how to make money from live events

[246] How to make money from live events

Are you considering hosting your own live event but are worried about how to make it profitable for your business? In this episode, I share five tips on how to make money from live events – including the other key benefits running live events will bring you and your business.

Here’s what you’ll learn this episode:

  • How hosting a live event can benefit your business (8:50)
  • Why it’s important to have an objective behind your live event i.e. what is the next step for your customer once the live event is over? (9:53)
  • Why you need to put on an event that people want, not what you think they want (12:53)
  • How will your event solve a problem and make a change for the attendee (15:10)
  • Different events you can run for a product based business (17:20)
  • Why it’s a good idea to start small (22:40)
  • How much venue hire costs and what to do if you have a small budget (23:18)
  • Why I pay the speakers at my events (25:05)
  • How to get sponsorship for your live event (27:08)
  • How to build new income streams at your live event (30:15)


Media Influence Live London 5th and 6th July 2018 – Get seen and heard in all the right places

Episode 244: Why I changed the name of my sellout live event

Episode 241: How to build your email list via a YouTube channel with Jessica Dante

Episode 179: How to get more eyes on your content with Andrew and Pete

Episode 227: How to make more sales (without being spammy) with Jessica Lorimer

Episode 121: How to get sponsorship with Lisa Simone Richards

Blog post: How much does it cost to put on a live workshop or conference?

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