how to grow your business through live events

If you're looking to grow your audience - and your client base - running live events can be an effective way to build influence and authority.

In this episode, Social Day founder Lucy Hall explains how she is using live events to grow her business.

Here’s what's covered in this episode:

  • How Lucy went from selling fitness products on Ebay to running her own social media consultancy
  • What inspired Lucy to start a large live event
  • How Lucy finds sponsors to support her events (and how she sets her prices)
  • Lucy's tips on having successful sales conversations
  • How Lucy uses traditional and social media to promote her events
  • Lucy's tactics for dealing with people who want to pick her brains for free
  • How Lucy uses content marketing to promote her events

Key resources

Lucy's live event Social Day 

Lucy personal website 

Kent Social Media 

Lucy on Twitter 

Social Signin 

How to have better sales conversations with Petra Foster (episode 71)

Facebook advertising strategies that actually work  with Marya Jan(episode 79)

How to use live events to promote your brand with Chris Marr(episode 51)

Your Year In PR: A One-Day Masterclass for Business Owners Who Want Big Media Coverage in 2017 

**MY NEW BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

My Soulful PR group coaching  programme (starts in September)

The Soulful PR Business Club 

My FREE Soulful PR Facebook Community

What to do next

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