.co.uk/?p=10465 <p>You wouldn’t walk up to someone at a networking ‘do’ and immediately start selling them your products or services, would you? (at least I hope you wouldn’t). Yet every day I see people joining Facebook groups (including my own) and the first thing they do is post an advert for their business (or ask if... <a class="more-link" href="https://www.janetmurray.co.uk/068three-non-spammy-ways-to-promote-your-business-in-facebook-groups/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/068three-non-spammy-ways-to-promote-your-business-in-facebook-groups/">[068]Three non-spammy ways to promote your business in Facebook groups</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You wouldn’t walk up to someone at a networking ‘do’ and immediately start selling them your products or services, would you? (at least I hope you wouldn’t). Yet every day I see people joining Facebook groups (including my own) and the first thing they... You wouldn’t walk up to someone at a networking ‘do’ and immediately start selling them your products or services, would you? (at least I hope you wouldn’t). Yet every day I see people joining Facebook groups (including my own) and the first thing they do is post an advert for their business (or ask if... READ MORE Janet Murray 19:24 [067] How to write and publish your own non-fiction book with Joanna Penn https://www.janetmurray.co.uk/067-how-to-write-and-publish-your-own-non-fiction-book-with-joanna-penn/ Fri, 17 Jun 2016 07:28:24 +0000 http://janetmurray.co.uk/?p=10451 <p>Joanna Penn is a New York Times and USA Today bestselling thriller writer and non-fiction author who has sold over 450,000 books in 74 countries and 5 languages. She’s also a speaker, podcaster and online course creator. In this episode she shares her advice on how to get your book idea out of your head and onto... <a class="more-link" href="https://www.janetmurray.co.uk/067-how-to-write-and-publish-your-own-non-fiction-book-with-joanna-penn/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/067-how-to-write-and-publish-your-own-non-fiction-book-with-joanna-penn/">[067] How to write and publish your own non-fiction book with Joanna Penn</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Joanna Penn is a New York Times and USA Today bestselling thriller writer and non-fiction author who has sold over 450,000 books in 74 countries and 5 languages. She’s also a speaker, podcaster and online course creator. Joanna Penn is a New York Times and USA Today bestselling thriller writer and non-fiction author who has sold over 450,000 books in 74 countries and 5 languages. She’s also a speaker, podcaster and online course creator. In this episode she shares her advice on how to get your book idea out of your head and onto... READ MORE Janet Murray 41:03 [066] How to develop your pitching muscle (and why you need to) https://www.janetmurray.co.uk/066-how-to-develop-your-pitching-muscle-and-why-you-need-to/ Tue, 14 Jun 2016 06:18:12 +0000 http://janetmurray.co.uk/?p=10433 <p>If you want to create great PR opportunities for your business, you need to develop your ‘pitching muscle.’ That means practising every single day: suggesting a story idea to a journalist,  pitching yourself as a podcast guest or putting yourself forward to speak at an event, for example. It doesn’t really matter what you pitch; what’s... <a class="more-link" href="https://www.janetmurray.co.uk/066-how-to-develop-your-pitching-muscle-and-why-you-need-to/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/066-how-to-develop-your-pitching-muscle-and-why-you-need-to/">[066] How to develop your pitching muscle (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to create great PR opportunities for your business, you need to develop your ‘pitching muscle.’ That means practising every single day: suggesting a story idea to a journalist,  pitching yourself as a podcast guest or putting yourself forwa... If you want to create great PR opportunities for your business, you need to develop your ‘pitching muscle.’ That means practising every single day: suggesting a story idea to a journalist,  pitching yourself as a podcast guest or putting yourself forward to speak at an event, for example. It doesn’t really matter what you pitch; what’s... READ MORE Janet Murray 8:46 [065] How to use media coverage to grow your business with the Merrymaker Sisters https://www.janetmurray.co.uk/065-how-to-use-media-coverage-to-grow-your-business-with-the-merrymaker-sisters/ Fri, 10 Jun 2016 05:07:23 +0000 http://janetmurray.co.uk/?p=10418 <p>Health coaches Emma and Carla – aka the Merrymaker Sisters – have been featured in dozens of magazines and newspapers, and on radio and TV. What’s their secret? They just ask. In this episode,  the Merrymaker Sisters share their tips and strategies for getting major media coverage for their business – without hiring a PR firm... <a class="more-link" href="https://www.janetmurray.co.uk/065-how-to-use-media-coverage-to-grow-your-business-with-the-merrymaker-sisters/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/065-how-to-use-media-coverage-to-grow-your-business-with-the-merrymaker-sisters/">[065] How to use media coverage to grow your business with the Merrymaker Sisters</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Health coaches Emma and Carla – aka the Merrymaker Sisters – have been featured in dozens of magazines and newspapers, and on radio and TV. What’s their secret? They just ask. In this episode,  the Merrymaker Sisters share their tips and strategies for... Health coaches Emma and Carla – aka the Merrymaker Sisters – have been featured in dozens of magazines and newspapers, and on radio and TV. What’s their secret? They just ask. In this episode,  the Merrymaker Sisters share their tips and strategies for getting major media coverage for their business – without hiring a PR firm... READ MORE Janet Murray 51:42 [064] Three writing hacks that will help you write stylish copy – fast https://www.janetmurray.co.uk/064-three-writing-hacks-that-will-help-you-write-stylish-copy-fast/ Wed, 08 Jun 2016 22:33:56 +0000 http://janetmurray.co.uk/?p=10409 <p>So you’ve pitched an idea to a newspaper, magazine or online publication and the editor has said ‘yes’. The trouble is, you’ve now got to write the bloomin’ thing. And it’s sent  you into full-on panic mode. Sound familiar? If so, you’re not alone. I’ve yet to meet anyone who doesn’t feel nervous about writing... <a class="more-link" href="https://www.janetmurray.co.uk/064-three-writing-hacks-that-will-help-you-write-stylish-copy-fast/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/064-three-writing-hacks-that-will-help-you-write-stylish-copy-fast/">[064] Three writing hacks that will help you write stylish copy – fast</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> So you’ve pitched an idea to a newspaper, magazine or online publication and the editor has said ‘yes’. The trouble is, you’ve now got to write the bloomin’ thing. And it’s sent  you into full-on panic mode. Sound familiar? If so, you’re not alone. So you’ve pitched an idea to a newspaper, magazine or online publication and the editor has said ‘yes’. The trouble is, you’ve now got to write the bloomin’ thing. And it’s sent  you into full-on panic mode. Sound familiar? If so, you’re not alone. I’ve yet to meet anyone who doesn’t feel nervous about writing... READ MORE Janet Murray 20:53 [063] How to write a book in 30 days with Kevin Tumlinson https://www.janetmurray.co.uk/063-how-to-write-a-book-in-30-days-in-kevin-tumlinson/ Thu, 02 Jun 2016 23:34:01 +0000 http://janetmurray.co.uk/?p=10395 <p>Could you write a book in 30 days? Kevin Tumlinson can. In fact he can do it in 15 days, and in this episode, he shares the formula he’s created that’s helped him write 25 books – in record time. Here’s what’s covered in this episode: Kevin’s winning formula for writing a book in 30 days or less Why developing a... <a class="more-link" href="https://www.janetmurray.co.uk/063-how-to-write-a-book-in-30-days-in-kevin-tumlinson/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/063-how-to-write-a-book-in-30-days-in-kevin-tumlinson/">[063] How to write a book in 30 days with Kevin Tumlinson</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Could you write a book in 30 days? Kevin Tumlinson can. In fact he can do it in 15 days, and in this episode, he shares the formula he’s created that’s helped him write 25 books – in record time. Here’s what’s covered in this episode: Kevin’s winning f... Could you write a book in 30 days? Kevin Tumlinson can. In fact he can do it in 15 days, and in this episode, he shares the formula he’s created that’s helped him write 25 books – in record time. Here’s what’s covered in this episode: Kevin’s winning formula for writing a book in 30 days or less Why developing a... READ MORE Janet Murray 55:26 [062] How to get the most out of a meeting with a journalist https://www.janetmurray.co.uk/062-how-to-make-the-most-of-a-meeting-with-a-journalist/ Tue, 31 May 2016 04:49:47 +0000 http://janetmurray.co.uk/?p=10378 <p>So you’ve managed to secure a meeting with a journalist on a publication or programme you’d like to be featured in. How can you make most of the opportunity? In this episode, I share tips on getting the most out of a meeting with a journalist, including some of the most common mistakes people make (and how... <a class="more-link" href="https://www.janetmurray.co.uk/062-how-to-make-the-most-of-a-meeting-with-a-journalist/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/062-how-to-make-the-most-of-a-meeting-with-a-journalist/">[062] How to get the most out of a meeting with a journalist</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> So you’ve managed to secure a meeting with a journalist on a publication or programme you’d like to be featured in. How can you make most of the opportunity? In this episode, I share tips on getting the most out of a meeting with a journalist, So you’ve managed to secure a meeting with a journalist on a publication or programme you’d like to be featured in. How can you make most of the opportunity? In this episode, I share tips on getting the most out of a meeting with a journalist, including some of the most common mistakes people make (and how... READ MORE Janet Murray 9:13 [061] How podcasting can help you grow your business with Colin Gray https://www.janetmurray.co.uk/061-how-podcasting-can-help-you-grow-your-business/ Thu, 26 May 2016 21:45:23 +0000 http://janetmurray.co.uk/?p=10362 <p>Hosting a podcast can be a great way to promote your business, helping you build authority and trust with prospective (and existing) clients. But for many of us, the idea of starting a podcast can be overwhelming. In this episode, the podcasting host and expert Colin Gray gives easy-to-follow advice on how to get started. Here’s what’s covered... <a class="more-link" href="https://www.janetmurray.co.uk/061-how-podcasting-can-help-you-grow-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/061-how-podcasting-can-help-you-grow-your-business/">[061] How podcasting can help you grow your business with Colin Gray</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Hosting a podcast can be a great way to promote your business, helping you build authority and trust with prospective (and existing) clients. But for many of us, the idea of starting a podcast can be overwhelming. In this episode, Hosting a podcast can be a great way to promote your business, helping you build authority and trust with prospective (and existing) clients. But for many of us, the idea of starting a podcast can be overwhelming. In this episode, the podcasting host and expert Colin Gray gives easy-to-follow advice on how to get started. Here’s what’s covered... READ MORE Janet Murray 56:22 [060] How to get a meeting with a journalist https://www.janetmurray.co.uk/060-how-to-get-a-meeting-with-a-journalist/ Tue, 24 May 2016 09:48:55 +0000 http://janetmurray.co.uk/?p=10351 <p>If you’re looking to get more media coverage for your business or brand, you need to build personal relationships with journalists. But if you’ve ever tried getting a journalist out of the office for coffee or lunch, you’ll know securing a face-to-face meeting can be a challenge. With most journalists working to tight deadlines – every... <a class="more-link" href="https://www.janetmurray.co.uk/060-how-to-get-a-meeting-with-a-journalist/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/060-how-to-get-a-meeting-with-a-journalist/">[060] How to get a meeting with a journalist</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to get more media coverage for your business or brand, you need to build personal relationships with journalists. But if you’ve ever tried getting a journalist out of the office for coffee or lunch, If you’re looking to get more media coverage for your business or brand, you need to build personal relationships with journalists. But if you’ve ever tried getting a journalist out of the office for coffee or lunch, you’ll know securing a face-to-face meeting can be a challenge. With most journalists working to tight deadlines – every... READ MORE Janet Murray 17:22 [059] How to sound great on radio with Kevin Field https://www.janetmurray.co.uk/059-how-to-sound-great-on-radio-with-kevin-field/ Fri, 20 May 2016 06:26:26 +0000 http://janetmurray.co.uk/?p=10287 <p>Giving media interviews can be a great way to promote your business or brand. For for most of us, the prospect of sitting in a radio studio or giving interviews down the phone can be a daunting prospect. In this episode, radio presenter, producer and podcast host Kevin Field gives practical, actionable advice on how to... <a class="more-link" href="https://www.janetmurray.co.uk/059-how-to-sound-great-on-radio-with-kevin-field/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/059-how-to-sound-great-on-radio-with-kevin-field/">[059] How to sound great on radio with Kevin Field</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Giving media interviews can be a great way to promote your business or brand. For for most of us, the prospect of sitting in a radio studio or giving interviews down the phone can be a daunting prospect. In this episode, radio presenter, Giving media interviews can be a great way to promote your business or brand. For for most of us, the prospect of sitting in a radio studio or giving interviews down the phone can be a daunting prospect. In this episode, radio presenter, producer and podcast host Kevin Field gives practical, actionable advice on how to... READ MORE Janet Murray 53:24 [058] Why you need a business crush https://www.janetmurray.co.uk/058-why-you-need-a-business-crush/ Tue, 17 May 2016 05:59:59 +0000 http://janetmurray.co.uk/?p=10266 <p>You love their look, everything they say, do and – if they’re in town – then so are you.  You’re totally smitten and you don’t care who about knows it. In this episode, I explore why you need to have business crushes (and reveal a few of my own) Here’s what I cover in this episode: Why having... <a class="more-link" href="https://www.janetmurray.co.uk/058-why-you-need-a-business-crush/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/058-why-you-need-a-business-crush/">[058] Why you need a business crush</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You love their look, everything they say, do and – if they’re in town – then so are you.  You’re totally smitten and you don’t care who about knows it. In this episode, I explore why you need to have business crushes (and reveal a few of my own) Here’s... You love their look, everything they say, do and – if they’re in town – then so are you.  You’re totally smitten and you don’t care who about knows it. In this episode, I explore why you need to have business crushes (and reveal a few of my own) Here’s what I cover in this episode: Why having... READ MORE Janet Murray 19:26 [057] How to get people to say ‘yes’ to you with Matthew Kimberley https://www.janetmurray.co.uk/how-to-get-people-to-say-yes-to-you-with-matthew-kimberley/ Fri, 13 May 2016 11:03:30 +0000 http://janetmurray.co.uk/?p=10211 <p>There’s no getting away from it: pitching to the media is sales. And getting people to buy ideas – rather than products or services – can be challenging. You probably feel uncomfortable just thinking about it. In this episode, sales trainer Matthew Kimberley gives practical, actionable advice that will help you ditch the sweaty palms and have successful... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-get-people-to-say-yes-to-you-with-matthew-kimberley/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-people-to-say-yes-to-you-with-matthew-kimberley/">[057] How to get people to say ‘yes’ to you with Matthew Kimberley</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> There’s no getting away from it: pitching to the media is sales. And getting people to buy ideas – rather than products or services – can be challenging. You probably feel uncomfortable just thinking about it. In this episode, There’s no getting away from it: pitching to the media is sales. And getting people to buy ideas – rather than products or services – can be challenging. You probably feel uncomfortable just thinking about it. In this episode, sales trainer Matthew Kimberley gives practical, actionable advice that will help you ditch the sweaty palms and have successful... READ MORE Janet Murray 36:11 [056] Should you pitch the same idea to different journalists? https://www.janetmurray.co.uk/056-should-you-pitch-the-same-idea-to-different-journalists/ Tue, 10 May 2016 07:34:36 +0000 http://janetmurray.co.uk/?p=10197 <p>One of the most common questions I get asked about PR is: ‘should you pitch the same idea to different journalists?’ The rather unsatisfactory answer is ‘it depends’. In this episode, I share practical tips and advice that will help you decide when it’s ok to send your idea to multiple journalists and when you... <a class="more-link" href="https://www.janetmurray.co.uk/056-should-you-pitch-the-same-idea-to-different-journalists/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/056-should-you-pitch-the-same-idea-to-different-journalists/">[056] Should you pitch the same idea to different journalists?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> One of the most common questions I get asked about PR is: ‘should you pitch the same idea to different journalists?’ The rather unsatisfactory answer is ‘it depends’. In this episode, I share practical tips and advice that will help you decide when it’... One of the most common questions I get asked about PR is: ‘should you pitch the same idea to different journalists?’ The rather unsatisfactory answer is ‘it depends’. In this episode, I share practical tips and advice that will help you decide when it’s ok to send your idea to multiple journalists and when you... READ MORE Janet Murray 24:07 [055] Pitch your way to success with Nathan Chan https://www.janetmurray.co.uk/054-pitch-your-way-to-success-with-nathan-chan/ Thu, 05 May 2016 21:26:02 +0000 http://janetmurray.co.uk/?p=10147 <p>Nathan Chan felt frustrated there were no business magazines he could relate to, so he did what any ballsy entrepreneur would do – he started his own. Three years on, Foundr is a top-ranking ‘Business & Investing’ magazine in the App Store and has featured high profile entrepreneurs like Richard Brandon, Seth Godin and Arianna Huffington on the cover. The Foundr brand now... <a class="more-link" href="https://www.janetmurray.co.uk/054-pitch-your-way-to-success-with-nathan-chan/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/054-pitch-your-way-to-success-with-nathan-chan/">[055] Pitch your way to success with Nathan Chan</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Nathan Chan felt frustrated there were no business magazines he could relate to, so he did what any ballsy entrepreneur would do – he started his own. Three years on, Foundr is a top-ranking ‘Business & Investing’ magazine in the App Store and has feat... Nathan Chan felt frustrated there were no business magazines he could relate to, so he did what any ballsy entrepreneur would do – he started his own. Three years on, Foundr is a top-ranking ‘Business & Investing’ magazine in the App Store and has featured high profile entrepreneurs like Richard Brandon, Seth Godin and Arianna Huffington on the cover. The Foundr brand now... READ MORE Janet Murray 49:06 [054] When to say ‘no’ to journalists https://www.janetmurray.co.uk/054-when-to-say-no-to-journalists/ Tue, 03 May 2016 09:39:45 +0000 http://janetmurray.co.uk/?p=10137 <p>If journalists want to feature you  it’s tempting to say ‘yes’ – even when the subject matter doesn’t relate directly to your area of expertise.  But while there’s usually a way to get a mention for your business or brand, this doesn’t necessarily mean it’s a wise move. In fact, in some circumstances (although this is... <a class="more-link" href="https://www.janetmurray.co.uk/054-when-to-say-no-to-journalists/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/054-when-to-say-no-to-journalists/">[054] When to say ‘no’ to journalists</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If journalists want to feature you  it’s tempting to say ‘yes’ – even when the subject matter doesn’t relate directly to your area of expertise.  But while there’s usually a way to get a mention for your business or brand, If journalists want to feature you  it’s tempting to say ‘yes’ – even when the subject matter doesn’t relate directly to your area of expertise.  But while there’s usually a way to get a mention for your business or brand, this doesn’t necessarily mean it’s a wise move. In fact, in some circumstances (although this is... READ MORE Janet Murray 15:36 [053] Why most people are horrible at telling stories with Peter Shankman https://www.janetmurray.co.uk/053-why-most-people-are-horrible-at-telling-stories/ Fri, 29 Apr 2016 06:18:24 +0000 http://janetmurray.co.uk/?p=10089 <p>Peter Shankman is probably best known for founding Help A Reporter Out (HARO) – which connects journalists with people who want to be featured in the media.  Today he’s a speaker, consultant and bestselling author who regularly appears in the national and international media, including Fox News, CNN, The New York Times, The Wall Street Journal... <a class="more-link" href="https://www.janetmurray.co.uk/053-why-most-people-are-horrible-at-telling-stories/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/053-why-most-people-are-horrible-at-telling-stories/">[053] Why most people are horrible at telling stories with Peter Shankman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Peter Shankman is probably best known for founding Help A Reporter Out (HARO) – which connects journalists with people who want to be featured in the media.  Today he’s a speaker, consultant and bestselling author who regularly appears in the national ... Peter Shankman is probably best known for founding Help A Reporter Out (HARO) – which connects journalists with people who want to be featured in the media.  Today he’s a speaker, consultant and bestselling author who regularly appears in the national and international media, including Fox News, CNN, The New York Times, The Wall Street Journal... READ MORE Janet Murray 26:24 [052] The one story you shouldn’t tell in the media https://www.janetmurray.co.uk/052-the-one-story-you-shouldnt-tell-in-the-media/ Tue, 26 Apr 2016 07:13:13 +0000 http://janetmurray.co.uk/?p=10082 <p>Sharing stories about your business can be an effective way to get coverage in the media. But you need to be selective about the stories you tell. In this episode, I talk about the one story you shouldn’t even attempt to share in the media (and it’s probably not what you think). Here’s what I cover in this... <a class="more-link" href="https://www.janetmurray.co.uk/052-the-one-story-you-shouldnt-tell-in-the-media/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/052-the-one-story-you-shouldnt-tell-in-the-media/">[052] The one story you shouldn’t tell in the media</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Sharing stories about your business can be an effective way to get coverage in the media. But you need to be selective about the stories you tell. In this episode, I talk about the one story you shouldn’t even attempt to share in the media (and it’s pr... Sharing stories about your business can be an effective way to get coverage in the media. But you need to be selective about the stories you tell. In this episode, I talk about the one story you shouldn’t even attempt to share in the media (and it’s probably not what you think). Here’s what I cover in this... READ MORE Janet Murray 18:46 [051] How to use live events to promote your brand with Chris Marr https://www.janetmurray.co.uk/051-how-to-use-live-events-to-promote-your-business-with-chris-marr/ Thu, 21 Apr 2016 22:26:35 +0000 http://janetmurray.co.uk/?p=10050 <p>With more of us doing business online, it’s easy to forget the value of the in-person experience. Running live events can be a valuable way to grow trust, build new business relationships and strengthen existing ones. In this episode, Chris shares his tips and strategies on using live events to promote your brand: Here’s what’s... <a class="more-link" href="https://www.janetmurray.co.uk/051-how-to-use-live-events-to-promote-your-business-with-chris-marr/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/051-how-to-use-live-events-to-promote-your-business-with-chris-marr/">[051] How to use live events to promote your brand with Chris Marr</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> With more of us doing business online, it’s easy to forget the value of the in-person experience. Running live events can be a valuable way to grow trust, build new business relationships and strengthen existing ones. In this episode, With more of us doing business online, it’s easy to forget the value of the in-person experience. Running live events can be a valuable way to grow trust, build new business relationships and strengthen existing ones. In this episode, Chris shares his tips and strategies on using live events to promote your brand: Here’s what’s... READ MORE Janet Murray 1:00:10 [050] How to use your business story to grow your audience https://www.janetmurray.co.uk/050-five-ways-to-use-your-business-story-to-grow-your-audience/ Mon, 18 Apr 2016 22:28:12 +0000 http://janetmurray.co.uk/?p=10044 <p>A compelling business story can help you attract journalists’ attention and get media coverage for your brand. It can also help you promote your business in a variety of ways – from introducing yourself at meetings to speaking at conferences to writing the copy for the ‘about’ page on your website. In this episode, I... <a class="more-link" href="https://www.janetmurray.co.uk/050-five-ways-to-use-your-business-story-to-grow-your-audience/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/050-five-ways-to-use-your-business-story-to-grow-your-audience/">[050] How to use your business story to grow your audience</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A compelling business story can help you attract journalists’ attention and get media coverage for your brand. It can also help you promote your business in a variety of ways – from introducing yourself at meetings to speaking at conferences to writing... A compelling business story can help you attract journalists’ attention and get media coverage for your brand. It can also help you promote your business in a variety of ways – from introducing yourself at meetings to speaking at conferences to writing the copy for the ‘about’ page on your website. In this episode, I... READ MORE Janet Murray 28:25 [049] How to turn your blog into a business with Natalie Lue https://www.janetmurray.co.uk/049-how-to-turn-your-blog-into-a-business-with-natalie-lue-2/ Fri, 15 Apr 2016 12:20:44 +0000 http://janetmurray.co.uk/?p=10004 <p>Many people dream of creating a online business that will allow them to ditch the 9-5 and work from home – or anywhere in the world. Natalie Lue has done exactly that – turning a personal blog into profitable business with multiple income streams, including books, workshops and online training. In this episode, she shares her tips and... <a class="more-link" href="https://www.janetmurray.co.uk/049-how-to-turn-your-blog-into-a-business-with-natalie-lue-2/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/049-how-to-turn-your-blog-into-a-business-with-natalie-lue-2/">[049] How to turn your blog into a business with Natalie Lue</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Many people dream of creating a online business that will allow them to ditch the 9-5 and work from home – or anywhere in the world. Natalie Lue has done exactly that – turning a personal blog into profitable business with multiple income streams, Many people dream of creating a online business that will allow them to ditch the 9-5 and work from home – or anywhere in the world. Natalie Lue has done exactly that – turning a personal blog into profitable business with multiple income streams, including books, workshops and online training. In this episode, she shares her tips and... READ MORE Janet Murray 1:00:52 [048] What’s your business story? (and why you need one) https://www.janetmurray.co.uk/048-whats-your-business-story-and-why-you-need-one/ Mon, 11 Apr 2016 21:40:10 +0000 http://janetmurray.co.uk/?p=9983 <p>You have something  really powerful that will help you get media coverage for your business or brand. The trouble is, you probably don’t even know you’ve got it. So what is this superpower? The story of what you do every day and why you do it – in other words, your business story. In this episode, I... <a class="more-link" href="https://www.janetmurray.co.uk/048-whats-your-business-story-and-why-you-need-one/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/048-whats-your-business-story-and-why-you-need-one/">[048] What’s your business story? (and why you need one)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You have something  really powerful that will help you get media coverage for your business or brand. The trouble is, you probably don’t even know you’ve got it. So what is this superpower? The story of what you do every day and why you do it – in othe... You have something  really powerful that will help you get media coverage for your business or brand. The trouble is, you probably don’t even know you’ve got it. So what is this superpower? The story of what you do every day and why you do it – in other words, your business story. In this episode, I... READ MORE Janet Murray 13:54 [047] How to stand out online with Sue B Zimmerman https://www.janetmurray.co.uk/047-how-to-stand-out-online-with-sue-b-zimmerman/ Fri, 08 Apr 2016 08:21:55 +0000 http://janetmurray.co.uk/?p=9952 <p>If you want to promote your business, being memorable on  social media is a must.  But how do you stand out in a increasingly crowded space? Sue B Zimmerman – aka #TheInstagramExpert – is one of the world’s leading thought leaders on social media. She developed the first comprehensive online Instagram course and now helps business... <a class="more-link" href="https://www.janetmurray.co.uk/047-how-to-stand-out-online-with-sue-b-zimmerman/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/047-how-to-stand-out-online-with-sue-b-zimmerman/">[047] How to stand out online with Sue B Zimmerman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to promote your business, being memorable on  social media is a must.  But how do you stand out in a increasingly crowded space? Sue B Zimmerman – aka #TheInstagramExpert – is one of the world’s leading thought leaders on social media. If you want to promote your business, being memorable on  social media is a must.  But how do you stand out in a increasingly crowded space? Sue B Zimmerman – aka #TheInstagramExpert – is one of the world’s leading thought leaders on social media. She developed the first comprehensive online Instagram course and now helps business... READ MORE Janet Murray 45:24 [046]Do this one thing for pitching success https://www.janetmurray.co.uk/046do-this-one-thing-for-pitching-success/ Tue, 05 Apr 2016 08:52:54 +0000 http://janetmurray.co.uk/?p=9940 <p>If you’re looking to promote your business – being able to write a great pitch is a must. But it’s all too easy to get bogged down in the detail – how to write great email subject headers or compelling opening lines, for example – and miss the obvious. In this episode, I share one thing you... <a class="more-link" href="https://www.janetmurray.co.uk/046do-this-one-thing-for-pitching-success/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/046do-this-one-thing-for-pitching-success/">[046]Do this one thing for pitching success</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to promote your business – being able to write a great pitch is a must. But it’s all too easy to get bogged down in the detail – how to write great email subject headers or compelling opening lines, If you’re looking to promote your business – being able to write a great pitch is a must. But it’s all too easy to get bogged down in the detail – how to write great email subject headers or compelling opening lines, for example – and miss the obvious. In this episode, I share one thing you... READ MORE Janet Murray 15:04 [045] How to use the media to reinvent your personal brand with Sarah Newton https://www.janetmurray.co.uk/045-how-to-use-the-media-to-reinvent-your-personal-brand-with-sarah-newton/ Thu, 31 Mar 2016 20:44:35 +0000 http://janetmurray.co.uk/?p=9919 <p>Ten years ago, youth coach Sarah Newton had her own TV show, book… and national journalists lining up to feature her in their publications and programmes. But the experience left her feeling inauthentic – as if she was an actor playing a character rather than being herself. Sarah turned away from the media – and her work... <a class="more-link" href="https://www.janetmurray.co.uk/045-how-to-use-the-media-to-reinvent-your-personal-brand-with-sarah-newton/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/045-how-to-use-the-media-to-reinvent-your-personal-brand-with-sarah-newton/">[045] How to use the media to reinvent your personal brand with Sarah Newton</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Ten years ago, youth coach Sarah Newton had her own TV show, book… and national journalists lining up to feature her in their publications and programmes. But the experience left her feeling inauthentic – as if she was an actor playing a character rath... Ten years ago, youth coach Sarah Newton had her own TV show, book… and national journalists lining up to feature her in their publications and programmes. But the experience left her feeling inauthentic – as if she was an actor playing a character rather than being herself. Sarah turned away from the media – and her work... READ MORE Janet Murray 42:42 [044]Three PR gaffes you probably don’t even know you’re making https://www.janetmurray.co.uk/three-pr-gaffes-you-probably-dont-even-know-youre-making/ Wed, 30 Mar 2016 10:35:04 +0000 http://janetmurray.co.uk/?p=9902 <p>Using contact forms on your website or social media autoresponders can seem to make sense for your business. Not only does it save time, it can also help you separate window shoppers from people who are genuinely interested in working with you. But when it comes to PR, these kind of strategies can be bad news for your... <a class="more-link" href="https://www.janetmurray.co.uk/three-pr-gaffes-you-probably-dont-even-know-youre-making/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/three-pr-gaffes-you-probably-dont-even-know-youre-making/">[044]Three PR gaffes you probably don’t even know you’re making</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Using contact forms on your website or social media autoresponders can seem to make sense for your business. Not only does it save time, it can also help you separate window shoppers from people who are genuinely interested in working with you. Using contact forms on your website or social media autoresponders can seem to make sense for your business. Not only does it save time, it can also help you separate window shoppers from people who are genuinely interested in working with you. But when it comes to PR, these kind of strategies can be bad news for your... READ MORE Janet Murray 10:41 [043] How to build & promote a profitable online business with Patricia Van Den Akker https://www.janetmurray.co.uk/043-how-to-build-promote-a-profitable-online-business/ Fri, 25 Mar 2016 20:27:38 +0000 http://janetmurray.co.uk/?p=9886 <p>Many online business owners dream of building multiple streams of income including membership sites, coaching and live events. Patricia Van Den Akker, has done just that with the Design Trust – an online business school for designers and makers. In this episode, Patricia shares practical tips and strategies on building an online business, creating multiple streams of income... <a class="more-link" href="https://www.janetmurray.co.uk/043-how-to-build-promote-a-profitable-online-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/043-how-to-build-promote-a-profitable-online-business/">[043] How to build & promote a profitable online business with Patricia Van Den Akker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Many online business owners dream of building multiple streams of income including membership sites, coaching and live events. Patricia Van Den Akker, has done just that with the Design Trust – an online business school for designers and makers. Many online business owners dream of building multiple streams of income including membership sites, coaching and live events. Patricia Van Den Akker, has done just that with the Design Trust – an online business school for designers and makers. In this episode, Patricia shares practical tips and strategies on building an online business, creating multiple streams of income... READ MORE Janet Murray 53:55 [042] How to become a go-to person https://www.janetmurray.co.uk/042-how-to-become-a-go-to-person/ Mon, 21 Mar 2016 23:03:06 +0000 http://janetmurray.co.uk/?p=9872 <p>  Would you like to be THE person journalists call if a story breaks in your sector or industry? Would you like to get business referrals every single day? Would you like to get high-profile speaking opportunities? Yes? You need to become a ‘go-to’ person. Here’s what I cover in this episode: How being a... <a class="more-link" href="https://www.janetmurray.co.uk/042-how-to-become-a-go-to-person/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/042-how-to-become-a-go-to-person/">[042] How to become a go-to person</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p>   Would you like to be THE person journalists call if a story breaks in your sector or industry? Would you like to get business referrals every single day? Would you like to get high-profile speaking opportunities? Yes?   Would you like to be THE person journalists call if a story breaks in your sector or industry? Would you like to get business referrals every single day? Would you like to get high-profile speaking opportunities? Yes? You need to become a ‘go-to’ person. Here’s what I cover in this episode: How being a... READ MORE Janet Murray 15:30 [041] How to get more done in less time with Laura Vanderkam https://www.janetmurray.co.uk/041-how-to-get-more-done-in-less-time-with-laura-vanderkam/ Fri, 18 Mar 2016 12:33:30 +0000 http://janetmurray.co.uk/?p=9851 <p>Laura Vanderkam is a time management expert. She’s also is a mum, author, writer, runner, choir member and a whole host of other things.  Her book 168 hours: You Have More Time Than You Think really opened my eyes to how I could make better use of my time. In this episode, Laura shares practical tips... <a class="more-link" href="https://www.janetmurray.co.uk/041-how-to-get-more-done-in-less-time-with-laura-vanderkam/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/041-how-to-get-more-done-in-less-time-with-laura-vanderkam/">[041] How to get more done in less time with Laura Vanderkam</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Laura Vanderkam is a time management expert. She’s also is a mum, author, writer, runner, choir member and a whole host of other things.  Her book 168 hours: You Have More Time Than You Think really opened my eyes to how I could make better use of my t... Laura Vanderkam is a time management expert. She’s also is a mum, author, writer, runner, choir member and a whole host of other things.  Her book 168 hours: You Have More Time Than You Think really opened my eyes to how I could make better use of my time. In this episode, Laura shares practical tips... READ MORE Janet Murray 31:36 [040] How Marie Kondo changed my business https://www.janetmurray.co.uk/040-how-marie-kondo-changed-my-business/ Tue, 15 Mar 2016 09:48:44 +0000 http://janetmurray.co.uk/?p=9840 <p>When I started decluttering my home using the Japanese KonMari method, I had no idea it would also have a big impact on my business. Clearing out cupboards, emptying drawers and organising my remaining possessions not only improved my workspace –  it also gave me new-found clarity on everything from goal-setting to what to say ‘no’... <a class="more-link" href="https://www.janetmurray.co.uk/040-how-marie-kondo-changed-my-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/040-how-marie-kondo-changed-my-business/">[040] How Marie Kondo changed my business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When I started decluttering my home using the Japanese KonMari method, I had no idea it would also have a big impact on my business. Clearing out cupboards, emptying drawers and organising my remaining possessions not only improved my workspace –  it a... When I started decluttering my home using the Japanese KonMari method, I had no idea it would also have a big impact on my business. Clearing out cupboards, emptying drawers and organising my remaining possessions not only improved my workspace –  it also gave me new-found clarity on everything from goal-setting to what to say ‘no’... READ MORE Janet Murray 19:38 [039] How to be resilient with ‘Tough Girl’ Sarah Williams https://www.janetmurray.co.uk/039-how-to-be-resilient-with-tough-girl-sarah-williams/ Fri, 11 Mar 2016 00:38:34 +0000 http://janetmurray.co.uk/?p=9827 <p>If you have a business or brand to promote, you’re probably out there selling yourself – in a variety of ways – every day of the week.  Inevitably there are setbacks and sometimes it can feel like you’re hearing the word ‘no’ far more than ‘yes’.  Recovering from disappointments and picking yourself up and trying... <a class="more-link" href="https://www.janetmurray.co.uk/039-how-to-be-resilient-with-tough-girl-sarah-williams/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/039-how-to-be-resilient-with-tough-girl-sarah-williams/">[039] How to be resilient with ‘Tough Girl’ Sarah Williams</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you have a business or brand to promote, you’re probably out there selling yourself – in a variety of ways – every day of the week.  Inevitably there are setbacks and sometimes it can feel like you’re hearing the word ‘no’ far more than ‘yes’. If you have a business or brand to promote, you’re probably out there selling yourself – in a variety of ways – every day of the week.  Inevitably there are setbacks and sometimes it can feel like you’re hearing the word ‘no’ far more than ‘yes’.  Recovering from disappointments and picking yourself up and trying... READ MORE Janet Murray 55:54 [038] The Art of Hustle https://www.janetmurray.co.uk/038-the-art-of-hustle/ Tue, 08 Mar 2016 06:27:24 +0000 http://janetmurray.co.uk/?p=9774 <p>If you run your own business, you need to be out there building connections, growing your community and creating sales leads every single day.  As online business expert owner and Smart Passive Income expert Pat Flynn puts it: you need to ‘be everywhere’. But how do you do this without appearing slimy or spammy? Or... <a class="more-link" href="https://www.janetmurray.co.uk/038-the-art-of-hustle/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/038-the-art-of-hustle/">[038] The Art of Hustle</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you run your own business, you need to be out there building connections, growing your community and creating sales leads every single day.  As online business expert owner and Smart Passive Income expert Pat Flynn puts it: you need to ‘be everywher... If you run your own business, you need to be out there building connections, growing your community and creating sales leads every single day.  As online business expert owner and Smart Passive Income expert Pat Flynn puts it: you need to ‘be everywhere’. But how do you do this without appearing slimy or spammy? Or... READ MORE Janet Murray 23:56 [037] How to use video to promote your brand with Amy Schmittauer https://www.janetmurray.co.uk/037-how-to-use-video-to-promote-your-brand/ Fri, 04 Mar 2016 00:13:57 +0000 http://janetmurray.co.uk/?p=9762 <p>As the second largest search engine in the world, Youtube is one of the most influential social media platforms around. But if you don’t have much experience of creating video content – or aren’t confident about your skills – building a presence on Youtube can feel daunting. Social media marketing expert Amy Schmittauer’s Savvy Sexy Social show –... <a class="more-link" href="https://www.janetmurray.co.uk/037-how-to-use-video-to-promote-your-brand/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/037-how-to-use-video-to-promote-your-brand/">[037] How to use video to promote your brand with Amy Schmittauer</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> As the second largest search engine in the world, Youtube is one of the most influential social media platforms around. But if you don’t have much experience of creating video content – or aren’t confident about your skills – building a presence on You... As the second largest search engine in the world, Youtube is one of the most influential social media platforms around. But if you don’t have much experience of creating video content – or aren’t confident about your skills – building a presence on Youtube can feel daunting. Social media marketing expert Amy Schmittauer’s Savvy Sexy Social show –... READ MORE Janet Murray 32:08 [036] Give your brand a spring clean https://www.janetmurray.co.uk/036-give-your-brand-a-spring-clean/ Tue, 01 Mar 2016 00:22:41 +0000 http://janetmurray.co.uk/?p=9742 <p>Do you hate sending people to your website because you feel it’s outdated? Do you apologise when you give out your business card because you’re embarrassed about the design ? Do you cringe at the copy on your social media profiles ? And let’s not even get started on those old photos… If you’ve answered ‘yes’ to... <a class="more-link" href="https://www.janetmurray.co.uk/036-give-your-brand-a-spring-clean/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/036-give-your-brand-a-spring-clean/">[036] Give your brand a spring clean</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you hate sending people to your website because you feel it’s outdated? Do you apologise when you give out your business card because you’re embarrassed about the design ? Do you cringe at the copy on your social media profiles ? Do you hate sending people to your website because you feel it’s outdated? Do you apologise when you give out your business card because you’re embarrassed about the design ? Do you cringe at the copy on your social media profiles ? And let’s not even get started on those old photos… If you’ve answered ‘yes’ to... READ MORE Janet Murray 24:33 [035] How to land a TEDx talk with Elizabeth McCourt https://www.janetmurray.co.uk/035-how-to-land-a-tedx-talk-with-elizabeth-mccourt/ Thu, 25 Feb 2016 23:31:09 +0000 http://janetmurray.co.uk/?p=9717 <p>Public speaking can be a great way to promote your brand, build influence and credibility. And you can’t get much more prestigious than a TED or TEDx talk. Leadership coach Elizabeth McCourt recently did her first TEDx talk on why you should spill your secrets. In this episode, she shares how she made it happen... <a class="more-link" href="https://www.janetmurray.co.uk/035-how-to-land-a-tedx-talk-with-elizabeth-mccourt/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/035-how-to-land-a-tedx-talk-with-elizabeth-mccourt/">[035] How to land a TEDx talk with Elizabeth McCourt</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Public speaking can be a great way to promote your brand, build influence and credibility. And you can’t get much more prestigious than a TED or TEDx talk. Leadership coach Elizabeth McCourt recently did her first TEDx talk on why you should spill your... Public speaking can be a great way to promote your brand, build influence and credibility. And you can’t get much more prestigious than a TED or TEDx talk. Leadership coach Elizabeth McCourt recently did her first TEDx talk on why you should spill your secrets. In this episode, she shares how she made it happen... READ MORE Janet Murray 33:23 [034] Five game-changing public speaking tips https://www.janetmurray.co.uk/034-five-game-changing-public-speaking-tips/ Tue, 23 Feb 2016 00:01:11 +0000 http://janetmurray.co.uk/?p=9700 <p>Speaking at events can be a great way to promote your business or brand – and create new revenue streams. But if you’re not used to public speaking – or don’t feel confident in your abilities – it can be a daunting prospect In this episode, I share some of the tricks and techniques I’ve learned to... <a class="more-link" href="https://www.janetmurray.co.uk/034-five-game-changing-public-speaking-tips/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/034-five-game-changing-public-speaking-tips/">[034] Five game-changing public speaking tips</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Speaking at events can be a great way to promote your business or brand – and create new revenue streams. But if you’re not used to public speaking – or don’t feel confident in your abilities – it can be a daunting prospect In this episode, Speaking at events can be a great way to promote your business or brand – and create new revenue streams. But if you’re not used to public speaking – or don’t feel confident in your abilities – it can be a daunting prospect In this episode, I share some of the tricks and techniques I’ve learned to... READ MORE Janet Murray 17:30 [033] How to use Facebook groups to promote your business with Jill Stanton https://www.janetmurray.co.uk/033-how-to-use-facebook-groups-to-promote-your-business-with-jill-stanton/ Fri, 19 Feb 2016 07:40:09 +0000 http://janetmurray.co.uk/?p=9680 <p>If you have an online business, building a strong community or tribe is vital.  There are many ways you can do this, including sharing free content on blogs, podcasts, email newsletters, social media networks or in online communities like Facebook groups.  In this episode, Screw the Nine to Five co-founder Jill Stanton shares her tips and strategies for... <a class="more-link" href="https://www.janetmurray.co.uk/033-how-to-use-facebook-groups-to-promote-your-business-with-jill-stanton/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/033-how-to-use-facebook-groups-to-promote-your-business-with-jill-stanton/">[033] How to use Facebook groups to promote your business with Jill Stanton</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you have an online business, building a strong community or tribe is vital.  There are many ways you can do this, including sharing free content on blogs, podcasts, email newsletters, social media networks or in online communities like Facebook grou... If you have an online business, building a strong community or tribe is vital.  There are many ways you can do this, including sharing free content on blogs, podcasts, email newsletters, social media networks or in online communities like Facebook groups.  In this episode, Screw the Nine to Five co-founder Jill Stanton shares her tips and strategies for... READ MORE Janet Murray 37:02 [032] Five PR ideas for your next product launch https://www.janetmurray.co.uk/032-five-pr-ideas-for-your-next-product-launch/ Mon, 15 Feb 2016 19:42:04 +0000 http://janetmurray.co.uk/?p=9666 <p>Getting coverage in newspapers, magazines and on radio & TV can be a great way to promote your new product or service. But what’s the best way to contact journalists with ideas? Should you send a pitch or a press release (or both?) and how far ahead of your launch should you get in touch?... <a class="more-link" href="https://www.janetmurray.co.uk/032-five-pr-ideas-for-your-next-product-launch/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/032-five-pr-ideas-for-your-next-product-launch/">[032] Five PR ideas for your next product launch</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting coverage in newspapers, magazines and on radio & TV can be a great way to promote your new product or service. But what’s the best way to contact journalists with ideas? Should you send a pitch or a press release (or both? Getting coverage in newspapers, magazines and on radio & TV can be a great way to promote your new product or service. But what’s the best way to contact journalists with ideas? Should you send a pitch or a press release (or both?) and how far ahead of your launch should you get in touch?... READ MORE Janet Murray 23:33 [031] How to build & promote a profitable online business with Mariah Coz https://www.janetmurray.co.uk/031-how-to-build-promote-a-profitable-brand-online-with-mariah-coz/ Fri, 12 Feb 2016 00:21:05 +0000 http://janetmurray.co.uk/?p=9620 <p>Building a business you can run from anywhere in the world – one that makes you money even while you sleep – is a dream for many aspiring entrepreneurs. But how do you go about building a profitable online business? How do you create products and services people are itching to buy? And what are the best... <a class="more-link" href="https://www.janetmurray.co.uk/031-how-to-build-promote-a-profitable-brand-online-with-mariah-coz/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/031-how-to-build-promote-a-profitable-brand-online-with-mariah-coz/">[031] How to build & promote a profitable online business with Mariah Coz</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Building a business you can run from anywhere in the world – one that makes you money even while you sleep – is a dream for many aspiring entrepreneurs. But how do you go about building a profitable online business? Building a business you can run from anywhere in the world – one that makes you money even while you sleep – is a dream for many aspiring entrepreneurs. But how do you go about building a profitable online business? How do you create products and services people are itching to buy? And what are the best... READ MORE Janet Murray 52:47 [030] Here’s when it’s ok to work for free https://www.janetmurray.co.uk/030-heres-when-its-ok-to-work-for-free/ Mon, 08 Feb 2016 22:21:31 +0000 http://janetmurray.co.uk/?p=9595 <p>Once you reach a certain level of business success, people will inevitably reach out and ask for favours. Some will ask if they can ‘pick your brain’ over coffee or lunch. Others might ask you to speak at an event. You may even be approached by someone who wants you to be their mentor. While... <a class="more-link" href="https://www.janetmurray.co.uk/030-heres-when-its-ok-to-work-for-free/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/030-heres-when-its-ok-to-work-for-free/">[030] Here’s when it’s ok to work for free</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Once you reach a certain level of business success, people will inevitably reach out and ask for favours. Some will ask if they can ‘pick your brain’ over coffee or lunch. Others might ask you to speak at an event. Once you reach a certain level of business success, people will inevitably reach out and ask for favours. Some will ask if they can ‘pick your brain’ over coffee or lunch. Others might ask you to speak at an event. You may even be approached by someone who wants you to be their mentor. While... READ MORE Janet Murray 18:01 [028] How to use webinars to promote your business https://www.janetmurray.co.uk/029-how-to-use-webinars-to-promote-your-business/ Fri, 05 Feb 2016 16:18:57 +0000 http://janetmurray.co.uk/?p=9590 <p>Hosting webinars can be a great way to build your email list, attracts new clients and sell more of your products and services. But if you’re new to the world of webinars, it can all seem a bit overwhelming. In this episode, I share my tips for hosting and promoting your own webinars. Here’s what... <a class="more-link" href="https://www.janetmurray.co.uk/029-how-to-use-webinars-to-promote-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/029-how-to-use-webinars-to-promote-your-business/">[028] How to use webinars to promote your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Hosting webinars can be a great way to build your email list, attracts new clients and sell more of your products and services. But if you’re new to the world of webinars, it can all seem a bit overwhelming. In this episode, Hosting webinars can be a great way to build your email list, attracts new clients and sell more of your products and services. But if you’re new to the world of webinars, it can all seem a bit overwhelming. In this episode, I share my tips for hosting and promoting your own webinars. Here’s what... READ MORE Janet Murray 17:10 [029] Fearless self-promotion with Jen Gale https://www.janetmurray.co.uk/029-fearless-self-promotion-with-jen-gale/ Thu, 04 Feb 2016 23:03:34 +0000 http://janetmurray.co.uk/?p=9576 <p>It’s easy to look at other business owners who keep popping up in high-profile publications, and on radio & TV, and think that kind of success is out of reach for you. They must have friends-in-high-places or be working with a PR company, right? Not necessarily. The truth is, you don’t need a PR company – or... <a class="more-link" href="https://www.janetmurray.co.uk/029-fearless-self-promotion-with-jen-gale/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/029-fearless-self-promotion-with-jen-gale/">[029] Fearless self-promotion with Jen Gale</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> It’s easy to look at other business owners who keep popping up in high-profile publications, and on radio & TV, and think that kind of success is out of reach for you. They must have friends-in-high-places or be working with a PR company, right? It’s easy to look at other business owners who keep popping up in high-profile publications, and on radio & TV, and think that kind of success is out of reach for you. They must have friends-in-high-places or be working with a PR company, right? Not necessarily. The truth is, you don’t need a PR company – or... READ MORE Janet Murray 48:45 [027] The F -Word with Jonathan Tilley https://www.janetmurray.co.uk/027-the-f-word-with-jonathan-tilley/ Thu, 28 Jan 2016 22:04:27 +0000 http://janetmurray.co.uk/?p=9544 <p>Jonathan Tilley is a personal brand strategist who helps people become successful creative freelancers. A former voice actor, dancer and author, he knows what success feels like. But he’s also had his fair share of failures, and his new book – due to be published this spring –  is all about the F-word: failure.  In... <a class="more-link" href="https://www.janetmurray.co.uk/027-the-f-word-with-jonathan-tilley/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/027-the-f-word-with-jonathan-tilley/">[027] The F -Word with Jonathan Tilley</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Jonathan Tilley is a personal brand strategist who helps people become successful creative freelancers. A former voice actor, dancer and author, he knows what success feels like. But he’s also had his fair share of failures, Jonathan Tilley is a personal brand strategist who helps people become successful creative freelancers. A former voice actor, dancer and author, he knows what success feels like. But he’s also had his fair share of failures, and his new book – due to be published this spring –  is all about the F-word: failure.  In... READ MORE Janet Murray 44:43 [026] PR for introverts https://www.janetmurray.co.uk/pr-for-introverts/ Mon, 25 Jan 2016 23:36:20 +0000 http://janetmurray.co.uk/?p=9513 <p>If you hate calling journalists or would rather cut off your own nose than go to a networking ‘do’, you may wonder if you’re cut out for PR.  But being shy or reserved doesn’t mean you can’t be great at getting media coverage for your business or brand. In fact, many introverts have unique qualities... <a class="more-link" href="https://www.janetmurray.co.uk/pr-for-introverts/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/pr-for-introverts/">[026] PR for introverts</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you hate calling journalists or would rather cut off your own nose than go to a networking ‘do’, you may wonder if you’re cut out for PR.  But being shy or reserved doesn’t mean you can’t be great at getting media coverage for your business or brand... If you hate calling journalists or would rather cut off your own nose than go to a networking ‘do’, you may wonder if you’re cut out for PR.  But being shy or reserved doesn’t mean you can’t be great at getting media coverage for your business or brand. In fact, many introverts have unique qualities... READ MORE Janet Murray 10:49 [025] How to monetise your brand with Star Khechara https://www.janetmurray.co.uk/025-how-to-monetise-your-brand/ Fri, 22 Jan 2016 09:44:42 +0000 http://janetmurray.co.uk/?p=9499 <p>Star Khechara helps people turn their passions into six figure businesses and become ‘famous’ in their industry. She’s also a dab hand at getting media coverage in magazines, newspapers and on radio & TV. In this episode she shares her unconventional journey into entrepreneurship (which includes everything from touring Spain in an eco-bus to managing a... <a class="more-link" href="https://www.janetmurray.co.uk/025-how-to-monetise-your-brand/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/025-how-to-monetise-your-brand/">[025] How to monetise your brand with Star Khechara</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Star Khechara helps people turn their passions into six figure businesses and become ‘famous’ in their industry. She’s also a dab hand at getting media coverage in magazines, newspapers and on radio & TV. In this episode she shares her unconventional j... Star Khechara helps people turn their passions into six figure businesses and become ‘famous’ in their industry. She’s also a dab hand at getting media coverage in magazines, newspapers and on radio & TV. In this episode she shares her unconventional journey into entrepreneurship (which includes everything from touring Spain in an eco-bus to managing a... READ MORE Janet Murray 56:46 [024] Dealing with haters https://www.janetmurray.co.uk/024-dealing-with-haters/ Tue, 19 Jan 2016 07:33:50 +0000 http://janetmurray.co.uk/?p=9481 <p>If you’re serious about getting press coverage for your business or brand, there’s something you’re going to experience at some point: haters. There will be people out there who absolutely love what you do. But there will be others who don’t and some of them will tell you exactly what they think.  Thankfully these people are generally... <a class="more-link" href="https://www.janetmurray.co.uk/024-dealing-with-haters/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/024-dealing-with-haters/">[024] Dealing with haters</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re serious about getting press coverage for your business or brand, there’s something you’re going to experience at some point: haters. There will be people out there who absolutely love what you do. If you’re serious about getting press coverage for your business or brand, there’s something you’re going to experience at some point: haters. There will be people out there who absolutely love what you do. But there will be others who don’t and some of them will tell you exactly what they think.  Thankfully these people are generally... READ MORE Janet Murray 21:42 [023] How I landed 200 media interviews in a year with Denise Duffield -Thomas https://www.janetmurray.co.uk/023-how-i-landed-200-media-interviews-in-a-year-with-denise-duffield-thomas/ Thu, 14 Jan 2016 22:35:27 +0000 http://janetmurray.co.uk/?p=9455 <p>Denise Duffield -Thomas is a money mindset mentor. She’s also brilliant at getting interviews in the mainstream media & on popular blogs and podcasts. Denise has been featured in titles like Cosmopolitan, Grazia,  Cleo, Body & Soul and in this episode, she talks about how she made it happen and shares some of her best pitching... <a class="more-link" href="https://www.janetmurray.co.uk/023-how-i-landed-200-media-interviews-in-a-year-with-denise-duffield-thomas/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/023-how-i-landed-200-media-interviews-in-a-year-with-denise-duffield-thomas/">[023] How I landed 200 media interviews in a year with Denise Duffield -Thomas</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Denise Duffield -Thomas is a money mindset mentor. She’s also brilliant at getting interviews in the mainstream media & on popular blogs and podcasts. Denise has been featured in titles like Cosmopolitan, Grazia,  Cleo, Denise Duffield -Thomas is a money mindset mentor. She’s also brilliant at getting interviews in the mainstream media & on popular blogs and podcasts. Denise has been featured in titles like Cosmopolitan, Grazia,  Cleo, Body & Soul and in this episode, she talks about how she made it happen and shares some of her best pitching... READ MORE Janet Murray 26:53 [022] How to give great media interviews https://www.janetmurray.co.uk/how-to-give-great-media-interviews/ Tue, 12 Jan 2016 06:58:10 +0000 http://janetmurray.co.uk/?p=9436 <p>Appearing on radio & TV can be a great way to boost your business or brand. But it can be a nerve wracking experience – even for the most confident of public speakers.  In this episode, I share some of my best tips on how to give effective media interviews. Here’s what I cover in... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-give-great-media-interviews/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-give-great-media-interviews/">[022] How to give great media interviews</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Appearing on radio & TV can be a great way to boost your business or brand. But it can be a nerve wracking experience – even for the most confident of public speakers.  In this episode, I share some of my best tips on how to give effective media interv... Appearing on radio & TV can be a great way to boost your business or brand. But it can be a nerve wracking experience – even for the most confident of public speakers.  In this episode, I share some of my best tips on how to give effective media interviews. Here’s what I cover in... READ MORE Janet Murray 17:56 [0021] Guest post like a boss with Kimanzi Constable https://www.janetmurray.co.uk/0021-guest-post-like-a-boss-with-kimanzi-constable/ Thu, 07 Jan 2016 23:42:43 +0000 http://janetmurray.co.uk/?p=9413 <p>Kimanzi Constable used to be a bread delivery guy. Now he’s a writer who’s sold over 100,000 copies of his books and been published on hundreds of influential blogs and websites including the Huffington Post, Entrepreneur Magazine, The Good Men Project, Fox News, MindBodyGreen & many more.  In this episode, he shares his tips &... <a class="more-link" href="https://www.janetmurray.co.uk/0021-guest-post-like-a-boss-with-kimanzi-constable/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/0021-guest-post-like-a-boss-with-kimanzi-constable/">[0021] Guest post like a boss with Kimanzi Constable</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Kimanzi Constable used to be a bread delivery guy. Now he’s a writer who’s sold over 100,000 copies of his books and been published on hundreds of influential blogs and websites including the Huffington Post, Entrepreneur Magazine, Kimanzi Constable used to be a bread delivery guy. Now he’s a writer who’s sold over 100,000 copies of his books and been published on hundreds of influential blogs and websites including the Huffington Post, Entrepreneur Magazine, The Good Men Project, Fox News, MindBodyGreen & many more.  In this episode, he shares his tips &... READ MORE Janet Murray 50:43 [020] How to tackle your creative blocks https://www.janetmurray.co.uk/020-how-to-tackle-your-creative-blocks/ Tue, 05 Jan 2016 00:15:58 +0000 http://janetmurray.co.uk/?p=9312 <p>As someone who loves setting goals and making plans,  this time of year can be magical for me. But it can also be a time when I feel creatively blocked; as much as I want to dream and make plans, sometimes the ideas just aren’t there. So, with that in mind, I’m sharing three things I do... <a class="more-link" href="https://www.janetmurray.co.uk/020-how-to-tackle-your-creative-blocks/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/020-how-to-tackle-your-creative-blocks/">[020] How to tackle your creative blocks</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> As someone who loves setting goals and making plans,  this time of year can be magical for me. But it can also be a time when I feel creatively blocked; as much as I want to dream and make plans, sometimes the ideas just aren’t there. So, As someone who loves setting goals and making plans,  this time of year can be magical for me. But it can also be a time when I feel creatively blocked; as much as I want to dream and make plans, sometimes the ideas just aren’t there. So, with that in mind, I’m sharing three things I do... READ MORE Janet Murray 18:22 [019] Why you need to build a personal brand with Chris Ducker https://www.janetmurray.co.uk/019-why-you-need-to-build-a-personal-brand-with-chris-ducker/ Fri, 01 Jan 2016 00:45:35 +0000 http://janetmurray.co.uk/?p=9310 <p>Serial entrepreneur and Youpreneur founder Chris Ducker has been featured in dozens of high-profile publications like Entrepreneur, Business Insider, Inc, Forbes & the Huffington Post. Yet he’s never pitched a single story to a journalist. Chris puts his PR success – and many of his achievements in business – down to having a strong personal brand. In... <a class="more-link" href="https://www.janetmurray.co.uk/019-why-you-need-to-build-a-personal-brand-with-chris-ducker/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/019-why-you-need-to-build-a-personal-brand-with-chris-ducker/">[019] Why you need to build a personal brand with Chris Ducker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Serial entrepreneur and Youpreneur founder Chris Ducker has been featured in dozens of high-profile publications like Entrepreneur, Business Insider, Inc, Forbes & the Huffington Post. Yet he’s never pitched a single story to a journalist. Serial entrepreneur and Youpreneur founder Chris Ducker has been featured in dozens of high-profile publications like Entrepreneur, Business Insider, Inc, Forbes & the Huffington Post. Yet he’s never pitched a single story to a journalist. Chris puts his PR success – and many of his achievements in business – down to having a strong personal brand. In... READ MORE Janet Murray 46:10 [018] Emotions & how they influence your PR success https://www.janetmurray.co.uk/018-emotions-how-they-influence-your-pr-success/ Tue, 29 Dec 2015 08:36:23 +0000 http://janetmurray.co.uk/?p=9269 <p>The biggest lesson I’ve learned in 2015 is that emotions play a massive role in your PR success (or otherwise). Every podcast guest I’ve interviewed this year has talked about emotions – including fear of having your ideas rejected by journalists, shame about your website/marketing materials and vulnerability around sharing your story in the media – all of which can... <a class="more-link" href="https://www.janetmurray.co.uk/018-emotions-how-they-influence-your-pr-success/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/018-emotions-how-they-influence-your-pr-success/">[018] Emotions & how they influence your PR success</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> The biggest lesson I’ve learned in 2015 is that emotions play a massive role in your PR success (or otherwise). Every podcast guest I’ve interviewed this year has talked about emotions – including fear of having your ideas rejected by journalists, The biggest lesson I’ve learned in 2015 is that emotions play a massive role in your PR success (or otherwise). Every podcast guest I’ve interviewed this year has talked about emotions – including fear of having your ideas rejected by journalists, shame about your website/marketing materials and vulnerability around sharing your story in the media – all of which can... READ MORE Janet Murray 18:32 [017] How not to get press coverage with Natalie MacNeil https://www.janetmurray.co.uk/017-how-not-to-get-press-coverage-with-natalie-macneil/ Fri, 25 Dec 2015 08:54:43 +0000 http://janetmurray.co.uk/?p=9257 <p>Press coverage has helped entrepreneur Natalie MacNeil turn her blog into a seven figure business. But getting  big media outlets like Glamour, Inc, Mashable & Forbes to notice her didn’t happen magically; it required targeted research (lots of it!) and relationship building, over time. In this episode she shares her best PR tips & the biggest... <a class="more-link" href="https://www.janetmurray.co.uk/017-how-not-to-get-press-coverage-with-natalie-macneil/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/017-how-not-to-get-press-coverage-with-natalie-macneil/">[017] How not to get press coverage with Natalie MacNeil</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Press coverage has helped entrepreneur Natalie MacNeil turn her blog into a seven figure business. But getting  big media outlets like Glamour, Inc, Mashable & Forbes to notice her didn’t happen magically; it required targeted research (lots of it! Press coverage has helped entrepreneur Natalie MacNeil turn her blog into a seven figure business. But getting  big media outlets like Glamour, Inc, Mashable & Forbes to notice her didn’t happen magically; it required targeted research (lots of it!) and relationship building, over time. In this episode she shares her best PR tips & the biggest... READ MORE Janet Murray 49:12 [016] Three things you can do in 2016 to kickstart your PR https://www.janetmurray.co.uk/016-three-things-you-can-do-in-2016-to-kickstart-your-pr/ Wed, 23 Dec 2015 09:31:19 +0000 http://janetmurray.co.uk/?p=9246 <p>If you’re anything like me, you’re thinking about your goals for the next 12 months right now and how you’re going to put them into action. So, with that in mind, I’m sharing three things you can do if you want to kickstart your PR in 2016. Here’s what I cover in this episode: Why you... <a class="more-link" href="https://www.janetmurray.co.uk/016-three-things-you-can-do-in-2016-to-kickstart-your-pr/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/016-three-things-you-can-do-in-2016-to-kickstart-your-pr/">[016] Three things you can do in 2016 to kickstart your PR</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re anything like me, you’re thinking about your goals for the next 12 months right now and how you’re going to put them into action. So, with that in mind, I’m sharing three things you can do if you want to kickstart your PR in 2016. If you’re anything like me, you’re thinking about your goals for the next 12 months right now and how you’re going to put them into action. So, with that in mind, I’m sharing three things you can do if you want to kickstart your PR in 2016. Here’s what I cover in this episode: Why you... READ MORE Janet Murray 15:14 [015] Look good online with Laura Husson https://www.janetmurray.co.uk/015-look-good-online-with-laura-husson/ Fri, 18 Dec 2015 13:59:31 +0000 http://janetmurray.co.uk/?p=9229 <p>Your website plays a crucial role in the public image of your business. So if you’re not happy with the way it looks, you can end up feeling the same way you do when you’re carrying a few extra pounds or turn up to an event in completely the wrong outfit – like you want to hide away and not... <a class="more-link" href="https://www.janetmurray.co.uk/015-look-good-online-with-laura-husson/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/015-look-good-online-with-laura-husson/">[015] Look good online with Laura Husson</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Your website plays a crucial role in the public image of your business. So if you’re not happy with the way it looks, you can end up feeling the same way you do when you’re carrying a few extra pounds or turn up to an event in completely the wrong outf... Your website plays a crucial role in the public image of your business. So if you’re not happy with the way it looks, you can end up feeling the same way you do when you’re carrying a few extra pounds or turn up to an event in completely the wrong outfit – like you want to hide away and not... READ MORE Janet Murray 42:26 [014] Do you need a press kit? https://www.janetmurray.co.uk/014-do-you-need-a-press-kit/ Tue, 15 Dec 2015 22:53:07 +0000 http://janetmurray.co.uk/?p=9211 <p>One of the most common questions I get asked about PR is ‘Do I need a press kit?’ In fact many people I speak to are under the impression that they can’t start pitching story ideas to journalists until they have one.  There is absolutely no truth in this and in this episode I explain why.... <a class="more-link" href="https://www.janetmurray.co.uk/014-do-you-need-a-press-kit/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/014-do-you-need-a-press-kit/">[014] Do you need a press kit?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> One of the most common questions I get asked about PR is ‘Do I need a press kit?’ In fact many people I speak to are under the impression that they can’t start pitching story ideas to journalists until they have one. One of the most common questions I get asked about PR is ‘Do I need a press kit?’ In fact many people I speak to are under the impression that they can’t start pitching story ideas to journalists until they have one.  There is absolutely no truth in this and in this episode I explain why.... READ MORE Janet Murray 18:42 [013] How to use Periscope in your PR with Alex Pettitt https://www.janetmurray.co.uk/013-how-to-use-periscope-in-your-pr/ Thu, 10 Dec 2015 23:24:50 +0000 http://janetmurray.co.uk/?p=9180 <p>Twitter’s live streaming app Periscope has only been around since March, but already has over 10 million users. But how exactly does it work? And how can you use it to get publicity for your business? Find out in my interview with Alex Pettitt – the UK (and Europe’s) number 1 Periscoper. Here’s what I cover... <a class="more-link" href="https://www.janetmurray.co.uk/013-how-to-use-periscope-in-your-pr/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/013-how-to-use-periscope-in-your-pr/">[013] How to use Periscope in your PR with Alex Pettitt</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Twitter’s live streaming app Periscope has only been around since March, but already has over 10 million users. But how exactly does it work? And how can you use it to get publicity for your business? Find out in my interview with Alex Pettitt – the UK... Twitter’s live streaming app Periscope has only been around since March, but already has over 10 million users. But how exactly does it work? And how can you use it to get publicity for your business? Find out in my interview with Alex Pettitt – the UK (and Europe’s) number 1 Periscoper. Here’s what I cover... READ MORE Janet Murray 53:50 [012] How to create a media calendar for 2016 https://www.janetmurray.co.uk/012-how-to-create-a-media-calendar-for-2016/ Wed, 09 Dec 2015 10:48:50 +0000 http://janetmurray.co.uk/?p=9148 <p>If you want to increase your chances of getting media coverage, you need to think like a journalist. So in this episode I share something journalists do routinely – something you can do too – that will help you get media coverage for your business or brand. Here’s what I cover in this episode: How to... <a class="more-link" href="https://www.janetmurray.co.uk/012-how-to-create-a-media-calendar-for-2016/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/012-how-to-create-a-media-calendar-for-2016/">[012] How to create a media calendar for 2016</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to increase your chances of getting media coverage, you need to think like a journalist. So in this episode I share something journalists do routinely – something you can do too – that will help you get media coverage for your business or b... If you want to increase your chances of getting media coverage, you need to think like a journalist. So in this episode I share something journalists do routinely – something you can do too – that will help you get media coverage for your business or brand. Here’s what I cover in this episode: How to... READ MORE Janet Murray 22:41 [011] You can do your own PR with Melanie Haynes https://www.janetmurray.co.uk/011-you-can-do-your-own-pr-with-melanie-haynes/ Fri, 04 Dec 2015 01:05:47 +0000 http://janetmurray.co.uk/?p=9061 <p>Most of us love the idea of getting coverage in magazines, newspapers and on radio & TV. But if you don’t have much experience of the media, it can feel like an impossible dream. In today’s episode you’ll hear, first-hand, how one Copenhagen- based small business owner – Melanie Haynes – has got national media... <a class="more-link" href="https://www.janetmurray.co.uk/011-you-can-do-your-own-pr-with-melanie-haynes/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/011-you-can-do-your-own-pr-with-melanie-haynes/">[011] You can do your own PR with Melanie Haynes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Most of us love the idea of getting coverage in magazines, newspapers and on radio & TV. But if you don’t have much experience of the media, it can feel like an impossible dream. In today’s episode you’ll hear, first-hand, Most of us love the idea of getting coverage in magazines, newspapers and on radio & TV. But if you don’t have much experience of the media, it can feel like an impossible dream. In today’s episode you’ll hear, first-hand, how one Copenhagen- based small business owner – Melanie Haynes – has got national media... READ MORE Janet Murray 39:20 [010] How to pitch journalists like a pro https://www.janetmurray.co.uk/010-how-to-pitch-journalists-like-a-pro/ Wed, 02 Dec 2015 00:05:22 +0000 http://janetmurray.co.uk/?p=9044 <p>If you want to get great media coverage for your business, pitching is an essential skill. But what’s the best way to pitch to a journalist? What exactly should you include in your pitch? And how can you make sure journalists actually open your email pitches? Here’s what I cover in this episode: How to... <a class="more-link" href="https://www.janetmurray.co.uk/010-how-to-pitch-journalists-like-a-pro/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/010-how-to-pitch-journalists-like-a-pro/">[010] How to pitch journalists like a pro</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to get great media coverage for your business, pitching is an essential skill. But what’s the best way to pitch to a journalist? What exactly should you include in your pitch? And how can you make sure journalists actually open your email p... If you want to get great media coverage for your business, pitching is an essential skill. But what’s the best way to pitch to a journalist? What exactly should you include in your pitch? And how can you make sure journalists actually open your email pitches? Here’s what I cover in this episode: How to... READ MORE Janet Murray 24:27 [009] How to create a memorable brand with Natalie Sisson https://www.janetmurray.co.uk/how-to-create-a-memorable-brand-with-natalie-sisson/ Thu, 26 Nov 2015 22:25:14 +0000 http://janetmurray.co.uk/?p=8987 <p>If you want you to get people talking about your business, you need a strong, memorable brand. But in an increasingly crowded digital market, how do you rise above the noise? Find out in my interview with Natalie Sisson – aka the Suitcase Entrepreneur. Here’s what we cover in this episode: The importance of having a brand... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-create-a-memorable-brand-with-natalie-sisson/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-a-memorable-brand-with-natalie-sisson/">[009] How to create a memorable brand with Natalie Sisson</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want you to get people talking about your business, you need a strong, memorable brand. But in an increasingly crowded digital market, how do you rise above the noise? Find out in my interview with Natalie Sisson – aka the Suitcase Entrepreneur.... If you want you to get people talking about your business, you need a strong, memorable brand. But in an increasingly crowded digital market, how do you rise above the noise? Find out in my interview with Natalie Sisson – aka the Suitcase Entrepreneur. Here’s what we cover in this episode: The importance of having a brand... READ MORE Janet Murray 32:30 [008] Beware of awareness days https://www.janetmurray.co.uk/beware-of-awareness-days-2/ Fri, 20 Nov 2015 06:57:07 +0000 http://janetmurray.co.uk/?p=8913 <p>There’s now an awareness day/week/campaigns for everything you can possibly think of – from ‘World Cancer Day’ to ‘Jazz Appreciation Week’ (yes, really!). Great hook for a media story, right? Well, maybe. There are now SO many awareness days that some journalists are wary of commissioning stories around them. I’ve even spoken to journalists/editors who... <a class="more-link" href="https://www.janetmurray.co.uk/beware-of-awareness-days-2/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/beware-of-awareness-days-2/">[008] Beware of awareness days</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> There’s now an awareness day/week/campaigns for everything you can possibly think of – from ‘World Cancer Day’ to ‘Jazz Appreciation Week’ (yes, really!). Great hook for a media story, right? Well, maybe. There are now SO many awareness days that some ... There’s now an awareness day/week/campaigns for everything you can possibly think of – from ‘World Cancer Day’ to ‘Jazz Appreciation Week’ (yes, really!). Great hook for a media story, right? Well, maybe. There are now SO many awareness days that some journalists are wary of commissioning stories around them. I’ve even spoken to journalists/editors who... READ MORE Janet Murray 24:12 [007] How to build a blog that gets noticed with Kyla Roma https://www.janetmurray.co.uk/007-how-to-build-a-blog-that-gets-noticed-with-kyla-roma/ Thu, 12 Nov 2015 21:44:31 +0000 http://janetmurray.co.uk/?p=8737 <p>A business blog can help you build influence, strengthen your relationship with clients and attract new ones. But where should you host your blog? What kind of content should you create? And – in a crowded blogosphere – how can you make sure yours stands out? Read on and find out… Here’s what we cover... <a class="more-link" href="https://www.janetmurray.co.uk/007-how-to-build-a-blog-that-gets-noticed-with-kyla-roma/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/007-how-to-build-a-blog-that-gets-noticed-with-kyla-roma/">[007] How to build a blog that gets noticed with Kyla Roma</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A business blog can help you build influence, strengthen your relationship with clients and attract new ones. But where should you host your blog? What kind of content should you create? And – in a crowded blogosphere – how can you make sure yours stan... A business blog can help you build influence, strengthen your relationship with clients and attract new ones. But where should you host your blog? What kind of content should you create? And – in a crowded blogosphere – how can you make sure yours stands out? Read on and find out… Here’s what we cover... READ MORE Janet Murray 48:35 [006] Why journalists don’t care about your business https://www.janetmurray.co.uk/spr-006-why-journalists-dont-care-about-your-business/ Tue, 10 Nov 2015 22:53:54 +0000 http://janetmurray.co.uk/?p=8708 <p>Here’s what we cover in this episode: Why journalists aren’t interested in your business (but why that’s a good thing) Why you need to show not tell if you want to get media coverage Three things you can do to get media coverage for your business – without talking about it Key resources and links My... <a class="more-link" href="https://www.janetmurray.co.uk/spr-006-why-journalists-dont-care-about-your-business/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/spr-006-why-journalists-dont-care-about-your-business/">[006] Why journalists don’t care about your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Here’s what we cover in this episode: Why journalists aren’t interested in your business (but why that’s a good thing) Why you need to show not tell if you want to get media coverage Three things you can do to get media coverage for your business – wit... Here’s what we cover in this episode: Why journalists aren’t interested in your business (but why that’s a good thing) Why you need to show not tell if you want to get media coverage Three things you can do to get media coverage for your business – without talking about it Key resources and links My... READ MORE Janet Murray 19:53 [005] Make journalists fall in love with you with Phil Pallen https://www.janetmurray.co.uk/make-journalists-fall-in-love-with-you-with-phil-pallen/ Thu, 05 Nov 2015 17:50:09 +0000 http://janetmurray.co.uk/?p=8249 <p>If you want to get PR for your business, you need a strong, recognisable brand But what exactly is branding? Is it about having a great website, social media presence or marketing materials? The way you look, talk or carry yourself in public? Or is it about all of that…and more? Find out in my interview with personal branding consultant Phil Pallen.... <a class="more-link" href="https://www.janetmurray.co.uk/make-journalists-fall-in-love-with-you-with-phil-pallen/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/make-journalists-fall-in-love-with-you-with-phil-pallen/">[005] Make journalists fall in love with you with Phil Pallen</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to get PR for your business, you need a strong, recognisable brand But what exactly is branding? Is it about having a great website, social media presence or marketing materials? The way you look, talk or carry yourself in public? If you want to get PR for your business, you need a strong, recognisable brand But what exactly is branding? Is it about having a great website, social media presence or marketing materials? The way you look, talk or carry yourself in public? Or is it about all of that…and more? Find out in my interview with personal branding consultant Phil Pallen.... READ MORE Janet Murray 45:46 [004] How to network with journalists https://www.janetmurray.co.uk/how-to-network-with-journalists/ Mon, 02 Nov 2015 22:25:49 +0000 http://janetmurray.co.uk/?p=8212 <p>Journalists can be pretty difficult to get hold of. They don’t pick up their phones, answer emails or respond to invites (not without a lot of prompting anyway). Which can be very frustrating if you’re trying to pitch a story. While it’s easy to find big-name journalists, hunting down other more useful contacts – a... <a class="more-link" href="https://www.janetmurray.co.uk/how-to-network-with-journalists/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-network-with-journalists/">[004] How to network with journalists</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Journalists can be pretty difficult to get hold of. They don’t pick up their phones, answer emails or respond to invites (not without a lot of prompting anyway). Which can be very frustrating if you’re trying to pitch a story. Journalists can be pretty difficult to get hold of. They don’t pick up their phones, answer emails or respond to invites (not without a lot of prompting anyway). Which can be very frustrating if you’re trying to pitch a story. While it’s easy to find big-name journalists, hunting down other more useful contacts – a... READ MORE Janet Murray 24:16 [003] Fear free pitching with Alexia Leachman https://www.janetmurray.co.uk/fear-free-pitching/ Wed, 28 Oct 2015 15:28:57 +0000 http://janetmurray.co.uk/?p=8036 <p>Do you feel nervous about pitching to journalists? Have you ever held back from pitching a story idea because you were worried your idea would be rejected or ignored? Do you sometimes spot a media story and think ‘that could have been ME? If only I’d had the guts to make that call/send that email?’... <a class="more-link" href="https://www.janetmurray.co.uk/fear-free-pitching/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/fear-free-pitching/">[003] Fear free pitching with Alexia Leachman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel nervous about pitching to journalists? Have you ever held back from pitching a story idea because you were worried your idea would be rejected or ignored? Do you sometimes spot a media story and think ‘that could have been ME? Do you feel nervous about pitching to journalists? Have you ever held back from pitching a story idea because you were worried your idea would be rejected or ignored? Do you sometimes spot a media story and think ‘that could have been ME? If only I’d had the guts to make that call/send that email?’... READ MORE Janet Murray 33:08 [002] Why press releases are dead (but you should write them anyway) https://www.janetmurray.co.uk/spr-002-why-press-releases-are-dead-but-you-should-write-them-anyway/ Wed, 28 Oct 2015 14:32:06 +0000 http://janetmurray.co.uk/?p=8023 <p>If you run your own business, being able to write a press release is a useful skill to have. But what information should you include in a press release and who should you send it to? How do you find the right journalist to send your press release to? And what happens if no one... <a class="more-link" href="https://www.janetmurray.co.uk/spr-002-why-press-releases-are-dead-but-you-should-write-them-anyway/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/spr-002-why-press-releases-are-dead-but-you-should-write-them-anyway/">[002] Why press releases are dead (but you should write them anyway)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you run your own business, being able to write a press release is a useful skill to have. But what information should you include in a press release and who should you send it to? How do you find the right journalist to send your press release to? If you run your own business, being able to write a press release is a useful skill to have. But what information should you include in a press release and who should you send it to? How do you find the right journalist to send your press release to? And what happens if no one... READ MORE Janet Murray 25:22 [001] What exactly is PR? https://www.janetmurray.co.uk/spr-001-what-is-pr/ Wed, 28 Oct 2015 13:54:18 +0000 http://janetmurray.co.uk/?p=8019 <p>Pretty much every entrepreneur I meet wants to know how to get PR for their business. The problem is, although they know it could be great news for their business, they’re not always sure what PR is and are sometimes a bit embarrassed to ask. So what better way to launch the Soulful PR podcast than... <a class="more-link" href="https://www.janetmurray.co.uk/spr-001-what-is-pr/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/spr-001-what-is-pr/">[001] What exactly is PR?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Pretty much every entrepreneur I meet wants to know how to get PR for their business. The problem is, although they know it could be great news for their business, they’re not always sure what PR is and are sometimes a bit embarrassed to ask. Pretty much every entrepreneur I meet wants to know how to get PR for their business. The problem is, although they know it could be great news for their business, they’re not always sure what PR is and are sometimes a bit embarrassed to ask. So what better way to launch the Soulful PR podcast than... READ MORE Janet Murray 19:16 [000] Welcome to the Soulful PR podcast https://www.janetmurray.co.uk/welcome/ Wed, 28 Oct 2015 13:44:24 +0000 http://janetmurray.co.uk/?p=8014 <p>The Soulful PR podcast is a weekly show for entrepreneurs who want to get media coverage in magazines, newspapers, and on radio and TV. I use my experience as a journalist and editor on national UK titles like the Guardian to share insider tips on how to get great media coverage. I also interview incredible guests –... <a class="more-link" href="https://www.janetmurray.co.uk/welcome/">READ MORE</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/welcome/">[000] Welcome to the Soulful PR podcast</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> The Soulful PR podcast is a weekly show for entrepreneurs who want to get media coverage in magazines, newspapers, and on radio and TV. I use my experience as a journalist and editor on national UK titles like the Guardian to share insider tips on how ... The Soulful PR podcast is a weekly show for entrepreneurs who want to get media coverage in magazines, newspapers, and on radio and TV. I use my experience as a journalist and editor on national UK titles like the Guardian to share insider tips on how to get great media coverage. I also interview incredible guests –... READ MORE Janet Murray 1:46