[362] How to grow your Instagram following to 27k - fast

Are you struggling to build your audience on Instagram? You're posting regularly but you're not getting as much engagement as you'd like (or sales). Everything just seems SO slow....

Or maybe you're thinking about using Instagram to promote your business...and would love some tips/tactics on how to make best use of the platform.

If any of that sounds familiar you’ll love this podcast interview with Chris Taylor.

In it, he shares how he's grown his Instagram following from just 500 to 27k since last year.

He's super candid about the tactics he's used and has this rare talent of making it all sound so simple. I tried one of his tactics immediately after the interview and 3x the reach on my next post.

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode}

Podcast Shownotes

  • How Chris started in social media and Instagram  (2:56)
  • Practical strategies you can use to grow your  Instagram following (08:10)
  • How spending an hour on Instagram can help build your relationships (11:32)
  • How to find out what content your followers want to see  on Instagram (13:07) 
  • How to use hashtags on Instagram to engage with other people’s content (and how you can build your authority (17:03)
  • Why social media is now the main marketing platform for small to medium-sized businesses (21:20)
  • Why hashtags are important on Instagram and the best way to use them (22:30)
  • How to use hashtags strategically on Instagram (and why you need to pre engage before posting) (23:40)
  • How to use hashtags like a domino effect for your post reach (and go viral) (28:15)
  • What tools you can use for hashtag research (30:18)
  • Step by step example of hashtag research for a post on Instagram (33:01)
  • How to get as much engagement as possible on your Instagram posts (36:04)
  • Why Instagram is no longer about the image and it’s the content that can make the biggest difference (41:07)
  • How to use Instagram Stories to authentically engage with your audience (46:05)
  • How getting rid of the money mindset can get you results on social media (52:40)
  • Why you need to spend time on your social media to get the results you want (1:01:15)

Resources

Chris Taylor Instagram

Tools that Chris uses for hashtag research: Social Report, Social Blade, Rite tag

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