[442] How to get started with Instagram Reels (and why you need to)

Are you using Instagram Reels as part of your Instagram strategy?

Maybe you’ve been thinking about creating Instagram Reels but you need some creative inspiration? Or perhaps you’ve no idea what to make your Instagram Reels about?

In this podcast episode, I explain how to get started with Instagram Reels and why Reels are a powerful way to stand out from the crowd on Instagram and create relatable content that gets people into your DMs – fast.

Discover my time-saving hacks (using Instagram Reels and TikTok together) and the four types of content that really FLY on Instagram Reels (and how to keep people coming back for more). Plus you’ll get my 15 second Instagram Reels template.

And the ONE thing I did that exploded my video content.

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

Podcast shownotes

  • About my Instagram Sucess Academy (00:37)
  • What are Instagram Reels? (04:57)
  • Why video is a good way to connect with your audience (07:34)
  • How to get started on Instagram Reels (09:22)
  • The ideal length for an Instagram Reel (011:18)
  • Why TikTok is great for recording Instagram Reels (11:42)
  • How to think about your content strategy for Instagram Reels (12:56)
  • Why you will need to experiment with your content (15:51)
  • Why you’re not too old for TikTok (17:29)
  • Signs that your content is hitting the mark (19:06)
  • How I created content that really hit the mark (21:14)
  • Why your content needs to be really specific and niche (23:37)
  • Why you might be making a mistake with your content (25:00)
  • How to think about content for a product-based business (25:35)
  • Why you have to think about your customers and their problems (30:15)
  • Types of content that work well on Instagram Reels Tips and tricks(30:50)
  • Why relatable content is really powerful (32:50)
  • Janet’s Instagram Reel challenge (34:09)
  • My 15-second template for an Instagram Reel (34:32)
  • Why you should avoid selling on Instagram Reels (36:01)
  • How to get people to come back for more (36:39)
  • What to do if you’re too nervous to show your face (38:14)


Join my Instagram Success Academy

Buy my 2021 Social Media Diary & Planner

Other useful podcasts

[Bonus] Should you join Janet Murray’s Build Your Online Audience Programme? (podcast)
[Bonus] Should you buy my 2021 Social Media Diary & Planner? (podcast)

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[379] How to grow your Instagram posts by 1K in 30 days (podcast)
[385] How to sell on Instagram Stories (without feeling sleazy) (podcast)
[392] How to get more engagement on Instagram (podcast)
[408] 11 Instagram Story ideas to help you make more sales (podcast)
[415] How to use TikTok to build your online audience with Sam Bearfoot (podcast)

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