The Janet Murray Show - Love Marketing, Make Money https://www.janetmurray.co.uk Janet Murray - create a buzz around your business. Tue, 29 Sep 2020 08:33:50 +0000 en-GB hourly 1 https://wordpress.org/?v=5.5.1 https://www.janetmurray.co.uk/wp-content/uploads/2019/03/cropped-jm-favicon-32x32.jpg The Janet Murray Show - Love Marketing, Make Money https://www.janetmurray.co.uk 32 32 Learn practical marketing strategies that will help you attract traffic to your website, grow your email list, social media followers and get press coverage - so you can make more money in your business. You’ll hear inspiring interviews with entrepreneurs who are using blogging, webinars, email marketing and social media platforms like Facebook, Twitter, Pinterest, Instagram, LinkedIn and Youtube to attract leads and grow their business. A must-listen for fans of Amy Porterfield, Sara Tasker, Emma Gannon, Carrie Green, Lola Head, Jenna Kutcher & Beth Kirby. Janet Murray clean Janet Murray janetmurrayuk@gmail.com janetmurrayuk@gmail.com (Janet Murray) Janet Murray Helping small businesses get better at marketing so they can make more money UK weekly [424] How to build an audience on YouTube with Justin Brown https://www.janetmurray.co.uk/how-to-build-an-audience-on-youtube-with-justin-brown/ Fri, 25 Sep 2020 08:00:29 +0000 http://www.janetmurray.co.uk/?p=63788 https://www.janetmurray.co.uk/how-to-build-an-audience-on-youtube-with-justin-brown/#respond https://www.janetmurray.co.uk/how-to-build-an-audience-on-youtube-with-justin-brown/feed/ 0 <p>Are you mystified by YouTube? Would you love some clear practical strategies to get more views on your YouTube videos and increase your subscribers and watch time on your YouTube channel? If so, you'll love this podcast episode with YouTube expert Justin Brown. Justin demystifies the platfom and explains what you really need to do …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-an-audience-on-youtube-with-justin-brown/"> <span class="screen-reader-text">[424] How to build an audience on YouTube with Justin Brown</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-an-audience-on-youtube-with-justin-brown/">[424] How to build an audience on YouTube with Justin Brown</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you mystified by YouTube? Would you love some clear practical strategies to get more views on your YouTube videos and increase your subscribers and watch time on your YouTube channel?

If so, you'll love this podcast episode with YouTube expert Justin Brown. Justin demystifies the platfom and explains what you really need to do - if you want to grow an audience on YouTube.

Learn how the YouTube algorithm works (and how you can help the algorithm show your YouTube videos to MORE people).

Find out if YouTube subscribers are really more important than views and the three things you MUST get right on your videos.

Justin explains how to use a keyword research strategy when planning a video and the ONE thing that your keywords should focus on if you want to get more eyes on your videos.

Plus why your YouTube thumbnails are so important (and why they're more than just a pretty image), why YouTube video optimisation is crucial and the five things that you need to get right to get your YouTube videos seen by more people.

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

 

Join my Build Your Online Audience programme Build Your Online Audience programme

Podcast shownotes

 

  • About my 2021 Sorted Annual Content planning event (01:09)
  • What Justin does and how he became a YouTube expert (7:57)
  • Why you need a budget for marketing your videos (10:49)
  • Where people struggle with creating video (12:06)
  • Why you need to create content that people want to see (13:07)
  • Why you should start your keyword research before you create your video (13:38)
  • The three things your YouTube video has to do (15:20)
  • How to approach a YouTube video strategy based on search (20:40)
  • Why keyword research is important for your YouTube video title (24:30)
  • Why you shouldn’t avoid the popular search terms (26:27)
  • How the YouTube algorithm works (27:55)
  • Why YouTube subscriber numbers are a vanity metric (30:39)
  • Why thumbnails are so important to get views on your video (32:02)
  • The five-step video process that Justin uses to hook people in (33:40)
  • How to create a good video experience for people (36:44)
  • How long should your YouTube videos be (38:17)
  • How to make sure that people stick with your YouTube video to the end (39:40)
  • Why your video needs to be clear and concise (40:20)
  • What kit do you really need and why your audio is most important (41:38)
  • Why your first videos won’t be perfect (and how to make them better) (43:58)
  • Why consistency is important and what you need to remember (45:30)
  • How to use your competitor's YouTube videos to research (46:01)
  • Why the first 24 hours are really important for your YouTube videos (47:29)
  • Why you should have a re-optimising strategy for your older YouTube videos (49:40)

 

Resources

 

Justin's website
Justin's YouTube channel
Buy my 2021 Social Media Diary & Planner
Join my Build Your Online Audience Programme

Other useful podcasts

 

[Bonus] Should you join my Build Your Online Audience Programme? (podcast)
[Bonus] Should you buy my 2021 Social media Diary & Planner (podcast)

[324] How to stop talking about video and just do it with Dan Knowlton (podcast)
[346] How to look and feel more confident on live video with Ian Anderson Grey (podcast)
[347] How to create engaging social media videos (even if you hate being on camera) (podcast)
[372] How to build an engaged online audience (podcast)

Connect with me on Twitter, Instagram Facebook and LinkedIn

The post [424] How to build an audience on YouTube with Justin Brown appeared first on Janet Murray.

]]>
Are you mystified by YouTube? Would you love some clear practical strategies to get more views on your YouTube videos and increase your subscribers and watch time on your YouTube channel? If so, you'll love this podcast episode with YouTube expert Just... Are you mystified by YouTube? Would you love some clear practical strategies to get more views on your YouTube videos and increase your subscribers and watch time on your YouTube channel? If so, you'll love this podcast episode with YouTube expert Justin Brown. Justin demystifies the platfom and explains what you really need to do … [424] How to build an audience on YouTube with Justin Brown Read More » Janet Murray 51:59
[423] How to deal with freeloaders...by creating a Power Hour https://www.janetmurray.co.uk/how-to-deal-with-freeloaders-by-creating-a-power-hour/ Fri, 18 Sep 2020 06:00:01 +0000 http://www.janetmurray.co.uk/?p=63269 https://www.janetmurray.co.uk/how-to-deal-with-freeloaders-by-creating-a-power-hour/#respond https://www.janetmurray.co.uk/how-to-deal-with-freeloaders-by-creating-a-power-hour/feed/ 0 <p>Do people ever ask if they can pick your brain….but don’t seem to want to pay for it? If that sounds familiar you need to create a Power Hour - an online consultancy session where you give specific advice/guidance...and actually get paid for it. The great thing about a Power Hour is that you can …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-deal-with-freeloaders-by-creating-a-power-hour/"> <span class="screen-reader-text">[423] How to deal with freeloaders...by creating a Power Hour</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-deal-with-freeloaders-by-creating-a-power-hour/">[423] How to deal with freeloaders...by creating a Power Hour</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do people ever ask if they can pick your brain….but don’t seem to want to pay for it?

If that sounds familiar you need to create a Power Hour - an online consultancy session where you give specific advice/guidance...and actually get paid for it.

The great thing about a Power Hour is that you can ‘productise’ i.e. turn it into a rinse/repeat process that you go through with every customer who books one (saving you tons of time).

You can use a Power Hour as a paid ‘discovery call’ where you deliver value and - if your client seems like a good fit - upsell them another product/service afterwards. And to research ideas for bigger projects e.g. coaching/consulting packages, courses and events.

But how do you choose a topic for your Power Hour? What tech will you need to deliver it? And how much should you charge?

That’s exactly what I’ll cover in this podcast episode - along with tips on how to promote your Power Hour.

And yes, you can create one regardless of whether you have a product/service-based business

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

 

What is a Power Hour?

 

A Power Hour is an online consultancy session where you give specific advice/guidance...and actually get paid for it.

Contrary to the name - a Power Hour doesn’t actually have to be an hour long. It can be as short/long as you need it to be.  You can call it a Power Session if you like (or something else entirely). The important thing is that you get paid for your advice/experience.

Why I love Power Hours

 

There are so many reasons why I love Power Hours. Here's just a few:

✔️  They’re a great way to deal with people who ask to pick your brain for free (you can just simply say ‘I’d love to help you with that....here’s a link to my Power Hour’

✔️ You can use a Power Hour as a paid ‘discovery call’ where you deliver value and - if your client seems like a good fit - upsell them another product/service afterwards.

✔️  You can use a Power Hour to research ideas for bigger projects e.g. coaching/consulting packages, courses and events. For example, when I was launching my Instagram Success Academy course, I did a number of Power Hours so I could understand what I should cover in my course

✔️  You can use a Power Hour as a  downsell people for people who don’t have the budget for your high-end offer but still need your help

✔️  You can use a Power Hour to ‘top-up’ coaching programmes/memberships/courses. For example, if a member is being particularly demanding of your time in a Facebook community, you can invite them to book in a 1-2-1/additional call

✔️  You can turn your Power Hour into a rinse/repeat process that you go through with every customer who books one (saving you tons of time)

✔️  You can book clients in for multiple Power Hours for problems that take longer to solve

How to choose a topic for your Power Hour

 

The important thing is that you get paid for your advice/experience.

As with anything in your business, the more specific/niche you can be the better. So while you can offer a general Power Hour (where anyone can ask you anything about your expert topic) you’ll almost certainly get more take up if you hone in on a specific type of customer/client and/or a common problem your customers/clients experience.

If you have two or three areas, you can offer a few choices (but not too many).

Here are some examples of effective Power Hours, created by my current/former clients:

Amy Caiger has a Power Hour that focuses on helping business owners find their niche.

Architectural technologist Jon Clayton has a Power Hour for people who are interested in renovating their house. He started charging £195 for an hour on Zoom or £295 for a local home visit. This resulted in £600 of sales immediately.

Diversity consultant Leyla Okhai offers a number of different options including diversity, worklife balance and wellbeing.


Can you create a Power Hour if you have a product-based business?

 

If you have a product-based business, you can still create a Power Hour. You can either offer something that relates to the problem you solve. For example, I sell a Social Media Diary & Planner. Although I don’t currently do this, I could offer a content planning Power Hour for people who want help creating their content plan. I could offer these sessions to existing diary owners as an upsell.  Or I could open them up to anyone who needs help with content planning and offer the diary as an upsell at the end of a consultancy session.

Or you could offer a Power Hour to other product-based businesses on how to do something specific that you are already doing successfully but they might be struggling with e.g. creating a marketing plan, setting up a shop on their website.

How to deliver your Power Hour

 

You can use video-conferencing software like Zoom which allows you to share your screen and participants share theirs with you. You can also share documents and chat ‘live’ with participants. And you can send them the recording afterwards in case they want to go over anything again. Zoom starts from £11.99 a month.

Alternatives to Zoom: Go To Meeting, Team Viewer, Join.me, Google Hangouts, Meet.me & BlueJeans.

If you’re worried your clients will be overwhelmed by the tech, it’s a good idea to send them written instructions and/or a video using a free tool like Loom showing them how to use it (including how to join).

How to ensure your Power Hour is productive

 

To ensure the session is productive, I’d recommend you do the following:

  • Create a dedicated page on your website for you Power Hour that includes information about the session and a link to book
  • Use a tool like Calendly or Acuity Scheduling so clients can book straight into your diary
  • Send a pre-call email on how to prepare for the session (including any information they might need to bring to the session) and an outline of how the call will be structured. PLUS  instructions on how to use the video conferencing software from their phone/desktop. I’d recommend sending this information immediately after booking, then at least one reminder email before the call
  • Send a follow-up email within 24 hours of the session, with a link to the recording, a short follow-up report with details of what was discussed and up to three key action points (one side of A4 should be plenty).

These emails can be re-used and adapted - saving you hours of time in the long run. In fact, the whole process can be automated so people can book straight into your diary, are delivered the link to join the call and reminders before the call.

I include template/swipe files for these types of emails in my online masterclass: how to create and sell a Power Hour for your business.

If you’re worried that what you teach/coach can’t be delivered online, I’ve personally worked with a pilates instructor, bread making teacher, psychologist, personal trainer and jewellery- making teacher - all of whom deliver their training/consultancy online. And if they can do it, so can you.

How to price your Power Hour

 

Your pricing should reflect the transformation you can create for your client - not how long it takes you to prepare and deliver the session.

That’s said, you do need social proof. You can’t charge £500 + VAT an hour for a Power Hour if you haven’t achieved results - or helped others achieve results - that support that.

Many of my clients start with £99 to £149 and, as they get more experienced - and get more tangible results - put their prices up.

So start by thinking about the transformation you can create for someone and the impact that could have on their life/business.

It can help to spell out the return on investment for your clients. So for example, if I could give you some advice on your sales copy that would help 5x your investment, would you think £500 +VAT was expensive? Probably not. It’s all about how you frame it.

But you do need to have the experience to match your pricing. You can’t charge £500 + VAT for your Power Hour just because someone else in your industry is doing it (well you can, but you may not make any sales).

So if you haven’t yet delivered any Power Hours it can be worth offering a number of discounted sessions so you can gather testimonials. I wouldn’t recommend offering them for free. People generally don’t value what they get for free. Which means they’re more likely to cancel/show up late to the session and less likely to implement your advice. Even a modest fee will ensure they have some skin in the game.

How to promote your Power Hour

 

If you already have an email list - great.  Simply email your list, tell them about your Power Hour and (providing you’ve created the right offer for the right audience) you should get bookings. I’d also recommend doing some social media promotion too. If you have a blog/podcast/Youtube channel, it’s also worth sharing information about it there.

If you don’t have an email list (or only have a small list) you’ll need to use proactive outreach. That means making a list of people you know (e.g. current/former clients) who might be interested in your offer. PLUS asking for recommendations/referrals from friends/colleagues. If you’re not sure how to get started with proactive outreach, the first module in my Build Your Online Audience programme focuses on exactly that topic (and includes email/message templates you can adapt for proactive outreach).

Need help building your email list? Check out: 39 Surprisingly easy ways to increase your email subscribers 

I also have an email list building programme inside my Build Your Online Audience programme

Podcast shownotes

 

  • What is a power hour and why I love them (4:22)
  • Why a power hour stops you feeling like you have to give stuff away (6:08)
  • How a power hour helps you decide if you want to work with someone (7:42)
  • How to use power hours to research ideas for bigger projects (08:03)
  • Why power hours are great if someone hasn’t enough budget for you (09:38)
  • How you can upsell your power hour in a coaching programme (10:31)
  • How to use power hours for a specific project (11:34)
  • How to prep for a power hour and manage people’s expectations (12:50)
  • How to choose a topic for your power hour (14:12)
  • Why a power hour will save you time (17:31)
  • How to create a power hour for a product-based business (18:28)
  • Video conferencing software for your power hour (21:39)
  • How to map out and plan your power hour (22:40)
  • How to make sure your power hour has a good outcome (24:58)
  • Why you should choose a few specific topics for your power hour (26:15)
  • How to price a power hour and what you should remember (27:09)
  • How to use your testimonials to sell your power hour (29:10)
  • How to promote your power hour (31:03)

Resources

 

Buy my 2021 Social Media Diary & Planner

Join my Build Your Online Audience Programme
Find out about my How to create and sell a power hour masterclass 

Other useful podcasts

 

[Bonus] Should you join my Build Your Online Audience Programme? (podcast)

[339] How to build an audience for an online course or membership (podcast)
[386] The four types of content that will help you make more sales in 2020 podcast)
[372] How to build an engaged online audience (podcast)
[414] How much does it cost to launch your own planner (podcast)

Connect with me on Twitter, Instagram Facebook and LinkedIn

The post [423] How to deal with freeloaders...by creating a Power Hour appeared first on Janet Murray.

]]>
Do people ever ask if they can pick your brain….but don’t seem to want to pay for it? If that sounds familiar you need to create a Power Hour - an online consultancy session where you give specific advice/guidance...and actually get paid for it. Do people ever ask if they can pick your brain….but don’t seem to want to pay for it? If that sounds familiar you need to create a Power Hour - an online consultancy session where you give specific advice/guidance...and actually get paid for it. The great thing about a Power Hour is that you can … [423] How to deal with freeloaders...by creating a Power Hour Read More » Janet Murray 423 How to deal with freeloaders...by creating a Power Hour clean 34:06
[422] How I sold £10k of content planners in 24 hours (behind the scenes of my launch) https://www.janetmurray.co.uk/how-i-sold-10k-of-content-planners-in-24-hours-behind-the-scenes-of-my-launch/ Fri, 11 Sep 2020 05:57:01 +0000 http://www.janetmurray.co.uk/?p=62334 https://www.janetmurray.co.uk/how-i-sold-10k-of-content-planners-in-24-hours-behind-the-scenes-of-my-launch/#respond https://www.janetmurray.co.uk/how-i-sold-10k-of-content-planners-in-24-hours-behind-the-scenes-of-my-launch/feed/ 0 <p>Are you looking to launch a new product or service in your business? Or maybe you’ve tried to launch a product in the past and it flopped? If any of this sounds familiar, you'll love this podcast episode - on the secrets of a successful launch. In it, I take you behind the scenes of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-i-sold-10k-of-content-planners-in-24-hours-behind-the-scenes-of-my-launch/"> <span class="screen-reader-text">[422] How I sold £10k of content planners in 24 hours (behind the scenes of my launch)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-i-sold-10k-of-content-planners-in-24-hours-behind-the-scenes-of-my-launch/">[422] How I sold £10k of content planners in 24 hours (behind the scenes of my launch)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you looking to launch a new product or service in your business?

Or maybe you’ve tried to launch a product in the past and it flopped?

If any of this sounds familiar, you'll love this podcast episode - on the secrets of a successful launch.

In it, I take you behind the scenes of my recent launch of my 2021 Social Media Diary & Planner and share how I made 10K of sales in 24 hours.

Discover the six-step process I've used for the past five years to successfully launch and presell my 2021 Social Media Diary & Planner. PLUS how I build excitement and desire about the product...before it even goes on sale.

PLUS why building authority in your space is SO important if you want to launch a new product or service.

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

Podcast shownotes

 

  • About this podcast episode and why I recorded it (05:01)
  • Why people have to want to buy your product (07:08)
  • Why launching a test offer will help you find out if your product is viable (08:25)
  • What you need to ask yourself if you’ve launched a product that’s flopped (10:41)
  • Why you need to build an audience before you launch a product (11:12)
  • Why it takes time to build an audience (14:10)
  • Why your conversion rate will be higher if your leads are warm (15:29)
  • Why you need to build authority with your content (16:40)
  • Why my podcast makes people want to invest in my pay for  paid-for content (18:03)
  • Why people have to know who you are before they’ll invest in you (18:58)
  • Why a launch is a long-term thing and you can’t just rock up online (20:00)
  • Why your launch might have flopped in the past (20:30)
  • Why you have to think long term with a launch (22:35)
  • How I built awareness for my Social Media Diary & Planner (23:48)
  • How I got people excited about my Social Media Diary & Planner (28:01)
  • Why you need a really great product to help build social proof (30:44)
  • How to use scarcity to sell more of your product (especially if you’re preselling) (32:58)
  • How I used Facebook ads to create leads (37:18)
  • Why everything comes back to your content (38:18)

Resources

Buy my 2021 Social Media Diary & Planner

Join my Build Your Online Audience programme here. 
How to create and launch your own planner masterclass

Find out more about my Getting started with Facebook ads course with Emma Van Heusen

Other useful podcasts

[Bonus] Should you join my Build Your Online Audience Programme? (podcast)
[Bonus] Should you buy my 2021 Social Media Diary & Planner (podcast)

[339] How to build an audience for an online course or membership (podcast)
[355] How to create and launch your own planner (podcast)
[386] The four types of content that will help you make more sales in 2020  (podcast)
[372] How to build an engaged online audience (podcast)
[414] How much does it cost to launch your own planner (podcast)

Connect with me on Twitter, Instagram, Facebook and LinkedIn

The post [422] How I sold £10k of content planners in 24 hours (behind the scenes of my launch) appeared first on Janet Murray.

]]>
Are you looking to launch a new product or service in your business? Or maybe you’ve tried to launch a product in the past and it flopped? If any of this sounds familiar, you'll love this podcast episode - on the secrets of a successful launch. In it, Are you looking to launch a new product or service in your business? Or maybe you’ve tried to launch a product in the past and it flopped? If any of this sounds familiar, you'll love this podcast episode - on the secrets of a successful launch. In it, I take you behind the scenes of … [422] How I sold £10k of content planners in 24 hours (behind the scenes of my launch) Read More » Janet Murray 42:33
[BONUS] Should you buy the 2021 Social Media Diary & Planner by Janet Murray https://www.janetmurray.co.uk/bonus-should-you-buy-the-2021-social-media-diary-planner-by-janet-murray/ Mon, 07 Sep 2020 11:06:30 +0000 http://www.janetmurray.co.uk/?p=61627 https://www.janetmurray.co.uk/bonus-should-you-buy-the-2021-social-media-diary-planner-by-janet-murray/#respond https://www.janetmurray.co.uk/bonus-should-you-buy-the-2021-social-media-diary-planner-by-janet-murray/feed/ 0 <p>Are you wondering whether you should buy my 2021 Social Media Diary & Planner? Perhaps you already have a favourite planner and are wondering whether you’d actually use it?  Or maybe you’re a fan of digital diaries and are not sure how you’d get on with a paper planner?  It could be that you’ve bought …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/bonus-should-you-buy-the-2021-social-media-diary-planner-by-janet-murray/"> <span class="screen-reader-text">[BONUS] Should you buy the 2021 Social Media Diary & Planner by Janet Murray</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/bonus-should-you-buy-the-2021-social-media-diary-planner-by-janet-murray/">[BONUS] Should you buy the 2021 Social Media Diary & Planner by Janet Murray</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you wondering whether you should buy my 2021 Social Media Diary & Planner?

Perhaps you already have a favourite planner and are wondering whether you’d actually use it? 

Or maybe you’re a fan of digital diaries and are not sure how you’d get on with a paper planner? 

It could be that you’ve bought diaries/planners in the past and haven’t used them as much as you hoped (if at all). Maybe you even bought my Social Media Diary & Planner  last year and didn’t use it as much as you hoped.

Or maybe you’ve heard about my 2021 Social Media Diary & Planner and 2021 Sorted Club.... and you're not sure which one to go for? 

In this podcast episode (which you can also read as a blog post) I’ll help you decide whether to buy my 2021 Social Media Diary & Planner. 

I’ll explain what kind of results you can expect if you invest in my 2021 Social Media Diary & Planner.

PLUS the difference between my 2021 Social Media Diary & Planner and my 2021 Sorted Club. And whether you should invest in the Full On Janet Murray Experience (2021 Sorted PLUS my signature programme Build Your Online Audience programme).

By the time you’ve listened to this podcast episode (or read this blog post), you should be able to make a decision whether to purchase.

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

 

Podcast shownotes

  • About this podcast episode and why you might be listening
  • About this special bonus podcast episode  (01:01)
  • About my diary and my other products that you can buy (3:42)
  • How I came up with my social media diary & planner (8:35)
  • How my social media diary & planner can help you (13:17)
  • Examples of social media posts from awareness day (15:12)
  • Why you should be posting personal stories and not business (18:02)
  • How the awareness days will help you create great content quickly (19:21)
  • How the diary can help you think seasonally and plan your content ahead (24:03)
  • How the diary will help you make more money (24:58)
  • Why you have to remember that people want to do business with people (30:01)
  • The specification of the diary (and what it looks like inside) (31:20)
  • About my diary community (and how it can help you with content creation) (35:21)
  • Why you should buy 2021Sorted (34:50)
  • About my special bonus gift (36:22)
  • About my annual content planning masterclass 2021 Sorted (39:01
  • How much does it cost to invest in my 2021 Social Media Diary & Planner (43:03)
  • Why there is no right or wrong way to use a diary or planner (44:50)
  • Why writing things down will help you take action (47:08)
  • Why my Social Media Diary & Planner is suitable for any industry (49:44)
  • Why my Social Media Diary & Planner suitable for product and service based businesses (51:20)

Resources

Buy my 2021 Social Media Diary & Planner 

Not a member of my Build Your Online Audience programme but want to join? Join my Build Your Online Audience programme here

Thinking about joining my Build Your Online Audience programme? Listen to this podcast

[BONUS] Should you join my Build Your Online Audience Programme (podcast)

Other podcast episodes

[339] How To Build An Audience for an Online Course or membership (podcast)
[343] The three audiences you must build to create a successful online business (podcast
[374] How to create a year's worth of content in one morning (podcast)
[381] How to use awareness day to create engaging content for your business (podcast)

Connect with me on Twitter, Instagram, Facebook and LinkedIn

 

The post [BONUS] Should you buy the 2021 Social Media Diary & Planner by Janet Murray appeared first on Janet Murray.

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Are you wondering whether you should buy my 2021 Social Media Diary & Planner? Perhaps you already have a favourite planner and are wondering whether you’d actually use it?  Or maybe you’re a fan of digital diaries and are not sure how you’d get on wit... Are you wondering whether you should buy my 2021 Social Media Diary & Planner? Perhaps you already have a favourite planner and are wondering whether you’d actually use it?  Or maybe you’re a fan of digital diaries and are not sure how you’d get on with a paper planner?  It could be that you’ve bought … [BONUS] Should you buy the 2021 Social Media Diary & Planner by Janet Murray Read More » Janet Murray 56:12
[421] Seven signs you're ready to get started with Facebook ads https://www.janetmurray.co.uk/seven-signs-youre-ready-to-get-started-with-facebook-ads/ Fri, 04 Sep 2020 06:00:03 +0000 http://www.janetmurray.co.uk/?p=61180 https://www.janetmurray.co.uk/seven-signs-youre-ready-to-get-started-with-facebook-ads/#respond https://www.janetmurray.co.uk/seven-signs-youre-ready-to-get-started-with-facebook-ads/feed/ 0 <p>Are you wondering whether you should be using Facebook ads in your business? Perhaps you’re worried it’s too early on in your business. Or you’re not sure what kind of budget you need to get started. It could be that you’ve tried using Facebook ads in your business...but didn’t get the results you hoped for. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/seven-signs-youre-ready-to-get-started-with-facebook-ads/"> <span class="screen-reader-text">[421] Seven signs you're ready to get started with Facebook ads</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/seven-signs-youre-ready-to-get-started-with-facebook-ads/">[421] Seven signs you're ready to get started with Facebook ads</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you wondering whether you should be using Facebook ads in your business?

Perhaps you’re worried it’s too early on in your business. Or you’re not sure what kind of budget you need to get started. It could be that you’ve tried using Facebook ads in your business...but didn’t get the results you hoped for.

If any of this sounds familiar, you’ll love this podcast episode (also available to read as a blog).

In it, I share seven signs you’re ready to run Facebook ads (and what to do if you’re not).

PLUS I also answer some of your burning questions about Facebook ads including - how much do I need to spend on ads to turn a profit and is it worth running a Facebook ‘likes’ campaign.

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}


1. You have a product/service to sell 

It sounds obvious, but paying for Facebook ads is no guarantee of sales.

If you want to make sales from Facebook ads, you need a great product that people actually want to buy. 

Which leads me into point 2...

 

2. You have actually successfully sold that product/service

Have you successfully sold the product/service you want to run ads to? If not, what makes you think people will buy it?

Remember that when you pay for Facebook ads, you’re paying for traffic - not sales.

So just chucking money at ads, is no guarantee of sales. If it’s a poor product and/or you don’t understand how to sell it to your ideal customers/clients, no amount of Facebook ads will help you sell it.

 

3. You need to understand basic marketing and sales funnels

Most people need seven or eight touch points with you before they buy.

Which means it’s unlikely they’ll buy from the first ad of yours they see. They’ll need to get to know you first.

This means you’ll need to build a sales funnel i.e. you need to map out the steps a new prospect might need to take from not knowing about you to becoming a customer/client.

Which might mean running ads to an email lead magnet (a free resource you create to encourage people to join your email list) or hosting a webinar or live challenge in order to help your ideal customers/clients get to know you...then retargeting people who engaged with those ads with your paid offer.

This will almost certainly mean split-testing multiple types of ad copy and creative - because you won’t know exactly what will resonate with your audience until you try.

It will also mean knowing how to install Pixels (tracking code) on your website so you can track your results.

 

4. You know how much it costs you to acquire a customer/client 

One of the most common questions I get asked about Facebook ads is this: how much will I need to spend to make a profit. 

The rather unsatisfactory answer is: it depends. 


There are many factors that influence the cost of your Facebook ads - from the price of your product/service to the audience you’re targeting to your geographical location.

So if you haven’t done Facebook advertising before, it can be difficult to predict how much you will need to spend to achieve your target sales.

Knowing how much it costs you to acquire one customer/client can at least give you a starting point.

Knowing how much you’re currently spending to acquire one customer/client can at least give you a starting point on budget.

Think you’re not currently spending anything on marketing?

Think again.

  • If you’re spending time prospecting leads, reaching out to potential customers/clients and/or hosting discovery calls
  • If you’re spending time creating social media or other content
  • If you’re investing in tools, apps - or even other peoples’ services - to promote your business…

...you ARE investing in sales/marketing

Working out how much you’re currently spending to acquire a new customer/client can be tough - because you’re probably using multiple marketing strategies and not paying specifically for each lead.

But calculating how many hours you’re spending on acquiring new business and/or your total monthly marketing spend (including tools, apps and outsourced services) can give you a starting point.

Dividing these costs by the number of clients/customers you’ve acquired in a specific period can give you an idea of how much it costs you to acquire a single customer/client. And how much you might be willing to spend to acquire similar customers/clients.

Don’t forget to include your time (because time is money).

 

5. You know your ideal customers/clients (and are able to convert them) 

If you want your Facebook ads to work, you have to make sure you’re targeting the right people.

When I hired a new Facebook ad agency recently, I had to fill out a long questionnaire about my audience - not an ideal customer avatar (i.e. fantasy) but information about the customers/clients who buy from me.

To run successful Facebook you need to (a) understand the problem your product/service solves and (b) understand your ideal customers/clients’ pain points.

But understanding your customers/clients is not enough.

You need to be able to create content that really resonates with them and really speaks to their pain points.

So when you’ve successfully attracted them into your funnel (via a lead magnet for example), you’ll be able to create follow up content that will convert them from browsers into buyers.

 

6. You are already creating engaging organic content 

People don’t engage with Facebook ads because someone has paid for them.

They engage because the content is ENGAGING.

So you can chuck as much money at ads as you like.  But if your content is boring…if you don’t know how to write a decent social media post, select/create engaging visuals and/or shoot a decent video on your smartphone - you may as well burn your cash.

And yes, if you have the budget, you can hire a Facebook ads strategist to do all that for you (and make sure you’re targeting the right people).

But if you don’t know how to nurture your audience. If you don’t understand about the buyers’ journey and how to turn leads into sales via your content…your ads will not convert.

So it’s only when you understand how to create engaging organic content - and make sales from it - that you’ll be able to get a return on investment on your ad spend.


7. You need to have a testing budget 

Most Facebook ads strategists recommend a ‘testing budget’ (i.e. a sum of money you’re willing to spend with no expectation you will get it back in sales).

Most Facebook ads strategists recommend a minimum of £300 as a testing budget.

So if you’ve got that budget and you’re willing to blow it on testing, that’s a sign you could be ready to start running ads.

 

What if you’re not ready to run ads?

What if you’ve read this list of signs and feel you’re not ready for ads?

You have two options.

  1. You can hire a Facebook ads strategist. If you have a good product that you’ve sold successfully...they can look after the rest
  2. If you don’t have the budget to hire a professional, invest your time in building an organic audience - particularly in learning how to create engaging content. Then, when the time is right, you’ll be able to invest in Facebook adverts to send more of that kind of traffic your way.

Are you ready to build your online audience? Join my Build Your Online Audience programme here. 

Podcast shownotes

  • About my Getting Started with Facebook ads course with Emma van Heusen (01:53)
  • Why you need a specific product or service to sell if you’re running Facebook ads (8:22)
  • Why you need to sell your product organically before running Facebook ads (10:14)
  • Why audience interests are really powerful for running Facebook ads (12:10)
  • Why you need 7 or 8 touchpoints before people will buy from you (14:05)
  • Why you need to think about the sales journey when planning your Facebook ads (16:12)
  • Why your website needs to be optimised before running Facebook Ads (18:32)
  • Why you should consider carefully the objectives of your Facebook ads  (20:09)
  • Why you need to understand how much it costs to acquire a lead (22:06)
  • How to work out how much it costs to acquire a new customer or client (23:10)
  • Why you need to understand the cost of your conversions (29:31)
  • Why you need to know your ideal customer or client in real life (33:40)
  • Why your organic content needs to be really good before you run Facebook ads (37:45)
  • Why you need to feel comfortable with an initial testing budget (39:21)
  • What to do if you haven’t built your audience to run Facebook ads yet (40:08)
  • Why understanding Facebook Ads will make it easier to outsource in the future (42:50)

Resources

Buy my 2021 Social Media Diary & Planner 

Find out more about my Getting started with Facebook ads course with Emma Van Heusen

 

Other useful podcasts

[Bonus] Should you join my Build Your Online Audience Programme? (podcast)

[358] 13 Ideas for engaging social media posts (podcast)
[366] What to post on your Facebook page to get more engagement (podcast)
[371] How to develop a Facebook page strategy (podcast)
[386] The four types of content that will help you make more sales in 2020   (podcast)

Connect with me on Twitter, Instagram, Facebook and LinkedIn

The post [421] Seven signs you're ready to get started with Facebook ads appeared first on Janet Murray.

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Are you wondering whether you should be using Facebook ads in your business? Perhaps you’re worried it’s too early on in your business. Or you’re not sure what kind of budget you need to get started. It could be that you’ve tried using Facebook ads in ... Are you wondering whether you should be using Facebook ads in your business? Perhaps you’re worried it’s too early on in your business. Or you’re not sure what kind of budget you need to get started. It could be that you’ve tried using Facebook ads in your business...but didn’t get the results you hoped for. … [421] Seven signs you're ready to get started with Facebook ads Read More » Janet Murray 44:10
[420] How to avoid distractions when you're building your online audience  https://www.janetmurray.co.uk/how-to-avoid-distractions-when-youre-building-your-online-audience/ Fri, 28 Aug 2020 06:54:55 +0000 http://www.janetmurray.co.uk/?p=60986 https://www.janetmurray.co.uk/how-to-avoid-distractions-when-youre-building-your-online-audience/#respond https://www.janetmurray.co.uk/how-to-avoid-distractions-when-youre-building-your-online-audience/feed/ 0 <p>Are you easily distracted? Do you feel like you could get SO much more done if you just could settle down and focus ONE thing.  And it’s not just about the little everyday distractions, like social media, email, and text messages.  Sometimes you get distracted by the BIG things - like opportunities/projects that take you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-avoid-distractions-when-youre-building-your-online-audience/"> <span class="screen-reader-text">[420] How to avoid distractions when you're building your online audience </span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-avoid-distractions-when-youre-building-your-online-audience/">[420] How to avoid distractions when you're building your online audience </a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you easily distracted?

Do you feel like you could get SO much more done if you just could settle down and focus ONE thing. 

And it’s not just about the little everyday distractions, like social media, email, and text messages. 

Sometimes you get distracted by the BIG things - like opportunities/projects that take you away from the core focus of your business.

If this sounds familiar, you’ll love this podcast episode with productivity expert Mike Vardy.

In it, he talks about how to deal with distractions in your business. He also shares his unique approach to productivity - time crafting - and how this can help you do more in less time. 

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

Podcast shownotes

  • About my 2021 Social Media Diary & Planner and #2021sorted (05:00) 
  • The difference between distractions, disruptions and diversions (and why it’s important)  (12:00)
  • Practical ways to prevent distractions (13:30)
  • How ‘theming’ your time and mode-based can help you avoid  - and deal with distractions (16:04) 
  • How long it takes to regain focus after you’re distracted (18:25)
  • Why awareness is the key to managing distractions (23:41) 
  • Why there is no one size fits all approach to productivity  (26:36)
  • Why you should add new productivity strategies all at the same time (30:48)
  • How time blocking can help you be more productive (35:10)
  • Why you should change up your productivity strategies from time to time (36:27)
  • The problem with being too rigid with your time management (40:25)
  • How external accountability can help you be more productive (41:27)
  • How themes and ‘modes’ can help you be more productive (41:18) 

Resources

Buy my 2021 Social Media Diary & Planner 

Mike Vardy website

Mike Vardy’s $5 guarantee 

Other useful podcasts

[Bonus] How I discovered my ADHD superpower (podcast)

[Bonus] Should you join my Build Your Online Audience Programme? (podcast)

[406] Mindset problems that can slow your audience growth with Osmaan Sharif (podcast)

[413] How to get more done in less time and build your audience faster (podcast)

Connect with me on Twitter, Instagram, Facebook and LinkedIn

The post [420] How to avoid distractions when you're building your online audience  appeared first on Janet Murray.

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Are you easily distracted? Do you feel like you could get SO much more done if you just could settle down and focus ONE thing.  And it’s not just about the little everyday distractions, like social media, email, and text messages. Are you easily distracted? Do you feel like you could get SO much more done if you just could settle down and focus ONE thing.  And it’s not just about the little everyday distractions, like social media, email, and text messages.  Sometimes you get distracted by the BIG things - like opportunities/projects that take you … [420] How to avoid distractions when you're building your online audience  Read More » Janet Murray 55:45
[BONUS] How to get the most out of the Build Your Online Audience programme https://www.janetmurray.co.uk/how-to-get-the-most-out-of-the-build-your-online-audience-programme/ Sat, 22 Aug 2020 05:34:10 +0000 http://www.janetmurray.co.uk/?p=60889 https://www.janetmurray.co.uk/how-to-get-the-most-out-of-the-build-your-online-audience-programme/#respond https://www.janetmurray.co.uk/how-to-get-the-most-out-of-the-build-your-online-audience-programme/feed/ 0 <p>Have you recently joined the Build Your Online Audience Programme and want to make sure you get the most out of the programme? Or perhaps you’ve been in the programme for a while and want to make sure you're aware of all the resources/support available to you. Maybe you’ve haven’t joined the Build Your Online …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-the-most-out-of-the-build-your-online-audience-programme/"> <span class="screen-reader-text">[BONUS] How to get the most out of the Build Your Online Audience programme</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-the-most-out-of-the-build-your-online-audience-programme/">[BONUS] How to get the most out of the Build Your Online Audience programme</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Have you recently joined the Build Your Online Audience Programme and want to make sure you get the most out of the programme?

Or perhaps you’ve been in the programme for a while and want to make sure you're aware of all the resources/support available to you.

Maybe you’ve haven’t joined the Build Your Online Audience programme and just want to get a sense of what’s involved.

If so you probably have questions like:

  • What is the best way to use the resources to get the results I need?
  • How much time will I need to devote to the programme to get the results I need?
  • How will you communicate with me about upcoming events/classes?
  • What exactly is included in the programme and how does it work?
  • What should I do if I get ‘stuck’ or feel I’m not making progress

Find out why your mindset is important and the content that’s included in the programme and the differences between the two versions of the Build Your Online Audience Programme. Plus the support that you will get inside the membership from myself and my team.

If you're not a member - you might want to start with this podcast - should you join my Build Your Online Audience Programme.

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

While it’s tempting to start by listing out  features of the programme, I know what you’re really interested in is the potential transformation i.e. what kind of results can you expect if you join. Which is why I’m going to start with getting into the right mindset.

Managing your mindset 

While the Build Your Online Audience programme includes some fantastic resources and support….what will really make the difference to your progress is the mindset with which you approach things.

With that in mind, here are a few things you need to bear in mind.

1. Being successful in a membership programme isn't about how much time you spend in it. 

People use membership communities in different ways. Some like to work through all the resources, show up to live calls and post in the Facebook group every day. Others prefer to dip in and out as and when they need help. Either is fine.

So getting a return on your investment is NOT about how much you ‘use’ the membership i.e. how often you log into the membership area, how many live calls you attend, how many masterclasses you watch (in fact that can be a form of procrastination!).

For example:

✔️ Leadership coach Blaire Palmer generated £42k in sales from one class (The Science of Audience Building). Even if she never watched anything again, I'm pretty sure she’d say she got a return on investment.

✔️ Canva expert Gemma Cormack took her income from £240 a month to £3950.00 per month. She has also added 2k new Instagram followers after completing my Instagram Success Academy course.

✔️ Camille recently launched a membership and generated 8k in sales - adding 100 new members (she’d predicted 50)

✔️ Fashion consultant Trisha Sakhlecha, used our Get It Done accountability sessions to create a sequence of emails that helped her generate five coaching enquiries and three sales

✔️ Victoria Rose launched a podcast (using the podcasting course), increased her Instagram following by 180% and generated almost £1800 in sales

✔️ Claire Gleave launched her Activewear company Natal Active and generated £6.5k in her first month of business (she predicted £1.2k). Also added 2k Instagram followers

Even if these members never looked at another resource, I'm pretty sure they'd say they got a great return on investment.

It’s about results. So while there’s tons of useful content in the membership, you may find that there’s just ONE thing that delivers the biggest investment for you. It could be one piece of advice (from me or something else in the group), one recommendation, one relationship, one conversation or one collaboration.

2. You will need to be patient

Forget about the ‘get rich quick’ stories. It takes most people a good year to build an engaged audience online.

At LEAST.

Which means you’ll need to keep showing up, consistently, and publish high-quality content. You’ll need to focus on building your email list - however frustrating it might feel. And you’ll need to keep tweaking and testing until you learn what works. And keep tweaking and testing some more. Because NO ONE gets it right first time. And doing it wrong (or even just ‘ok’) is how you learn how to do it right.

The good news is, you’ve got my support - and the support of the Build Your Online Audience community - to keep you going, even when it feels hard.

To ensure you have money coming in during that time you have the Science of Audience Building class.

3. You may need to be courageous 

If you’re not used to putting yourself/your business out there…you may need to be courageous and try things you haven’t done before. But just think what it will do for your confidence.

4. You will need to take responsibility 

The Build Your Audience Programme has all the resources and support you need to succeed including our fab Get It Done sessions - focused co-working sessions that will help you get things done.

Ultimately though, it’s up to you to take action. That’s the only bit I can’t help you with. If you don’t do the work, you won’t get the results. It’s that simple. 

You will need to prioritise

But make sure you reach out to Sam our Community Manager.

5. You will lose your mojo 

I can tell you right now...there will be times when you need to take time out from the membership programme: when your workload gets crazy, you have family issues to deal with or over the holiday period, for example. At times like this, you may feel like you’ve lost your mojo, and wonder how you’ll ever get it back.

If you’re feeling like this, rest assured this is perfectly normal. Life gets in the way for all of us from time to time. The key thing is to get back on track as soon as you can.

Whatever you do, don’t beat yourself up about it. We’ve all bought resources or signed up to online training programmes we haven’t used as much as we’d like to. Sometimes life or business (or both) just gets in the way. That doesn’t mean you can’t or won’t be able to. Remember, getting value out of a membership programme is NOT about how many classes you watch

If you’ve had to take a break from your membership community - or are struggling to keep up - you may experience a range of emotions: embarrassment, frustration or even anger, for example. You may feel annoyed at yourself that you’ve paid for something you’re not using or isn’t getting you the results you hoped for.

When you feel like this, it’s tempting to ‘hide’ and hope no one notices your absence, but the longer you leave it, the harder it will be to make a comeback. So be brave and let us and know how you’re feeling. Drop us a line on janet@janetmurray.co.uk and we’ll do our best to help.

Finally...people join membership communities for the content and stay for the community. So don’t underestimate the power of being part of a supportive business community.

The content in my Build Your Online Audience Programme

What is included in the Standard programme? 

The standard programme takes you through the exact steps you need to take to build your online audience - from getting clear on your niche (the all-important first step) to getting more followers on social media, building a loyal following for your blog/vlog, podcast (if you have one) and building your email list.

SESSION 1: Nail your niche 

Find the right niche for your business (or refine the one you have) so you can become the market leader.

SESSION 2: Developing your brand voice 

Create brand voice guidelines for your business so you never get stuck on what to say about your business (and how to say it).

SESSION 3: Creating your visual brand 

Create a visual style sheet for your business - or refresh the one you have - so people fall in love with your brand (over and over again)

SESSION 4: Choosing your platforms 

Choose the content platforms that are right for your business (i.e. blog, Youtube, podcast, Instagram, Facebook, LinkedIn and/or Twitter).

SESSION 5: Creating bingeworthy content 

Learn how to create content that’s more addictive than your favourite Netflix series.

SESSION 6: Unforgettable social media 

Create irresistible social media content that attracts new followers and fans - every single day.

SESSION 7: Email marketing 101

Get started with email list building (even if you feel daunted by the tech).

SESSION 8: Email magnetism 

Create a compelling email lead magnet (and learn zillions of ways to get new email subscribers).

SESSION 9: Nurture and Grow 

Learn how to write compelling email marketing copy - including welcome sequences, nurture sequences and email newsletters people actually look forward to receiving.

😮  INCLUDES FIVE DONE-FOR-YOU EMAIL SEQUENCES YOU CAN ADAPT FOR YOU OWN BUSINESS 😮

Also included:

✔️ Bonus classes on the key social media platforms:  Twitter, Instagram Facebook, LinkedIn and Canva

✔️ A weekly group coaching call featuring guest experts who focus on the ‘mindset’ side of building your online audience (monthly themes include money mindset, productivity, motivation, goal-setting, planning and prioritisation and confidence)

✔️ Facebook Community where you can get daily help/support from myself and other business owners who are committed to building their online audience

What is included in the Premium version of the programme?

All of the above PLUS: ACCESS TO MY ENTIRE ADVANCED MASTERCLASS LIBRARY

Includes the following classes (worth £792)

  • How to create a coaching/consultancy package
  • How to launch your first online course
  • How to write social media posts that sell
  • How to launch your own planner/journal
  • How to turn your offline services into online offerings
  • How to launch a webinar/masterclass
  • How to create an email nurture sequence
  • How to create passive income in your business
  • How to write delightful emails
  • How to write engaging copy for your business (Copy Fix)
  • How to get booked to speak on big stages
  • How to create a content plan for your business

PLUS additional courses/classes (worth £1782)

✔️ Getting started with Pinterest

✔️ Blogging Success Formula

✔️ Instagram Success Academy

✔️ Getting started with Facebook ads (coming later in the year)

✔️ Getting started with Youtube (coming soon)

✔️ Getting started with live video (coming later in the year)

✔️ Launching your own podcast

✔️ Blogging Success Formula

BONUS course: How to create awesome sales copy (worth £497)

🐝 GET IT DONE SESSIONS 🐝

The Premium version also includes my popular Get It Done sessions. These focused co-working sessions where you can work with other members on a specific task/set of tasks (related to your audience building).

What is the format of the classes?

Each class is typically around 90 minutes and includes a video tutorial and comprehensive workbook.

Many of the classes are taught live, but there is no need to worry if you can’t attend live as all the classes and resources are available in the membership area (usually within 24 hours of the class - often sooner).

Classes are delivered via Zoom video conferencing and are generally very interactive with plenty of opportunities to ask questions and get feedback.

Making the most of Office Hour 

Our weekly Office Hour takes place on Mondays  - alternating at 11am/4pm (GMT/BST).  If you want to check the time for your specific time zone, you can do that here.  It takes place online (we use the video conferencing software Zoom) and is a chance for members to ask questions about any aspect of their marketing and get feedback from myself and the rest of the group. At the start of the call, I also update the group about membership news e.g. upcoming events and/or challenges.

Occasionally the time of the Office Hour might change - for example, if I am speaking/travelling. If this is the case we will let you know via our member bot. We will attempt to give you plenty of notice, but please be aware this may not always be possible.

Attending the weekly Office Hour call is not only a chance for you to ask questions, but it’s also an opportunity for you to get to know other members, build your support network and create opportunities for collaboration.

How to prepare for Office Hour 

You don’t need to prepare anything for the call - apart from making a note of any questions you would like to raise.

However, when you join the call, you may be asked to introduce yourself to the rest of the group in ten words or less (on video), so it’s a good idea to craft your ‘ten-word top line’ before you get on the call e.g. ‘I sell gift boxes for new mums’ or ‘I’m a business coach, specialising in working with introverts’.

Due to time constraints this really does need to be a ten-word top line...and the more specific you can be the better. If people are confused about what you do, they’re far less likely to remember you/your business.

A replay of the call, along with summary notes (which are time-stamped so you know what has been discussed) will be available in the membership area and Facebook group afterwards. This should be uploaded within 24 hours - often much sooner - but you may need to bear with us at busy times.

What's not included in the Build Your Online Audience programme

1-2-1 calls with me

Personal responses to your questions via social media messaging (Facebook, Instagram, LinkedIn, Twitter) or phone

Personal responses to your questions via email (please use the Facebook group to ask questions)

If you feel like you need more personalised attention, drop us a line on janet@janetmurray.co.uk to find out about upgrading your membership to one of our coaching programmes

The support you get in the Build Your Online Audience programme

About Team JM 

As you can imagine, I have hundreds of clients and there’s only one of me...so I rely on these guys to look after you so I can focus on the content/teaching.

But I’m lucky enough to be supported by a fab team and here’s what they can help you with.

Sam Hill, Community Manager

Sam helps look after the Build Your Online Audience Community. This includes: creating the show notes for our weekly Office Hour, supporting me on online classes and events. She also helps with moderation in the Facebook group (including directing you to relevant resources and connecting members’ with common interests). She can also help if you can’t log into your account (just tag her into a post in the Facebook group).

Julie Williams, Tech Support 

Julie manages the Janet Murray inbox and provides technical support. So if you’re locked out of your account, have ordered something from the website that hasn’t come through or are struggling to access the learning resources on the members’ site, Julie is your first port of contact.

Lisa Crossland, Events Manager

Lisa handles the financial side of the business and looks after the fulfilment of all of the physical products (books, diaries etc), She is the person to speak to if you have a query about a payment, are looking for a VAT invoice…anything money related really.

Lisa also deals with all my event logistics - from booking the venue, to managing the speakers (including booking their hotels/travel) to arranging the printing of the workbooks. So if you have any logistical questions e.g. ‘where’s the special lunch I ordered?’ ‘what time is the group dinner this evening?’ or ‘can I have an invoice/receipt?’ she’s the person to talk to.

Tracey Tester, Design & Creative

Tracey is the creative brain behind the Janet Murray brand. She is responsible for all the on and offline visual branding, including my popular Social Media Diary & Planner. Tracey also works closely with me on the development of content ideas, including online courses, publications and live events.

Kim Willis, Social Media

Kim helps me with social media management - primarily relating to the promotion of my podcast.

Sarah Mulcare, Messenger Bot

Sarah builds and manages our member messenger bot which is the main communication tool we use in the Build Your Online Audience programme. The bot will remind you about all our upcoming classes/coaching sessions. If you think you don’t like messenger bots...I’d urge you to give ours a try. It really is the most convenient - and least intrusive way - to keep you up to speed with everything that’s going on.

We’re all mums combining our roles with bringing up school-aged children, which means we sometimes keep slightly unusual hours (e..g evenings and weekends) and tend to work less during school holiday periods. Occasionally this can mean we take a little bit longer to get back to you…but we do surprisingly well, considering.

If at any time you have a question - or need some help or advice, please do tag myself, or Sam into your Facebook posts or send an email to janet@janetmurray.co.uk which will be picked up by someone in the team.

Key Information 

WORKING HOURS

1. My working hours are 9-5pm (BST/GMT) Mon-Fri although this may vary when/if I am travelling. This means if you email/post a question relating to the programme during those hours, you can expect to receive a reply within 24 hours if it’s a working day (longer if it’s the weekend). You may receive a reply from myself or from one of my team members.

2. My team members keep the same hours…so please respect their right to have an evening/weekend. This includes private messaging them on their personal Facebook accounts. If you do want to contact the team via Facebook please go via my page but we really do prefer email. If you send your message to janet@janetmurray.co.uk one of the team can pick it up there.

RESPONSE TIMES

1. Due to the high numbers of students enrolled in my online programmes, I am not able to answer individual questions via email. If you would like to book a 1-2-1 consultation with me please email janet@janetmurray.co.uk for fees and availability.

2. If you have a question, please tag me in and I will reply within 24 hours if it’s a working day (working hours listed above). Please appreciate I get a LOT of notifications so if I miss your post, it is not intentional - so just re-tag me and or nag one of my team members starting with your community manager Sam Hill.

YOUR PARTICIPATION

This Build Your Audience Programme contains all the information you need to build your online audience. If anything is unclear you can also ask me questions in our dedicated Facebook community. 

But ultimately the only person who can do the work is YOU.

So if you don’t use the membership materials and/or use the Facebook community to get support, the only person you can blame if you’re not successful is YOU.

To that end, you must take personal responsibility for your own learning. Which includes asking for help if you need it.

Not a member of my Build Your Online Audience programme but want to join? Join my Build Your Online Audience programme here

Thinking about joining my Build Your Online Audience programme? Listen to this podcast

Podcast shownotes

  • About this podcast episode and why you might be listening (01:45)
  • Why you don’t have to spend hours in the membership to be successful (4:35)
  • Different member success stories and why everyone is different (06:10)
  • Why everyone’s outcomes are different as they have different objectives (10:22)
  • Why you’ll get a return on investment (as long as you do the work) (12:15)
  • Where to start in the Build Your Online Audience programme ( 12:48)
  • Why you shouldn’t worry if you don’t do everything in the programme (14:31)
  • Why you have to be patient (and why it takes time to build an online audience) (15:29)
  • About the science of audience building class (and why you do it first) (17:16)
  • Why you’ll have to push yourself out of your comfort zone (19:02)
  • Where to start in the programme if you feel overwhelmed (22:56)
  • What to do when you lose your mojo or you get  stuck (24:14)
  • The different modules and what’s included in the standard version (27:40)
  • About our weekly group coaching call office hour (32:30)
  • What’s included in the premium version of Build Your Online Audience (32:56)
  • About the Get It done Sessions in the premium version  (34:18)
  • About our weekly office hour coaching calls and the guest experts (35:34)
  • What’s not included in Build Your Online Audience (36:20)
  • About the Build Your Online Audience team behind the scenes (36:50)
  • About my messenger bot and why it’ll help you stay organised (38:26)
  • Working hours that the membership team are available (38:30)

Resources

Buy my 2021 Social Media Diary & Planner 

[BONUS] Should you join my Build Your Online Audience Programme (podcast)

Other podcast episodes

[339] How To Build An Audience for an Online Course or membership (podcast)
[343] The three audiences you must build to create a successful online business (podcast)

Connect with me on Twitter, Instagram, Facebook and LinkedIn

 

The post [BONUS] How to get the most out of the Build Your Online Audience programme appeared first on Janet Murray.

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Have you recently joined the Build Your Online Audience Programme and want to make sure you get the most out of the programme? Or perhaps you’ve been in the programme for a while and want to make sure you're aware of all the resources/support available... Have you recently joined the Build Your Online Audience Programme and want to make sure you get the most out of the programme? Or perhaps you’ve been in the programme for a while and want to make sure you're aware of all the resources/support available to you. Maybe you’ve haven’t joined the Build Your Online … [BONUS] How to get the most out of the Build Your Online Audience programme Read More » Janet Murray 42:59
[419] How to share client success stories (without looking like a show off) https://www.janetmurray.co.uk/how-to-share-client-success-stories-without-looking-like-a-show-off/ Fri, 21 Aug 2020 04:30:20 +0000 http://www.janetmurray.co.uk/?p=60824 https://www.janetmurray.co.uk/how-to-share-client-success-stories-without-looking-like-a-show-off/#respond https://www.janetmurray.co.uk/how-to-share-client-success-stories-without-looking-like-a-show-off/feed/ 0 <p>Do you struggle promoting your business successes and telling everyone how great YOU are? Perhaps you'd love to be one of those people that can tell everyone how amazing they are - but you don't want to come across as an arrogant braggy show-off - so you just keep quiet and hope people will notice …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-share-client-success-stories-without-looking-like-a-show-off/"> <span class="screen-reader-text">[419] How to share client success stories (without looking like a show off)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-share-client-success-stories-without-looking-like-a-show-off/">[419] How to share client success stories (without looking like a show off)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle promoting your business successes and telling everyone how great YOU are?

Perhaps you'd love to be one of those people that can tell everyone how amazing they are - but you don't want to come across as an arrogant braggy show-off - so you just keep quiet and hope people will notice you?

If that sounds familiar then this podcast is for you. I explain why you must shout about your success and how to show potential clients how fabulous you are - without using contrived website testimonials.

Find out how to use your client success stories to showcase your highlight reel and why you need to think carefully about the problem you solve - before you rush off to pitch to a client.

I explain the steps you need to take to make sure you get a great testimonial from a client that has clarity and impact  - rather than just a load of meaningless wimpy words.

And how to make sure your testimonials show how brilliant you are - rather than just tell.

PLUS why testimonials aren't just for potential clients or customers but why your current clients and customers need to hear how great you are too.

 

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

 

Podcast shownotes

  • About my 2021 Sorted Annual Content Planning event & Social Media Diary and Planner (4:04)
  • About this podcast episode (10:10)
  • How to sell more by explaining how you help people (13:27)
  • Why your clients (and potential clients) need to hear how good you are (15:28)
  • What makes a great testimonial and why it's not just words (17:39)
  • Why your transformation doesn’t have to be big (19:01)
  • How to use your stories to share your transformations (20:01)
  • Why you must think about the problem you solve for your clients (22:30)
  • Why your client success stories will make potential clients want to work with you (23:44)
  • Why original raw testimonials are better than fancy images (25:30)
  • Why you should get specific numbers from clients (26:35)
  • Why you should share testimonials with existing clients/customers (28:13)
  • Why it’s not just about the money when you write in a testimonial (30:40)
  • Why impact is really powerful when talking about transformations (31:15)
  • Why pictures of people using your product are really powerful (34:01)
  • Why you have to ask clients to promote your product or service (36:18)
  • How to use a case study as a testimonial (and why it’s valuable) (37:01)
  • How to get testimonials from your clients by asking them to share their knowledge (38:20)

Resources

Join my Build Your Online Audience Programme

Join the waitlist for my 2021 Social Media Diary & Planner

Other useful podcasts

[258] How to get testimonials that convert into sales (podcast)
[337] The tools I use to build an online audience (podcast)
[339] How to build an audience for an online course or membership (podcast)
[343] The three audiences you must build to create a successful online business (podcast)
[372] How to build an engaged online audience (podcast)

[BONUS] Should you join my Build Your Online Audience Programme? (podcast)

Connect with me on Twitter, Instagram, Facebook and LinkedIn

The post [419] How to share client success stories (without looking like a show off) appeared first on Janet Murray.

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Do you struggle promoting your business successes and telling everyone how great YOU are? Perhaps you'd love to be one of those people that can tell everyone how amazing they are - but you don't want to come across as an arrogant braggy show-off - so y... Do you struggle promoting your business successes and telling everyone how great YOU are? Perhaps you'd love to be one of those people that can tell everyone how amazing they are - but you don't want to come across as an arrogant braggy show-off - so you just keep quiet and hope people will notice … [419] How to share client success stories (without looking like a show off) Read More » Janet Murray 42:22
[418] How long does it take to create an online course? https://www.janetmurray.co.uk/how-long-does-it-take-to-create-an-online-course/ Fri, 14 Aug 2020 04:59:35 +0000 http://www.janetmurray.co.uk/?p=60574 https://www.janetmurray.co.uk/how-long-does-it-take-to-create-an-online-course/#respond https://www.janetmurray.co.uk/how-long-does-it-take-to-create-an-online-course/feed/ 0 <p>Would you love to launch an online course - but are wondering how long it will take to create your course and get it online? I get it. Without a clear idea of how long it will take you to create your course, it's difficult to decide to decide on launch date - and plan …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-long-does-it-take-to-create-an-online-course/"> <span class="screen-reader-text">[418] How long does it take to create an online course?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-long-does-it-take-to-create-an-online-course/">[418] How long does it take to create an online course?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to launch an online course - but are wondering how long it will take to create your course and get it online?

I get it.

Without a clear idea of how long it will take you to create your course, it's difficult to decide to decide on launch date - and plan your launch strategy.

When you're trying to estimate how long it will take to create your online course, there are a number things you need to take into consideration

For example:

  • How well do you know your subject? (and do you already have content you can repurpose?) 
  • How long will your course be? (i.e. how many modules/lessons)
  • Are you are planning to do everything yourself (or outsource some tasks)
  • Will your classes be live or pre-recorded?
  • Have you created an online course before? 
  • Do you have previous teaching experience? 

This podcast episode (which you can also read as a blog post) will take you through the key things you need to consider to estimate how long it will take you to create your course.

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

1. How well do you know your subject?

The first and most important decision you need to make about your course is the topic.

Choosing a topic you know well and/or have already created content on as this can vastly reduce the amount of time needed to create your course - and get it to market.

For example, my first course, Soulful PR for Starters, was a beginners course on how to do your own PR. I had already created a cluster of blog posts on this topic. For example:

  • What kind of ideas are journalists interested in?
  • How to write a press release for a journalist
  • How to write an effective pitch for a journalist
  • How to find journalists’ contact details
  • What to do if a journalist says ‘no’ to your pitch

So I was able to repurpose the blog posts I had already created (which were tried and tested ideas) to quickly create an outline for my course.

Had I been starting from scratch it could have taken HOURS of research.

2. How long will your online course be?

This will have the biggest impact on your time - as the longer your course, the longer it will take you to create the materials.

According to research from Teachable, a starter course might be just five – 20 lessons and cover a small aspect of a wider topic e.g. how to create a high-converting lead magnet or how to apply for a UK trademark.  Or it may cover a topic at a beginner’s level of detail.

A typical price to sell a starter course might be $50 – $200.

A flagship course like Build Your Online Audience might be 20 – 100 lessons and cover all aspects of a topic in lots of depth with plenty of additional resources and  a community/forum. It could sell for anything from $200 – $2000+.

Bonus tip: If it’s your first course, try creating a 'starter' course on a niche aspect of a bigger topic.

3. Are you are planning to do everything yourself (or outsource some tasks)

As a minimum, most online courses contain:

  • Video tutorials
  • Workbooks/printables (e.g. templates, checklists, cheat sheets, swipe files)
  • Slides

Some course creators also provide audio versions of their courses and transcripts (important for accesssibility).

This means that at a very minimum you will need to:

  • Plan your lessons
  • Record/edit video tutorials
  • Create slides and printables

If you are planning to do it all yourself, you may need to factor in time to learn about video editing and/or design. However I really recommend using a professional designer and perhaps even an audio editor. I’d recommend outsourcing if you can.

Bonus tip: Don’t forget to factor in time for learning new skills and/or costs for outsourcing.

4. Will your classes be live or pre-recorded?

It’s typically quicker to create live content (as you have to do it all in one ‘take’). But depending on how perfect you want your content to be - you may want to edit your content afterwards and cut out any unnecessary parts. But if you haven't done much online teaching, it can be quite nerve wracking teaching online (or teaching at all if you haven’t done it before).

For a masterclass that’s 90 mins - it typically takes me:

  • Around six hours to prepare for a class.
  • Around a day create workbook with help from my designer.

Although this can vary, depending on the topic.

If you’re a confident, competent online teacher, go for it live. If not, you may be more comfortable with pre-recorded.

5. Have you created an online course before?

As with anything in life, you tend to get quicker. When I first started creating online courses, it could sometimes take me up to three hours to create an online class. Now I do it all in one take. I don’t even edit out mistakes unless they are REALLY big.

While I don’t advocate creating your course upfront (it's best to pre-sell it before you make it - so you're sure you're creating something people actually want to buy. Creating one session to see how long it takes you might can be a good idea. As can creating a one-off masterclass or webinar BEFORE  you launch a course so you can get a feel for how long things take you.

Bonus tip: Before you launch your online course, do a rest run with a one-off masterclass or webinar.

6. Do you have teaching experience? 

I have a professional teaching qualification and have taught in schools and universities. PLUS I've been teaching online for around seven years. This means I'm used to planning lessons and creating teaching resources (and can do it fairly quick).

But if you don't have much teaching experience, it will typically take you longer than an experienced teacher. To create an interactive, engaging learning experience it's helpful to understand how people learn - including different learning styles and how to adapt your content to engage different types of learners.

7. How to sell your course without making it (and why you should)

I believe you should pre-sell your course before you create it. That way you'll know if it's going to sell - BEFORE you've invested time and money in creating it.

If you haven't got a big online audience to sell to -  consider starting small with a webinar or masterclass. You can build interest from as you build your online audience.

Ready to learn more?

Join my masterclass on how to plan and create awesome teaching resources for an online course

Podcast shownotes

  • About my how to plan and create awesome teaching resources for an online course masterclass  (01:47)
  • About this podcast episode (07:32)
  • Why I can’t give you the exact amount of time it will take  to create a course (but can help you calculate how long it will take) (08:21)
  • Why knowing your subject really well will help you create your online course quicker (11:25)
  • How to save time if you already have popular content you can turn into a course (13:12)
  • Why creating a niche mini-course is a good place to start (15:02)
  • Why you need to test your concept before building a flagship course (16:28)
  • The three main resources that you might need to create for your course (19:25)
  • What you need to think about when creating your resources for your online course (20:47
  • Why you need to remember that everyone has different learning styles (21:34)
  • How to make your classes interactive (and why you should) (23:40)
  • What you need to consider when you create your resources (25:10)
  • Why you might want to consider outsourcing and why design is so important (28:40)
  • Why your course materials need to look professional (30:10)
  • Why live classes can save you time rather than prerecording(31:40)
  • When you might prerecord your classes (33:20)
  • Why you should start with a masterclass or webinar and build from there (35:02)
  • Why you should presell your course before you create it (36:50)
  • How to find out if people will buy your course (38:39)
  • What to do if you don’t have time to build a big online audience to sell to (40:01)
  • How to get an idea of how long it will take you to create your course (43:20)

Resources

Join my How To Plan And Create Awesome Teaching Resources For An Online Course

Join my Build Your Online Audience Programme

Teachable

Rev.com Affiliate link with $10 off for new customers

Other useful podcasts

[337] The tools I use to build an online audience (podcast)
[339] How to build an audience for an online course or membership (podcast)
[343] The three audiences you must build to create a successful online business (podcast)
[372] How to build an engaged online audience (podcast)

[BONUS] Should you join my Build Your Online Audience Programme? (podcast)

Connect with me on Twitter, Instagram, Facebook and LinkedIn

The post [418] How long does it take to create an online course? appeared first on Janet Murray.

]]>
Would you love to launch an online course - but are wondering how long it will take to create your course and get it online? I get it. Without a clear idea of how long it will take you to create your course, Would you love to launch an online course - but are wondering how long it will take to create your course and get it online? I get it. Without a clear idea of how long it will take you to create your course, it's difficult to decide to decide on launch date - and plan … [418] How long does it take to create an online course? Read More » Janet Murray 57:42
Should you join my Build Your Online Audience programme? https://www.janetmurray.co.uk/should-you-join-my-build-your-online-audience-progamme/ Wed, 12 Aug 2020 05:07:59 +0000 http://www.janetmurray.co.uk/?p=60399 https://www.janetmurray.co.uk/should-you-join-my-build-your-online-audience-progamme/#respond https://www.janetmurray.co.uk/should-you-join-my-build-your-online-audience-progamme/feed/ 0 <p>Are you considering joining my Build Your Online Audience programme but aren’t sure whether it’s right for you?  If so you probably have questions like:   What kind of results can I expect if I join the programme (and how quickly?) What exactly is included in the programme and how does it work? Is the programme …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/should-you-join-my-build-your-online-audience-progamme/"> <span class="screen-reader-text">Should you join my Build Your Online Audience programme?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/should-you-join-my-build-your-online-audience-progamme/">Should you join my Build Your Online Audience programme?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you considering joining my Build Your Online Audience programme but aren’t sure whether it’s right for you? 

If so you probably have questions like:  

  • What kind of results can I expect if I join the programme (and how quickly?)
  • What exactly is included in the programme and how does it work?
  • Is the programme suitable for a business/brand like mine? 

Maybe you’re wondering how much time you will need to devote to the Build Your Online Audience programme, whether it’s suitable for your type (or stage) of business and the difference between the Standard/Premium versions of the programme.  

{Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}

While it’s tempting to start with the features of the programme, I know what you’re really interested in is the potential transformation i.e. what kind of results can you expect if you join. 

1. What kind of results can you expect if you join the Build Your Online Audience programme? 

As with anything in life you get out what you put in but here’s what some members have achieved: 

✔️ Leadership coach Blaire Palmer generated £42k in sales from one class (Science of Audience Building) Achieved within 90 days. 

✔️ Canva expert Gemma Cormack took her income from £240 a month to £3950.00 per month. She has also added 2k new Instagram followers after completing my Instagram Success Academy course. Achieved within 90 days.

✔️ Fashion consultant Trisha Sakhlecha, used our Get It Done accountability sessions to create a sequence of emails that helped her generate five coaching enquiries and three sales. Achieved within 90 days. 

✔️ Victoria Rose launched a podcast (using the podcasting course), increased her Instagram following by 180% and generated almost £1800 in sales 

Achieved within 90 days 

✔️ Claire Gleave launched her Activewear company Natal Active and generated £6.5k in her first month of business (she predicted £1.2k). Also added 2k Instagram followers 

2. Why do you need to build an online audience?

You don’t NEED to build an online audience. If you’re getting enough leads/sales online - and/or you only need a small number of clients each year and you can get them via your existing contacts - you don’t need to do anything. 

But if you want to sell one-to-many i.e. you want to sell your products/services in the hundreds and thousands. And you don’t want to have to do personal outreach for every sale,  you need an online audience. 

To put this into context, the average conversion rate for online sales is just 1-2%. Which means for every hundred people in your audience, only a handful will buy. So if you’re looking to sell at scale i.e. products, online courses, membership...you need a much bigger audience than you think you do.  

3. How much does it cost to join the Build Your Online Audience programme? 

There are two levels to the programme: Standard and Premium.

Standard: is £240/£36 pcm

Premium: is £440/£66 pcm 

As a monthly member, there are no tie-ins. You only pay for the time you're in the programme. However, I believe it takes at least a year to build an engaged online audience, so that's the minimum length of time I would recommend. 

4. What exactly IS the Build Your Online Audience programme?

The Build Your Online Audience programme is the only dedicated membership programme aimed at helping you build an online audience i.e. more fans, followers and subscribers. 

Because the more of the right kind of people you have in the audience, the easier it will be for you to make online sales. 

Key topics covered in the Standard programme are: 

✔️ Social media marketing: Twitter, LinkedIn, Facebook, Instagram

✔️ Content planning and creation

✔️ Content strategy (blogging, podcasting, video marketing)

✔️ Email marketing (including how to create a lead magnet and build your email list). 

We also focus on the mindset part of building your audience, with weekly group coaching sessions on relevant topics including: money mindset, productivity, motivation, goal-setting, planning and prioritisation and self-confidence.

5. What is included in the Standard version of the Build Your Online Audience programme? 

The standard version of the Build Your Online Audience  programme takes you through the exact steps you need to take to build your online audience - from getting clear on your niche (the all-important first step) to getting more followers on social media, building a loyal following for your blog/vlog, podcast (if you have one) and building your email list. 

SESSION 1: Nail your niche 

Find the right niche for your business (or refine the one you have) so you can become the market leader. 

SESSION 2: Developing your brand voice 

Create brand voice guidelines for your business so you never get stuck on what to say about your business (and how to say it).

SESSION 3: Creating your visual brand 

Create a visual style sheet for your business - or refresh the one you have - so people fall in love with your brand (over and over again) 

SESSION 4: Choosing your platforms 

Choose the content platforms that are right for your business (i.e. blog, YouTube, podcast, Instagram, Facebook, LinkedIn and/or Twitter). 

SESSION 5: Creating binge worthy content 

Learn how to create content that’s more addictive than your favourite Netflix series.

SESSION 6: Unforgettable social media 

Create irresistible social media content that attracts new followers and fans - every single day. 

SESSION 7: Email marketing 101  

Get started with email list building (even if you feel daunted by the tech). 

SESSION 8: Email magnetism 

Create a compelling email lead magnet (and learn zillions of ways to get new email subscribers).

SESSION 9: Nurture and Grow 

Learn how to write compelling email marketing copy - including welcome sequences, nurture sequences and email newsletters people actually look forward to receiving. 

😮  INCLUDES FIVE DONE-FOR-YOU EMAIL SEQUENCES YOU CAN ADAPT FOR YOU OWN BUSINESS 😮 

Also included:

✔️ Bonus classes on the key social media platforms:  Twitter, Instagram, Facebook, LinkedIn. PLUS a Canva masterclass. 

✔️ A weekly group coaching call featuring guest experts who focus on the ‘mindset’ side of building your online audience (monthly themes include money mindset, productivity, motivation, goal-setting, planning and prioritisation and confidence)

✔️ Facebook Community where you can get daily help/support from myself and other business owners who are committed to building their online audience 

6. What is included in the Premium version of the Build Your Online Audience programme?

The Premium version of the Build Your Online Audience programme includes:

All of the above PLUS: ACCESS TO MY ENTIRE ADVANCED MASTERCLASS LIBRARY

Includes the following classes (worth £792)  

  • How to create a coaching/consultancy package
  • How to launch your first online course
  • How to write social media posts that sell
  • How to launch your own planner/journal
  • How to turn your offline services into online offerings
  • How to launch a webinar/masterclass
  • How to create an email nurture sequence
  • How to create passive income in your business
  • How to write delightful emails 
  • How to write engaging copy for your business (Copy Fix)
  • How to get booked to speak on big stages 
  • How to create a content plan for your business 

PLUS additional courses/classes (worth £1782) 

✔️ Getting started with Pinterest

✔️ Blogging Success Formula

✔️ Instagram Success Academy 

✔️ Getting started with Facebook Ads (coming later in the year)

✔️ Getting started with YouTube (coming soon) 

✔️ Getting started with live video (coming later in the year)

✔️ Launching your own podcast 

✔️ Blogging Success Formula

BONUS course: How to create awesome sales copy (worth £497)

🐝 GET IT DONE SESSIONS 🐝

The Premium version of the Build Your Online Audience programme also includes my popular Get It Done sessions. These focused co-working sessions where you can work with other members on a specific task/set of tasks (related to your audience building).  

7. Who is the Build Your Online Audience for?

The Build Your Online Audience programme is suitable for anyone who wants to build an online audience i.e. more followers, fans and subscribers. 

It’s suitable for: 

✔️ Service-based based businesses (including hospitality)

✔️ Product-based businesses

✔️ Online business

✔️ Offline businesses

✔️ New businesses

✔️ Established businesses​ 

✔️ Freelancers/sole traders

✔️ Solopreneurs/entrepreneurs

✔️ Small/Medium-sized businesses

✔️ Colleges/universities

✔️ Charities

And if you need more reassurance, here’s a list of some of the types of business owners I’ve helped with audience building: 

Glamping site owners, genealogists, costume designers, social media managers, accountants, psychologists, personal trainers, coaches/consultants, holiday cottage owners, estate agents, wedding planners, website designers, jewellery designers, artists, writers, vocal coaches, nutritionists, business coaches, universities, cake makers, hairstylists, jewellery designers.

8. Is the Build Your Online Audience programme suitable for product-based business owners?

Absolutely yes.

The audience-building strategies you use to build an audience for a product-based business are exactly the same as those you’d use for a service-based. Because a service IS a product, right? To put that into context, I use exactly the same strategies to sell a digital product like my Build Your Online Audience programme as I do a physical product like my Social Media Diary & Planner

Here is a list of some of the product-based business owners I work with: 

✔️ Hand-made jewellery

✔️ Evening dresses and gowns

✔️ Dance costumes

✔️ Face masks

✔️ Vegan handbags

✔️ Subscription boxes

✔️ Personalised baby/toddler gifts

✔️ Recipe kits

✔️ Skincare and makeup

✔️ Books/planners

✔️ Yoga wear and accessories 

✔️ Children’s clothes

✔️ Activewear for mums and mums-to-be 

9. Is the Build Your Online Audience programme just for beginners?

Not at all. Whether you’re new in business - or you’re looking to pivot/or create an audience for something new, the Build Your Online Audience programme can help. 

Is the Build Your Online Audience programme suitable for new business owners? 

Definitely. Whether you’re completely new in business - or you’re looking to pivot/or create an audience for something new, the Build Your Online Audience programme can help. 

10. What is the format of the classes?

Each class is typically around 90 minutes and includes a video tutorial and comprehensive workbook.

Many of the classes are taught live, but there is no need to worry if you can’t attend live as all the classes and resources are available in the membership area (usually within 24 hours of the class - often sooner). 

Classes are delivered via Zoom video conferencing and are generally very interactive with plenty of opportunities to ask questions and get feedback. 

 11. When is the right time to join the Build Your Online Audience programme...before I launch my new product/service or afterwards?

It’s never too early to start building your audience. And I would recommend joining BEFORE you launch your new product/service. Otherwise, who are you going to sell it to? 

12.  How quickly should you expect to see results from the Build Your Online Audience programme? 

 As with anything in your business, you get out what you put in. As the examples above show, it is possible to achieve considerable results in 90 days or less. But that does depend on the time you've got available to spend.

13. Can men join the Build Your Online Audience programme?

Absolutely yes. Here are some of the men who are in the programme (along with some of their results).

✔️ Historic food expert Paul Couchman has added around 1500 followers on Instagram (amongst many other things).

✔️ Accountant Mahmood Reza has launched an awareness day.

✔️ Architectural technologist Jon Clayton generated £600 of sales from Science of Audience Building

14. How much time do I need to spend?

This is down to you. I generally teach one or two classes live each week, but go at the pace that's right for you. Even if you only have a few hours a week, as long as you are implementing what you learn, you WILL make progress. And a few hours a week over a year is better than doing nothing at all, right?

Ready to join the Build Your Online Audience programme? Click here. 

Resources

Join my Build Your Online Audience programme here

Other Podcast episodes

[339] How To Build An Audience for an Online Course or membership (podcast)
[343] The three audiences you must build to create a successful online business (podcast)
[380] How to set goals for audience growth in 2020 and why you should (podcast)
[386] The four types of content that will help you make more sales in 2020 (podcast)
[417] How much does it cost to launch your own planner (podcast)

Connect with me on Twitter, Instagram, Facebook and LinkedIn

 

The post Should you join my Build Your Online Audience programme? appeared first on Janet Murray.

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Are you considering joining my Build Your Online Audience programme but aren’t sure whether it’s right for you?  If so you probably have questions like:   What kind of results can I expect if I join the programme (and how quickly? Are you considering joining my Build Your Online Audience programme but aren’t sure whether it’s right for you?  If so you probably have questions like:   What kind of results can I expect if I join the programme (and how quickly?) What exactly is included in the programme and how does it work? Is the programme … Should you join my Build Your Online Audience programme? Read More » Janet Murray 1:02:14
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Or you've been posting Instagram Stories but you feel like your ideas are a bit stale and you'd love to shake them up a bit? Maybe you've got a new launch coming up and you’d love to … [408] 11 Instagram Story Ideas that will help you make more sales in your business Read More » Janet Murray 35:36 [407] How to turn boring topics into engaging content https://www.janetmurray.co.uk/407-how-to-turn-boring-topics-into-engaging-content/ Fri, 29 May 2020 06:18:58 +0000 http://www.janetmurray.co.uk/?p=57102 <p>Do you ever have a series of social media posts or marketing emails to write and find yourself wondering how you heck you can make the topic interesting?  In this podcast episode, I share my secret strategy for turning 'boring' topics into super engaging content.  It’s so simple, you’ll wonder why you didn’t think of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/407-how-to-turn-boring-topics-into-engaging-content/"> <span class="screen-reader-text">[407] How to turn boring topics into engaging content</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/407-how-to-turn-boring-topics-into-engaging-content/">[407] How to turn boring topics into engaging content</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever have a series of social media posts or marketing emails to write and find yourself wondering how you heck you can make the topic interesting?  In this podcast episode, I share my secret strategy for turning 'boring' topics into super engagi... Do you ever have a series of social media posts or marketing emails to write and find yourself wondering how you heck you can make the topic interesting?  In this podcast episode, I share my secret strategy for turning 'boring' topics into super engaging content.  It’s so simple, you’ll wonder why you didn’t think of … [407] How to turn boring topics into engaging content Read More » Janet Murray clean 32:41 [406] Mindset problems that can slow your audience growth https://www.janetmurray.co.uk/mindset-problems-that-can-slow-your-audience-growth/ Fri, 22 May 2020 05:09:03 +0000 http://www.janetmurray.co.uk/?p=56723 <p>Ever felt that something in your mind is holding you back from growing your business and your online audience? Then you’ll love this podcast episode with performance and mindset coach Osmaan Sharif. Osmaan explains the common struggles that affect our mindset as entrepreneurs  -and how this can get in the way of building our audience. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/mindset-problems-that-can-slow-your-audience-growth/"> <span class="screen-reader-text">[406] Mindset problems that can slow your audience growth</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/mindset-problems-that-can-slow-your-audience-growth/">[406] Mindset problems that can slow your audience growth</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Ever felt that something in your mind is holding you back from growing your business and your online audience? Then you’ll love this podcast episode with performance and mindset coach Osmaan Sharif. Osmaan explains the common struggles that affect our ... Ever felt that something in your mind is holding you back from growing your business and your online audience? Then you’ll love this podcast episode with performance and mindset coach Osmaan Sharif. Osmaan explains the common struggles that affect our mindset as entrepreneurs  -and how this can get in the way of building our audience. … [406] Mindset problems that can slow your audience growth Read More » Janet Murray 53:37 [405] The secret to creating bingeworthy content https://www.janetmurray.co.uk/the-secrets-to-creating-bingeworthy-content/ Fri, 15 May 2020 11:34:22 +0000 http://www.janetmurray.co.uk/?p=56415 <p>Want to know how to create content people can't get enough of - just like your favourite Netflix show? In this podcast episode, I explain why Netflix is SO addictive and how you can apply the same principles to your own content to make it SO irresistible, people can't wait to get their eyes (or …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/the-secrets-to-creating-bingeworthy-content/"> <span class="screen-reader-text">[405] The secret to creating bingeworthy content</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/the-secrets-to-creating-bingeworthy-content/">[405] The secret to creating bingeworthy content</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to know how to create content people can't get enough of - just like your favourite Netflix show? In this podcast episode, I explain why Netflix is SO addictive and how you can apply the same principles to your own content to make it SO irresistib... Want to know how to create content people can't get enough of - just like your favourite Netflix show? In this podcast episode, I explain why Netflix is SO addictive and how you can apply the same principles to your own content to make it SO irresistible, people can't wait to get their eyes (or … [405] The secret to creating bingeworthy content Read More » Janet Murray 27:03 [404] Five compelling reasons to email your list every day (or at least more often than you do now) https://www.janetmurray.co.uk/five-compelling-reasons-to-email-your-list-every-day-or-at-least-more-often-than-you-do-now/ Fri, 08 May 2020 05:00:15 +0000 http://www.janetmurray.co.uk/?p=56135 <p>If you’re like most business owners I know the idea of emailing your list each day might seem crazy. Won’t people get sick of hearing from you every day? Won’t you lose all your subscribers? I recently started sending a daily email to my list and, in this podcast episode, I share the surprising results. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/five-compelling-reasons-to-email-your-list-every-day-or-at-least-more-often-than-you-do-now/"> <span class="screen-reader-text">[404] Five compelling reasons to email your list every day (or at least more often than you do now)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/five-compelling-reasons-to-email-your-list-every-day-or-at-least-more-often-than-you-do-now/">[404] Five compelling reasons to email your list every day (or at least more often than you do now)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re like most business owners I know the idea of emailing your list each day might seem crazy. Won’t people get sick of hearing from you every day? Won’t you lose all your subscribers? I recently started sending a daily email to my list and, If you’re like most business owners I know the idea of emailing your list each day might seem crazy. Won’t people get sick of hearing from you every day? Won’t you lose all your subscribers? I recently started sending a daily email to my list and, in this podcast episode, I share the surprising results. … [404] Five compelling reasons to email your list every day (or at least more often than you do now) Read More » Janet Murray 41:32 [403] How to build your online audience using competitions and giveaways https://www.janetmurray.co.uk/how-to-build-your-online-audience-using-competitions-and-giveaways/ Fri, 01 May 2020 06:44:20 +0000 http://www.janetmurray.co.uk/?p=55255 <p>Would you love to know how you to build your audience using competitions and giveaways? If you've ever wondered how to run a competition or giveaway and how you can use this to build your audience on social media - then you'll love this podcast episode - with Mark Simpson founder of Boostly and worldwide …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-your-online-audience-using-competitions-and-giveaways/"> <span class="screen-reader-text">[403] How to build your online audience using competitions and giveaways</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-online-audience-using-competitions-and-giveaways/">[403] How to build your online audience using competitions and giveaways</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to know how you to build your audience using competitions and giveaways? If you've ever wondered how to run a competition or giveaway and how you can use this to build your audience on social media - then you'll love this podcast episode... Would you love to know how you to build your audience using competitions and giveaways? If you've ever wondered how to run a competition or giveaway and how you can use this to build your audience on social media - then you'll love this podcast episode - with Mark Simpson founder of Boostly and worldwide … [403] How to build your online audience using competitions and giveaways Read More » Janet Murray 59:56 [402] The surprising reason your Instagram account isn't growing (and how to fix it) https://www.janetmurray.co.uk/the-surprising-reason-your-instagram-account-isnt-growing-and-how-to-fix-it/ Fri, 24 Apr 2020 06:37:50 +0000 http://www.janetmurray.co.uk/?p=54637 <p>Are you feeling frustrated with your Instagram growth? In this episode, I share the surprising reason your account isn’t growing (even though you’re posting consistently, using relevant hashtags and/or spending time engaging on other peoples’ accounts). and show you how to fix it.  {Click on the player above to listen to the podcast episode and/or …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/the-surprising-reason-your-instagram-account-isnt-growing-and-how-to-fix-it/"> <span class="screen-reader-text">[402] The surprising reason your Instagram account isn't growing (and how to fix it)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/the-surprising-reason-your-instagram-account-isnt-growing-and-how-to-fix-it/">[402] The surprising reason your Instagram account isn't growing (and how to fix it)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you feeling frustrated with your Instagram growth? In this episode, I share the surprising reason your account isn’t growing (even though you’re posting consistently, using relevant hashtags and/or spending time engaging on other peoples’ accounts)... Are you feeling frustrated with your Instagram growth? In this episode, I share the surprising reason your account isn’t growing (even though you’re posting consistently, using relevant hashtags and/or spending time engaging on other peoples’ accounts). and show you how to fix it.  {Click on the player above to listen to the podcast episode and/or … [402] The surprising reason your Instagram account isn't growing (and how to fix it) Read More » Janet Murray 40:49 [401] How often should you email your list? https://www.janetmurray.co.uk/how-often-should-you-email-your-list/ Thu, 16 Apr 2020 15:02:50 +0000 http://www.janetmurray.co.uk/?p=54279 <p>‘How often should I email my list?’  This is probably one of the most common questions I get asked about email marketing.  The rather unsatisfactory answer is ‘it depends’ - on all sorts of factors, including how often you usually email your list, what’s going on in your business at the time and what your …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-often-should-you-email-your-list/"> <span class="screen-reader-text">[401] How often should you email your list?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-often-should-you-email-your-list/">[401] How often should you email your list?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> ‘How often should I email my list?’  This is probably one of the most common questions I get asked about email marketing.  The rather unsatisfactory answer is ‘it depends’ - on all sorts of factors, including how often you usually email your list, ‘How often should I email my list?’  This is probably one of the most common questions I get asked about email marketing.  The rather unsatisfactory answer is ‘it depends’ - on all sorts of factors, including how often you usually email your list, what’s going on in your business at the time and what your … [401] How often should you email your list? Read More » Janet Murray 33:48 [400] How to build a large audience for your blog, vlog or podcast https://www.janetmurray.co.uk/how-to-build-a-large-audience-for-your-blog-vlog-or-podcast/ Fri, 10 Apr 2020 05:42:54 +0000 http://www.janetmurray.co.uk/?p=53809 <p>Publishing regular content on a blog, vlog or podcast can be a great way to build your online audience.  My podcast The Janet Murray Show gets around 35k downloads per month, consistently ranks top of the UK podcast charts for marketing and is the biggest driver for leads and sales in my business. Which is …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-a-large-audience-for-your-blog-vlog-or-podcast/"> <span class="screen-reader-text">[400] How to build a large audience for your blog, vlog or podcast</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-a-large-audience-for-your-blog-vlog-or-podcast/">[400] How to build a large audience for your blog, vlog or podcast</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Publishing regular content on a blog, vlog or podcast can be a great way to build your online audience.  My podcast The Janet Murray Show gets around 35k downloads per month, consistently ranks top of the UK podcast charts for marketing and is the bigg... Publishing regular content on a blog, vlog or podcast can be a great way to build your online audience.  My podcast The Janet Murray Show gets around 35k downloads per month, consistently ranks top of the UK podcast charts for marketing and is the biggest driver for leads and sales in my business. Which is … [400] How to build a large audience for your blog, vlog or podcast Read More » Janet Murray 58:54 [399] How to build an online audience during a global crisis https://www.janetmurray.co.uk/how-to-build-an-audience-during-a-global-crisis/ Fri, 03 Apr 2020 06:11:23 +0000 http://www.janetmurray.co.uk/?p=53198 <p>Are you wondering how you can build your online audience during the Coronavirus crisis? Perhaps your online audience is really small and you'd like to make it bigger? Or maybe you’re thinking what's the point in building an audience during a global pandemic? Especially if you can’t actually sell your product or service at the …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-an-audience-during-a-global-crisis/"> <span class="screen-reader-text">[399] How to build an online audience during a global crisis</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-an-audience-during-a-global-crisis/">[399] How to build an online audience during a global crisis</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you wondering how you can build your online audience during the Coronavirus crisis? Perhaps your online audience is really small and you'd like to make it bigger? Or maybe you’re thinking what's the point in building an audience during a global pan... Are you wondering how you can build your online audience during the Coronavirus crisis? Perhaps your online audience is really small and you'd like to make it bigger? Or maybe you’re thinking what's the point in building an audience during a global pandemic? Especially if you can’t actually sell your product or service at the … [399] How to build an online audience during a global crisis Read More » Janet Murray 29:11 [398] What kind of content should you be creating during a global crisis? https://www.janetmurray.co.uk/what-kind-of-content-should-you-be-creating-during-a-global-crisis/ Fri, 27 Mar 2020 07:19:44 +0000 http://www.janetmurray.co.uk/?p=52833 <p>Struggling to know what sort of content you should be creating during the current global crisis and worried about saying the wrong thing? Wondering how to create content about your business and keep selling during the Coronavirus pandemic? With things changing on a daily basis - it's hard to know what to say - let …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/what-kind-of-content-should-you-be-creating-during-a-global-crisis/"> <span class="screen-reader-text">[398] What kind of content should you be creating during a global crisis?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/what-kind-of-content-should-you-be-creating-during-a-global-crisis/">[398] What kind of content should you be creating during a global crisis?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Struggling to know what sort of content you should be creating during the current global crisis and worried about saying the wrong thing? Wondering how to create content about your business and keep selling during the Coronavirus pandemic? Struggling to know what sort of content you should be creating during the current global crisis and worried about saying the wrong thing? Wondering how to create content about your business and keep selling during the Coronavirus pandemic? With things changing on a daily basis - it's hard to know what to say - let … [398] What kind of content should you be creating during a global crisis? Read More » Janet Murray 35:15 [397] How to create content that attracts corporate clients with Jess Lorimer https://www.janetmurray.co.uk/how-to-create-content-that-attracts-corporate-clients-with-jess-lorimer/ Fri, 20 Mar 2020 05:10:52 +0000 http://www.janetmurray.co.uk/?p=52349 <p>Ever wondered about adding  a corporate revenue stream to your business? Maybe you’ve considered selling to corporate organisations but you’re just not sure how to do it? Or what content to create to attract them? In this episode, sales coach Jess Lorimer explains how to create content that attracts corporate clients. Jess who helps online …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-content-that-attracts-corporate-clients-with-jess-lorimer/"> <span class="screen-reader-text">[397] How to create content that attracts corporate clients with Jess Lorimer</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-content-that-attracts-corporate-clients-with-jess-lorimer/">[397] How to create content that attracts corporate clients with Jess Lorimer</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Ever wondered about adding  a corporate revenue stream to your business? Maybe you’ve considered selling to corporate organisations but you’re just not sure how to do it? Or what content to create to attract them? In this episode, Ever wondered about adding  a corporate revenue stream to your business? Maybe you’ve considered selling to corporate organisations but you’re just not sure how to do it? Or what content to create to attract them? In this episode, sales coach Jess Lorimer explains how to create content that attracts corporate clients. Jess who helps online … [397] How to create content that attracts corporate clients with Jess Lorimer Read More » Janet Murray 49:14 Generate income - fast - by creating a Power Hour for your business https://www.janetmurray.co.uk/generate-income-fast-by-creating-a-power-hour-for-your-business/ Mon, 16 Mar 2020 11:44:53 +0000 http://www.janetmurray.co.uk/?p=51973 <p>Want to generate income in your business - fast? Why not create a Power Hour: an online consultancy session, where people pay a one-off fee to pick your brain/get advice about a topic you have expertise in? In the short-term - where you may not be able to physically deliver in-person services due to the …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/generate-income-fast-by-creating-a-power-hour-for-your-business/"> <span class="screen-reader-text">Generate income - fast - by creating a Power Hour for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/generate-income-fast-by-creating-a-power-hour-for-your-business/">Generate income - fast - by creating a Power Hour for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to generate income in your business - fast? Why not create a Power Hour: an online consultancy session, where people pay a one-off fee to pick your brain/get advice about a topic you have expertise in? Want to generate income in your business - fast? Why not create a Power Hour: an online consultancy session, where people pay a one-off fee to pick your brain/get advice about a topic you have expertise in? In the short-term - where you may not be able to physically deliver in-person services due to the … Generate income - fast - by creating a Power Hour for your business Read More » Janet Murray 39:43 [396] How to grow an engaged Facebook community with Steve Folland https://www.janetmurray.co.uk/how-to-grow-an-engaged-facebook-community-with-steve-folland/ Fri, 13 Mar 2020 05:40:46 +0000 http://www.janetmurray.co.uk/?p=51481 <p>Have you ever wondered how to grow a really engaged Facebook group? Where there is a real sense of community - and people genuinely engage? If you’d love some strategies for growing your own online community or you’re thinking of starting a Facebook group then this podcast with video and audio producer Steve Folland is …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-grow-an-engaged-facebook-community-with-steve-folland/"> <span class="screen-reader-text">[396] How to grow an engaged Facebook community with Steve Folland</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-grow-an-engaged-facebook-community-with-steve-folland/">[396] How to grow an engaged Facebook community with Steve Folland</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Have you ever wondered how to grow a really engaged Facebook group? Where there is a real sense of community - and people genuinely engage? If you’d love some strategies for growing your own online community or you’re thinking of starting a Facebook gr... Have you ever wondered how to grow a really engaged Facebook group? Where there is a real sense of community - and people genuinely engage? If you’d love some strategies for growing your own online community or you’re thinking of starting a Facebook group then this podcast with video and audio producer Steve Folland is … [396] How to grow an engaged Facebook community with Steve Folland Read More » Janet Murray 42:46 How to turn your in-person services into online offerings https://www.janetmurray.co.uk/how-to-turn-your-in-person-services-into-online-offerings/ Mon, 09 Mar 2020 09:41:17 +0000 http://www.janetmurray.co.uk/?p=50764 <p>If you deliver in-person consultancy, training or coaching in your business you will almost certainly have been affected by the Coronavirus outbreak. Perhaps you’ve had client meetings cancelled. Or maybe you’ve had workshops/consultancy gigs postponed or put on hold. It could be that you’ve had to cancel live events/workshops of your own. All of which …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-turn-your-in-person-services-into-online-offerings/"> <span class="screen-reader-text">How to turn your in-person services into online offerings</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-turn-your-in-person-services-into-online-offerings/">How to turn your in-person services into online offerings</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you deliver in-person consultancy, training or coaching in your business you will almost certainly have been affected by the Coronavirus outbreak. Perhaps you’ve had client meetings cancelled. Or maybe you’ve had workshops/consultancy gigs postponed... If you deliver in-person consultancy, training or coaching in your business you will almost certainly have been affected by the Coronavirus outbreak. Perhaps you’ve had client meetings cancelled. Or maybe you’ve had workshops/consultancy gigs postponed or put on hold. It could be that you’ve had to cancel live events/workshops of your own. All of which … How to turn your in-person services into online offerings Read More » Janet Murray 36:57 [395] How to write addictive email copy with Rob & Kennedy https://www.janetmurray.co.uk/how-to-write-addictive-email-copy-with-rob-and-kennedy/ Fri, 06 Mar 2020 04:54:46 +0000 http://www.janetmurray.co.uk/?p=50439 <p>Would you love to know how to write email copy that's so addictive that people can't wait to receive your emails? In fact, they are so keen to get their hands on your email newsletter and find out what you've got to say - that if it doesn't arrive when it normally does - they …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-write-addictive-email-copy-with-rob-and-kennedy/"> <span class="screen-reader-text">[395] How to write addictive email copy with Rob & Kennedy</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-write-addictive-email-copy-with-rob-and-kennedy/">[395] How to write addictive email copy with Rob & Kennedy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to know how to write email copy that's so addictive that people can't wait to receive your emails? In fact, they are so keen to get their hands on your email newsletter and find out what you've got to say - that if it doesn't arrive when... Would you love to know how to write email copy that's so addictive that people can't wait to receive your emails? In fact, they are so keen to get their hands on your email newsletter and find out what you've got to say - that if it doesn't arrive when it normally does - they … [395] How to write addictive email copy with Rob & Kennedy Read More » Janet Murray 31:03 [394] How to build your audience on IGTV https://www.janetmurray.co.uk/how-to-build-your-audience-on-igtv/ Fri, 28 Feb 2020 04:43:55 +0000 http://www.janetmurray.co.uk/?p=49065 <p>Would you love to know how to use IGTV to build your followers on Instagram? Or maybe you’re using IGTV already but you're not sure you're getting the most out of it? If you’re feeling mystified about IGTV and you’d love to know how it can help build your Instagram audience, then this podcast episode …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-your-audience-on-igtv/"> <span class="screen-reader-text">[394] How to build your audience on IGTV</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-audience-on-igtv/">[394] How to build your audience on IGTV</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to know how to use IGTV to build your followers on Instagram? Or maybe you’re using IGTV already but you're not sure you're getting the most out of it? If you’re feeling mystified about IGTV and you’d love to know how it can help build y... Would you love to know how to use IGTV to build your followers on Instagram? Or maybe you’re using IGTV already but you're not sure you're getting the most out of it? If you’re feeling mystified about IGTV and you’d love to know how it can help build your Instagram audience, then this podcast episode … [394] How to build your audience on IGTV Read More » Janet Murray 51:56 [393] How to create engaging content when you only sell one product or service https://www.janetmurray.co.uk/how-to-create-engaging-content-when-you-only-sell-one-product-service/ Fri, 21 Feb 2020 04:30:31 +0000 http://www.janetmurray.co.uk/?p=47814 <p>Do you struggle to plan and create content because you only sell one product or service? Or perhaps you just feel like your content gets repetitive at times. You’d love to find new ways of talking about the products or services you sell. If this sounds like you, you’ll love this podcast episode. In it, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-engaging-content-when-you-only-sell-one-product-service/"> <span class="screen-reader-text">[393] How to create engaging content when you only sell one product or service</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-engaging-content-when-you-only-sell-one-product-service/">[393] How to create engaging content when you only sell one product or service</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to plan and create content because you only sell one product or service? Or perhaps you just feel like your content gets repetitive at times. You’d love to find new ways of talking about the products or services you sell. Do you struggle to plan and create content because you only sell one product or service? Or perhaps you just feel like your content gets repetitive at times. You’d love to find new ways of talking about the products or services you sell. If this sounds like you, you’ll love this podcast episode. In it, … [393] How to create engaging content when you only sell one product or service Read More » Janet Murray clean 39:29 [392] How to get more engagement on Instagram https://www.janetmurray.co.uk/how-to-get-more-engagement-on-instagram-2/ Fri, 14 Feb 2020 04:32:28 +0000 http://www.janetmurray.co.uk/?p=44605 <p>Do you ever find yourself stuck on what to post on Instagram, whether it’s on your Instagram grid or Instagram Stories or IGTV? Or maybe you’re just not getting ANY engagement on your Instagram posts and you’d love to get more eyes on your content and get more likes, comments and shares? Then you’ll love …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-instagram-2/"> <span class="screen-reader-text">[392] How to get more engagement on Instagram</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-instagram-2/">[392] How to get more engagement on Instagram</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever find yourself stuck on what to post on Instagram, whether it’s on your Instagram grid or Instagram Stories or IGTV? Or maybe you’re just not getting ANY engagement on your Instagram posts and you’d love to get more eyes on your content and ... Do you ever find yourself stuck on what to post on Instagram, whether it’s on your Instagram grid or Instagram Stories or IGTV? Or maybe you’re just not getting ANY engagement on your Instagram posts and you’d love to get more eyes on your content and get more likes, comments and shares? Then you’ll love … [392] How to get more engagement on Instagram Read More » Janet Murray 29:31 [391] How to write better social media captions https://www.janetmurray.co.uk/how-to-write-better-social-media-captions/ Fri, 07 Feb 2020 04:53:45 +0000 http://www.janetmurray.co.uk/?p=43679 <p>Do you ever get stuck when you're writing social media captions? Or maybe you find the ones that you write just aren't engaging enough for your audience? Well, if any of that resonates with you, you're going to love this podcast episode. In it, I talk about how to write more engaging social media captions. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-write-better-social-media-captions/"> <span class="screen-reader-text">[391] How to write better social media captions</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-write-better-social-media-captions/">[391] How to write better social media captions</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever get stuck when you're writing social media captions? Or maybe you find the ones that you write just aren't engaging enough for your audience? Well, if any of that resonates with you, you're going to love this podcast episode. In it, Do you ever get stuck when you're writing social media captions? Or maybe you find the ones that you write just aren't engaging enough for your audience? Well, if any of that resonates with you, you're going to love this podcast episode. In it, I talk about how to write more engaging social media captions. … [391] How to write better social media captions Read More » Janet Murray 36:32 [390] How to stop overthinking your content https://www.janetmurray.co.uk/how-to-stop-overthinking-your-content/ Fri, 31 Jan 2020 05:25:58 +0000 http://www.janetmurray.co.uk/?p=42448 <p>Do you feel like you’re spending far too long on your content creation? Perhaps you procrastinate because you’re not sure if your topic(s) will resonate with your audience. Or maybe you worry because the topic has already been covered by a competitor and you’re worried people might think you’re ‘copying’ - or that people have …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-stop-overthinking-your-content/"> <span class="screen-reader-text">[390] How to stop overthinking your content</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-stop-overthinking-your-content/">[390] How to stop overthinking your content</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like you’re spending far too long on your content creation? Perhaps you procrastinate because you’re not sure if your topic(s) will resonate with your audience. Or maybe you worry because the topic has already been covered by a competitor a... Do you feel like you’re spending far too long on your content creation? Perhaps you procrastinate because you’re not sure if your topic(s) will resonate with your audience. Or maybe you worry because the topic has already been covered by a competitor and you’re worried people might think you’re ‘copying’ - or that people have … [390] How to stop overthinking your content Read More » Janet Murray 32:32 [389] How to find your niche (and why you need to) with Jo Soley https://www.janetmurray.co.uk/how-to-find-your-niche-and-why-you-should/ Fri, 24 Jan 2020 05:24:41 +0000 http://www.janetmurray.co.uk/?p=41677 <p>Ever wondered if the day you were born can affect your life, work and business? In this podcast episode about how to find your niche - business and marketing coach Jo Soley shares how she decided to take the bold move to niche her coaching business to specialise in numerology. Jo uses the power of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-find-your-niche-and-why-you-should/"> <span class="screen-reader-text">[389] How to find your niche (and why you need to) with Jo Soley</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-find-your-niche-and-why-you-should/">[389] How to find your niche (and why you need to) with Jo Soley</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Ever wondered if the day you were born can affect your life, work and business? In this podcast episode about how to find your niche - business and marketing coach Jo Soley shares how she decided to take the bold move to niche her coaching business to ... Ever wondered if the day you were born can affect your life, work and business? In this podcast episode about how to find your niche - business and marketing coach Jo Soley shares how she decided to take the bold move to niche her coaching business to specialise in numerology. Jo uses the power of … [389] How to find your niche (and why you need to) with Jo Soley Read More » Janet Murray 50:59 [388] How much content should you give away for free? https://www.janetmurray.co.uk/how-much-content-should-you-give-away-for-free/ Thu, 16 Jan 2020 01:15:59 +0000 http://www.janetmurray.co.uk/?p=40424 <p>Sharing valuable free content that answers your ideal customers/clients questions can be a great way to generate leads and sales for your business. Publishing regular blogs, podcasts, videos and social media content helps people get to know, like and trust you - so when they do have a need for a product/service like yours, you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-much-content-should-you-give-away-for-free/"> <span class="screen-reader-text">[388] How much content should you give away for free?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-much-content-should-you-give-away-for-free/">[388] How much content should you give away for free?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Sharing valuable free content that answers your ideal customers/clients questions can be a great way to generate leads and sales for your business. Publishing regular blogs, podcasts, videos and social media content helps people get to know, Sharing valuable free content that answers your ideal customers/clients questions can be a great way to generate leads and sales for your business. Publishing regular blogs, podcasts, videos and social media content helps people get to know, like and trust you - so when they do have a need for a product/service like yours, you’ll … [388] How much content should you give away for free? Read More » Janet Murray 30:14 [387] How to create more content in less time with Amy Woods https://www.janetmurray.co.uk/how-to-create-more-content-in-less-time-with-amy-woods/ Fri, 10 Jan 2020 00:36:56 +0000 http://www.janetmurray.co.uk/?p=39655 <p>Want to save time on content creation? And get the content you create in front of a bigger audience? If that sounds appealing, you'll love this podcast episode with content repurposing expert Amy Woods. Amy explains what the best type of content is to create for your business, how to save time on your content …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-more-content-in-less-time-with-amy-woods/"> <span class="screen-reader-text">[387] How to create more content in less time with Amy Woods</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-more-content-in-less-time-with-amy-woods/">[387] How to create more content in less time with Amy Woods</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to save time on content creation? And get the content you create in front of a bigger audience? If that sounds appealing, you'll love this podcast episode with content repurposing expert Amy Woods. Amy explains what the best type of content is to ... Want to save time on content creation? And get the content you create in front of a bigger audience? If that sounds appealing, you'll love this podcast episode with content repurposing expert Amy Woods. Amy explains what the best type of content is to create for your business, how to save time on your content … [387] How to create more content in less time with Amy Woods Read More » Janet Murray 48:37 [386] The four types of content that will help you make more sales in 2020 https://www.janetmurray.co.uk/386-the-four-types-of-content-that-will-help-you-make-more-sales-in-2020/ Fri, 03 Jan 2020 00:27:17 +0000 http://www.janetmurray.co.uk/?p=38136 <p>Would you love to make more sales in your business this year compared to last year?  In this podcast episode I share the four types of content that you need to create in order to make more sales in 2020. I explain why you can't just broadcast endless sales messages and why it's vital to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/386-the-four-types-of-content-that-will-help-you-make-more-sales-in-2020/"> <span class="screen-reader-text">[386] The four types of content that will help you make more sales in 2020</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/386-the-four-types-of-content-that-will-help-you-make-more-sales-in-2020/">[386] The four types of content that will help you make more sales in 2020</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to make more sales in your business this year compared to last year?  In this podcast episode I share the four types of content that you need to create in order to make more sales in 2020. I explain why you can't just broadcast endless s... Would you love to make more sales in your business this year compared to last year?  In this podcast episode I share the four types of content that you need to create in order to make more sales in 2020. I explain why you can't just broadcast endless sales messages and why it's vital to … [386] The four types of content that will help you make more sales in 2020 Read More » Janet Murray 51:43 [385] How to sell on Instagram Stories (without feeling sleazy) https://www.janetmurray.co.uk/how-to-sell-on-instagram-stories-without-feeling-sleazy/ Fri, 27 Dec 2019 09:30:53 +0000 http://www.janetmurray.co.uk/?p=37478 <p>Instagram Stories is a fantastic tool you can use to attract your ideal customers/clients. But if you’re not familiar with how it works, it can all feel a bit confusing. In this podcast episode I explain how to use Instagram Stories to make more sales in your business, including what kind of content you should …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-sell-on-instagram-stories-without-feeling-sleazy/"> <span class="screen-reader-text">[385] How to sell on Instagram Stories (without feeling sleazy)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-sell-on-instagram-stories-without-feeling-sleazy/">[385] How to sell on Instagram Stories (without feeling sleazy)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Instagram Stories is a fantastic tool you can use to attract your ideal customers/clients. But if you’re not familiar with how it works, it can all feel a bit confusing. In this podcast episode I explain how to use Instagram Stories to make more sales ... Instagram Stories is a fantastic tool you can use to attract your ideal customers/clients. But if you’re not familiar with how it works, it can all feel a bit confusing. In this podcast episode I explain how to use Instagram Stories to make more sales in your business, including what kind of content you should … [385] How to sell on Instagram Stories (without feeling sleazy) Read More » Janet Murray 41:23 [384] How to be more 'yourself' in your social media content https://www.janetmurray.co.uk/how-to-be-more-yourself-in-your-social-media-content/ Fri, 20 Dec 2019 01:00:34 +0000 http://www.janetmurray.co.uk/?p=37323 <p>Have you ever agonised over a social media post, or felt nervous and then deleted it or over-thought your post to the point where you don’t post anything at all? Or maybe you've worried that it was a bit too personal? If you’ve ever struggled with overthinking what you post or worried about being judged …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-be-more-yourself-in-your-social-media-content/"> <span class="screen-reader-text">[384] How to be more 'yourself' in your social media content</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-be-more-yourself-in-your-social-media-content/">[384] How to be more 'yourself' in your social media content</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Have you ever agonised over a social media post, or felt nervous and then deleted it or over-thought your post to the point where you don’t post anything at all? Or maybe you've worried that it was a bit too personal? Have you ever agonised over a social media post, or felt nervous and then deleted it or over-thought your post to the point where you don’t post anything at all? Or maybe you've worried that it was a bit too personal? If you’ve ever struggled with overthinking what you post or worried about being judged … [384] How to be more 'yourself' in your social media content Read More » Janet Murray 35:34 [383] How to get your podcast live in 60 days https://www.janetmurray.co.uk/how-to-get-your-podcast-live-in-60-days/ Fri, 13 Dec 2019 00:09:13 +0000 http://www.janetmurray.co.uk/?p=36781 <p>Would you love to launch a podcast in 2020, but are not sure how to get started? If so, this episode is for you. In it, I take you step-by-step through how to start a podcast that will help attract leads and sales for you business. There's actionable advice on how to choose a topic …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-your-podcast-live-in-60-days/"> <span class="screen-reader-text">[383] How to get your podcast live in 60 days</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-your-podcast-live-in-60-days/">[383] How to get your podcast live in 60 days</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to launch a podcast in 2020, but are not sure how to get started? If so, this episode is for you. In it, I take you step-by-step through how to start a podcast that will help attract leads and sales for you business. Would you love to launch a podcast in 2020, but are not sure how to get started? If so, this episode is for you. In it, I take you step-by-step through how to start a podcast that will help attract leads and sales for you business. There's actionable advice on how to choose a topic … [383] How to get your podcast live in 60 days Read More » Janet Murray 40:49 [382] How to create content that sells with Andrew & Pete https://www.janetmurray.co.uk/382-how-to-create-content-that-sells-with-andrew-pete/ Fri, 06 Dec 2019 00:09:40 +0000 http://www.janetmurray.co.uk/?p=36331 <p>Want to know how to create content that sells (without feeling 'icky' about asking for the sale)? You need to listen to this podcast interview with Andrew and Pete, which was recorded live at my annual content planning masterclass 2020 Sorted. Andrew and Pete have spoken all over the world about content marketing, including Social Media …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/382-how-to-create-content-that-sells-with-andrew-pete/"> <span class="screen-reader-text">[382] How to create content that sells with Andrew & Pete</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/382-how-to-create-content-that-sells-with-andrew-pete/">[382] How to create content that sells with Andrew & Pete</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to know how to create content that sells (without feeling 'icky' about asking for the sale)? You need to listen to this podcast interview with Andrew and Pete, which was recorded live at my annual content planning masterclass 2020 Sorted. Want to know how to create content that sells (without feeling 'icky' about asking for the sale)? You need to listen to this podcast interview with Andrew and Pete, which was recorded live at my annual content planning masterclass 2020 Sorted. Andrew and Pete have spoken all over the world about content marketing, including Social Media … [382] How to create content that sells with Andrew & Pete Read More » Janet Murray 32:34 [381] How to use awareness days to create engaging content for your business https://www.janetmurray.co.uk/how-to-use-awareness-days-to-create-engaging-content-for-your-business/ Thu, 28 Nov 2019 12:49:56 +0000 http://www.janetmurray.co.uk/?p=35845 <p>Want to know how to use awareness days to create engaging content to promote your business?  In this podcast episode I explain how to use awareness days to create engaging, relevant content that will help you engage your ideal customers/clients -and make sales. I explain the four types of content you should be sharing regularly …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-use-awareness-days-to-create-engaging-content-for-your-business/"> <span class="screen-reader-text">[381] How to use awareness days to create engaging content for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-use-awareness-days-to-create-engaging-content-for-your-business/">[381] How to use awareness days to create engaging content for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to know how to use awareness days to create engaging content to promote your business?  In this podcast episode I explain how to use awareness days to create engaging, relevant content that will help you engage your ideal customers/clients -and ma... Want to know how to use awareness days to create engaging content to promote your business?  In this podcast episode I explain how to use awareness days to create engaging, relevant content that will help you engage your ideal customers/clients -and make sales. I explain the four types of content you should be sharing regularly … [381] How to use awareness days to create engaging content for your business Read More » Janet Murray 45:19 [380] How to set goals for audience growth in 2020 (and why you need to) https://www.janetmurray.co.uk/how-to-set-goals-for-audience-growth-in-2020/ Fri, 22 Nov 2019 06:04:30 +0000 http://www.janetmurray.co.uk/?p=34783 <p>Would you love to know how to set realistic social media and online audience growth targets? How much is enough? Or maybe you’re thinking you don’t need to grow your online audience and are happy with how it is? Maybe if you can get the target number of clients that you need through your current …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-set-goals-for-audience-growth-in-2020/"> <span class="screen-reader-text">[380] How to set goals for audience growth in 2020 (and why you need to)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-set-goals-for-audience-growth-in-2020/">[380] How to set goals for audience growth in 2020 (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to know how to set realistic social media and online audience growth targets? How much is enough? Or maybe you’re thinking you don’t need to grow your online audience and are happy with how it is? Would you love to know how to set realistic social media and online audience growth targets? How much is enough? Or maybe you’re thinking you don’t need to grow your online audience and are happy with how it is? Maybe if you can get the target number of clients that you need through your current … [380] How to set goals for audience growth in 2020 (and why you need to) Read More » Janet Murray clean 34:54 [379] How to grow your Instagram followers by 1k in 30 days https://www.janetmurray.co.uk/how-to-grow-your-instagram-followers-by-1k-in-30-days/ Fri, 15 Nov 2019 05:00:27 +0000 http://www.janetmurray.co.uk/?p=33774 <p>Are you trying to grow your following on Instagram, but things aren't moving as fast as you'd like? Fed up with people telling you to “just post more pictures of yourself” to get more followers? But how do you know if that is actually what your ideal client or customers want to see? Would you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-grow-your-instagram-followers-by-1k-in-30-days/"> <span class="screen-reader-text">[379] How to grow your Instagram followers by 1k in 30 days</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-grow-your-instagram-followers-by-1k-in-30-days/">[379] How to grow your Instagram followers by 1k in 30 days</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you trying to grow your following on Instagram, but things aren't moving as fast as you'd like? Fed up with people telling you to “just post more pictures of yourself” to get more followers? But how do you know if that is actually what your ideal c... Are you trying to grow your following on Instagram, but things aren't moving as fast as you'd like? Fed up with people telling you to “just post more pictures of yourself” to get more followers? But how do you know if that is actually what your ideal client or customers want to see? Would you … [379] How to grow your Instagram followers by 1k in 30 days Read More » Janet Murray 41:11 [378] How to use hashtags to build your online audience https://www.janetmurray.co.uk/how-to-use-hashtags-to-build-your-online-audience/ Fri, 08 Nov 2019 05:44:00 +0000 http://www.janetmurray.co.uk/?p=33506 <p>Mystified about hashtags? No idea where or how you should be using them on Instagram, Facebook, LinkedIn or Twitter? In this episode I explain hashtags and give an introduction to how you can use hashtags to grow your online audience. I share my strategy on how I have successfully been building my Instagram followers using …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-use-hashtags-to-build-your-online-audience/"> <span class="screen-reader-text">[378] How to use hashtags to build your online audience</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-use-hashtags-to-build-your-online-audience/">[378] How to use hashtags to build your online audience</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Mystified about hashtags? No idea where or how you should be using them on Instagram, Facebook, LinkedIn or Twitter? In this episode I explain hashtags and give an introduction to how you can use hashtags to grow your online audience. Mystified about hashtags? No idea where or how you should be using them on Instagram, Facebook, LinkedIn or Twitter? In this episode I explain hashtags and give an introduction to how you can use hashtags to grow your online audience. I share my strategy on how I have successfully been building my Instagram followers using … [378] How to use hashtags to build your online audience Read More » Janet Murray 27:16 [377] How to write super engaging copy about your business https://www.janetmurray.co.uk/how-to-write-super-engaging-copy-about-your-business/ Fri, 01 Nov 2019 05:27:03 +0000 http://www.janetmurray.co.uk/?p=33070 <p>Ever wondered how some people just seem to nail it on social media or their Facebook ad just speaks to you? Want to know how to write super engaging copy for your website or social media? In my latest podcast, I speak to copywriter Jo Watson who describes herself as an editor and 'writer of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-write-super-engaging-copy-about-your-business/"> <span class="screen-reader-text">[377] How to write super engaging copy about your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-write-super-engaging-copy-about-your-business/">[377] How to write super engaging copy about your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Ever wondered how some people just seem to nail it on social media or their Facebook ad just speaks to you? Want to know how to write super engaging copy for your website or social media? In my latest podcast, Ever wondered how some people just seem to nail it on social media or their Facebook ad just speaks to you? Want to know how to write super engaging copy for your website or social media? In my latest podcast, I speak to copywriter Jo Watson who describes herself as an editor and 'writer of … [377] How to write super engaging copy about your business Read More » Janet Murray 1:10:17 [376] Lessons learned from one million downloads of my podcast https://www.janetmurray.co.uk/lessons-learned-from-one-million-downloads-of-my-podcast/ Thu, 24 Oct 2019 23:29:55 +0000 http://www.janetmurray.co.uk/?p=32621 <p>Want to know how I've managed to publish a new podcast episode every week for the past four years?  How I have managed to stay consistent, to show up every week, in fact, twice a week to start with and put a podcast episode out there? This podcast answers your questions and more and is …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/lessons-learned-from-one-million-downloads-of-my-podcast/"> <span class="screen-reader-text">[376] Lessons learned from one million downloads of my podcast</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/lessons-learned-from-one-million-downloads-of-my-podcast/">[376] Lessons learned from one million downloads of my podcast</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to know how I've managed to publish a new podcast episode every week for the past four years?  How I have managed to stay consistent, to show up every week, in fact, twice a week to start with and put a podcast episode out there? Want to know how I've managed to publish a new podcast episode every week for the past four years?  How I have managed to stay consistent, to show up every week, in fact, twice a week to start with and put a podcast episode out there? This podcast answers your questions and more and is … [376] Lessons learned from one million downloads of my podcast Read More » Janet Murray 1:05:16 [375] How to get your first 1k email subscribers https://www.janetmurray.co.uk/how-to-get-your-first-1k-email-subscribers/ Thu, 17 Oct 2019 23:01:09 +0000 http://www.janetmurray.co.uk/?p=31949 <p>Would you love to know how to grow your email subscribers list from zero to 1k?  That's what Catherine Gladwyn, Author and Virtual Assistant, did in just eighteen months. In my latest podcast she explains why she needed to quickly create an email list and how she grew it from a standing start. She shares …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-your-first-1k-email-subscribers/"> <span class="screen-reader-text">[375] How to get your first 1k email subscribers</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-your-first-1k-email-subscribers/">[375] How to get your first 1k email subscribers</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to know how to grow your email subscribers list from zero to 1k?  That's what Catherine Gladwyn, Author and Virtual Assistant, did in just eighteen months. In my latest podcast she explains why she needed to quickly create an email list ... Would you love to know how to grow your email subscribers list from zero to 1k?  That's what Catherine Gladwyn, Author and Virtual Assistant, did in just eighteen months. In my latest podcast she explains why she needed to quickly create an email list and how she grew it from a standing start. She shares … [375] How to get your first 1k email subscribers Read More » Janet Murray 42:52 [374] How to create a year’s worth of content in a morning https://www.janetmurray.co.uk/how-to-create-a-years-worth-of-content-in-a-morning/ Fri, 11 Oct 2019 05:51:07 +0000 http://www.janetmurray.co.uk/?p=31292 <p>Would you love to know how to plan a year's worth of content for your business in just a few hours? In this podcast episode, I explain how to create a year long content plan for your business.  I show you how to break your planning down into manageable steps: annual, quarterly, monthly, weekly and …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-a-years-worth-of-content-in-a-morning/"> <span class="screen-reader-text">[374] How to create a year’s worth of content in a morning</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-a-years-worth-of-content-in-a-morning/">[374] How to create a year’s worth of content in a morning</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to know how to plan a year's worth of content for your business in just a few hours? In this podcast episode, I explain how to create a year long content plan for your business.  I show you how to break your planning down into manageable... Would you love to know how to plan a year's worth of content for your business in just a few hours? In this podcast episode, I explain how to create a year long content plan for your business.  I show you how to break your planning down into manageable steps: annual, quarterly, monthly, weekly and … [374] How to create a year’s worth of content in a morning Read More » Janet Murray 33:09 [373] How to get more followers on any social media platform https://www.janetmurray.co.uk/how-to-get-more-followers-on-any-social-media-platform/ Fri, 04 Oct 2019 00:02:37 +0000 http://www.janetmurray.co.uk/?p=30176 <p>Want to sell more of your products or services online? Getting more of your ideal customers/clients to follow you on social media can help - a lot.  But how do you increase your social media followers? Do you need to use different strategies for different social media platforms e.g. Facebook, LinkedIn, Twitter or Instagram? And …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-more-followers-on-any-social-media-platform/"> <span class="screen-reader-text">[373] How to get more followers on any social media platform</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-followers-on-any-social-media-platform/">[373] How to get more followers on any social media platform</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to sell more of your products or services online? Getting more of your ideal customers/clients to follow you on social media can help - a lot.  But how do you increase your social media followers? Do you need to use different strategies for differ... Want to sell more of your products or services online? Getting more of your ideal customers/clients to follow you on social media can help - a lot.  But how do you increase your social media followers? Do you need to use different strategies for different social media platforms e.g. Facebook, LinkedIn, Twitter or Instagram? And … [373] How to get more followers on any social media platform Read More » Janet Murray 47:33 [372] How to build an engaged online audience https://www.janetmurray.co.uk/how-to-build-an-engaged-online-audience/ Fri, 27 Sep 2019 05:29:33 +0000 http://www.janetmurray.co.uk/?p=29841 <p>If you want to sell your products or services online you need to build a following. More social media followers, more website visitors and email subscribers. So when you do have something to sell you have an 'audience' of people who already know, like and trust you - which means they're far more likely to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-an-engaged-online-audience/"> <span class="screen-reader-text">[372] How to build an engaged online audience</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-an-engaged-online-audience/">[372] How to build an engaged online audience</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to sell your products or services online you need to build a following. More social media followers, more website visitors and email subscribers. So when you do have something to sell you have an 'audience' of people who already know, If you want to sell your products or services online you need to build a following. More social media followers, more website visitors and email subscribers. So when you do have something to sell you have an 'audience' of people who already know, like and trust you - which means they're far more likely to … [372] How to build an engaged online audience Read More » Janet Murray 33:20 [371] How to develop a Facebook page strategy https://www.janetmurray.co.uk/how-to-develop-a-facebook-page-strategy/ Sun, 22 Sep 2019 04:00:22 +0000 http://www.janetmurray.co.uk/?p=29056 <p>Want to improve your Facebook page engagement? Creating a strategy that sets out what you’re going to post, when and where will help a lot. This doesn’t need to be complicated. You just need to decide on the following: How regularly you are going to post on your Facebook page What days and times you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-develop-a-facebook-page-strategy/"> <span class="screen-reader-text">[371] How to develop a Facebook page strategy</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-develop-a-facebook-page-strategy/">[371] How to develop a Facebook page strategy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to improve your Facebook page engagement? Creating a strategy that sets out what you’re going to post, when and where will help a lot. This doesn’t need to be complicated. You just need to decide on the following: How regularly you are going to po... Want to improve your Facebook page engagement? Creating a strategy that sets out what you’re going to post, when and where will help a lot. This doesn’t need to be complicated. You just need to decide on the following: How regularly you are going to post on your Facebook page What days and times you … [371] How to develop a Facebook page strategy Read More » Janet Murray 5:55 [370] How sharing personal experiences can boost engagement on your Facebook page https://www.janetmurray.co.uk/how-sharing-personal-experiences-can-boost-engagement-on-your-facebook-page/ Sat, 21 Sep 2019 04:58:38 +0000 http://www.janetmurray.co.uk/?p=29054 <p>Over the past few days, I’ve shared with you the four types of post that will attract engagement on your Facebook page. These are: I need to know this I know about that This is what I think I know how that feels Over the past few days, you’ve tackled the first three types of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-sharing-personal-experiences-can-boost-engagement-on-your-facebook-page/"> <span class="screen-reader-text">[370] How sharing personal experiences can boost engagement on your Facebook page</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-sharing-personal-experiences-can-boost-engagement-on-your-facebook-page/">[370] How sharing personal experiences can boost engagement on your Facebook page</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Over the past few days, I’ve shared with you the four types of post that will attract engagement on your Facebook page. These are: I need to know this I know about that This is what I think I know how that feels Over the past few days, Over the past few days, I’ve shared with you the four types of post that will attract engagement on your Facebook page. These are: I need to know this I know about that This is what I think I know how that feels Over the past few days, you’ve tackled the first three types of … [370] How sharing personal experiences can boost engagement on your Facebook page Read More » Janet Murray 11:37 [369] Why opinionated content works well for your Facebook page (and how to do it well) https://www.janetmurray.co.uk/why-opinionated-content-works-well-for-your-facebook-page-and-how-to-do-it-well/ Fri, 20 Sep 2019 05:56:22 +0000 http://www.janetmurray.co.uk/?p=29052 <p>People love to share their ideas - particularly on divisive topics. That’s why content that asks people to state their opinions generally works well on your Facebook page.  I generally refer to this as ‘This is what I think’ content.  This is one of four types of content that generate lots of engagement.  I need …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-opinionated-content-works-well-for-your-facebook-page-and-how-to-do-it-well/"> <span class="screen-reader-text">[369] Why opinionated content works well for your Facebook page (and how to do it well)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-opinionated-content-works-well-for-your-facebook-page-and-how-to-do-it-well/">[369] Why opinionated content works well for your Facebook page (and how to do it well)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> People love to share their ideas - particularly on divisive topics. That’s why content that asks people to state their opinions generally works well on your Facebook page.  I generally refer to this as ‘This is what I think’ content. People love to share their ideas - particularly on divisive topics. That’s why content that asks people to state their opinions generally works well on your Facebook page.  I generally refer to this as ‘This is what I think’ content.  This is one of four types of content that generate lots of engagement.  I need … [369] Why opinionated content works well for your Facebook page (and how to do it well) Read More » Janet Murray 8:10 [368] How asking questions can help you get engagement on your Facebook page (and how to ask brilliant ones) https://www.janetmurray.co.uk/how-asking-questions-can-help-you-get-engagement-on-your-facebook-page/ Thu, 19 Sep 2019 05:30:44 +0000 http://www.janetmurray.co.uk/?p=28591 <p>Asking questions can be a great way to get engagement on your Facebook  page. People love to share their ideas, so content that asks people to state their preferences generally works a treat.  This can be anything from asking people which version of your new logo they prefer, to whether you should stock the blue …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-asking-questions-can-help-you-get-engagement-on-your-facebook-page/"> <span class="screen-reader-text">[368] How asking questions can help you get engagement on your Facebook page (and how to ask brilliant ones)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-asking-questions-can-help-you-get-engagement-on-your-facebook-page/">[368] How asking questions can help you get engagement on your Facebook page (and how to ask brilliant ones)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Asking questions can be a great way to get engagement on your Facebook  page. People love to share their ideas, so content that asks people to state their preferences generally works a treat.  This can be anything from asking people which version of yo... Asking questions can be a great way to get engagement on your Facebook  page. People love to share their ideas, so content that asks people to state their preferences generally works a treat.  This can be anything from asking people which version of your new logo they prefer, to whether you should stock the blue … [368] How asking questions can help you get engagement on your Facebook page (and how to ask brilliant ones) Read More » Janet Murray 7:42 [367] Why ‘value’ posts are not enough to get engagement on your Facebook page https://www.janetmurray.co.uk/why-value-posts-are-not-enough-to-get-engagement-on-your-facebook-page/ Wed, 18 Sep 2019 05:24:30 +0000 http://www.janetmurray.co.uk/?p=28588 <p>Creating content that solves a problem for people is a great way to get engagement on your Facebook  page. This can be anything from a vlog on how to pitch yourself as a podcast guest, an important piece of industry news, an amusing cat video  (making people laugh is definitely solving a problem).  I generally …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-value-posts-are-not-enough-to-get-engagement-on-your-facebook-page/"> <span class="screen-reader-text">[367] Why ‘value’ posts are not enough to get engagement on your Facebook page</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-value-posts-are-not-enough-to-get-engagement-on-your-facebook-page/">[367] Why ‘value’ posts are not enough to get engagement on your Facebook page</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Creating content that solves a problem for people is a great way to get engagement on your Facebook  page. This can be anything from a vlog on how to pitch yourself as a podcast guest, an important piece of industry news, Creating content that solves a problem for people is a great way to get engagement on your Facebook  page. This can be anything from a vlog on how to pitch yourself as a podcast guest, an important piece of industry news, an amusing cat video  (making people laugh is definitely solving a problem).  I generally … [367] Why ‘value’ posts are not enough to get engagement on your Facebook page Read More » Janet Murray 10:06 [366] What to post on your Facebook page to get more engagement https://www.janetmurray.co.uk/what-to-post-on-your-facebook-page-to-get-more-engagement/ Mon, 16 Sep 2019 08:52:10 +0000 http://www.janetmurray.co.uk/?p=28579 <p> </p> <p><script src="safari-extension://com.ebay.safari.myebaymanager-QYHMMGCMJR/ec01b8bc/background/helpers/prefilterHelper.js" type="text/javascript"></script><script src="safari-extension://com.ebay.safari.myebaymanager-QYHMMGCMJR/ec01b8bc/background/helpers/prefilterHelper.js" type="text/javascript"></script></p> <p><script src="safari-extension://com.ebay.safari.myebaymanager-QYHMMGCMJR/ec01b8bc/background/helpers/prefilterHelper.js" type="text/javascript"></script><script src="safari-extension://com.ebay.safari.myebaymanager-QYHMMGCMJR/ec01b8bc/background/helpers/prefilterHelper.js" type="text/javascript"></script></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/what-to-post-on-your-facebook-page-to-get-more-engagement/">[366] What to post on your Facebook page to get more engagement</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p>     Janet Murray 9:20 [365] Why your Facebook page isn’t getting enough engagement (and what to do about it) https://www.janetmurray.co.uk/why-your-facebook-page-isnt-getting-enough-engagement/ Mon, 16 Sep 2019 05:17:25 +0000 http://www.janetmurray.co.uk/?p=28573 <p>Are you frustrated by the lack of engagement with your Facebook page?  You’re posting regularly but your reach is poor. Your posts are only attracting a handful of likes and comments - leaving you wondering if it’s worth having a page at all.  If this sounds like you, the first thing you need to know …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-your-facebook-page-isnt-getting-enough-engagement/"> <span class="screen-reader-text">[365] Why your Facebook page isn’t getting enough engagement (and what to do about it)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-your-facebook-page-isnt-getting-enough-engagement/">[365] Why your Facebook page isn’t getting enough engagement (and what to do about it)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you frustrated by the lack of engagement with your Facebook page?  You’re posting regularly but your reach is poor. Your posts are only attracting a handful of likes and comments - leaving you wondering if it’s worth having a page at all. Are you frustrated by the lack of engagement with your Facebook page?  You’re posting regularly but your reach is poor. Your posts are only attracting a handful of likes and comments - leaving you wondering if it’s worth having a page at all.  If this sounds like you, the first thing you need to know … [365] Why your Facebook page isn’t getting enough engagement (and what to do about it) Read More » Janet Murray 7:43 [364] How to deal with difficult clients or customers https://www.janetmurray.co.uk/how-to-deal-with-difficult-clients-or-customers/ Fri, 13 Sep 2019 05:50:04 +0000 http://www.janetmurray.co.uk/?p=28561 <p>Do you ever have clients or customers who seem impossible to please? If you’re a coach or consultant, these typically show up as clients who sign up to work with you…and then don’t do the work. But somehow they try to make it feel like it's all your fault. If you have a product-based business, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-deal-with-difficult-clients-or-customers/"> <span class="screen-reader-text">[364] How to deal with difficult clients or customers</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-deal-with-difficult-clients-or-customers/">[364] How to deal with difficult clients or customers</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever have clients or customers who seem impossible to please? If you’re a coach or consultant, these typically show up as clients who sign up to work with you…and then don’t do the work. But somehow they try to make it feel like it's all your fa... Do you ever have clients or customers who seem impossible to please? If you’re a coach or consultant, these typically show up as clients who sign up to work with you…and then don’t do the work. But somehow they try to make it feel like it's all your fault. If you have a product-based business, … [364] How to deal with difficult clients or customers Read More » Janet Murray clean 39:26 [363] Five ways to bust through an audience growth plateau https://www.janetmurray.co.uk/five-ways-to-bust-through-an-audience-growth-plateau/ Fri, 06 Sep 2019 07:05:40 +0000 http://www.janetmurray.co.uk/?p=28452 <p>If you’re struggling to grow your audience on social media, the temptation is to keep trying more and more new marketing strategies.  But this can often leave you feeling overwhelmed and overworked. And when you’re spreading yourself too thin - you can end up doing lots of things not very well - which can actually …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/five-ways-to-bust-through-an-audience-growth-plateau/"> <span class="screen-reader-text">[363] Five ways to bust through an audience growth plateau</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/five-ways-to-bust-through-an-audience-growth-plateau/">[363] Five ways to bust through an audience growth plateau</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re struggling to grow your audience on social media, the temptation is to keep trying more and more new marketing strategies.  But this can often leave you feeling overwhelmed and overworked. And when you’re spreading yourself too thin - you can... If you’re struggling to grow your audience on social media, the temptation is to keep trying more and more new marketing strategies.  But this can often leave you feeling overwhelmed and overworked. And when you’re spreading yourself too thin - you can end up doing lots of things not very well - which can actually … [363] Five ways to bust through an audience growth plateau Read More » Janet Murray clean 33:17 [362] How to grow your Instagram following to 27k - fast https://www.janetmurray.co.uk/how-to-grow-your-instagram-following-to-27k-fast/ Thu, 29 Aug 2019 11:38:17 +0000 http://www.janetmurray.co.uk/?p=28047 <p>Are you struggling to build your audience on Instagram? You're posting regularly but you're not getting as much engagement as you'd like (or sales). Everything just seems SO slow.... Or maybe you're thinking about using Instagram to promote your business...and would love some tips/tactics on how to make best use of the platform. If any …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-grow-your-instagram-following-to-27k-fast/"> <span class="screen-reader-text">[362] How to grow your Instagram following to 27k - fast</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-grow-your-instagram-following-to-27k-fast/">[362] How to grow your Instagram following to 27k - fast</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you struggling to build your audience on Instagram? You're posting regularly but you're not getting as much engagement as you'd like (or sales). Everything just seems SO slow.... Or maybe you're thinking about using Instagram to promote your busine... Are you struggling to build your audience on Instagram? You're posting regularly but you're not getting as much engagement as you'd like (or sales). Everything just seems SO slow.... Or maybe you're thinking about using Instagram to promote your business...and would love some tips/tactics on how to make best use of the platform. If any … [362] How to grow your Instagram following to 27k - fast Read More » Janet Murray clean 1:03:43 [361] 15 post ideas for your Facebook group https://www.janetmurray.co.uk/15-post-ideas-for-your-facebook-group/ Fri, 23 Aug 2019 06:26:05 +0000 http://www.janetmurray.co.uk/?p=27830 <p>Do you ever feel all out of ideas for your Facebook group?  Or maybe you’re just tired of posting the same old stuff and/or looking for ideas to boost engagement in your group.  This list of go-to posts will you keep you going...even when you’re feeling at your most uninspired.  {Click on the player above …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/15-post-ideas-for-your-facebook-group/"> <span class="screen-reader-text">[361] 15 post ideas for your Facebook group</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/15-post-ideas-for-your-facebook-group/">[361] 15 post ideas for your Facebook group</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever feel all out of ideas for your Facebook group?  Or maybe you’re just tired of posting the same old stuff and/or looking for ideas to boost engagement in your group.  This list of go-to posts will you keep you going... Do you ever feel all out of ideas for your Facebook group?  Or maybe you’re just tired of posting the same old stuff and/or looking for ideas to boost engagement in your group.  This list of go-to posts will you keep you going...even when you’re feeling at your most uninspired.  {Click on the player above … [361] 15 post ideas for your Facebook group Read More » Janet Murray clean 20:12 [360] How to get people to open your emails https://www.janetmurray.co.uk/how-to-get-people-to-open-your-emails/ Fri, 16 Aug 2019 07:34:28 +0000 http://www.janetmurray.co.uk/?p=27657 <p>If you want to get people to open your marketing emails, you need to write compelling email subject headers. But what makes a great email subject header? Which words and phrases make people more likely to open your emails? And which ones should you avoid? That's exactly what I cover in this podcast episode on …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-people-to-open-your-emails/"> <span class="screen-reader-text">[360] How to get people to open your emails</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-people-to-open-your-emails/">[360] How to get people to open your emails</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to get people to open your marketing emails, you need to write compelling email subject headers. But what makes a great email subject header? Which words and phrases make people more likely to open your emails? If you want to get people to open your marketing emails, you need to write compelling email subject headers. But what makes a great email subject header? Which words and phrases make people more likely to open your emails? And which ones should you avoid? That's exactly what I cover in this podcast episode on … [360] How to get people to open your emails Read More » Janet Murray clean 57:06 [359] How to create an email newsletter people look forward to receiving https://www.janetmurray.co.uk/how-to-create-an-email-newsletter-that-people-look-forward-to-receiving/ Thu, 08 Aug 2019 09:43:20 +0000 http://www.janetmurray.co.uk/?p=27345 <p>Are you putting off launching an email newsletter because you don’t know what to put in it? Or perhaps you started sending an email newsletter...and then hit ‘pause’ because you weren’t sure if the content was right for your audience? If that sounds familiar, you’ll love this podcast on how to create an email newsletter …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-an-email-newsletter-that-people-look-forward-to-receiving/"> <span class="screen-reader-text">[359] How to create an email newsletter people look forward to receiving</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-an-email-newsletter-that-people-look-forward-to-receiving/">[359] How to create an email newsletter people look forward to receiving</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you putting off launching an email newsletter because you don’t know what to put in it? Or perhaps you started sending an email newsletter...and then hit ‘pause’ because you weren’t sure if the content was right for your audience? Are you putting off launching an email newsletter because you don’t know what to put in it? Or perhaps you started sending an email newsletter...and then hit ‘pause’ because you weren’t sure if the content was right for your audience? If that sounds familiar, you’ll love this podcast on how to create an email newsletter … [359] How to create an email newsletter people look forward to receiving Read More » Janet Murray clean 38:35 [358] 13 Ideas for engaging social media posts (for when you're all out of ideas) https://www.janetmurray.co.uk/13-ideas-for-engaging-social-media-posts/ Fri, 02 Aug 2019 06:22:14 +0000 http://www.janetmurray.co.uk/?p=26917 <p>Do you ever have those days when you’re all out of ideas for social media posts?  Or maybe you’re just tired of posting the same old stuff and looking for some fresh ideas to brighten up your social media feeds.  If this sounds familiar, you'll love this podcast episode. In it I share 13 ideas …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/13-ideas-for-engaging-social-media-posts/"> <span class="screen-reader-text">[358] 13 Ideas for engaging social media posts (for when you're all out of ideas)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/13-ideas-for-engaging-social-media-posts/">[358] 13 Ideas for engaging social media posts (for when you're all out of ideas)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever have those days when you’re all out of ideas for social media posts?  Or maybe you’re just tired of posting the same old stuff and looking for some fresh ideas to brighten up your social media feeds.  If this sounds familiar, Do you ever have those days when you’re all out of ideas for social media posts?  Or maybe you’re just tired of posting the same old stuff and looking for some fresh ideas to brighten up your social media feeds.  If this sounds familiar, you'll love this podcast episode. In it I share 13 ideas … [358] 13 Ideas for engaging social media posts (for when you're all out of ideas) Read More » Janet Murray clean 39:58 [357] How to transform your Facebook group from ghost town to garden party https://www.janetmurray.co.uk/how-to-transform-your-facebook-group-from-ghost-town-to-garden-party/ Thu, 25 Jul 2019 09:16:37 +0000 http://www.janetmurray.co.uk/?p=26407 <p>Does your Facebook group feel like a ghost town? You’re showing up regularly, but you’re not getting much engagement.  In fact you may be wondering if it’s worth bothering having a group at all. If this sounds  familiar, you’ll love this podcast episode with Bella Vasta.  In it she shares tons of valuable advice including …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-transform-your-facebook-group-from-ghost-town-to-garden-party/"> <span class="screen-reader-text">[357] How to transform your Facebook group from ghost town to garden party</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-transform-your-facebook-group-from-ghost-town-to-garden-party/">[357] How to transform your Facebook group from ghost town to garden party</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Does your Facebook group feel like a ghost town? You’re showing up regularly, but you’re not getting much engagement.  In fact you may be wondering if it’s worth bothering having a group at all. If this sounds  familiar, Does your Facebook group feel like a ghost town? You’re showing up regularly, but you’re not getting much engagement.  In fact you may be wondering if it’s worth bothering having a group at all. If this sounds  familiar, you’ll love this podcast episode with Bella Vasta.  In it she shares tons of valuable advice including … [357] How to transform your Facebook group from ghost town to garden party Read More » Janet Murray clean 57:13 [356] How to build your audience through Twitter (and create FOMO) https://www.janetmurray.co.uk/how-to-build-your-audience-through-twitter-and-create-fomo/ Thu, 18 Jul 2019 06:10:02 +0000 http://www.janetmurray.co.uk/?p=26362 <p>Does Twitter confuse the heck out of you? If so, you’re not alone. It's a busy, fast-paced platform that can feel overwhelming at times. But with the right strategies, it can be a powerful - and quick - way to attract and connect with your ideal clients. Plus it’s a great way to reach journalists …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-your-audience-through-twitter-and-create-fomo/"> <span class="screen-reader-text">[356] How to build your audience through Twitter (and create FOMO)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-audience-through-twitter-and-create-fomo/">[356] How to build your audience through Twitter (and create FOMO)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Does Twitter confuse the heck out of you? If so, you’re not alone. It's a busy, fast-paced platform that can feel overwhelming at times. But with the right strategies, it can be a powerful - and quick - way to attract and connect with your ideal client... Does Twitter confuse the heck out of you? If so, you’re not alone. It's a busy, fast-paced platform that can feel overwhelming at times. But with the right strategies, it can be a powerful - and quick - way to attract and connect with your ideal clients. Plus it’s a great way to reach journalists … [356] How to build your audience through Twitter (and create FOMO) Read More » Janet Murray clean 49:58 [355] How to create and launch your own planner https://www.janetmurray.co.uk/355-how-to-create-and-launch-your-own-planner/ Fri, 12 Jul 2019 06:45:35 +0000 http://www.janetmurray.co.uk/?p=26238 <p>Do you love the idea of launching your own planner…but feel unsure where to start?   In this post, I  share everything I’ve learned from launching my own - the  Social Media Diary and Planner -  which is now in its fifth year. I break it down, step-by-step - from how to come up with a …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/355-how-to-create-and-launch-your-own-planner/"> <span class="screen-reader-text">[355] How to create and launch your own planner</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/355-how-to-create-and-launch-your-own-planner/">[355] How to create and launch your own planner</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you love the idea of launching your own planner…but feel unsure where to start?   In this post, I  share everything I’ve learned from launching my own - the  Social Media Diary and Planner -  which is now in its fifth year. I break it down, Do you love the idea of launching your own planner…but feel unsure where to start?   In this post, I  share everything I’ve learned from launching my own - the  Social Media Diary and Planner -  which is now in its fifth year. I break it down, step-by-step - from how to come up with a … [355] How to create and launch your own planner Read More » Janet Murray 53:09 [354] How To Sell Out A Live Event Or Workshop (Even If You Have A Tiny Audience) https://www.janetmurray.co.uk/how-to-sell-out-a-live-event-or-workshop/ Fri, 05 Jul 2019 06:01:15 +0000 http://www.janetmurray.co.uk/?p=26058 <p>Do you like the idea of hosting a live event but worry you don’t have a big enough audience to sell enough tickets? Perhaps you’ve tried hosting a live event or workshop but struggled to get enough bums on seats? If any of this sounds familiar you’ll love this podcast interview with business coach and …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-sell-out-a-live-event-or-workshop/"> <span class="screen-reader-text">[354] How To Sell Out A Live Event Or Workshop (Even If You Have A Tiny Audience)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-sell-out-a-live-event-or-workshop/">[354] How To Sell Out A Live Event Or Workshop (Even If You Have A Tiny Audience)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you like the idea of hosting a live event but worry you don’t have a big enough audience to sell enough tickets? Perhaps you’ve tried hosting a live event or workshop but struggled to get enough bums on seats? Do you like the idea of hosting a live event but worry you don’t have a big enough audience to sell enough tickets? Perhaps you’ve tried hosting a live event or workshop but struggled to get enough bums on seats? If any of this sounds familiar you’ll love this podcast interview with business coach and … [354] How To Sell Out A Live Event Or Workshop (Even If You Have A Tiny Audience) Read More » Janet Murray clean 40:29 [353] How to grow your audience through Instagram Stories with Tyler McCall https://www.janetmurray.co.uk/how-to-grow-your-audience-through-instagram-stories-with-tyler-mccall/ Thu, 27 Jun 2019 00:10:18 +0000 http://www.janetmurray.co.uk/?p=25319 <p>Are you using Instagram Stories as part of your social media marketing strategy? Or maybe you're publishing stories but feel unsure how to turn them into sales ? If you're keen to get to grips with Instagram as a tool for your business (and make it more than just a fun place to hang out, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-grow-your-audience-through-instagram-stories-with-tyler-mccall/"> <span class="screen-reader-text">[353] How to grow your audience through Instagram Stories with Tyler McCall</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-grow-your-audience-through-instagram-stories-with-tyler-mccall/">[353] How to grow your audience through Instagram Stories with Tyler McCall</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you using Instagram Stories as part of your social media marketing strategy? Or maybe you're publishing stories but feel unsure how to turn them into sales ? If you're keen to get to grips with Instagram as a tool for your business (and make it mor... Are you using Instagram Stories as part of your social media marketing strategy? Or maybe you're publishing stories but feel unsure how to turn them into sales ? If you're keen to get to grips with Instagram as a tool for your business (and make it more than just a fun place to hang out, … [353] How to grow your audience through Instagram Stories with Tyler McCall Read More » Janet Murray clean 51:00 (352) How to sell in a Facebook group (without annoying your members) https://www.janetmurray.co.uk/how-to-sell-in-a-facebook-group-without-annoying-your-members/ Fri, 21 Jun 2019 06:50:34 +0000 http://www.janetmurray.co.uk/?p=25330 <p>Would you like to make more sales in your Facebook group but are worried about annoying your members? If this sounds like you, you’ll love this podcast episode on how to sell in your Facebook group - without appearing pushy or ‘selly’. Whether you’re just starting your Facebook group (or are thinking about it) or …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-sell-in-a-facebook-group-without-annoying-your-members/"> <span class="screen-reader-text">(352) How to sell in a Facebook group (without annoying your members)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-sell-in-a-facebook-group-without-annoying-your-members/">(352) How to sell in a Facebook group (without annoying your members)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you like to make more sales in your Facebook group but are worried about annoying your members? If this sounds like you, you’ll love this podcast episode on how to sell in your Facebook group - without appearing pushy or ‘selly’. Would you like to make more sales in your Facebook group but are worried about annoying your members? If this sounds like you, you’ll love this podcast episode on how to sell in your Facebook group - without appearing pushy or ‘selly’. Whether you’re just starting your Facebook group (or are thinking about it) or … (352) How to sell in a Facebook group (without annoying your members) Read More » Janet Murray clean 1:01:47 [351] How to get corporate clients (and why you should) with Dylis Guyan https://www.janetmurray.co.uk/how-to-get-corporate-clients-and-why-you-should-with-dylis-guyan/ Fri, 14 Jun 2019 08:02:56 +0000 http://www.janetmurray.co.uk/?p=25230 <p>Do you like the idea of working with corporate clients but feel unsure how to get started? Perhaps you've heard it's difficult to break into the corporate world or that these type of clients take too long to make decisions. Or maybe you feel like you can't make a big enough difference in the world …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-corporate-clients-and-why-you-should-with-dylis-guyan/"> <span class="screen-reader-text">[351] How to get corporate clients (and why you should) with Dylis Guyan</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-corporate-clients-and-why-you-should-with-dylis-guyan/">[351] How to get corporate clients (and why you should) with Dylis Guyan</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you like the idea of working with corporate clients but feel unsure how to get started? Perhaps you've heard it's difficult to break into the corporate world or that these type of clients take too long to make decisions. Do you like the idea of working with corporate clients but feel unsure how to get started? Perhaps you've heard it's difficult to break into the corporate world or that these type of clients take too long to make decisions. Or maybe you feel like you can't make a big enough difference in the world … [351] How to get corporate clients (and why you should) with Dylis Guyan Read More » Janet Murray clean 59:40 [350] How to use surveys to increase your online sales with Rob and Kennedy https://www.janetmurray.co.uk/how-to-use-surveys-to-increase-your-online-sales-with-rob-and-kennedy/ Fri, 07 Jun 2019 05:55:49 +0000 http://www.janetmurray.co.uk/?p=24985 <p>Hypnotist Rob and mind reader Kennedy had successful stage careers before turning their attention to helping others build entertainment businesses through online courses/membership sites.  When they started using surveys to find out what products/services their ideal clients wanted, they discovered something surprising. People were much more likely to buy their products/services if they were offered …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-use-surveys-to-increase-your-online-sales-with-rob-and-kennedy/"> <span class="screen-reader-text">[350] How to use surveys to increase your online sales with Rob and Kennedy</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-use-surveys-to-increase-your-online-sales-with-rob-and-kennedy/">[350] How to use surveys to increase your online sales with Rob and Kennedy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Hypnotist Rob and mind reader Kennedy had successful stage careers before turning their attention to helping others build entertainment businesses through online courses/membership sites.  When they started using surveys to find out what products/servi... Hypnotist Rob and mind reader Kennedy had successful stage careers before turning their attention to helping others build entertainment businesses through online courses/membership sites.  When they started using surveys to find out what products/services their ideal clients wanted, they discovered something surprising. People were much more likely to buy their products/services if they were offered … [350] How to use surveys to increase your online sales with Rob and Kennedy Read More » Janet Murray clean 50:24 [349] How to find the right niche for your business https://www.janetmurray.co.uk/how-to-find-the-right-niche-for-your-business/ Thu, 30 May 2019 21:51:26 +0000 http://www.janetmurray.co.uk/?p=24386 <p>You may think niching down is a bad idea because specialising in a very specific topic, service and/or type of client will mean you’ll lose out on business. Actually the opposite is true. Focusing on a tight niche will help you earn more money and attract better opportunities in your business. But how do you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-find-the-right-niche-for-your-business/"> <span class="screen-reader-text">[349] How to find the right niche for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-find-the-right-niche-for-your-business/">[349] How to find the right niche for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You may think niching down is a bad idea because specialising in a very specific topic, service and/or type of client will mean you’ll lose out on business. Actually the opposite is true. Focusing on a tight niche will help you earn more money and attr... You may think niching down is a bad idea because specialising in a very specific topic, service and/or type of client will mean you’ll lose out on business. Actually the opposite is true. Focusing on a tight niche will help you earn more money and attract better opportunities in your business. But how do you … [349] How to find the right niche for your business Read More » Janet Murray clean 42:52 [348] How to write social media posts that sell https://www.janetmurray.co.uk/write-social-media-posts-that-sell/ Fri, 24 May 2019 07:30:08 +0000 http://www.janetmurray.co.uk/?p=24150 <p>Do you ever see those clever social media posts that really grab your attention? Perhaps they tell a compelling personal story or use language in a really sit-up-and-take-notice kind of way? Or maybe the writer is just really good at asking questions? You can’t quite put your finger on what/how they do it…but you find …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/write-social-media-posts-that-sell/"> <span class="screen-reader-text">[348] How to write social media posts that sell</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/write-social-media-posts-that-sell/">[348] How to write social media posts that sell</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever see those clever social media posts that really grab your attention? Perhaps they tell a compelling personal story or use language in a really sit-up-and-take-notice kind of way? Or maybe the writer is just really good at asking questions? Do you ever see those clever social media posts that really grab your attention? Perhaps they tell a compelling personal story or use language in a really sit-up-and-take-notice kind of way? Or maybe the writer is just really good at asking questions? You can’t quite put your finger on what/how they do it…but you find … [348] How to write social media posts that sell Read More » Janet Murray clean 51:39 [347] How to create engaging social media videos (even if you hate being on camera) https://www.janetmurray.co.uk/347-how-to-create-engaging-social-media-videos-even-if-you-hate-being-on-camera/ Fri, 17 May 2019 06:38:04 +0000 http://www.janetmurray.co.uk/?p=23752 <p>Experts predict that by the end of 2019, 80% of the content we consume online will be video. So if video isn’t part of your social media strategy, you could be missing a trick. But what kind of videos should you be posting on social media? How long should your videos be? And can you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/347-how-to-create-engaging-social-media-videos-even-if-you-hate-being-on-camera/"> <span class="screen-reader-text">[347] How to create engaging social media videos (even if you hate being on camera)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/347-how-to-create-engaging-social-media-videos-even-if-you-hate-being-on-camera/">[347] How to create engaging social media videos (even if you hate being on camera)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Experts predict that by the end of 2019, 80% of the content we consume online will be video. So if video isn’t part of your social media strategy, you could be missing a trick. But what kind of videos should you be posting on social media? Experts predict that by the end of 2019, 80% of the content we consume online will be video. So if video isn’t part of your social media strategy, you could be missing a trick. But what kind of videos should you be posting on social media? How long should your videos be? And can you … [347] How to create engaging social media videos (even if you hate being on camera) Read More » Janet Murray clean 1:11:24 [346] How to look and feel more confident on live video with Ian Anderson Gray https://www.janetmurray.co.uk/how-to-look-and-feel-more-confident-on-live-video/ Fri, 10 May 2019 07:03:05 +0000 http://www.janetmurray.co.uk/?p=23515 <p>Would you love to do more live video to promote your business but find perfectionism holds you back? Perhaps you’re worried about making mistakes or looking stupid in front of your friends or colleagues. Or maybe you find yourself making endless excuses not to go live - like telling yourself you don’t have the right …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-look-and-feel-more-confident-on-live-video/"> <span class="screen-reader-text">[346] How to look and feel more confident on live video with Ian Anderson Gray</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-look-and-feel-more-confident-on-live-video/">[346] How to look and feel more confident on live video with Ian Anderson Gray</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to do more live video to promote your business but find perfectionism holds you back? Perhaps you’re worried about making mistakes or looking stupid in front of your friends or colleagues. Or maybe you find yourself making endless excuse... Would you love to do more live video to promote your business but find perfectionism holds you back? Perhaps you’re worried about making mistakes or looking stupid in front of your friends or colleagues. Or maybe you find yourself making endless excuses not to go live - like telling yourself you don’t have the right … [346] How to look and feel more confident on live video with Ian Anderson Gray Read More » Janet Murray clean 50:59 [345] How to increase your social media engagement - fast https://www.janetmurray.co.uk/how-to-increase-your-social-media-engagement-fast/ Fri, 03 May 2019 07:42:18 +0000 http://www.janetmurray.co.uk/?p=23236 <p>Are you frustrated by the lack of engagement with your social media content?   You’re publishing content regularly, but your posts aren’t attracting enough likes, comments and shares - leaving you wondering if it’s worth bothering with social media at all.   If this sounds like you, the first thing you need to know is …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-increase-your-social-media-engagement-fast/"> <span class="screen-reader-text">[345] How to increase your social media engagement - fast</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-increase-your-social-media-engagement-fast/">[345] How to increase your social media engagement - fast</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you frustrated by the lack of engagement with your social media content?   You’re publishing content regularly, but your posts aren’t attracting enough likes, comments and shares - leaving you wondering if it’s worth bothering with social media at ... Are you frustrated by the lack of engagement with your social media content?   You’re publishing content regularly, but your posts aren’t attracting enough likes, comments and shares - leaving you wondering if it’s worth bothering with social media at all.   If this sounds like you, the first thing you need to know is … [345] How to increase your social media engagement - fast Read More » Janet Murray clean 54:50 [344] How to build your audience through a Facebook group https://www.janetmurray.co.uk/how-to-build-your-audience-through-a-facebook-group-gordon-burcham/ Fri, 26 Apr 2019 05:46:23 +0000 http://www.janetmurray.co.uk/?p=22800 <p>Is your Facebook group taking up all your time but not making you any sales in your business? In this episode, I talk to Gordon Burcham, Martial Arts School Owner and Multi World Kickboxing Champion about how he is generating a six figure income from a Facebook group. He also shares the remarkable story of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-your-audience-through-a-facebook-group-gordon-burcham/"> <span class="screen-reader-text">[344] How to build your audience through a Facebook group</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-audience-through-a-facebook-group-gordon-burcham/">[344] How to build your audience through a Facebook group</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Is your Facebook group taking up all your time but not making you any sales in your business? In this episode, I talk to Gordon Burcham, Martial Arts School Owner and Multi World Kickboxing Champion about how he is generating a six figure income from a... Is your Facebook group taking up all your time but not making you any sales in your business? In this episode, I talk to Gordon Burcham, Martial Arts School Owner and Multi World Kickboxing Champion about how he is generating a six figure income from a Facebook group. He also shares the remarkable story of … [344] How to build your audience through a Facebook group Read More » Janet Murray clean 52:09 [343] The three audiences you must build to create a profitable online business https://www.janetmurray.co.uk/three-audiences-you-must-build-to-create-a-profitable-online-business/ Thu, 18 Apr 2019 11:17:09 +0000 http://www.janetmurray.co.uk/?p=22563 <p>Are you feeling frustrated because you're trying to build your online audience...but you still don't have enough clients? While activities like social media marketing, blogging and building your email list are brilliant for attracting cold leads (i.e. people who don't know about you yet), research consistently shows that most people need at least 7 or …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/three-audiences-you-must-build-to-create-a-profitable-online-business/"> <span class="screen-reader-text">[343] The three audiences you must build to create a profitable online business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/three-audiences-you-must-build-to-create-a-profitable-online-business/">[343] The three audiences you must build to create a profitable online business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you feeling frustrated because you're trying to build your online audience...but you still don't have enough clients? While activities like social media marketing, blogging and building your email list are brilliant for attracting cold leads (i.e. Are you feeling frustrated because you're trying to build your online audience...but you still don't have enough clients? While activities like social media marketing, blogging and building your email list are brilliant for attracting cold leads (i.e. people who don't know about you yet), research consistently shows that most people need at least 7 or … [343] The three audiences you must build to create a profitable online business Read More » Janet Murray clean 54:16 [342] How to build your audience on YouTube with Jessica Dante https://www.janetmurray.co.uk/how-to-build-your-audience-on-youtube-jessica-dante/ Thu, 11 Apr 2019 12:35:55 +0000 http://www.janetmurray.co.uk/?p=22504 <p>YouTube is the second largest search engine after Google. So if you want to get in front of a large audience, having a Youtube channel can be a smart move. But if you’re not familiar with the platform, the practicalities of setting up a channel, deciding what kind of content you should be creating and …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-your-audience-on-youtube-jessica-dante/"> <span class="screen-reader-text">[342] How to build your audience on YouTube with Jessica Dante</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-audience-on-youtube-jessica-dante/">[342] How to build your audience on YouTube with Jessica Dante</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> YouTube is the second largest search engine after Google. So if you want to get in front of a large audience, having a Youtube channel can be a smart move. But if you’re not familiar with the platform, the practicalities of setting up a channel, YouTube is the second largest search engine after Google. So if you want to get in front of a large audience, having a Youtube channel can be a smart move. But if you’re not familiar with the platform, the practicalities of setting up a channel, deciding what kind of content you should be creating and … [342] How to build your audience on YouTube with Jessica Dante Read More » Janet Murray clean 1:08:33 [341] How to use stories to attract your ideal clients with Marsha Shandur https://www.janetmurray.co.uk/how-to-use-stories-to-attract-your-ideal-clients-marsha-shandur/ Thu, 04 Apr 2019 19:50:10 +0000 http://www.janetmurray.co.uk/?p=22361 <p>Do you want to attract more of the right clients? Storytelling is one of the most powerful ways to build an audience and to establish trust and credibility. But many people either lack confidence in their storytelling ability or are scared of revealing too much of themselves. In this episode, I talk to story coach …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-use-stories-to-attract-your-ideal-clients-marsha-shandur/"> <span class="screen-reader-text">[341] How to use stories to attract your ideal clients with Marsha Shandur</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-use-stories-to-attract-your-ideal-clients-marsha-shandur/">[341] How to use stories to attract your ideal clients with Marsha Shandur</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you want to attract more of the right clients? Storytelling is one of the most powerful ways to build an audience and to establish trust and credibility. But many people either lack confidence in their storytelling ability or are scared of revealing... Do you want to attract more of the right clients? Storytelling is one of the most powerful ways to build an audience and to establish trust and credibility. But many people either lack confidence in their storytelling ability or are scared of revealing too much of themselves. In this episode, I talk to story coach … [341] How to use stories to attract your ideal clients with Marsha Shandur Read More » Janet Murray clean 53:28 [340] How to create a coaching or consultancy package for your business https://www.janetmurray.co.uk/how-to-create-a-coaching-or-consultancy-package-for-your-business/ Thu, 28 Mar 2019 21:25:19 +0000 http://www.janetmurray.co.uk/?p=22219 <p>Do you offer coaching, consultancy and training and find yourself spending hours creating bespoke proposals every time a prospective client gets in touch?   Or perhaps you’d like to offer some kind of coaching, consultancy or training but you’re not sure what you should be offering and you keep procrastinating about it and never actually …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-a-coaching-or-consultancy-package-for-your-business/"> <span class="screen-reader-text">[340] How to create a coaching or consultancy package for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-a-coaching-or-consultancy-package-for-your-business/">[340] How to create a coaching or consultancy package for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you offer coaching, consultancy and training and find yourself spending hours creating bespoke proposals every time a prospective client gets in touch?   Or perhaps you’d like to offer some kind of coaching, Do you offer coaching, consultancy and training and find yourself spending hours creating bespoke proposals every time a prospective client gets in touch?   Or perhaps you’d like to offer some kind of coaching, consultancy or training but you’re not sure what you should be offering and you keep procrastinating about it and never actually … [340] How to create a coaching or consultancy package for your business Read More » Janet Murray clean 47:27 [339] How to build an audience for an online course or membership https://www.janetmurray.co.uk/how-to-build-an-audience-for-an-online-course-or-membership/ Thu, 21 Mar 2019 20:11:31 +0000 http://www.janetmurray.co.uk/?p=22048 <p>If you’ve already tried to create your own course or membership programme you’ll know that it’s not a simple case of ‘build it and they will come’. In this episode, I share the reasons why you must build an audience before you launch an online course or membership site. I also break down the steps …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-an-audience-for-an-online-course-or-membership/"> <span class="screen-reader-text">[339] How to build an audience for an online course or membership</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-an-audience-for-an-online-course-or-membership/">[339] How to build an audience for an online course or membership</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve already tried to create your own course or membership programme you’ll know that it’s not a simple case of ‘build it and they will come’. In this episode, I share the reasons why you must build an audience before you launch an online course o... If you’ve already tried to create your own course or membership programme you’ll know that it’s not a simple case of ‘build it and they will come’. In this episode, I share the reasons why you must build an audience before you launch an online course or membership site. I also break down the steps … [339] How to build an audience for an online course or membership Read More » Janet Murray clean 51:52 [338] Why you feel scared of selling (and what to do about it) https://www.janetmurray.co.uk/why-you-feel-scared-about-selling-marcus-cauchi/ Thu, 14 Mar 2019 17:18:44 +0000 http://www.janetmurray.co.uk/?p=21719 <p>Are you scared of selling? Are you crippled by nerves when it comes to pitching for new business or asking for the sale? In this episode, sales expert Marcus Cauchi gives practical advice on overcoming your fears using tried and tested techniques that will allow you to make sales naturally and authentically. {Click on the …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-you-feel-scared-about-selling-marcus-cauchi/"> <span class="screen-reader-text">[338] Why you feel scared of selling (and what to do about it)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-you-feel-scared-about-selling-marcus-cauchi/">[338] Why you feel scared of selling (and what to do about it)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you scared of selling? Are you crippled by nerves when it comes to pitching for new business or asking for the sale? In this episode, sales expert Marcus Cauchi gives practical advice on overcoming your fears using tried and tested techniques that ... Are you scared of selling? Are you crippled by nerves when it comes to pitching for new business or asking for the sale? In this episode, sales expert Marcus Cauchi gives practical advice on overcoming your fears using tried and tested techniques that will allow you to make sales naturally and authentically. {Click on the … [338] Why you feel scared of selling (and what to do about it) Read More » Janet Murray clean 55:38 [337] The tools I am using to build my online audience https://www.janetmurray.co.uk/tools-i-use-to-build-my-audience/ Thu, 07 Mar 2019 17:08:38 +0000 http://www.janetmurray.co.uk/?p=21543 <p>When you're doing business online, the more tasks you can automate, the more time you have to serve your customers/clients. Plus you'll be able to build your audience quicker.  In this episode I share the tools I use every day in my business that save me tons of time, including everything from email marketing and …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/tools-i-use-to-build-my-audience/"> <span class="screen-reader-text">[337] The tools I am using to build my online audience</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/tools-i-use-to-build-my-audience/">[337] The tools I am using to build my online audience</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When you're doing business online, the more tasks you can automate, the more time you have to serve your customers/clients. Plus you'll be able to build your audience quicker.  In this episode I share the tools I use every day in my business that save ... When you're doing business online, the more tasks you can automate, the more time you have to serve your customers/clients. Plus you'll be able to build your audience quicker.  In this episode I share the tools I use every day in my business that save me tons of time, including everything from email marketing and … [337] The tools I am using to build my online audience Read More » Janet Murray clean 52:35 [336] How to make sales from your business blog https://www.janetmurray.co.uk/how-to-make-sales-from-your-business-blog/ Thu, 28 Feb 2019 21:02:20 +0000 http://www.janetmurray.co.uk/?p=21233 <p>You think you’re doing all the right things to build a successful business blog. You’re showing up every week, you spend ages researching, writing and promoting, but it’s not making you any money. In this episode, I break down the steps you need to take to create strategic blog content that people actually want to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-make-sales-from-your-business-blog/"> <span class="screen-reader-text">[336] How to make sales from your business blog</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-make-sales-from-your-business-blog/">[336] How to make sales from your business blog</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You think you’re doing all the right things to build a successful business blog. You’re showing up every week, you spend ages researching, writing and promoting, but it’s not making you any money. In this episode, You think you’re doing all the right things to build a successful business blog. You’re showing up every week, you spend ages researching, writing and promoting, but it’s not making you any money. In this episode, I break down the steps you need to take to create strategic blog content that people actually want to … [336] How to make sales from your business blog Read More » Janet Murray clean 45:40 [335] How to create a high-converting lead magnet https://www.janetmurray.co.uk/how-to-create-a-high-converting-lead-magnet/ Thu, 21 Feb 2019 16:13:47 +0000 http://www.janetmurray.co.uk/?p=21055 <p>If you want to attract leads and sales for your business, you need an email list. But in a time when most of us are overwhelmed with information, inviting people to sign up for your lead magnet is not enough. In this episode, I break down the steps you need to take to create a …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-a-high-converting-lead-magnet/"> <span class="screen-reader-text">[335] How to create a high-converting lead magnet</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-a-high-converting-lead-magnet/">[335] How to create a high-converting lead magnet</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to attract leads and sales for your business, you need an email list. But in a time when most of us are overwhelmed with information, inviting people to sign up for your lead magnet is not enough. In this episode, If you want to attract leads and sales for your business, you need an email list. But in a time when most of us are overwhelmed with information, inviting people to sign up for your lead magnet is not enough. In this episode, I break down the steps you need to take to create a … [335] How to create a high-converting lead magnet Read More » Janet Murray clean 47:05 [334] How to build a large audience without paid advertising with Callie Willows https://www.janetmurray.co.uk/how-to-build-a-large-audience-without-paid-advertising-callie-willows/ Thu, 14 Feb 2019 11:45:12 +0000 http://www.janetmurray.co.uk/?p=20626 <p>Are you trying to grow your audience but don’t have the funds for paid advertising?  Or are you feeling fed-up with forking out on ads which aren’t bringing you a good return on investment? In this episode, Callie Willows from The Membership Guys, shares practical tips on how to grow your audience through content marketing, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-a-large-audience-without-paid-advertising-callie-willows/"> <span class="screen-reader-text">[334] How to build a large audience without paid advertising with Callie Willows</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-a-large-audience-without-paid-advertising-callie-willows/">[334] How to build a large audience without paid advertising with Callie Willows</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you trying to grow your audience but don’t have the funds for paid advertising?  Or are you feeling fed-up with forking out on ads which aren’t bringing you a good return on investment? In this episode, Callie Willows from The Membership Guys, Are you trying to grow your audience but don’t have the funds for paid advertising?  Or are you feeling fed-up with forking out on ads which aren’t bringing you a good return on investment? In this episode, Callie Willows from The Membership Guys, shares practical tips on how to grow your audience through content marketing, … [334] How to build a large audience without paid advertising with Callie Willows Read More » Janet Murray clean 31:23 [333] 39 Surprisingly easy ways to increase your email subscribers https://www.janetmurray.co.uk/39-surprisingly-easy-ways-to-increase-your-email-subscribers/ Thu, 07 Feb 2019 21:21:47 +0000 http://www.janetmurray.co.uk/?p=20524 <p>In January 2019, I launched a new online course How To Write Awesome Sales Copy which generated £20k in sales. It was a fairly relaxed launch, based around my six-part launch sequence (available as part of the course) and a handful of social media posts. The launch represented less than 50% of my monthly sales …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/39-surprisingly-easy-ways-to-increase-your-email-subscribers/"> <span class="screen-reader-text">[333] 39 Surprisingly easy ways to increase your email subscribers</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/39-surprisingly-easy-ways-to-increase-your-email-subscribers/">[333] 39 Surprisingly easy ways to increase your email subscribers</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In January 2019, I launched a new online course How To Write Awesome Sales Copy which generated £20k in sales. It was a fairly relaxed launch, based around my six-part launch sequence (available as part of the course) and a handful of social media post... In January 2019, I launched a new online course How To Write Awesome Sales Copy which generated £20k in sales. It was a fairly relaxed launch, based around my six-part launch sequence (available as part of the course) and a handful of social media posts. The launch represented less than 50% of my monthly sales … [333] 39 Surprisingly easy ways to increase your email subscribers Read More » Janet Murray clean 1:06:43 [332] How to make sales on LinkedIn with Sam Rathling https://www.janetmurray.co.uk/how-to-make-sales-on-linkedin-sam-rathling/ Thu, 31 Jan 2019 14:54:03 +0000 http://www.janetmurray.co.uk/?p=20283 <p>Are you on LinkedIn but struggling to makes enough sales?  Find out how you can start making the connections you need, from ensuring your profile leaves a great first impression to how to create engaging content that attracts (and converts) the right customers with LinkedIn expert, Sam Rathling. {Click on the player above to listen …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-make-sales-on-linkedin-sam-rathling/"> <span class="screen-reader-text">[332] How to make sales on LinkedIn with Sam Rathling</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-make-sales-on-linkedin-sam-rathling/">[332] How to make sales on LinkedIn with Sam Rathling</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you on LinkedIn but struggling to makes enough sales?  Find out how you can start making the connections you need, from ensuring your profile leaves a great first impression to how to create engaging content that attracts (and converts) the right c... Are you on LinkedIn but struggling to makes enough sales?  Find out how you can start making the connections you need, from ensuring your profile leaves a great first impression to how to create engaging content that attracts (and converts) the right customers with LinkedIn expert, Sam Rathling. {Click on the player above to listen … [332] How to make sales on LinkedIn with Sam Rathling Read More » Janet Murray clean 47:50 [331] What it really takes to build an audience with John Lee Dumas https://www.janetmurray.co.uk/331-what-it-really-takes-to-build-an-audience-with-john-lee-dumas/ Fri, 25 Jan 2019 06:54:08 +0000 http://www.janetmurray.co.uk/?p=20160 <p>Are you struggling to build your audience right now?  John Lee Dumas, host of the Entrepreneurs on Fire podcast, tells all in this episode about how he built his business from the bottom up, including how niching down helped him stand out from his competition PLUS the most important thing you need to do to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/331-what-it-really-takes-to-build-an-audience-with-john-lee-dumas/"> <span class="screen-reader-text">[331] What it really takes to build an audience with John Lee Dumas</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/331-what-it-really-takes-to-build-an-audience-with-john-lee-dumas/">[331] What it really takes to build an audience with John Lee Dumas</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you struggling to build your audience right now?  John Lee Dumas, host of the Entrepreneurs on Fire podcast, tells all in this episode about how he built his business from the bottom up, including how niching down helped him stand out from his comp... Are you struggling to build your audience right now?  John Lee Dumas, host of the Entrepreneurs on Fire podcast, tells all in this episode about how he built his business from the bottom up, including how niching down helped him stand out from his competition PLUS the most important thing you need to do to … [331] What it really takes to build an audience with John Lee Dumas Read More » Janet Murray clean 32:21 [330] How to write awesome sales copy for your business https://www.janetmurray.co.uk/how-to-write-awesome-sales-copy-for-your-business/ Fri, 18 Jan 2019 06:47:25 +0000 http://www.janetmurray.co.uk/?p=20039 <p>Do you struggle to write sales copy for your business? In this  podcast episode I share practical tactics for writing sales copy in your business including sales pages, marketing emails, Facebook ads and more. And I share the frameworks I use in my own business to help me write awesome sales copy - and do …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-write-awesome-sales-copy-for-your-business/"> <span class="screen-reader-text">[330] How to write awesome sales copy for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-write-awesome-sales-copy-for-your-business/">[330] How to write awesome sales copy for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to write sales copy for your business? In this  podcast episode I share practical tactics for writing sales copy in your business including sales pages, marketing emails, Facebook ads and more. Do you struggle to write sales copy for your business? In this  podcast episode I share practical tactics for writing sales copy in your business including sales pages, marketing emails, Facebook ads and more. And I share the frameworks I use in my own business to help me write awesome sales copy - and do … [330] How to write awesome sales copy for your business Read More » Janet Murray clean 48:03 [329] What’s working on Facebook right now with Liz Melville https://www.janetmurray.co.uk/whats-working-on-facebook-right-now-liz-melville/ Thu, 10 Jan 2019 22:53:17 +0000 http://www.janetmurray.co.uk/?p=19912 <p>https://youtu.be/vqOJ-T0jLUA Do you feel like Facebook is constantly changing and you can’t keep up? In this podcast episode, Facebook ads specialist Liz Melville shares her thoughts on what’s working on Facebook right now, including whether we should ditch free Facebook groups, why the algorithm isn’t to blame for poor engagement on your content, plus what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/whats-working-on-facebook-right-now-liz-melville/"> <span class="screen-reader-text">[329] What’s working on Facebook right now with Liz Melville</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/whats-working-on-facebook-right-now-liz-melville/">[329] What’s working on Facebook right now with Liz Melville</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> https://youtu.be/vqOJ-T0jLUA Do you feel like Facebook is constantly changing and you can’t keep up? In this podcast episode, Facebook ads specialist Liz Melville shares her thoughts on what’s working on Facebook right now, https://youtu.be/vqOJ-T0jLUA Do you feel like Facebook is constantly changing and you can’t keep up? In this podcast episode, Facebook ads specialist Liz Melville shares her thoughts on what’s working on Facebook right now, including whether we should ditch free Facebook groups, why the algorithm isn’t to blame for poor engagement on your content, plus what … [329] What’s working on Facebook right now with Liz Melville Read More » Janet Murray clean 50:28 [328] The three numbers you should focus on in your business in 2019 https://www.janetmurray.co.uk/the-three-numbers-you-should-focus-on-in-2019/ Fri, 04 Jan 2019 05:54:18 +0000 http://www.janetmurray.co.uk/?p=19672 <p>Want to make more money in your business in 2019? Then you need to start tracking key marketing metrics in your business. But which numbers should you be monitoring and how often? In this podcast episode, I share the three numbers you must focus on to grow your business in 2019. {Click on the player …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/the-three-numbers-you-should-focus-on-in-2019/"> <span class="screen-reader-text">[328] The three numbers you should focus on in your business in 2019</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/the-three-numbers-you-should-focus-on-in-2019/">[328] The three numbers you should focus on in your business in 2019</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to make more money in your business in 2019? Then you need to start tracking key marketing metrics in your business. But which numbers should you be monitoring and how often? In this podcast episode, I share the three numbers you must focus on to ... Want to make more money in your business in 2019? Then you need to start tracking key marketing metrics in your business. But which numbers should you be monitoring and how often? In this podcast episode, I share the three numbers you must focus on to grow your business in 2019. {Click on the player … [328] The three numbers you should focus on in your business in 2019 Read More » Janet Murray clean 57:16 [327] Why I’m closing my 13.5k Facebook group (and other changes I’m making in 2019) https://www.janetmurray.co.uk/why-im-closing-my-13-5k-facebook-group/ Thu, 20 Dec 2018 19:36:02 +0000 http://www.janetmurray.co.uk/?p=19288 <p>If you’ve been following me for a while you’ll know that my large Facebook group (with over 13.5k members) has been a huge part of growing my business in the last four years.  Want to know why I’m shutting it down?  Listen to this podcast to find out, PLUS other big changes I’ll be making …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-im-closing-my-13-5k-facebook-group/"> <span class="screen-reader-text">[327] Why I’m closing my 13.5k Facebook group (and other changes I’m making in 2019)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-im-closing-my-13-5k-facebook-group/">[327] Why I’m closing my 13.5k Facebook group (and other changes I’m making in 2019)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve been following me for a while you’ll know that my large Facebook group (with over 13.5k members) has been a huge part of growing my business in the last four years.  Want to know why I’m shutting it down?  Listen to this podcast to find out, If you’ve been following me for a while you’ll know that my large Facebook group (with over 13.5k members) has been a huge part of growing my business in the last four years.  Want to know why I’m shutting it down?  Listen to this podcast to find out, PLUS other big changes I’ll be making … [327] Why I’m closing my 13.5k Facebook group (and other changes I’m making in 2019) Read More » Janet Murray clean 50:38 [326] The one thing you need to generate passive income for your business https://www.janetmurray.co.uk/the-one-thing-you-need-to-do-to-generate-passive-income/ Mon, 17 Dec 2018 21:46:08 +0000 http://www.janetmurray.co.uk/?p=19137 <p>Do you want to generate passive income for your business in 2019?  Listen to this podcast to find out the one thing you should be doing to help achieve this goal, including some practical advice on the ‘magic numbers’ you need to know to help you reach your sales targets. Here’s what you’ll learn in …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/the-one-thing-you-need-to-do-to-generate-passive-income/"> <span class="screen-reader-text">[326] The one thing you need to generate passive income for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/the-one-thing-you-need-to-do-to-generate-passive-income/">[326] The one thing you need to generate passive income for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you want to generate passive income for your business in 2019?  Listen to this podcast to find out the one thing you should be doing to help achieve this goal, including some practical advice on the ‘magic numbers’ you need to know to help you reach... Do you want to generate passive income for your business in 2019?  Listen to this podcast to find out the one thing you should be doing to help achieve this goal, including some practical advice on the ‘magic numbers’ you need to know to help you reach your sales targets. Here’s what you’ll learn in … [326] The one thing you need to generate passive income for your business Read More » Janet Murray clean 27:01 [325] Three social media posts that will help you generate sales today https://www.janetmurray.co.uk/three-social-media-posts-that-will-help-you-generate-sales-today/ Thu, 13 Dec 2018 16:04:33 +0000 http://www.janetmurray.co.uk/?p=19062 <p>Do you feel like you spend all your time on social media but never actually make any sales? In this podcast episode I share three different content ideas that are guaranteed to help you start making money today. Here’s what you’ll learn in this episode: Why you need to actively tell people your products are …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/three-social-media-posts-that-will-help-you-generate-sales-today/"> <span class="screen-reader-text">[325] Three social media posts that will help you generate sales today</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/three-social-media-posts-that-will-help-you-generate-sales-today/">[325] Three social media posts that will help you generate sales today</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like you spend all your time on social media but never actually make any sales? In this podcast episode I share three different content ideas that are guaranteed to help you start making money today. Do you feel like you spend all your time on social media but never actually make any sales? In this podcast episode I share three different content ideas that are guaranteed to help you start making money today. Here’s what you’ll learn in this episode: Why you need to actively tell people your products are … [325] Three social media posts that will help you generate sales today Read More » Janet Murray clean 29:21 [324] How to stop talking about video and actually do it with Dan Knowlton https://www.janetmurray.co.uk/stop-talking-about-video-and-actually-do-it-dan-knowlton/ Mon, 10 Dec 2018 18:47:20 +0000 http://www.janetmurray.co.uk/?p=18861 <p>In this special edition of my podcast, I share a brilliant session from my recent event, Content Live, in which Dan Knowlton, a digital marketing expert, shares practical tips and strategies on how you can use video in your business to attract and convert more customers. Here’s what you’ll learn in this episode: Why video …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/stop-talking-about-video-and-actually-do-it-dan-knowlton/"> <span class="screen-reader-text">[324] How to stop talking about video and actually do it with Dan Knowlton</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/stop-talking-about-video-and-actually-do-it-dan-knowlton/">[324] How to stop talking about video and actually do it with Dan Knowlton</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this special edition of my podcast, I share a brilliant session from my recent event, Content Live, in which Dan Knowlton, a digital marketing expert, shares practical tips and strategies on how you can use video in your business to attract and conv... In this special edition of my podcast, I share a brilliant session from my recent event, Content Live, in which Dan Knowlton, a digital marketing expert, shares practical tips and strategies on how you can use video in your business to attract and convert more customers. Here’s what you’ll learn in this episode: Why video … [324] How to stop talking about video and actually do it with Dan Knowlton Read More » Janet Murray clean 24:01 [323] Creative Instagram marketing strategies with Bronte Huskinson https://www.janetmurray.co.uk/creative-instagram-marketing-strategies-bronte-huskinson/ Thu, 06 Dec 2018 22:02:08 +0000 http://www.janetmurray.co.uk/?p=18818 <p>Bronte Huskinson, an author, self-taught photographer and content creator has over 54k followers on her Instagram account which has now become her main source of income. Find out how you can grow your audience on Instagram whether you’re a service or product based business, plus get tips on how to use influencers to market your …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/creative-instagram-marketing-strategies-bronte-huskinson/"> <span class="screen-reader-text">[323] Creative Instagram marketing strategies with Bronte Huskinson</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/creative-instagram-marketing-strategies-bronte-huskinson/">[323] Creative Instagram marketing strategies with Bronte Huskinson</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Bronte Huskinson, an author, self-taught photographer and content creator has over 54k followers on her Instagram account which has now become her main source of income. Find out how you can grow your audience on Instagram whether you’re a service or p... Bronte Huskinson, an author, self-taught photographer and content creator has over 54k followers on her Instagram account which has now become her main source of income. Find out how you can grow your audience on Instagram whether you’re a service or product based business, plus get tips on how to use influencers to market your … [323] Creative Instagram marketing strategies with Bronte Huskinson Read More » Janet Murray clean 36:49 [322] How to create a content plan for your business https://www.janetmurray.co.uk/how-to-create-a-content-plan-for-your-business/ Tue, 04 Dec 2018 05:44:40 +0000 http://www.janetmurray.co.uk/?p=18721 <p>Creating a content plan for 2019 will not only help you to create consistent, high-quality content regularly, but it will also help you save time, build your audience and make more sales in your business. In this episode, I share practical tips on how to create a content plan for 2019, including examples of the …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-a-content-plan-for-your-business/"> <span class="screen-reader-text">[322] How to create a content plan for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-a-content-plan-for-your-business/">[322] How to create a content plan for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Creating a content plan for 2019 will not only help you to create consistent, high-quality content regularly, but it will also help you save time, build your audience and make more sales in your business. In this episode, Creating a content plan for 2019 will not only help you to create consistent, high-quality content regularly, but it will also help you save time, build your audience and make more sales in your business. In this episode, I share practical tips on how to create a content plan for 2019, including examples of the … [322] How to create a content plan for your business Read More » Janet Murray clean 25:56 [321] How to get people to actually read your blog with Andy Crestodina https://www.janetmurray.co.uk/how-to-get-people-to-actually-read-your-blog-andy-crestodina/ Thu, 29 Nov 2018 19:56:07 +0000 http://www.janetmurray.co.uk/?p=18679 <p>Andy Crestodina is an experienced content and ethical digital marketing expert who has helped thousands of businesses get better results online.  In this episode he shares his top tips on getting more people to read your blog, how to make your content rank higher in search engines and why collaboration is the key to growing …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-people-to-actually-read-your-blog-andy-crestodina/"> <span class="screen-reader-text">[321] How to get people to actually read your blog with Andy Crestodina</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-people-to-actually-read-your-blog-andy-crestodina/">[321] How to get people to actually read your blog with Andy Crestodina</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Andy Crestodina is an experienced content and ethical digital marketing expert who has helped thousands of businesses get better results online.  In this episode he shares his top tips on getting more people to read your blog, Andy Crestodina is an experienced content and ethical digital marketing expert who has helped thousands of businesses get better results online.  In this episode he shares his top tips on getting more people to read your blog, how to make your content rank higher in search engines and why collaboration is the key to growing … [321] How to get people to actually read your blog with Andy Crestodina Read More » Janet Murray clean 34:37 [320] How to host a Christmas sale on Facebook Live https://www.janetmurray.co.uk/how-to-host-a-christmas-sale-on-facebook-live/ Mon, 26 Nov 2018 20:23:18 +0000 http://www.janetmurray.co.uk/?p=18644 <p>Using Facebook Live to sell your products in the run up to Christmas can be a great way of standing out from your competitors - giving your customers a chance to see the person behind the brand and ask any questions they have there and then.  Listen to this episode for my top ten tips …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-host-a-christmas-sale-on-facebook-live/"> <span class="screen-reader-text">[320] How to host a Christmas sale on Facebook Live</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-host-a-christmas-sale-on-facebook-live/">[320] How to host a Christmas sale on Facebook Live</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Using Facebook Live to sell your products in the run up to Christmas can be a great way of standing out from your competitors - giving your customers a chance to see the person behind the brand and ask any questions they have there and then. Using Facebook Live to sell your products in the run up to Christmas can be a great way of standing out from your competitors - giving your customers a chance to see the person behind the brand and ask any questions they have there and then.  Listen to this episode for my top ten tips … [320] How to host a Christmas sale on Facebook Live Read More » Janet Murray clean 20:08 [319] Why you should be using Pinterest in 2019 (plus how to do it) https://www.janetmurray.co.uk/why-you-should-be-using-pinterest-in-2019-eve-tokens/ Thu, 22 Nov 2018 20:47:56 +0000 http://www.janetmurray.co.uk/?p=18603 <p>Pinterest is the second biggest search engine after Google. Which means,  if used correctly, it can be a massive game changer when it comes to getting more eyes on your content.  In this episode Eve Tokens shares practical tips on how to use Pinterest for your business including how she has helped me improve traffic …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-you-should-be-using-pinterest-in-2019-eve-tokens/"> <span class="screen-reader-text">[319] Why you should be using Pinterest in 2019 (plus how to do it)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-you-should-be-using-pinterest-in-2019-eve-tokens/">[319] Why you should be using Pinterest in 2019 (plus how to do it)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Pinterest is the second biggest search engine after Google. Which means,  if used correctly, it can be a massive game changer when it comes to getting more eyes on your content.  In this episode Eve Tokens shares practical tips on how to use Pinterest ... Pinterest is the second biggest search engine after Google. Which means,  if used correctly, it can be a massive game changer when it comes to getting more eyes on your content.  In this episode Eve Tokens shares practical tips on how to use Pinterest for your business including how she has helped me improve traffic … [319] Why you should be using Pinterest in 2019 (plus how to do it) Read More » Janet Murray clean 36:03 [318] How to ace your content strategy in 2019 (review of Content Live) https://www.janetmurray.co.uk/how-to-ace-your-content-strategy-content-live/ Mon, 19 Nov 2018 21:05:23 +0000 http://www.janetmurray.co.uk/?p=18525 <p>Are you looking to ace your content strategy next year and get 2019 sorted?  Listen to this special review episode where I share some of the biggest takeaways from my recent live event, Content Live, including practical tips and strategies on how you can plan and create engaging content in 2019. Here’s what you’ll learn …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-ace-your-content-strategy-content-live/"> <span class="screen-reader-text">[318] How to ace your content strategy in 2019 (review of Content Live)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-ace-your-content-strategy-content-live/">[318] How to ace your content strategy in 2019 (review of Content Live)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you looking to ace your content strategy next year and get 2019 sorted?  Listen to this special review episode where I share some of the biggest takeaways from my recent live event, Content Live, including practical tips and strategies on how you c... Are you looking to ace your content strategy next year and get 2019 sorted?  Listen to this special review episode where I share some of the biggest takeaways from my recent live event, Content Live, including practical tips and strategies on how you can plan and create engaging content in 2019. Here’s what you’ll learn … [318] How to ace your content strategy in 2019 (review of Content Live) Read More » Janet Murray clean 42:04 [317] How to launch a new product or service - fast! With Amanda Overend https://www.janetmurray.co.uk/how-to-launch-a-new-product-or-service-fast/ Thu, 15 Nov 2018 15:25:03 +0000 http://www.janetmurray.co.uk/?p=18377 <p>[WARNING! PLEASE DON'T LISTEN TO THIS EPISODE WITH YOUNG CHILDREN IN THE ROOM!!!] Launching a new product or service too quickly can lead to mistakes, overspending and failing to make the impact you desired.  Listen to this transformation episode with Amanda Overend, who shares how she successfully launched her new product, in time for Christmas, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-launch-a-new-product-or-service-fast/"> <span class="screen-reader-text">[317] How to launch a new product or service - fast! With Amanda Overend</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-launch-a-new-product-or-service-fast/">[317] How to launch a new product or service - fast! With Amanda Overend</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> [WARNING! PLEASE DON'T LISTEN TO THIS EPISODE WITH YOUNG CHILDREN IN THE ROOM!!!] Launching a new product or service too quickly can lead to mistakes, overspending and failing to make the impact you desired. [WARNING! PLEASE DON'T LISTEN TO THIS EPISODE WITH YOUNG CHILDREN IN THE ROOM!!!] Launching a new product or service too quickly can lead to mistakes, overspending and failing to make the impact you desired.  Listen to this transformation episode with Amanda Overend, who shares how she successfully launched her new product, in time for Christmas, … [317] How to launch a new product or service - fast! With Amanda Overend Read More » Janet Murray clean 32:59 [316] How I chose my business coach (and how to choose yours) https://www.janetmurray.co.uk/how-i-chose-my-business-coach-and-how-to-choose-yours/ Mon, 12 Nov 2018 20:24:42 +0000 http://www.janetmurray.co.uk/?p=18352 <p>Do you want your business to accelerate in 2019?  Maybe you’ve considered joining a mastermind group or hiring a business coach but don’t know where to start? In this episode I share my five top tips on how to hire a business coach and how working with a business coach has helped transform my business. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-i-chose-my-business-coach-and-how-to-choose-yours/"> <span class="screen-reader-text">[316] How I chose my business coach (and how to choose yours)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-i-chose-my-business-coach-and-how-to-choose-yours/">[316] How I chose my business coach (and how to choose yours)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you want your business to accelerate in 2019?  Maybe you’ve considered joining a mastermind group or hiring a business coach but don’t know where to start? In this episode I share my five top tips on how to hire a business coach and how working with... Do you want your business to accelerate in 2019?  Maybe you’ve considered joining a mastermind group or hiring a business coach but don’t know where to start? In this episode I share my five top tips on how to hire a business coach and how working with a business coach has helped transform my business. … [316] How I chose my business coach (and how to choose yours) Read More » Janet Murray clean 15:45 [315] How to create a brand statement (and why you need to) with J. Nichole Smith https://www.janetmurray.co.uk/how-to-create-a-brand-statement-with-j-nichole-smith/ Thu, 08 Nov 2018 00:01:09 +0000 http://www.janetmurray.co.uk/?p=18320 <p>Hear the tables being turned in this surprisingly revealing episode, as J. Nichole Smith, a branding expert, challenges me on my brand statement and what language I should be using to have a more impactful message. Nichole also shares some of the fears that are holding people back from creating a successful brand as well …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-a-brand-statement-with-j-nichole-smith/"> <span class="screen-reader-text">[315] How to create a brand statement (and why you need to) with J. Nichole Smith</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-a-brand-statement-with-j-nichole-smith/">[315] How to create a brand statement (and why you need to) with J. Nichole Smith</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Hear the tables being turned in this surprisingly revealing episode, as J. Nichole Smith, a branding expert, challenges me on my brand statement and what language I should be using to have a more impactful message. Hear the tables being turned in this surprisingly revealing episode, as J. Nichole Smith, a branding expert, challenges me on my brand statement and what language I should be using to have a more impactful message. Nichole also shares some of the fears that are holding people back from creating a successful brand as well … [315] How to create a brand statement (and why you need to) with J. Nichole Smith Read More » Janet Murray clean 54:56 [314] Repurposing hacks for busy business owners https://www.janetmurray.co.uk/repurposing-hacks-for-busy-business-owners/ Mon, 05 Nov 2018 21:02:25 +0000 http://www.janetmurray.co.uk/?p=18310 <p>Are you struggling to create consistent content or finding you just don’t have the time? In this episode I share time-saving tips to help your content go further - from turning a blog post into a slideshare presentation to transforming a keynote talk into a podcast episode and a Twitter chat. Here’s what you’ll learn …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/repurposing-hacks-for-busy-business-owners/"> <span class="screen-reader-text">[314] Repurposing hacks for busy business owners</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/repurposing-hacks-for-busy-business-owners/">[314] Repurposing hacks for busy business owners</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you struggling to create consistent content or finding you just don’t have the time? In this episode I share time-saving tips to help your content go further - from turning a blog post into a slideshare presentation to transforming a keynote talk i... Are you struggling to create consistent content or finding you just don’t have the time? In this episode I share time-saving tips to help your content go further - from turning a blog post into a slideshare presentation to transforming a keynote talk into a podcast episode and a Twitter chat. Here’s what you’ll learn … [314] Repurposing hacks for busy business owners Read More » Janet Murray clean 24:59 [313] On-Air Coaching: How do I sell to an audience that isn't used to being sold to? https://www.janetmurray.co.uk/on-air-coaching-how-do-i-sell-an-audience-that-isnt-used-to-being-sold-to/ Thu, 01 Nov 2018 15:17:58 +0000 http://www.janetmurray.co.uk/?p=18277 <p>Have you built up an audience of people who won’t buy from you?  Or do you feel the fear when it comes to selling to them? In this on-air coaching episode with sustainability expert, Jen Gale, I share helpful tips on how to start conversations with your audience on pricing and sales, dealing with objections, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/on-air-coaching-how-do-i-sell-an-audience-that-isnt-used-to-being-sold-to/"> <span class="screen-reader-text">[313] On-Air Coaching: How do I sell to an audience that isn't used to being sold to?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/on-air-coaching-how-do-i-sell-an-audience-that-isnt-used-to-being-sold-to/">[313] On-Air Coaching: How do I sell to an audience that isn't used to being sold to?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Have you built up an audience of people who won’t buy from you?  Or do you feel the fear when it comes to selling to them? In this on-air coaching episode with sustainability expert, Jen Gale, I share helpful tips on how to start conversations with you... Have you built up an audience of people who won’t buy from you?  Or do you feel the fear when it comes to selling to them? In this on-air coaching episode with sustainability expert, Jen Gale, I share helpful tips on how to start conversations with your audience on pricing and sales, dealing with objections, … [313] On-Air Coaching: How do I sell to an audience that isn't used to being sold to? Read More » Janet Murray clean 46:08 [312] 10 marketing ideas for Black Friday https://www.janetmurray.co.uk/10-marketing-ideas-for-black-friday/ Mon, 29 Oct 2018 15:02:52 +0000 http://www.janetmurray.co.uk/?p=18164 <p>Whatever you think of Black Friday, the consumer stats show that it cannot be ignored.  Here are some practical tips on how to make the most of Black Friday -  including what to offer, how to plan your event/sale and how to promote it to your audience. If you want to listen to the podcast …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/10-marketing-ideas-for-black-friday/"> <span class="screen-reader-text">[312] 10 marketing ideas for Black Friday</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/10-marketing-ideas-for-black-friday/">[312] 10 marketing ideas for Black Friday</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Whatever you think of Black Friday, the consumer stats show that it cannot be ignored.  Here are some practical tips on how to make the most of Black Friday -  including what to offer, how to plan your event/sale and how to promote it to your audience.... Whatever you think of Black Friday, the consumer stats show that it cannot be ignored.  Here are some practical tips on how to make the most of Black Friday -  including what to offer, how to plan your event/sale and how to promote it to your audience. If you want to listen to the podcast … [312] 10 marketing ideas for Black Friday Read More » Janet Murray clean 10:37 [311] How to generate passive income in your business with Lisa Johnson https://www.janetmurray.co.uk/how-to-generate-passive-income-in-your-business/ Thu, 25 Oct 2018 15:17:45 +0000 https://www.janetmurray.co.uk/?p=18141 <p>Want to earn money while you’re on holiday? That’s exactly what Lisa Johnson, founder of two successful wedding businesses and passive income expert does.  In this episode, she explains what passive income is, what you need to do to earn money whilst you sleep plus why building an audience is vital if you want to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-generate-passive-income-in-your-business/"> <span class="screen-reader-text">[311] How to generate passive income in your business with Lisa Johnson</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-generate-passive-income-in-your-business/">[311] How to generate passive income in your business with Lisa Johnson</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to earn money while you’re on holiday? That’s exactly what Lisa Johnson, founder of two successful wedding businesses and passive income expert does.  In this episode, she explains what passive income is, Want to earn money while you’re on holiday? That’s exactly what Lisa Johnson, founder of two successful wedding businesses and passive income expert does.  In this episode, she explains what passive income is, what you need to do to earn money whilst you sleep plus why building an audience is vital if you want to … [311] How to generate passive income in your business with Lisa Johnson Read More » Janet Murray clean 35:10 [310] Four types of marketing content that will make you sales https://www.janetmurray.co.uk/four-types-of-marketing-content-that-will-make-you-sales/ Mon, 22 Oct 2018 20:29:33 +0000 https://www.janetmurray.co.uk/?p=18121 <p>Do you struggle to come up with daily content to engage with your audience and ultimately make sales? From dogs in hairdressers to comments made by strangers at a speaking event - find out how everything can be turned into a content opportunity with these practical marketing tips. Here’s what you’ll learn in this episode: …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/four-types-of-marketing-content-that-will-make-you-sales/"> <span class="screen-reader-text">[310] Four types of marketing content that will make you sales</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/four-types-of-marketing-content-that-will-make-you-sales/">[310] Four types of marketing content that will make you sales</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to come up with daily content to engage with your audience and ultimately make sales? From dogs in hairdressers to comments made by strangers at a speaking event - find out how everything can be turned into a content opportunity with th... Do you struggle to come up with daily content to engage with your audience and ultimately make sales? From dogs in hairdressers to comments made by strangers at a speaking event - find out how everything can be turned into a content opportunity with these practical marketing tips. Here’s what you’ll learn in this episode: … [310] Four types of marketing content that will make you sales Read More » Janet Murray clean 47:29 [309] How to go viral on Twitter with Kerry Jordan https://www.janetmurray.co.uk/how-to-go-viral-on-twitter/ Thu, 18 Oct 2018 20:08:04 +0000 https://www.janetmurray.co.uk/?p=18017 <p>Are you launching a new product, service or marketing campaign and want it to go viral on Twitter? Listen to this episode to find out how Kerry Jordan, a dog photographer, launched the National Dog Photographer’s Awareness Day, made it go viral on Twitter - and get picked up by national newspapers. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-go-viral-on-twitter/"> <span class="screen-reader-text">[309] How to go viral on Twitter with Kerry Jordan</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-go-viral-on-twitter/">[309] How to go viral on Twitter with Kerry Jordan</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you launching a new product, service or marketing campaign and want it to go viral on Twitter? Listen to this episode to find out how Kerry Jordan, a dog photographer, launched the National Dog Photographer’s Awareness Day, Are you launching a new product, service or marketing campaign and want it to go viral on Twitter? Listen to this episode to find out how Kerry Jordan, a dog photographer, launched the National Dog Photographer’s Awareness Day, made it go viral on Twitter - and get picked up by national newspapers. Here’s what you’ll … [309] How to go viral on Twitter with Kerry Jordan Read More » Janet Murray clean 28:48 [308] How to create a media calendar for 2019 (and why you need to) https://www.janetmurray.co.uk/how-to-create-a-media-calendar/ Mon, 15 Oct 2018 19:50:19 +0000 https://www.janetmurray.co.uk/?p=17884 <p>Would you like to be more consistent with your content in 2019? In this episode, I share how creating a media calendar could help you become more effective at planning and creating content for your blog/vlog (if you have one), email marketing and social media - and help you get featured in the press. Here’s …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-a-media-calendar/"> <span class="screen-reader-text">[308] How to create a media calendar for 2019 (and why you need to)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-a-media-calendar/">[308] How to create a media calendar for 2019 (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you like to be more consistent with your content in 2019? In this episode, I share how creating a media calendar could help you become more effective at planning and creating content for your blog/vlog (if you have one), Would you like to be more consistent with your content in 2019? In this episode, I share how creating a media calendar could help you become more effective at planning and creating content for your blog/vlog (if you have one), email marketing and social media - and help you get featured in the press. Here’s … [308] How to create a media calendar for 2019 (and why you need to) Read More » Janet Murray clean 18:45 [307] Should you exhibit at a trade show? With Kate Hills https://www.janetmurray.co.uk/307-should-you-exhibit-at-a-trade-show-with-kate-hills/ Thu, 11 Oct 2018 20:53:01 +0000 https://www.janetmurray.co.uk/?p=17804 <p>Exhibiting at a trade show can be a great way to get your business in front of your ideal customers or clients. But how do you know if it’s the right marketing strategy for your business? And if you do decide to exhibit at a trade show, how can you ensure you get a return …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/307-should-you-exhibit-at-a-trade-show-with-kate-hills/"> <span class="screen-reader-text">[307] Should you exhibit at a trade show? With Kate Hills</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/307-should-you-exhibit-at-a-trade-show-with-kate-hills/">[307] Should you exhibit at a trade show? With Kate Hills</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Exhibiting at a trade show can be a great way to get your business in front of your ideal customers or clients. But how do you know if it’s the right marketing strategy for your business? And if you do decide to exhibit at a trade show, Exhibiting at a trade show can be a great way to get your business in front of your ideal customers or clients. But how do you know if it’s the right marketing strategy for your business? And if you do decide to exhibit at a trade show, how can you ensure you get a return … [307] Should you exhibit at a trade show? With Kate Hills Read More » Janet Murray clean 32:27 [306] Christmas content ideas for busy business owners https://www.janetmurray.co.uk/christmas-content-ideas-for-busy-business-owners/ Mon, 08 Oct 2018 18:39:11 +0000 https://www.janetmurray.co.uk/?p=17590 <p>Do you find it difficult to market your business at Christmas?  Or have you got so many ideas you don’t know where to start? In this episode, I share helpful tips on how to come up with great content ideas that will give value to your audience and make sales in your business (plus some …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/christmas-content-ideas-for-busy-business-owners/"> <span class="screen-reader-text">[306] Christmas content ideas for busy business owners</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/christmas-content-ideas-for-busy-business-owners/">[306] Christmas content ideas for busy business owners</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you find it difficult to market your business at Christmas?  Or have you got so many ideas you don’t know where to start? In this episode, I share helpful tips on how to come up with great content ideas that will give value to your audience and make... Do you find it difficult to market your business at Christmas?  Or have you got so many ideas you don’t know where to start? In this episode, I share helpful tips on how to come up with great content ideas that will give value to your audience and make sales in your business (plus some … [306] Christmas content ideas for busy business owners Read More » Janet Murray clean 26:03 [305] On-Air Coaching: What should I blog about? With Gemma Stow https://www.janetmurray.co.uk/on-air-coaching-what-should-i-blog-about/ Thu, 04 Oct 2018 18:12:57 +0000 https://www.janetmurray.co.uk/?p=17504 <p>Publishing a regular blog can help you build your audience, gain trust and stand out as an authority in your field.  But how do you decide what to blog about? In this on-air coaching episode, I share practical tips and strategies with business coach Gemma Stow on how to find out what your audience needs …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/on-air-coaching-what-should-i-blog-about/"> <span class="screen-reader-text">[305] On-Air Coaching: What should I blog about? With Gemma Stow</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/on-air-coaching-what-should-i-blog-about/">[305] On-Air Coaching: What should I blog about? With Gemma Stow</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Publishing a regular blog can help you build your audience, gain trust and stand out as an authority in your field.  But how do you decide what to blog about? In this on-air coaching episode, I share practical tips and strategies with business coach Ge... Publishing a regular blog can help you build your audience, gain trust and stand out as an authority in your field.  But how do you decide what to blog about? In this on-air coaching episode, I share practical tips and strategies with business coach Gemma Stow on how to find out what your audience needs … [305] On-Air Coaching: What should I blog about? With Gemma Stow Read More » Janet Murray clean 40:20 [304] What’s your marketing style (and why it matters)? https://www.janetmurray.co.uk/whats-your-marketing-style-and-why-it-matters/ Mon, 01 Oct 2018 18:57:23 +0000 https://www.janetmurray.co.uk/?p=17415 <p>Are you super organised and schedule your content in advance, or do you fly by the seat of your pants, and create content on-the-go when inspiration strikes? In this episode, I share the three different types of marketer, the advantages and disadvantages of each style, and how knowing which type you are can help you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/whats-your-marketing-style-and-why-it-matters/"> <span class="screen-reader-text">[304] What’s your marketing style (and why it matters)?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/whats-your-marketing-style-and-why-it-matters/">[304] What’s your marketing style (and why it matters)?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you super organised and schedule your content in advance, or do you fly by the seat of your pants, and create content on-the-go when inspiration strikes? In this episode, I share the three different types of marketer, Are you super organised and schedule your content in advance, or do you fly by the seat of your pants, and create content on-the-go when inspiration strikes? In this episode, I share the three different types of marketer, the advantages and disadvantages of each style, and how knowing which type you are can help you … [304] What’s your marketing style (and why it matters)? Read More » Janet Murray clean 15:26 [303] On-Air Coaching: How do I pivot from serving a small number of clients to a membership model? with Kirsty Carden https://www.janetmurray.co.uk/on-air-coaching-how-do-i-pivot-from-a-small-number-of-clients-to-a-membership-model-kirsty-carden/ Fri, 28 Sep 2018 04:52:18 +0000 https://www.janetmurray.co.uk/?p=17409 <p>Do you offer coaching or consulting to clients and wonder how you can scale up your business? In this episode I help Kirsty Carden, a successful business coach, with practical tips and strategies on how to launch a paid membership community, how to use social media to get people onto a waiting list, and how …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/on-air-coaching-how-do-i-pivot-from-a-small-number-of-clients-to-a-membership-model-kirsty-carden/"> <span class="screen-reader-text">[303] On-Air Coaching: How do I pivot from serving a small number of clients to a membership model? with Kirsty Carden</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/on-air-coaching-how-do-i-pivot-from-a-small-number-of-clients-to-a-membership-model-kirsty-carden/">[303] On-Air Coaching: How do I pivot from serving a small number of clients to a membership model? with Kirsty Carden</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you offer coaching or consulting to clients and wonder how you can scale up your business? In this episode I help Kirsty Carden, a successful business coach, with practical tips and strategies on how to launch a paid membership community, Do you offer coaching or consulting to clients and wonder how you can scale up your business? In this episode I help Kirsty Carden, a successful business coach, with practical tips and strategies on how to launch a paid membership community, how to use social media to get people onto a waiting list, and how … [303] On-Air Coaching: How do I pivot from serving a small number of clients to a membership model? with Kirsty Carden Read More » Janet Murray clean 43:32 [302] How we generated 56k in 10 days (Sales Challenge debrief) https://www.janetmurray.co.uk/how-we-generated-56k-in-ten-days/ Tue, 25 Sep 2018 04:30:56 +0000 https://www.janetmurray.co.uk/?p=17405 <p>During my recent FREE sales challenge, participants made a staggering 56k in sales - making this one of my most successful online challenges yet.  Want to know all the details? In this episode, I share behind-the-scenes from the challenge, including which social media platforms sent me the most referrals, why my Facebook ads tanked - …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-we-generated-56k-in-ten-days/"> <span class="screen-reader-text">[302] How we generated 56k in 10 days (Sales Challenge debrief)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-we-generated-56k-in-ten-days/">[302] How we generated 56k in 10 days (Sales Challenge debrief)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> During my recent FREE sales challenge, participants made a staggering 56k in sales - making this one of my most successful online challenges yet.  Want to know all the details? In this episode, I share behind-the-scenes from the challenge, During my recent FREE sales challenge, participants made a staggering 56k in sales - making this one of my most successful online challenges yet.  Want to know all the details? In this episode, I share behind-the-scenes from the challenge, including which social media platforms sent me the most referrals, why my Facebook ads tanked - … [302] How we generated 56k in 10 days (Sales Challenge debrief) Read More » Janet Murray clean 32:48 [301] What it really takes to build an online business with Lucy Parsons https://www.janetmurray.co.uk/what-it-really-takes-to-build-an-online-business/ Fri, 21 Sep 2018 05:09:26 +0000 https://www.janetmurray.co.uk/?p=17397 <p>Academic coach Lucy Parsons started her business four years ago and has seen her revenue grow from just £10 a week to over 50k a year. In this episode, Lucy - who is part of my membership community - the Love Marketing Membership - shares how she has gained fantastic press coverage for her business, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/what-it-really-takes-to-build-an-online-business/"> <span class="screen-reader-text">[301] What it really takes to build an online business with Lucy Parsons</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/what-it-really-takes-to-build-an-online-business/">[301] What it really takes to build an online business with Lucy Parsons</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Academic coach Lucy Parsons started her business four years ago and has seen her revenue grow from just £10 a week to over 50k a year. In this episode, Lucy - who is part of my membership community - the Love Marketing Membership - shares how she has g... Academic coach Lucy Parsons started her business four years ago and has seen her revenue grow from just £10 a week to over 50k a year. In this episode, Lucy - who is part of my membership community - the Love Marketing Membership - shares how she has gained fantastic press coverage for her business, … [301] What it really takes to build an online business with Lucy Parsons Read More » Janet Murray clean 38:13 [300] How to build an audience (and why you need to) https://www.janetmurray.co.uk/how-to-build-an-audience-and-why-you-need-to/ Mon, 17 Sep 2018 20:18:55 +0000 https://www.janetmurray.co.uk/?p=17380 <p>In this celebratory 300th episode, I look back at what I’ve learned over the last five years of business and share practical tips on how to grow your audience including why it’s important, what to do when something goes wrong, and why investing in training is essential for your business growth and development. Here’s what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-an-audience-and-why-you-need-to/"> <span class="screen-reader-text">[300] How to build an audience (and why you need to)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-an-audience-and-why-you-need-to/">[300] How to build an audience (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this celebratory 300th episode, I look back at what I’ve learned over the last five years of business and share practical tips on how to grow your audience including why it’s important, what to do when something goes wrong, In this celebratory 300th episode, I look back at what I’ve learned over the last five years of business and share practical tips on how to grow your audience including why it’s important, what to do when something goes wrong, and why investing in training is essential for your business growth and development. Here’s what … [300] How to build an audience (and why you need to) Read More » Janet Murray clean 46:34 [299] How to sell everyday (without being a pain in the ass) https://www.janetmurray.co.uk/how-to-sell-everyday-without-being-a-pain-in-the-ass/ Sat, 08 Sep 2018 19:47:21 +0000 https://www.janetmurray.co.uk/?p=17356 <p>If you want to make more sales in your business, you need to be prepared to sell every day. Fact. But selling everyday doesn’t mean constantly pushing your products or services onto people.  There are multiple ways you can get your products/services in front of prospective customers/clients - without being spammy/selly.  In the episode, I …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-sell-everyday-without-being-a-pain-in-the-ass/"> <span class="screen-reader-text">[299] How to sell everyday (without being a pain in the ass)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-sell-everyday-without-being-a-pain-in-the-ass/">[299] How to sell everyday (without being a pain in the ass)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to make more sales in your business, you need to be prepared to sell every day. Fact. But selling everyday doesn’t mean constantly pushing your products or services onto people.  There are multiple ways you can get your products/services in... If you want to make more sales in your business, you need to be prepared to sell every day. Fact. But selling everyday doesn’t mean constantly pushing your products or services onto people.  There are multiple ways you can get your products/services in front of prospective customers/clients - without being spammy/selly.  In the episode, I … [299] How to sell everyday (without being a pain in the ass) Read More » Janet Murray clean 17:17 [298] How to turn browsers into buyers https://www.janetmurray.co.uk/how-to-turn-browsers-into-buyers/ Sat, 08 Sep 2018 19:45:39 +0000 https://www.janetmurray.co.uk/?p=17353 <p>How many times have you booked a dental appointment because your dentist sent you a reminder? Or eaten at a restaurant because a voucher code landed in your inbox at exactly the right time? I bet you didn’t think it was scammy/selly. You were probably grateful for the reminder. So why do we feel  awkward …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-turn-browsers-into-buyers/"> <span class="screen-reader-text">[298] How to turn browsers into buyers</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-turn-browsers-into-buyers/">[298] How to turn browsers into buyers</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> How many times have you booked a dental appointment because your dentist sent you a reminder? Or eaten at a restaurant because a voucher code landed in your inbox at exactly the right time? I bet you didn’t think it was scammy/selly. How many times have you booked a dental appointment because your dentist sent you a reminder? Or eaten at a restaurant because a voucher code landed in your inbox at exactly the right time? I bet you didn’t think it was scammy/selly. You were probably grateful for the reminder. So why do we feel  awkward … [298] How to turn browsers into buyers Read More » Janet Murray clean 11:49 [297] How to sell your products or services on social media https://www.janetmurray.co.uk/how-to-sell-your-products-or-services-on-social-media/ Sat, 08 Sep 2018 19:42:54 +0000 https://www.janetmurray.co.uk/?p=17350 <p>Do you find it difficult to sell through social media?  You’re not alone. In this episode, I explain how to use social media to start conversations about your product or service that will help you generate leads (plus how to convert those leads into sales). [IMPORTANT NOTE] This episode is part of a week-long sales …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-sell-your-products-or-services-on-social-media/"> <span class="screen-reader-text">[297] How to sell your products or services on social media</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-sell-your-products-or-services-on-social-media/">[297] How to sell your products or services on social media</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you find it difficult to sell through social media?  You’re not alone. In this episode, I explain how to use social media to start conversations about your product or service that will help you generate leads (plus how to convert those leads into sa... Do you find it difficult to sell through social media?  You’re not alone. In this episode, I explain how to use social media to start conversations about your product or service that will help you generate leads (plus how to convert those leads into sales). [IMPORTANT NOTE] This episode is part of a week-long sales … [297] How to sell your products or services on social media Read More » Janet Murray clean 19:30 [296] How to generate sales in your business - fast! https://www.janetmurray.co.uk/how-to-generate-sales-in-your-business-fast/ Sat, 08 Sep 2018 19:33:30 +0000 https://www.janetmurray.co.uk/?p=17347 <p>Do you need to generate income in your  business - fast?!  Approaching customers who have previously bought from you is one of the most efficient (and often most underused) way of generating sales. In this episode I share strategies you can use to make sales from your hottest leads - and do it fast. [IMPORTANT …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-generate-sales-in-your-business-fast/"> <span class="screen-reader-text">[296] How to generate sales in your business - fast!</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-generate-sales-in-your-business-fast/">[296] How to generate sales in your business - fast!</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you need to generate income in your  business - fast?!  Approaching customers who have previously bought from you is one of the most efficient (and often most underused) way of generating sales. In this episode I share strategies you can use to make... Do you need to generate income in your  business - fast?!  Approaching customers who have previously bought from you is one of the most efficient (and often most underused) way of generating sales. In this episode I share strategies you can use to make sales from your hottest leads - and do it fast. [IMPORTANT … [296] How to generate sales in your business - fast! Read More » Janet Murray clean 14:11 [295] How to prospect your leads https://www.janetmurray.co.uk/how-to-prospect-your-leads/ Sat, 08 Sep 2018 19:29:33 +0000 https://www.janetmurray.co.uk/?p=17344 <p>If you’re struggling to make sales, it’s likely you’re focusing your marketing efforts on the people who are least likely to buy from you (i.e. your cold leads). That’s why it’s important to go back to basics and ‘prospect’ your leads. In this episode I’ll show you how to identify your hottest leads, so you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-prospect-your-leads/"> <span class="screen-reader-text">[295] How to prospect your leads</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-prospect-your-leads/">[295] How to prospect your leads</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re struggling to make sales, it’s likely you’re focusing your marketing efforts on the people who are least likely to buy from you (i.e. your cold leads). That’s why it’s important to go back to basics and ‘prospect’ your leads. If you’re struggling to make sales, it’s likely you’re focusing your marketing efforts on the people who are least likely to buy from you (i.e. your cold leads). That’s why it’s important to go back to basics and ‘prospect’ your leads. In this episode I’ll show you how to identify your hottest leads, so you … [295] How to prospect your leads Read More » Janet Murray clean 15:16 [294] How to quadruple your income in seven days with Jennifer Hamley https://www.janetmurray.co.uk/how-to-quadruple-your-income-in-seven-days/ Thu, 06 Sep 2018 12:31:55 +0000 https://www.janetmurray.co.uk/?p=17340 <p>Earlier this year, luxury handbag designer, Jennifer Hamley, was ready to give up on her business.  But after attending one of my live events, she made a radical shift in her marketing strategy - and quadrupled her income. In this episode she shares how Facebook Live has transformed her business - in just seven days. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-quadruple-your-income-in-seven-days/"> <span class="screen-reader-text">[294] How to quadruple your income in seven days with Jennifer Hamley</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-quadruple-your-income-in-seven-days/">[294] How to quadruple your income in seven days with Jennifer Hamley</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Earlier this year, luxury handbag designer, Jennifer Hamley, was ready to give up on her business.  But after attending one of my live events, she made a radical shift in her marketing strategy - and quadrupled her income. Earlier this year, luxury handbag designer, Jennifer Hamley, was ready to give up on her business.  But after attending one of my live events, she made a radical shift in her marketing strategy - and quadrupled her income. In this episode she shares how Facebook Live has transformed her business - in just seven days. … [294] How to quadruple your income in seven days with Jennifer Hamley Read More » Janet Murray clean 43:03 [293] Should you use scarcity in your marketing? https://www.janetmurray.co.uk/should-you-use-scarcity-in-your-marketing/ Mon, 03 Sep 2018 14:09:25 +0000 https://www.janetmurray.co.uk/?p=17323 <p>Do you think scarcity marketing is spammy? Is it something you’ve been too afraid to try in case it puts off prospective customers/clients? In this episode, I explain how I use scarcity marketing in my own business and why - far from being spammy/selly - using scarcity in your marketing can help you give your …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/should-you-use-scarcity-in-your-marketing/"> <span class="screen-reader-text">[293] Should you use scarcity in your marketing?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/should-you-use-scarcity-in-your-marketing/">[293] Should you use scarcity in your marketing?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you think scarcity marketing is spammy? Is it something you’ve been too afraid to try in case it puts off prospective customers/clients? In this episode, I explain how I use scarcity marketing in my own business and why - far from being spammy/selly... Do you think scarcity marketing is spammy? Is it something you’ve been too afraid to try in case it puts off prospective customers/clients? In this episode, I explain how I use scarcity marketing in my own business and why - far from being spammy/selly - using scarcity in your marketing can help you give your … [293] Should you use scarcity in your marketing? Read More » Janet Murray clean 20:00 [292] How to get started with messenger bots with Kelly Noble Mirabella https://www.janetmurray.co.uk/how-to-get-started-with-messenger-bots/ Thu, 30 Aug 2018 18:07:13 +0000 https://www.janetmurray.co.uk/?p=17316 <p>Have you heard of messenger bots and wondered what they are, or how they can help your business? In this episode, expert Kelly Noble Mirabella, shares how you can get started with chatbots, including the best tools to use, how to build your subscriber list, and how you can use them effectively to make sales …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-started-with-messenger-bots/"> <span class="screen-reader-text">[292] How to get started with messenger bots with Kelly Noble Mirabella</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-started-with-messenger-bots/">[292] How to get started with messenger bots with Kelly Noble Mirabella</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Have you heard of messenger bots and wondered what they are, or how they can help your business? In this episode, expert Kelly Noble Mirabella, shares how you can get started with chatbots, including the best tools to use, Have you heard of messenger bots and wondered what they are, or how they can help your business? In this episode, expert Kelly Noble Mirabella, shares how you can get started with chatbots, including the best tools to use, how to build your subscriber list, and how you can use them effectively to make sales … [292] How to get started with messenger bots with Kelly Noble Mirabella Read More » Janet Murray clean 36:01 [291] The truth about passive income https://www.janetmurray.co.uk/291-the-truth-about-passive-income/ Mon, 27 Aug 2018 20:35:14 +0000 https://www.janetmurray.co.uk/?p=17312 <p>If you’d like to create passive income for your business, this episode may not be exactly what you were hoping to hear - but it’s essential that you listen. In this episode, I share tips on how to bring more passive income into your business, including how to build your authority through content (and why …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/291-the-truth-about-passive-income/"> <span class="screen-reader-text">[291] The truth about passive income</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/291-the-truth-about-passive-income/">[291] The truth about passive income</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’d like to create passive income for your business, this episode may not be exactly what you were hoping to hear - but it’s essential that you listen. In this episode, I share tips on how to bring more passive income into your business, If you’d like to create passive income for your business, this episode may not be exactly what you were hoping to hear - but it’s essential that you listen. In this episode, I share tips on how to bring more passive income into your business, including how to build your authority through content (and why … [291] The truth about passive income Read More » Janet Murray clean 52:39 [290] On-Air Coaching: How do I speak to two different audiences in my email marketing? https://www.janetmurray.co.uk/how-do-i-speak-to-two-different-audiences-in-my-email-marketing/ Wed, 22 Aug 2018 21:24:32 +0000 https://www.janetmurray.co.uk/?p=17302 <p>Do you sell your products or services to different audiences?  Is this getting you confused about your marketing as you don’t know who to focus on and where? In this on-air coaching episode with career coach, Janine Esbrand, I share how to target varied audiences within your email and content marketing, the importance of keeping …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-do-i-speak-to-two-different-audiences-in-my-email-marketing/"> <span class="screen-reader-text">[290] On-Air Coaching: How do I speak to two different audiences in my email marketing?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-do-i-speak-to-two-different-audiences-in-my-email-marketing/">[290] On-Air Coaching: How do I speak to two different audiences in my email marketing?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you sell your products or services to different audiences?  Is this getting you confused about your marketing as you don’t know who to focus on and where? In this on-air coaching episode with career coach, Janine Esbrand, Do you sell your products or services to different audiences?  Is this getting you confused about your marketing as you don’t know who to focus on and where? In this on-air coaching episode with career coach, Janine Esbrand, I share how to target varied audiences within your email and content marketing, the importance of keeping … [290] On-Air Coaching: How do I speak to two different audiences in my email marketing? Read More » Janet Murray clean 26:39 [289] How to get booked as a speaker https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker/ Mon, 20 Aug 2018 15:21:19 +0000 https://www.janetmurray.co.uk/?p=17295 <p>Speaking at live events can be a great way to attract clients and customers.  But how do you get booked as a speaker - particularly when you’re just starting out?  What kind of experience are event organisers looking for?  And what the best ways to get noticed? In this episode I share how I chose …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker/"> <span class="screen-reader-text">[289] How to get booked as a speaker</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker/">[289] How to get booked as a speaker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Speaking at live events can be a great way to attract clients and customers.  But how do you get booked as a speaker - particularly when you’re just starting out?  What kind of experience are event organisers looking for? Speaking at live events can be a great way to attract clients and customers.  But how do you get booked as a speaker - particularly when you’re just starting out?  What kind of experience are event organisers looking for?  And what the best ways to get noticed? In this episode I share how I chose … [289] How to get booked as a speaker Read More » Janet Murray clean 43:56 [288] How to get started with vlogging (and how it can help your business) https://www.janetmurray.co.uk/how-to-get-started-with-vlogging/ Thu, 16 Aug 2018 16:49:13 +0000 https://www.janetmurray.co.uk/?p=17280 <p>Would you like to try vlogging but have no idea how it will help you business?  Or are you intimidated by the technology involved? Listen to this information packed episode with Lisa Bean, full of helpful tips on how to create interesting and engaging footage using a smartphone, and why sharing your life behind-the-scenes will …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-started-with-vlogging/"> <span class="screen-reader-text">[288] How to get started with vlogging (and how it can help your business)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-started-with-vlogging/">[288] How to get started with vlogging (and how it can help your business)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you like to try vlogging but have no idea how it will help you business?  Or are you intimidated by the technology involved? Listen to this information packed episode with Lisa Bean, full of helpful tips on how to create interesting and engaging ... Would you like to try vlogging but have no idea how it will help you business?  Or are you intimidated by the technology involved? Listen to this information packed episode with Lisa Bean, full of helpful tips on how to create interesting and engaging footage using a smartphone, and why sharing your life behind-the-scenes will … [288] How to get started with vlogging (and how it can help your business) Read More » Janet Murray clean 57:00 [287] How to create premium offers for your business https://www.janetmurray.co.uk/how-to-create-premium-offers/ Mon, 13 Aug 2018 15:09:33 +0000 https://www.janetmurray.co.uk/?p=17271 <p>Would you like to start selling a premium service or product to create extra income in your business - such as a limited edition product or exclusive access to your expertise. In this episode, I share practical ideas on the premium offers you could create for your customers or clients - including how and why …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-premium-offers/"> <span class="screen-reader-text">[287] How to create premium offers for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-premium-offers/">[287] How to create premium offers for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you like to start selling a premium service or product to create extra income in your business - such as a limited edition product or exclusive access to your expertise. In this episode, I share practical ideas on the premium offers you could cre... Would you like to start selling a premium service or product to create extra income in your business - such as a limited edition product or exclusive access to your expertise. In this episode, I share practical ideas on the premium offers you could create for your customers or clients - including how and why … [287] How to create premium offers for your business Read More » Janet Murray clean 26:30 [286] On-Air Coaching: How do I get people to buy my product before it’s launched? https://www.janetmurray.co.uk/how-do-i-get-people-to-buy-my-product-before-its-launched/ Thu, 09 Aug 2018 10:57:00 +0000 https://www.janetmurray.co.uk/?p=17265 <p>Do you have an idea for a new product or service you would like to launch but don’t know how to get started? Listen to this latest on-air coaching episode with Ruth Oldfield from Coffee and Kin for practical tips on how to prepare for a product launch, including how to assess whether your business …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-do-i-get-people-to-buy-my-product-before-its-launched/"> <span class="screen-reader-text">[286] On-Air Coaching: How do I get people to buy my product before it’s launched?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-do-i-get-people-to-buy-my-product-before-its-launched/">[286] On-Air Coaching: How do I get people to buy my product before it’s launched?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you have an idea for a new product or service you would like to launch but don’t know how to get started? Listen to this latest on-air coaching episode with Ruth Oldfield from Coffee and Kin for practical tips on how to prepare for a product launch,... Do you have an idea for a new product or service you would like to launch but don’t know how to get started? Listen to this latest on-air coaching episode with Ruth Oldfield from Coffee and Kin for practical tips on how to prepare for a product launch, including how to assess whether your business … [286] On-Air Coaching: How do I get people to buy my product before it’s launched? Read More » Janet Murray clean 28:38 [285] How to rebrand your business (without losing customers) https://www.janetmurray.co.uk/how-to-rebrand-your-business-without-losing-your-customers/ Mon, 06 Aug 2018 19:12:45 +0000 https://www.janetmurray.co.uk/?p=17229 <p>Do you feel like your brand needs a refresh? In this episode I share my tips and strategies on how to rebrand your business - including how to recognise the signs you’re ready for a rebrand, the steps you need to take to make it happen plus the potential consequences of leaving it too late. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-rebrand-your-business-without-losing-your-customers/"> <span class="screen-reader-text">[285] How to rebrand your business (without losing customers)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-rebrand-your-business-without-losing-your-customers/">[285] How to rebrand your business (without losing customers)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like your brand needs a refresh? In this episode I share my tips and strategies on how to rebrand your business - including how to recognise the signs you’re ready for a rebrand, the steps you need to take to make it happen plus the potenti... Do you feel like your brand needs a refresh? In this episode I share my tips and strategies on how to rebrand your business - including how to recognise the signs you’re ready for a rebrand, the steps you need to take to make it happen plus the potential consequences of leaving it too late. … [285] How to rebrand your business (without losing customers) Read More » Janet Murray clean 46:49 [284] How to track the numbers in your business with Jessica Rose https://www.janetmurray.co.uk/284-how-to-track-the-numbers-in-your-business-with-jessica-rose/ Thu, 02 Aug 2018 16:15:50 +0000 https://www.janetmurray.co.uk/?p=17183 <p>I started every client consultation by saying: 'let's talk about your monthly income and annual income goals.' You'd be amazed how many business owners say they don't have any. In this episode, I talk to jewellery school owner Jessica Rose about the importance of tracking the numbers in your business - and how doing just …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/284-how-to-track-the-numbers-in-your-business-with-jessica-rose/"> <span class="screen-reader-text">[284] How to track the numbers in your business with Jessica Rose</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/284-how-to-track-the-numbers-in-your-business-with-jessica-rose/">[284] How to track the numbers in your business with Jessica Rose</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> I started every client consultation by saying: 'let's talk about your monthly income and annual income goals.' You'd be amazed how many business owners say they don't have any. In this episode, I talk to jewellery school owner Jessica Rose about the im... I started every client consultation by saying: 'let's talk about your monthly income and annual income goals.' You'd be amazed how many business owners say they don't have any. In this episode, I talk to jewellery school owner Jessica Rose about the importance of tracking the numbers in your business - and how doing just … [284] How to track the numbers in your business with Jessica Rose Read More » Janet Murray clean 40:15 [283] How meet ups can help you make sales in your business https://www.janetmurray.co.uk/how-meet-ups-can-help-you-make-sales-in-your-business/ Tue, 31 Jul 2018 09:27:47 +0000 https://www.janetmurray.co.uk/?p=17169 <p>I’ve recently started running pop-up meet ups in town and cities where I’m speaking/working. It’s helped me make a deeper connection with existing clients and generate 3.5k of new business (in a matter of weeks). In this episode, I share why meet ups are now part of my marketing strategy - along with practical tips …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-meet-ups-can-help-you-make-sales-in-your-business/"> <span class="screen-reader-text">[283] How meet ups can help you make sales in your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-meet-ups-can-help-you-make-sales-in-your-business/">[283] How meet ups can help you make sales in your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> I’ve recently started running pop-up meet ups in town and cities where I’m speaking/working. It’s helped me make a deeper connection with existing clients and generate 3.5k of new business (in a matter of weeks). In this episode, I’ve recently started running pop-up meet ups in town and cities where I’m speaking/working. It’s helped me make a deeper connection with existing clients and generate 3.5k of new business (in a matter of weeks). In this episode, I share why meet ups are now part of my marketing strategy - along with practical tips … [283] How meet ups can help you make sales in your business Read More » Janet Murray clean 32:09 [282] On-Air Coaching: What should I include in my email newsletter? with Heidi Wall https://www.janetmurray.co.uk/what-should-i-include-in-my-email-newsletter-with-heidi-wall/ Thu, 26 Jul 2018 18:56:05 +0000 https://www.janetmurray.co.uk/?p=17159 <p>Do you struggle to think of what to include in your email newsletter?  Or do you spend so much time thinking about what to include, you never get round to writing one at all? Listen to this on-air coaching episode with Boutique Brownies owner, Heidi Wall,  for practical tips on how to create a newsletter …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/what-should-i-include-in-my-email-newsletter-with-heidi-wall/"> <span class="screen-reader-text">[282] On-Air Coaching: What should I include in my email newsletter? with Heidi Wall</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/what-should-i-include-in-my-email-newsletter-with-heidi-wall/">[282] On-Air Coaching: What should I include in my email newsletter? with Heidi Wall</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to think of what to include in your email newsletter?  Or do you spend so much time thinking about what to include, you never get round to writing one at all? Listen to this on-air coaching episode with Boutique Brownies owner, Do you struggle to think of what to include in your email newsletter?  Or do you spend so much time thinking about what to include, you never get round to writing one at all? Listen to this on-air coaching episode with Boutique Brownies owner, Heidi Wall,  for practical tips on how to create a newsletter … [282] On-Air Coaching: What should I include in my email newsletter? with Heidi Wall Read More » Janet Murray clean 30:40 [281] How to find new customers or clients - fast! https://www.janetmurray.co.uk/how-to-find-new-customers-or-clients-fast/ Mon, 23 Jul 2018 19:05:01 +0000 https://www.janetmurray.co.uk/?p=17154 <p>Do you struggle to attract new customers or clients?  In this episode I break down the strategy I use to find new clients and customers - every single day. Here’s what you’ll learn in this episode: How to define your ‘hot leads’ (3:35) How to define your ‘warm leads’ (8:55) How to define your ‘cold …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-find-new-customers-or-clients-fast/"> <span class="screen-reader-text">[281] How to find new customers or clients - fast!</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-find-new-customers-or-clients-fast/">[281] How to find new customers or clients - fast!</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to attract new customers or clients?  In this episode I break down the strategy I use to find new clients and customers - every single day. Here’s what you’ll learn in this episode: How to define your ‘hot leads’ (3:35) How to define yo... Do you struggle to attract new customers or clients?  In this episode I break down the strategy I use to find new clients and customers - every single day. Here’s what you’ll learn in this episode: How to define your ‘hot leads’ (3:35) How to define your ‘warm leads’ (8:55) How to define your ‘cold … [281] How to find new customers or clients - fast! Read More » Janet Murray clean 30:55 [280] How to build your virtual dream team with Mandy Hamerla https://www.janetmurray.co.uk/how-to-build-your-virtual-dream-team-with-mandy-hamerla/ Thu, 19 Jul 2018 19:06:59 +0000 https://www.janetmurray.co.uk/?p=17145 <p>If you want to grow your business, hiring a team is essential. But when is the right time to hire your first team member(s) and where should you be looking? How much should you expect to pay? And what happens if you make a hiring mistake? Mandy Hamerla is an HR expert who helps small …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-your-virtual-dream-team-with-mandy-hamerla/"> <span class="screen-reader-text">[280] How to build your virtual dream team with Mandy Hamerla</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-virtual-dream-team-with-mandy-hamerla/">[280] How to build your virtual dream team with Mandy Hamerla</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to grow your business, hiring a team is essential. But when is the right time to hire your first team member(s) and where should you be looking? How much should you expect to pay? And what happens if you make a hiring mistake? If you want to grow your business, hiring a team is essential. But when is the right time to hire your first team member(s) and where should you be looking? How much should you expect to pay? And what happens if you make a hiring mistake? Mandy Hamerla is an HR expert who helps small … [280] How to build your virtual dream team with Mandy Hamerla Read More » Janet Murray clean 42:55 [279] On-Air Coaching: How do I create passive income in my service based business? with Zoe Whitman https://www.janetmurray.co.uk/how-do-i-create-passive-income-in-my-service-based-business-with-zoe-whitman/ Mon, 16 Jul 2018 14:08:32 +0000 https://www.janetmurray.co.uk/?p=17141 <p>Are you fully booked every month but unsatisfied with your income at the end of it? Listen to this on-air coaching episode with accountant, Zoe Whitman, for some useful tips on building passive income streams and helping you earn more without increasing the hours you work. Here’s what you’ll learn in this episode: Zoe’s business …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-do-i-create-passive-income-in-my-service-based-business-with-zoe-whitman/"> <span class="screen-reader-text">[279] On-Air Coaching: How do I create passive income in my service based business? with Zoe Whitman</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-do-i-create-passive-income-in-my-service-based-business-with-zoe-whitman/">[279] On-Air Coaching: How do I create passive income in my service based business? with Zoe Whitman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you fully booked every month but unsatisfied with your income at the end of it? Listen to this on-air coaching episode with accountant, Zoe Whitman, for some useful tips on building passive income streams and helping you earn more without increasin... Are you fully booked every month but unsatisfied with your income at the end of it? Listen to this on-air coaching episode with accountant, Zoe Whitman, for some useful tips on building passive income streams and helping you earn more without increasing the hours you work. Here’s what you’ll learn in this episode: Zoe’s business … [279] On-Air Coaching: How do I create passive income in my service based business? with Zoe Whitman Read More » Janet Murray clean 37:26 [278] Behind-the-scenes of my live event: Media Influence Live https://www.janetmurray.co.uk/behind-the-scenes-media-influence-live/ Thu, 12 Jul 2018 18:30:26 +0000 https://www.janetmurray.co.uk/?p=17136 <p>Are you interested in running a live event and want to find out how I organised my latest two-day event Media Influence Live? This episode is jam-packed with practical tips from how to choose your speakers, to how to structure your event and what you can do to add value for your delegates. Here’s what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/behind-the-scenes-media-influence-live/"> <span class="screen-reader-text">[278] Behind-the-scenes of my live event: Media Influence Live</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/behind-the-scenes-media-influence-live/">[278] Behind-the-scenes of my live event: Media Influence Live</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you interested in running a live event and want to find out how I organised my latest two-day event Media Influence Live? This episode is jam-packed with practical tips from how to choose your speakers, Are you interested in running a live event and want to find out how I organised my latest two-day event Media Influence Live? This episode is jam-packed with practical tips from how to choose your speakers, to how to structure your event and what you can do to add value for your delegates. Here’s what … [278] Behind-the-scenes of my live event: Media Influence Live Read More » Janet Murray clean 51:44 [277] Sales funnels made simple https://www.janetmurray.co.uk/sales-funnels-made-simple/ Mon, 09 Jul 2018 18:02:59 +0000 https://www.janetmurray.co.uk/?p=17005 <p>In this episode, I explain what sales funnels are and how you can start building them (or improving the ones you have) to make more money in your business. I include examples from my own business (for both service and product-based offers), mistakes I’ve made with my own sales funnels (so you don’t have to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/sales-funnels-made-simple/"> <span class="screen-reader-text">[277] Sales funnels made simple</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/sales-funnels-made-simple/">[277] Sales funnels made simple</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, I explain what sales funnels are and how you can start building them (or improving the ones you have) to make more money in your business. I include examples from my own business (for both service and product-based offers), In this episode, I explain what sales funnels are and how you can start building them (or improving the ones you have) to make more money in your business. I include examples from my own business (for both service and product-based offers), mistakes I’ve made with my own sales funnels (so you don’t have to … [277] Sales funnels made simple Read More » Janet Murray clean 40:07 [276] On-Air Coaching: How to use your personal story to sell your products or services https://www.janetmurray.co.uk/on-air-coaching-how-to-use-your-personal-story-to-sell-your-products-or-services/ Thu, 05 Jul 2018 15:32:59 +0000 https://www.janetmurray.co.uk/?p=16989 <p>Do you struggle to incorporate your personal story within your brand or business?  Sharing your personality with your audience is a fantastic way of building up trust and helping you stand out - but how do you know what to share? Listen to my on-air coaching session with Ali Ribchester, founder of Tutti Frutti Clothing, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/on-air-coaching-how-to-use-your-personal-story-to-sell-your-products-or-services/"> <span class="screen-reader-text">[276] On-Air Coaching: How to use your personal story to sell your products or services</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/on-air-coaching-how-to-use-your-personal-story-to-sell-your-products-or-services/">[276] On-Air Coaching: How to use your personal story to sell your products or services</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to incorporate your personal story within your brand or business?  Sharing your personality with your audience is a fantastic way of building up trust and helping you stand out - but how do you know what to share? Do you struggle to incorporate your personal story within your brand or business?  Sharing your personality with your audience is a fantastic way of building up trust and helping you stand out - but how do you know what to share? Listen to my on-air coaching session with Ali Ribchester, founder of Tutti Frutti Clothing, … [276] On-Air Coaching: How to use your personal story to sell your products or services Read More » Janet Murray clean 33:03 [275] On-Air Coaching: How to write awesome sales copy - fast! With Sarah Cooke https://www.janetmurray.co.uk/on-air-coaching-how-to-write-awesome-sales-copy/ Mon, 02 Jul 2018 17:46:07 +0000 https://www.janetmurray.co.uk/?p=16983 <p>Do you struggle with knowing what to include on your sales pages?  Or spend so long writing your sales copy it resembles a blog post and not the clear, pithy call-to-action you originally had in mind? Listen to this episode, as I coach Sarah Cooke through my simple, four-step process to writing effective sales copy, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/on-air-coaching-how-to-write-awesome-sales-copy/"> <span class="screen-reader-text">[275] On-Air Coaching: How to write awesome sales copy - fast! With Sarah Cooke</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/on-air-coaching-how-to-write-awesome-sales-copy/">[275] On-Air Coaching: How to write awesome sales copy - fast! With Sarah Cooke</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle with knowing what to include on your sales pages?  Or spend so long writing your sales copy it resembles a blog post and not the clear, pithy call-to-action you originally had in mind? Listen to this episode, Do you struggle with knowing what to include on your sales pages?  Or spend so long writing your sales copy it resembles a blog post and not the clear, pithy call-to-action you originally had in mind? Listen to this episode, as I coach Sarah Cooke through my simple, four-step process to writing effective sales copy, … [275] On-Air Coaching: How to write awesome sales copy - fast! With Sarah Cooke Read More » Janet Murray clean 34:10 [274] How to create an ebook or guide for your industry with Aleisha McCormack https://www.janetmurray.co.uk/how-to-create-an-ebook-or-guide-for-your-industry-with-aleisha-mccormack/ Thu, 28 Jun 2018 20:33:52 +0000 https://www.janetmurray.co.uk/?p=16978 <p>Would you love to create an ebook or guide for your industry?  In this podcast, Aleisha McCormack, podcaster, producer and entrepreneur, explains how she created and marketed her popular Bridechilla Wedding Planning Survival and Field Guides, including some top tips on how to build your audience and juggle a business alongside a full time job. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-an-ebook-or-guide-for-your-industry-with-aleisha-mccormack/"> <span class="screen-reader-text">[274] How to create an ebook or guide for your industry with Aleisha McCormack</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-an-ebook-or-guide-for-your-industry-with-aleisha-mccormack/">[274] How to create an ebook or guide for your industry with Aleisha McCormack</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you love to create an ebook or guide for your industry?  In this podcast, Aleisha McCormack, podcaster, producer and entrepreneur, explains how she created and marketed her popular Bridechilla Wedding Planning Survival and Field Guides, Would you love to create an ebook or guide for your industry?  In this podcast, Aleisha McCormack, podcaster, producer and entrepreneur, explains how she created and marketed her popular Bridechilla Wedding Planning Survival and Field Guides, including some top tips on how to build your audience and juggle a business alongside a full time job. … [274] How to create an ebook or guide for your industry with Aleisha McCormack Read More » Janet Murray clean 57:08 [273] How to handle sales objections https://www.janetmurray.co.uk/how-to-handle-sales-objections/ Mon, 25 Jun 2018 20:39:09 +0000 https://www.janetmurray.co.uk/?p=16939 <p>Do you freeze when someone raises an objection to the product or service you are trying to sell? Listen to this episode for six practical tips that will help you handle sales objections successfully - from how to anticipate objections before they come up, to why you need to treat objections as ‘fears’ and welcome …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-handle-sales-objections/"> <span class="screen-reader-text">[273] How to handle sales objections</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-handle-sales-objections/">[273] How to handle sales objections</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you freeze when someone raises an objection to the product or service you are trying to sell? Listen to this episode for six practical tips that will help you handle sales objections successfully - from how to anticipate objections before they come ... Do you freeze when someone raises an objection to the product or service you are trying to sell? Listen to this episode for six practical tips that will help you handle sales objections successfully - from how to anticipate objections before they come up, to why you need to treat objections as ‘fears’ and welcome … [273] How to handle sales objections Read More » Janet Murray clean 43:41 [272] How to get clients when you have no email list with Susan Mcvea https://www.janetmurray.co.uk/how-to-get-clients-when-you-have-no-email-list-with-susan-mcvea/ Thu, 21 Jun 2018 21:31:28 +0000 https://www.janetmurray.co.uk/?p=16931 <p>Susan McVea is an expert in helping people sell with ease, building up their client list person-to-person, without a big following or audience.  She has built her business from ZERO to 6 figures in 18 months, and in this episode, shares her tips and strategies from gaining your first client, to using Facebook groups effectively …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-clients-when-you-have-no-email-list-with-susan-mcvea/"> <span class="screen-reader-text">[272] How to get clients when you have no email list with Susan Mcvea</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-clients-when-you-have-no-email-list-with-susan-mcvea/">[272] How to get clients when you have no email list with Susan Mcvea</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Susan McVea is an expert in helping people sell with ease, building up their client list person-to-person, without a big following or audience.  She has built her business from ZERO to 6 figures in 18 months, and in this episode, Susan McVea is an expert in helping people sell with ease, building up their client list person-to-person, without a big following or audience.  She has built her business from ZERO to 6 figures in 18 months, and in this episode, shares her tips and strategies from gaining your first client, to using Facebook groups effectively … [272] How to get clients when you have no email list with Susan Mcvea Read More » Janet Murray clean 49:38 [271] How to set your prices https://www.janetmurray.co.uk/how-to-set-your-prices/ Mon, 18 Jun 2018 19:11:28 +0000 https://www.janetmurray.co.uk/?p=16915 <p>Do you struggle to set your prices?  Are you unsure how to work out your profit margins and sales targets? In this episode, I offer four easy-to-follow steps that will help you set your prices successfully, no matter whether you’re a product or service based business. Here’s what you’ll learn in this episode: The most …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-set-your-prices/"> <span class="screen-reader-text">[271] How to set your prices</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-set-your-prices/">[271] How to set your prices</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to set your prices?  Are you unsure how to work out your profit margins and sales targets? In this episode, I offer four easy-to-follow steps that will help you set your prices successfully, Do you struggle to set your prices?  Are you unsure how to work out your profit margins and sales targets? In this episode, I offer four easy-to-follow steps that will help you set your prices successfully, no matter whether you’re a product or service based business. Here’s what you’ll learn in this episode: The most … [271] How to set your prices Read More » Janet Murray clean 34:02 [270] On-Air Coaching: How do I scale my business - fast? https://www.janetmurray.co.uk/270-on-air-coaching-how-do-i-scale-my-business-fast/ Fri, 15 Jun 2018 05:35:07 +0000 https://www.janetmurray.co.uk/?p=16909 <p>Training others to deliver your services - or sell your products - is one of the quickest ways to scale your business. But when is the best time to expand? How do you build up your customer base base in other towns and cities? And what are the pitfalls of scaling your business - and …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/270-on-air-coaching-how-do-i-scale-my-business-fast/"> <span class="screen-reader-text">[270] On-Air Coaching: How do I scale my business - fast?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/270-on-air-coaching-how-do-i-scale-my-business-fast/">[270] On-Air Coaching: How do I scale my business - fast?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Training others to deliver your services - or sell your products - is one of the quickest ways to scale your business. But when is the best time to expand? How do you build up your customer base base in other towns and cities? Training others to deliver your services - or sell your products - is one of the quickest ways to scale your business. But when is the best time to expand? How do you build up your customer base base in other towns and cities? And what are the pitfalls of scaling your business - and … [270] On-Air Coaching: How do I scale my business - fast? Read More » Janet Murray clean 35:21 [269] Deciding what to sell (at any stage of your business) https://www.janetmurray.co.uk/deciding-what-to-sell-at-any-stage-of-your-business/ Mon, 11 Jun 2018 19:43:36 +0000 https://www.janetmurray.co.uk/?p=16882 <p>If you run your own business you have to make decisions about what to sell. If you’re right at the start of your journey, this might be about working out your very first offer or product range. If you’re further along, it might be about deciding whether or not to introduce a new product or …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/deciding-what-to-sell-at-any-stage-of-your-business/"> <span class="screen-reader-text">[269] Deciding what to sell (at any stage of your business)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/deciding-what-to-sell-at-any-stage-of-your-business/">[269] Deciding what to sell (at any stage of your business)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you run your own business you have to make decisions about what to sell. If you’re right at the start of your journey, this might be about working out your very first offer or product range. If you’re further along, If you run your own business you have to make decisions about what to sell. If you’re right at the start of your journey, this might be about working out your very first offer or product range. If you’re further along, it might be about deciding whether or not to introduce a new product or … [269] Deciding what to sell (at any stage of your business) Read More » Janet Murray clean 42:46 [268] How to get more engagement on LinkedIn https://www.janetmurray.co.uk/how-to-get-more-engagement-on-linkedin/ Sun, 03 Jun 2018 20:36:36 +0000 https://www.janetmurray.co.uk/?p=16826 <p>If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this – and that goes for both product and service based businesses. In this episode I share seven practical ways to boost your engagement on LinkedIn. Here’s what you’ll learn in this episode: …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-linkedin/"> <span class="screen-reader-text">[268] How to get more engagement on LinkedIn</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-linkedin/">[268] How to get more engagement on LinkedIn</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this – and that goes for both product and service based businesses. If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this – and that goes for both product and service based businesses. In this episode I share seven practical ways to boost your engagement on LinkedIn. Here’s what you’ll learn in this episode: … [268] How to get more engagement on LinkedIn Read More » Janet Murray clean 23:41 [267] How to get more engagement on Twitter https://www.janetmurray.co.uk/how-to-get-more-engagement-on-twitter/ Sun, 03 Jun 2018 20:09:42 +0000 https://www.janetmurray.co.uk/?p=16820 <p>Social media is all about engagement, but if you’re new to Twitter – or looking to up your game on the platform – you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitter and talk to prospective clients for your …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-twitter/"> <span class="screen-reader-text">[267] How to get more engagement on Twitter</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-twitter/">[267] How to get more engagement on Twitter</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Social media is all about engagement, but if you’re new to Twitter – or looking to up your game on the platform – you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitte... Social media is all about engagement, but if you’re new to Twitter – or looking to up your game on the platform – you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitter and talk to prospective clients for your … [267] How to get more engagement on Twitter Read More » Janet Murray clean 16:36 [266] How to get more engagement on Instagram https://www.janetmurray.co.uk/how-to-get-more-engagement-on-instagram/ Sun, 03 Jun 2018 19:54:30 +0000 https://www.janetmurray.co.uk/?p=16818 <p>You don’t have to be a professional photographer to build a loyal following on Instagram – and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instagram. Here’s what you’ll learn in this episode: Why …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-instagram/"> <span class="screen-reader-text">[266] How to get more engagement on Instagram</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-instagram/">[266] How to get more engagement on Instagram</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You don’t have to be a professional photographer to build a loyal following on Instagram – and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instag... You don’t have to be a professional photographer to build a loyal following on Instagram – and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instagram. Here’s what you’ll learn in this episode: Why … [266] How to get more engagement on Instagram Read More » Janet Murray clean 26:57 [265] How to get more engagement in your Facebook group https://www.janetmurray.co.uk/how-to-get-more-engagement-in-your-facebook-group/ Sun, 03 Jun 2018 19:19:26 +0000 https://www.janetmurray.co.uk/?p=16816 <p>A thriving Facebook group can help you build relationships with your ideal customers – and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your Facebook group. Here’s what you’ll learn in this episode: Why having your …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-in-your-facebook-group/"> <span class="screen-reader-text">[265] How to get more engagement in your Facebook group</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-in-your-facebook-group/">[265] How to get more engagement in your Facebook group</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A thriving Facebook group can help you build relationships with your ideal customers – and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your F... A thriving Facebook group can help you build relationships with your ideal customers – and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your Facebook group. Here’s what you’ll learn in this episode: Why having your … [265] How to get more engagement in your Facebook group Read More » Janet Murray clean 27:02 [264] How to get more engagement on your Facebook page https://www.janetmurray.co.uk/how-to-get-more-engagement-on-your-facebook-page/ Sun, 03 Jun 2018 18:54:08 +0000 https://www.janetmurray.co.uk/?p=16807 <p>Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business – and reach more prospective clients. But how do you get engagement on your Facebook page – without spending a ton on ads? In this episode, I share 10 pieces of advice to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-your-facebook-page/"> <span class="screen-reader-text">[264] How to get more engagement on your Facebook page</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-your-facebook-page/">[264] How to get more engagement on your Facebook page</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business – and reach more prospective clients. But how do you get engagement on your Facebook page – without spending a ton on ads? Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business – and reach more prospective clients. But how do you get engagement on your Facebook page – without spending a ton on ads? In this episode, I share 10 pieces of advice to … [264] How to get more engagement on your Facebook page Read More » Janet Murray clean 21:57 [263] Why I changed the name of my podcast https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-podcast/ Thu, 31 May 2018 20:16:06 +0000 https://www.janetmurray.co.uk/?p=16754 <p>If you’re a regular listener to my podcast you’ve probably noticed the show has had a bit of a makeover - including a change of name. Listen to this special episode on why I’ve changed the name of my podcast, and what to expect over the coming episodes. If you’re new to the show it’s …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-podcast/"> <span class="screen-reader-text">[263] Why I changed the name of my podcast</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-podcast/">[263] Why I changed the name of my podcast</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re a regular listener to my podcast you’ve probably noticed the show has had a bit of a makeover - including a change of name. Listen to this special episode on why I’ve changed the name of my podcast, If you’re a regular listener to my podcast you’ve probably noticed the show has had a bit of a makeover - including a change of name. Listen to this special episode on why I’ve changed the name of my podcast, and what to expect over the coming episodes. If you’re new to the show it’s … [263] Why I changed the name of my podcast Read More » Janet Murray clean 20:10 [262] Why you need to sell more than you think https://www.janetmurray.co.uk/why-you-need-to-sell-more-than-you-think/ Mon, 28 May 2018 19:48:28 +0000 https://www.janetmurray.co.uk/?p=16516 <p>Do you feel nervous about selling your product or service?  Do you hesitate when sending yet another marketing email? Well, even if YOU feel like you’ve mentioned it a hundred times, there will still be people out there you haven’t reached yet who would benefit from knowing more.  Listen to this episode to find out …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-you-need-to-sell-more-than-you-think/"> <span class="screen-reader-text">[262] Why you need to sell more than you think</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-you-need-to-sell-more-than-you-think/">[262] Why you need to sell more than you think</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel nervous about selling your product or service?  Do you hesitate when sending yet another marketing email? Well, even if YOU feel like you’ve mentioned it a hundred times, there will still be people out there you haven’t reached yet who woul... Do you feel nervous about selling your product or service?  Do you hesitate when sending yet another marketing email? Well, even if YOU feel like you’ve mentioned it a hundred times, there will still be people out there you haven’t reached yet who would benefit from knowing more.  Listen to this episode to find out … [262] Why you need to sell more than you think Read More » Janet Murray clean 18:51 [261] How to survive your first five years in business with Mike Kawula https://www.janetmurray.co.uk/surviving-your-first-five-years-in-business-with-mike-kawula/ Fri, 25 May 2018 08:13:49 +0000 https://www.janetmurray.co.uk/?p=16312 <p>Mike Kawula, author and serial entrepreneur, has taken three businesses from zero to seven figures in the first 36 months.  In this podcast episode he shares practical steps you can take to ensure your business thrives in the first five years. Here’s what you’ll learn in this episode: Mike’s business story (3:20) Why everything doesn’t …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/surviving-your-first-five-years-in-business-with-mike-kawula/"> <span class="screen-reader-text">[261] How to survive your first five years in business with Mike Kawula</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/surviving-your-first-five-years-in-business-with-mike-kawula/">[261] How to survive your first five years in business with Mike Kawula</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Mike Kawula, author and serial entrepreneur, has taken three businesses from zero to seven figures in the first 36 months.  In this podcast episode he shares practical steps you can take to ensure your business thrives in the first five years. Mike Kawula, author and serial entrepreneur, has taken three businesses from zero to seven figures in the first 36 months.  In this podcast episode he shares practical steps you can take to ensure your business thrives in the first five years. Here’s what you’ll learn in this episode: Mike’s business story (3:20) Why everything doesn’t … [261] How to survive your first five years in business with Mike Kawula Read More » Janet Murray clean 41:15 [260] How to turn failure into success https://www.janetmurray.co.uk/how-to-turn-failure-into-success/ Mon, 21 May 2018 19:18:04 +0000 https://www.janetmurray.co.uk/?p=16045 <p>In this episode I share practical tips and strategies for turning failure into success, based on my own recent experience of dropping out a marathon and successfully completing another weeks later. Listen to this episode to find out what practical steps I took to turn my failure into a success, and how those lessons can …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-turn-failure-into-success/"> <span class="screen-reader-text">[260] How to turn failure into success</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-turn-failure-into-success/">[260] How to turn failure into success</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode I share practical tips and strategies for turning failure into success, based on my own recent experience of dropping out a marathon and successfully completing another weeks later. Listen to this episode to find out what practical step... In this episode I share practical tips and strategies for turning failure into success, based on my own recent experience of dropping out a marathon and successfully completing another weeks later. Listen to this episode to find out what practical steps I took to turn my failure into a success, and how those lessons can … [260] How to turn failure into success Read More » Janet Murray clean 36:18 [259] How to build a loyal following on Twitter with Madalyn Sklar https://www.janetmurray.co.uk/how-to-build-a-loyal-following-on-twitter-with-madalyn-sklar/ Thu, 17 May 2018 21:05:49 +0000 https://www.janetmurray.co.uk/?p=15906 <p>Do you feel lost on Twitter and unsure how to utilise it effectively for your business? Listen to this episode for practical tips and strategies on starting conversations, using Twitter lists, getting involved with Twitter chats and how to grow your community online with Twitter marketing expert Madalyn Sklar. Here’s what you’ll learn in this …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-a-loyal-following-on-twitter-with-madalyn-sklar/"> <span class="screen-reader-text">[259] How to build a loyal following on Twitter with Madalyn Sklar</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-a-loyal-following-on-twitter-with-madalyn-sklar/">[259] How to build a loyal following on Twitter with Madalyn Sklar</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel lost on Twitter and unsure how to utilise it effectively for your business? Listen to this episode for practical tips and strategies on starting conversations, using Twitter lists, getting involved with Twitter chats and how to grow your co... Do you feel lost on Twitter and unsure how to utilise it effectively for your business? Listen to this episode for practical tips and strategies on starting conversations, using Twitter lists, getting involved with Twitter chats and how to grow your community online with Twitter marketing expert Madalyn Sklar. Here’s what you’ll learn in this … [259] How to build a loyal following on Twitter with Madalyn Sklar Read More » Janet Murray clean 47:48 [258] How to get testimonials that convert into sales https://www.janetmurray.co.uk/how-to-get-testimonials-that-convert-into-sales/ Mon, 14 May 2018 18:44:38 +0000 https://www.janetmurray.co.uk/?p=15883 <p>Testimonials are so much more than getting your customers to say nice things about you - they’re an essential part of your sales funnel. In this episode, I explain how to get testimonials that convert into sales for your business - and why you shouldn’t let your customers write them for you. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-testimonials-that-convert-into-sales/"> <span class="screen-reader-text">[258] How to get testimonials that convert into sales</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-testimonials-that-convert-into-sales/">[258] How to get testimonials that convert into sales</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Testimonials are so much more than getting your customers to say nice things about you - they’re an essential part of your sales funnel. In this episode, I explain how to get testimonials that convert into sales for your business - and why you shouldn’... Testimonials are so much more than getting your customers to say nice things about you - they’re an essential part of your sales funnel. In this episode, I explain how to get testimonials that convert into sales for your business - and why you shouldn’t let your customers write them for you. Here’s what you’ll … [258] How to get testimonials that convert into sales Read More » Janet Murray clean 35:28 [257] Do you need to pay to play? https://www.janetmurray.co.uk/do-you-need-to-pay-to-play/ Thu, 10 May 2018 21:31:43 +0000 https://www.janetmurray.co.uk/?p=15873 <p>If you have big business goals, investing in attending events, training or coaching with key influencers in your industry, can help you get there faster. But what if you don’t have the budget to ‘pay to play’? Is it possible to achieve your business ambitions without significant financial investment? And is it right to ‘buy’ …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/do-you-need-to-pay-to-play/"> <span class="screen-reader-text">[257] Do you need to pay to play?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/do-you-need-to-pay-to-play/">[257] Do you need to pay to play?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you have big business goals, investing in attending events, training or coaching with key influencers in your industry, can help you get there faster. But what if you don’t have the budget to ‘pay to play’? If you have big business goals, investing in attending events, training or coaching with key influencers in your industry, can help you get there faster. But what if you don’t have the budget to ‘pay to play’? Is it possible to achieve your business ambitions without significant financial investment? And is it right to ‘buy’ … [257] Do you need to pay to play? Read More » Janet Murray clean 47:02 [256] How to promote an online challenge https://www.janetmurray.co.uk/how-to-promote-online-challenges/ Mon, 07 May 2018 19:02:02 +0000 https://www.janetmurray.co.uk/?p=15847 <p>Around 1800 people signed up for my recent Facebook page engagement challenge - would you like to know how? In this episode, I share my best tips and strategies for promoting an online challenge (or any product or service launch). Here’s what you’ll learn this episode: Why you may need a reality check if you’re …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-promote-online-challenges/"> <span class="screen-reader-text">[256] How to promote an online challenge</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-promote-online-challenges/">[256] How to promote an online challenge</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Around 1800 people signed up for my recent Facebook page engagement challenge - would you like to know how? In this episode, I share my best tips and strategies for promoting an online challenge (or any product or service launch). Around 1800 people signed up for my recent Facebook page engagement challenge - would you like to know how? In this episode, I share my best tips and strategies for promoting an online challenge (or any product or service launch). Here’s what you’ll learn this episode: Why you may need a reality check if you’re … [256] How to promote an online challenge Read More » Janet Murray clean 20:27 [255] Why customer care should be part of your marketing strategy with Dan Gingiss https://www.janetmurray.co.uk/why-customer-care-should-be-part-of-your-marketing-strategy-with-dan-gingiss/ Thu, 03 May 2018 21:17:55 +0000 https://www.janetmurray.co.uk/?p=15843 <p>Dan Gingiss, author of the book ‘Winning at Customer Care’, explains how you can use social media to improve your customers overall experience of your brand, from turning detractors into raving fans, to learning what features or products you should sell next. Here’s what you’ll learn this episode: Dan’s business story (3:50) 8 Steps to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-customer-care-should-be-part-of-your-marketing-strategy-with-dan-gingiss/"> <span class="screen-reader-text">[255] Why customer care should be part of your marketing strategy with Dan Gingiss</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-customer-care-should-be-part-of-your-marketing-strategy-with-dan-gingiss/">[255] Why customer care should be part of your marketing strategy with Dan Gingiss</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Dan Gingiss, author of the book ‘Winning at Customer Care’, explains how you can use social media to improve your customers overall experience of your brand, from turning detractors into raving fans, to learning what features or products you should sel... Dan Gingiss, author of the book ‘Winning at Customer Care’, explains how you can use social media to improve your customers overall experience of your brand, from turning detractors into raving fans, to learning what features or products you should sell next. Here’s what you’ll learn this episode: Dan’s business story (3:50) 8 Steps to … [255] Why customer care should be part of your marketing strategy with Dan Gingiss Read More » Janet Murray clean 32:04 [254] How to build your email list through online challenges https://www.janetmurray.co.uk/how-to-build-your-email-list-through-online-challenges/ Mon, 30 Apr 2018 20:08:44 +0000 https://www.janetmurray.co.uk/?p=15835 <p>Ever seen people talking about ‘online challenges’ and wondered what they are or how they could help your business? In this episode I explain what online challenges are, and give practical tips on how you can use them to create an amazing connection with your customers, grow your audience, and make sales. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-your-email-list-through-online-challenges/"> <span class="screen-reader-text">[254] How to build your email list through online challenges</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-email-list-through-online-challenges/">[254] How to build your email list through online challenges</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Ever seen people talking about ‘online challenges’ and wondered what they are or how they could help your business? In this episode I explain what online challenges are, and give practical tips on how you can use them to create an amazing connection wi... Ever seen people talking about ‘online challenges’ and wondered what they are or how they could help your business? In this episode I explain what online challenges are, and give practical tips on how you can use them to create an amazing connection with your customers, grow your audience, and make sales. Here’s what you’ll … [254] How to build your email list through online challenges Read More » Janet Murray clean 35:41 [253] How to land guest appearances on podcasts with Nicole Holland https://www.janetmurray.co.uk/how-to-land-guest-appearances-on-podcasts-with-nicole-holland/ Thu, 26 Apr 2018 21:28:01 +0000 https://www.janetmurray.co.uk/?p=15828 <p>Would you like to be a guest on a podcast but are unsure how to go about it?  Perhaps you’ve already made some guest appearances on podcasts but would like to do more. Nicole Holland is an expert on podcast guesting and shares practical tips on how to find suitable podcasts for your business, how …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-land-guest-appearances-on-podcasts-with-nicole-holland/"> <span class="screen-reader-text">[253] How to land guest appearances on podcasts with Nicole Holland</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-land-guest-appearances-on-podcasts-with-nicole-holland/">[253] How to land guest appearances on podcasts with Nicole Holland</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you like to be a guest on a podcast but are unsure how to go about it?  Perhaps you’ve already made some guest appearances on podcasts but would like to do more. Nicole Holland is an expert on podcast guesting and shares practical tips on how to ... Would you like to be a guest on a podcast but are unsure how to go about it?  Perhaps you’ve already made some guest appearances on podcasts but would like to do more. Nicole Holland is an expert on podcast guesting and shares practical tips on how to find suitable podcasts for your business, how … [253] How to land guest appearances on podcasts with Nicole Holland Read More » Janet Murray clean 53:52 [252] How to bounce back from setbacks https://www.janetmurray.co.uk/how-to-bounce-back-from-setbacks/ Mon, 23 Apr 2018 20:53:42 +0000 https://www.janetmurray.co.uk/?p=15822 <p>In this episode I share practical tips and strategies for bouncing back from setbacks, based on my own London Marathon experience (sadly I had to withdraw from the race due to heat exhaustion). Here’s what you’ll learn this episode: Background to entering (and training for) the London Marathon 2018 (2:28) Why the weather reports for …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-bounce-back-from-setbacks/"> <span class="screen-reader-text">[252] How to bounce back from setbacks</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-bounce-back-from-setbacks/">[252] How to bounce back from setbacks</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode I share practical tips and strategies for bouncing back from setbacks, based on my own London Marathon experience (sadly I had to withdraw from the race due to heat exhaustion). Here’s what you’ll learn this episode: Background to enter... In this episode I share practical tips and strategies for bouncing back from setbacks, based on my own London Marathon experience (sadly I had to withdraw from the race due to heat exhaustion). Here’s what you’ll learn this episode: Background to entering (and training for) the London Marathon 2018 (2:28) Why the weather reports for … [252] How to bounce back from setbacks Read More » Janet Murray clean 25:17 [251] How to turn LinkedIn conversations into sales with Jo Saunders https://www.janetmurray.co.uk/how-to-turn-linkedin-conversations-into-sales-with-jo-saunders/ Thu, 19 Apr 2018 20:26:26 +0000 https://www.janetmurray.co.uk/?p=15819 <p>Have you connected with prospective customers on LinkedIn but are unsure how to turn those conversations into sales? Jo Saunders, a LinkedIn and social media marketing expert, explains how you can use the platform to build your visibility, authority and influence for your business. Here’s what you’ll learn this episode: Jo’s business story (4:12) How …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-turn-linkedin-conversations-into-sales-with-jo-saunders/"> <span class="screen-reader-text">[251] How to turn LinkedIn conversations into sales with Jo Saunders</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-turn-linkedin-conversations-into-sales-with-jo-saunders/">[251] How to turn LinkedIn conversations into sales with Jo Saunders</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Have you connected with prospective customers on LinkedIn but are unsure how to turn those conversations into sales? Jo Saunders, a LinkedIn and social media marketing expert, explains how you can use the platform to build your visibility, Have you connected with prospective customers on LinkedIn but are unsure how to turn those conversations into sales? Jo Saunders, a LinkedIn and social media marketing expert, explains how you can use the platform to build your visibility, authority and influence for your business. Here’s what you’ll learn this episode: Jo’s business story (4:12) How … [251] How to turn LinkedIn conversations into sales with Jo Saunders Read More » Janet Murray clean 38:03 Bonus Episode recorded live at The London Book Fair: How to develop an entrepreneurial mindset as an author https://www.janetmurray.co.uk/live-at-the-london-book-fair-how-to-develop-an-entrepreneurial-mindset-as-an-author/ Thu, 19 Apr 2018 09:42:00 +0000 https://www.janetmurray.co.uk/?p=15793 <p>In this bonus episode, recorded live at The London Book Fair, I explain how you can make money as an author, including examples of how I monetised my book, Your Press Release is Breaking My Heart. Here’s what you’ll learn this episode: Why you no longer need to wait ‘to be picked’ by traditional publishing …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/live-at-the-london-book-fair-how-to-develop-an-entrepreneurial-mindset-as-an-author/"> <span class="screen-reader-text">Bonus Episode recorded live at The London Book Fair: How to develop an entrepreneurial mindset as an author</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/live-at-the-london-book-fair-how-to-develop-an-entrepreneurial-mindset-as-an-author/">Bonus Episode recorded live at The London Book Fair: How to develop an entrepreneurial mindset as an author</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this bonus episode, recorded live at The London Book Fair, I explain how you can make money as an author, including examples of how I monetised my book, Your Press Release is Breaking My Heart. Here’s what you’ll learn this episode: Why you no longe... In this bonus episode, recorded live at The London Book Fair, I explain how you can make money as an author, including examples of how I monetised my book, Your Press Release is Breaking My Heart. Here’s what you’ll learn this episode: Why you no longer need to wait ‘to be picked’ by traditional publishing … Bonus Episode recorded live at The London Book Fair: How to develop an entrepreneurial mindset as an author Read More » Janet Murray clean 16:33 [250] How to use email marketing to promote live events https://www.janetmurray.co.uk/how-to-use-email-marketing-to-promote-live-events/ Mon, 16 Apr 2018 21:37:02 +0000 https://www.janetmurray.co.uk/?p=15786 <p>If you need to sell tickets for live events, email marketing is by far the most effective strategy. But what should you include in your marketing emails? What kind of subject headers should you use? And how often should your be emailing your list about your event? In this episode, I share practical email marketing …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-use-email-marketing-to-promote-live-events/"> <span class="screen-reader-text">[250] How to use email marketing to promote live events</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-use-email-marketing-to-promote-live-events/">[250] How to use email marketing to promote live events</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you need to sell tickets for live events, email marketing is by far the most effective strategy. But what should you include in your marketing emails? What kind of subject headers should you use? And how often should your be emailing your list about... If you need to sell tickets for live events, email marketing is by far the most effective strategy. But what should you include in your marketing emails? What kind of subject headers should you use? And how often should your be emailing your list about your event? In this episode, I share practical email marketing … [250] How to use email marketing to promote live events Read More » Janet Murray clean 27:10 [249] How to get booked as a speaker with Simone Vincenzi https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker-with-simone-vincenzi/ Thu, 12 Apr 2018 21:19:07 +0000 https://www.janetmurray.co.uk/?p=15777 <p>Do you want to land more speaking gigs to help promote your business or become an expert in your field? Simone Vincenzi has spoken at over 200 events this year and gives fantastic advice on how to get yourself booked, how to get ‘bums on seats’ at your own events and how you can sell …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker-with-simone-vincenzi/"> <span class="screen-reader-text">[249] How to get booked as a speaker with Simone Vincenzi</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-booked-as-a-speaker-with-simone-vincenzi/">[249] How to get booked as a speaker with Simone Vincenzi</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you want to land more speaking gigs to help promote your business or become an expert in your field? Simone Vincenzi has spoken at over 200 events this year and gives fantastic advice on how to get yourself booked, Do you want to land more speaking gigs to help promote your business or become an expert in your field? Simone Vincenzi has spoken at over 200 events this year and gives fantastic advice on how to get yourself booked, how to get ‘bums on seats’ at your own events and how you can sell … [249] How to get booked as a speaker with Simone Vincenzi Read More » Janet Murray clean 59:15 [248] How to use social media to promote live events https://www.janetmurray.co.uk/how-to-promote-your-live-events-on-social-media/ Mon, 09 Apr 2018 20:20:53 +0000 https://www.janetmurray.co.uk/?p=15761 <p>Are you running a live event or workshop and wondering how to promote it more effectively? In this episode, I share my top tips including how you can create valuable content that will help to promote your live event across all social media platforms - without ever appearing too ‘salesy’. Here’s what you’ll learn this …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-promote-your-live-events-on-social-media/"> <span class="screen-reader-text">[248] How to use social media to promote live events</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-promote-your-live-events-on-social-media/">[248] How to use social media to promote live events</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you running a live event or workshop and wondering how to promote it more effectively? In this episode, I share my top tips including how you can create valuable content that will help to promote your live event across all social media platforms - ... Are you running a live event or workshop and wondering how to promote it more effectively? In this episode, I share my top tips including how you can create valuable content that will help to promote your live event across all social media platforms - without ever appearing too ‘salesy’. Here’s what you’ll learn this … [248] How to use social media to promote live events Read More » Janet Murray clean 26:04 [247] How to find customers on Twitter (and how to make it easier for them to find you) with Samantha Kelly https://www.janetmurray.co.uk/how-to-find-customers-on-twitter-with-samantha-kelly/ Thu, 05 Apr 2018 20:41:08 +0000 https://www.janetmurray.co.uk/?p=15754 <p>Do you feel like you're tweeting into a black hole? Samantha Kelly from The Tweeting Goddess is an expert on making Twitter work for your business. Listen to this episode to find out how you can attract new customers on Twitter, connect with useful people within your industry and use the platform to ‘get noticed’. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-find-customers-on-twitter-with-samantha-kelly/"> <span class="screen-reader-text">[247] How to find customers on Twitter (and how to make it easier for them to find you) with Samantha Kelly</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-find-customers-on-twitter-with-samantha-kelly/">[247] How to find customers on Twitter (and how to make it easier for them to find you) with Samantha Kelly</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like you're tweeting into a black hole? Samantha Kelly from The Tweeting Goddess is an expert on making Twitter work for your business. Listen to this episode to find out how you can attract new customers on Twitter, Do you feel like you're tweeting into a black hole? Samantha Kelly from The Tweeting Goddess is an expert on making Twitter work for your business. Listen to this episode to find out how you can attract new customers on Twitter, connect with useful people within your industry and use the platform to ‘get noticed’. … [247] How to find customers on Twitter (and how to make it easier for them to find you) with Samantha Kelly Read More » Janet Murray clean 43:41 [246] How to make money from live events https://www.janetmurray.co.uk/how-to-make-money-from-live-events/ Mon, 02 Apr 2018 21:05:48 +0000 https://www.janetmurray.co.uk/?p=15704 <p>Are you considering hosting your own live event but are worried about how to make it profitable for your business? In this episode, I share five tips on how to make money from live events - including the other key benefits running live events will bring you and your business. Here’s what you’ll learn this …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-make-money-from-live-events/"> <span class="screen-reader-text">[246] How to make money from live events</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-make-money-from-live-events/">[246] How to make money from live events</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you considering hosting your own live event but are worried about how to make it profitable for your business? In this episode, I share five tips on how to make money from live events - including the other key benefits running live events will brin... Are you considering hosting your own live event but are worried about how to make it profitable for your business? In this episode, I share five tips on how to make money from live events - including the other key benefits running live events will bring you and your business. Here’s what you’ll learn this … [246] How to make money from live events Read More » Janet Murray clean 33:54 [245] What you need to know about GDPR with Suzanne Dibble https://www.janetmurray.co.uk/what-you-need-to-know-about-gdpr-with-suzanne-dibble/ Thu, 29 Mar 2018 20:18:50 +0000 https://www.janetmurray.co.uk/?p=15696 <p>If you’re doing business in the EU - or with anyone living there - you need to be aware of new data protection regulations (known as GDPR) that come into force in May. In this episode, legal expert Suzanne Dibble, explains what you need to know about GDPR and how it could affect your business. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/what-you-need-to-know-about-gdpr-with-suzanne-dibble/"> <span class="screen-reader-text">[245] What you need to know about GDPR with Suzanne Dibble</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/what-you-need-to-know-about-gdpr-with-suzanne-dibble/">[245] What you need to know about GDPR with Suzanne Dibble</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re doing business in the EU - or with anyone living there - you need to be aware of new data protection regulations (known as GDPR) that come into force in May. In this episode, legal expert Suzanne Dibble, If you’re doing business in the EU - or with anyone living there - you need to be aware of new data protection regulations (known as GDPR) that come into force in May. In this episode, legal expert Suzanne Dibble, explains what you need to know about GDPR and how it could affect your business. … [245] What you need to know about GDPR with Suzanne Dibble Read More » Janet Murray clean 30:29 [244] Why I changed the name of my sellout live event https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-live-event/ Mon, 26 Mar 2018 21:06:31 +0000 https://www.janetmurray.co.uk/?p=15665 <p>Do you struggle to make big decisions for your business? In this episode I share the reasons why I decided to change the name (and format) of my sell out live event Soulful PR Live, along with some practical tips that will help you make decisions in your own business. Here’s what you’ll learn this …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-live-event/"> <span class="screen-reader-text">[244] Why I changed the name of my sellout live event</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-i-changed-the-name-of-my-live-event/">[244] Why I changed the name of my sellout live event</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to make big decisions for your business? In this episode I share the reasons why I decided to change the name (and format) of my sell out live event Soulful PR Live, along with some practical tips that will help you make decisions in yo... Do you struggle to make big decisions for your business? In this episode I share the reasons why I decided to change the name (and format) of my sell out live event Soulful PR Live, along with some practical tips that will help you make decisions in your own business. Here’s what you’ll learn this … [244] Why I changed the name of my sellout live event Read More » Janet Murray clean 35:38 [243] How to get media famous with Suzi Grant https://www.janetmurray.co.uk/how-to-get-media-famous-with-suzi-grant/ Fri, 23 Mar 2018 06:33:12 +0000 https://www.janetmurray.co.uk/?p=15656 <p>Suzi Grant has used her retirement to set up a successful blog and Instagram account which has led to major media coverage in high-profile publications like the New York Times and Daily Mail. In this episode, Suzi shares her tips on what it takes to grow a following on social media - and why it's …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-media-famous-with-suzi-grant/"> <span class="screen-reader-text">[243] How to get media famous with Suzi Grant</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-media-famous-with-suzi-grant/">[243] How to get media famous with Suzi Grant</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Suzi Grant has used her retirement to set up a successful blog and Instagram account which has led to major media coverage in high-profile publications like the New York Times and Daily Mail. In this episode, Suzi Grant has used her retirement to set up a successful blog and Instagram account which has led to major media coverage in high-profile publications like the New York Times and Daily Mail. In this episode, Suzi shares her tips on what it takes to grow a following on social media - and why it's … [243] How to get media famous with Suzi Grant Read More » Janet Murray clean 43:54 [242] How to get more engagement on social media https://www.janetmurray.co.uk/how-to-get-more-engagement-on-social-media/ Tue, 20 Mar 2018 06:27:34 +0000 https://www.janetmurray.co.uk/?p=15608 <p>Do you feel like you’re wasting time on social media because no one is responding to what you share?   In this episode, I share four tips on how to create content that people will engage with. The three things you should try to achieve with your content (2:07) Why you should try to solve …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-social-media/"> <span class="screen-reader-text">[242] How to get more engagement on social media</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-more-engagement-on-social-media/">[242] How to get more engagement on social media</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like you’re wasting time on social media because no one is responding to what you share?   In this episode, I share four tips on how to create content that people will engage with. The three things you should try to achieve with your conten... Do you feel like you’re wasting time on social media because no one is responding to what you share?   In this episode, I share four tips on how to create content that people will engage with. The three things you should try to achieve with your content (2:07) Why you should try to solve … [242] How to get more engagement on social media Read More » Janet Murray clean 19:30 [241] How to build your email list via a YouTube channel with Jessica Dante https://www.janetmurray.co.uk/how-to-build-your-email-list-via-a-youtube-channel-with-jessica-dante/ Fri, 16 Mar 2018 06:15:19 +0000 https://www.janetmurray.co.uk/?p=15573 <p>Launching the YouTube channel Love and London helped Jessica Dante start a successful travel guide business. In this episode Jessica shares the marketing tactics she’s used on YouTube to build her email list and generate income in her business. Here’s what you’ll learn this episode: Jessica’s business story (2:16) The products Jessica sells and how …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-build-your-email-list-via-a-youtube-channel-with-jessica-dante/"> <span class="screen-reader-text">[241] How to build your email list via a YouTube channel with Jessica Dante</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-build-your-email-list-via-a-youtube-channel-with-jessica-dante/">[241] How to build your email list via a YouTube channel with Jessica Dante</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Launching the YouTube channel Love and London helped Jessica Dante start a successful travel guide business. In this episode Jessica shares the marketing tactics she’s used on YouTube to build her email list and generate income in her business. Launching the YouTube channel Love and London helped Jessica Dante start a successful travel guide business. In this episode Jessica shares the marketing tactics she’s used on YouTube to build her email list and generate income in her business. Here’s what you’ll learn this episode: Jessica’s business story (2:16) The products Jessica sells and how … [241] How to build your email list via a YouTube channel with Jessica Dante Read More » Janet Murray clean 44:21 [240] How to drive more traffic to your business blog https://www.janetmurray.co.uk/how-to-drive-more-traffic-to-your-business-blog/ Tue, 13 Mar 2018 05:56:59 +0000 https://www.janetmurray.co.uk/?p=15565 <p>Would you like to attract more readers to your business blog? In this episode, I explain the four things you need to do to get more eyeballs on your content. Here’s what you’ll learn this episode: Why you need to build as many links back to your blog as possible (2:42) The importance of attracting …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-drive-more-traffic-to-your-business-blog/"> <span class="screen-reader-text">[240] How to drive more traffic to your business blog</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-drive-more-traffic-to-your-business-blog/">[240] How to drive more traffic to your business blog</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Would you like to attract more readers to your business blog? In this episode, I explain the four things you need to do to get more eyeballs on your content. Here’s what you’ll learn this episode: Why you need to build as many links back to your blog a... Would you like to attract more readers to your business blog? In this episode, I explain the four things you need to do to get more eyeballs on your content. Here’s what you’ll learn this episode: Why you need to build as many links back to your blog as possible (2:42) The importance of attracting … [240] How to drive more traffic to your business blog Read More » Janet Murray clean 16:26 [239] How to attract more traffic to your website with Terra Dawn https://www.janetmurray.co.uk/how-to-attract-more-traffic-to-your-website-with-terra-dawn/ Thu, 08 Mar 2018 21:04:06 +0000 https://www.janetmurray.co.uk/?p=15558 <p>Are you blogging about your business but not getting enough traffic to your website? In this episode, Terra Dawn shares her secrets on how to get more visitors your website and how to convert that traffic into customers. Here’s what you’ll learn this episode: Terra’s Business Story (2:52) Why website traffic is so important (3:55) …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-attract-more-traffic-to-your-website-with-terra-dawn/"> <span class="screen-reader-text">[239] How to attract more traffic to your website with Terra Dawn</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-attract-more-traffic-to-your-website-with-terra-dawn/">[239] How to attract more traffic to your website with Terra Dawn</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you blogging about your business but not getting enough traffic to your website? In this episode, Terra Dawn shares her secrets on how to get more visitors your website and how to convert that traffic into customers. Are you blogging about your business but not getting enough traffic to your website? In this episode, Terra Dawn shares her secrets on how to get more visitors your website and how to convert that traffic into customers. Here’s what you’ll learn this episode: Terra’s Business Story (2:52) Why website traffic is so important (3:55) … [239] How to attract more traffic to your website with Terra Dawn Read More » Janet Murray clean 50:34 [238] Three types of blog post you should be creating regularly https://www.janetmurray.co.uk/three-types-blog-posts-creating-regularly/ Mon, 05 Mar 2018 21:40:16 +0000 https://www.janetmurray.co.uk/?p=15546 <p>Do you struggle to come up with content ideas for your blog?  In this episode, I share three types of blog posts you should be creating regularly for your small business.     Here’s what you’ll learn this episode: How you can use Google to find out what people are searching for (2:16) Why using more …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/three-types-blog-posts-creating-regularly/"> <span class="screen-reader-text">[238] Three types of blog post you should be creating regularly</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/three-types-blog-posts-creating-regularly/">[238] Three types of blog post you should be creating regularly</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to come up with content ideas for your blog?  In this episode, I share three types of blog posts you should be creating regularly for your small business.     Here’s what you’ll learn this episode: How you can use Google to find out wha... Do you struggle to come up with content ideas for your blog?  In this episode, I share three types of blog posts you should be creating regularly for your small business.     Here’s what you’ll learn this episode: How you can use Google to find out what people are searching for (2:16) Why using more … [238] Three types of blog post you should be creating regularly Read More » Janet Murray clean 14:28 [237] How to launch a membership site for your business with Anissa Holmes https://www.janetmurray.co.uk/launch-membership-site-business-anissa-holmes/ Thu, 01 Mar 2018 15:03:24 +0000 https://www.janetmurray.co.uk/?p=15531 <p>Dr Anissa Holmes transformed her struggling dental practice into a highly profitable business in less than a year - using online marketing strategies and Facebook advertising. Now she helps others do the same. In this episode Anissa explains how she built a thriving membership community and a profitable sales funnel for her business. Here’s what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/launch-membership-site-business-anissa-holmes/"> <span class="screen-reader-text">[237] How to launch a membership site for your business with Anissa Holmes</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/launch-membership-site-business-anissa-holmes/">[237] How to launch a membership site for your business with Anissa Holmes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Dr Anissa Holmes transformed her struggling dental practice into a highly profitable business in less than a year - using online marketing strategies and Facebook advertising. Now she helps others do the same. Dr Anissa Holmes transformed her struggling dental practice into a highly profitable business in less than a year - using online marketing strategies and Facebook advertising. Now she helps others do the same. In this episode Anissa explains how she built a thriving membership community and a profitable sales funnel for her business. Here’s what … [237] How to launch a membership site for your business with Anissa Holmes Read More » Janet Murray clean 36:51 [236] Why you need a blog for your business https://www.janetmurray.co.uk/why-you-need-a-blog-for-your-business/ Tue, 27 Feb 2018 02:25:45 +0000 https://www.janetmurray.co.uk/?p=15503 <p>Are you struggling to attract traffic to your website? Or finding that your visitors don’t convert into customers?  In this episode, I explain the top five reasons for having a blog on your website and why it’s essential to grow your business and make more sales.     Here’s what you’ll learn this episode: How having …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-you-need-a-blog-for-your-business/"> <span class="screen-reader-text">[236] Why you need a blog for your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-you-need-a-blog-for-your-business/">[236] Why you need a blog for your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you struggling to attract traffic to your website? Or finding that your visitors don’t convert into customers?  In this episode, I explain the top five reasons for having a blog on your website and why it’s essential to grow your business and make ... Are you struggling to attract traffic to your website? Or finding that your visitors don’t convert into customers?  In this episode, I explain the top five reasons for having a blog on your website and why it’s essential to grow your business and make more sales.     Here’s what you’ll learn this episode: How having … [236] Why you need a blog for your business Read More » Janet Murray clean 14:47 [235] How to create multiple streams of income with Dorie Clark https://www.janetmurray.co.uk/how-to-create-multiples-of-income-with-dorie-clark/ Thu, 22 Feb 2018 23:10:08 +0000 https://www.janetmurray.co.uk/?p=15465 <p>Dorie Clark is a marketing and branding expert, professional speaker and author.  She helps business owners make a living doing what they love through her popular books and online courses. In this episode Dorie explains, and gives examples of, how you can create multiple income streams for your business.   Here’s what you’ll learn this …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-create-multiples-of-income-with-dorie-clark/"> <span class="screen-reader-text">[235] How to create multiple streams of income with Dorie Clark</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-create-multiples-of-income-with-dorie-clark/">[235] How to create multiple streams of income with Dorie Clark</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Dorie Clark is a marketing and branding expert, professional speaker and author.  She helps business owners make a living doing what they love through her popular books and online courses. In this episode Dorie explains, and gives examples of, Dorie Clark is a marketing and branding expert, professional speaker and author.  She helps business owners make a living doing what they love through her popular books and online courses. In this episode Dorie explains, and gives examples of, how you can create multiple income streams for your business.   Here’s what you’ll learn this … [235] How to create multiple streams of income with Dorie Clark Read More » Janet Murray clean 41:34 [234] Why you should put your prices on your website https://www.janetmurray.co.uk/why-you-should-put-your-prices-on-your-website/ Mon, 19 Feb 2018 20:33:22 +0000 https://www.janetmurray.co.uk/?p=15431 <p>Do you think putting prices on your website will deter clients or customers? In this episode, I discuss the three common reasons small business owners give me for not putting their prices on their website and what I think of them. Here’s what you’ll learn in this episode: Why putting your prices on your website …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/why-you-should-put-your-prices-on-your-website/"> <span class="screen-reader-text">[234] Why you should put your prices on your website</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/why-you-should-put-your-prices-on-your-website/">[234] Why you should put your prices on your website</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you think putting prices on your website will deter clients or customers? In this episode, I discuss the three common reasons small business owners give me for not putting their prices on their website and what I think of them. Do you think putting prices on your website will deter clients or customers? In this episode, I discuss the three common reasons small business owners give me for not putting their prices on their website and what I think of them. Here’s what you’ll learn in this episode: Why putting your prices on your website … [234] Why you should put your prices on your website Read More » Janet Murray clean 22:00 [233] How to monetise your personal brand with Chris Ducker https://www.janetmurray.co.uk/how-to-monetise-your-personal-brand-with-chris-ducker/ Thu, 15 Feb 2018 18:17:49 +0000 https://www.janetmurray.co.uk/?p=15391 <p>Chris Ducker is a serial entrepreneur, podcaster, author, and founder of the Youpreneur community.  He also owns several businesses, employing up to 400 staff, and is a trusted international business mentor. In this episode, Chris talks about how you can monetise and grow your personal brand. Here’s what you’ll learn this episode: Chris Ducker’s business …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-monetise-your-personal-brand-with-chris-ducker/"> <span class="screen-reader-text">[233] How to monetise your personal brand with Chris Ducker</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-monetise-your-personal-brand-with-chris-ducker/">[233] How to monetise your personal brand with Chris Ducker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Chris Ducker is a serial entrepreneur, podcaster, author, and founder of the Youpreneur community.  He also owns several businesses, employing up to 400 staff, and is a trusted international business mentor. In this episode, Chris Ducker is a serial entrepreneur, podcaster, author, and founder of the Youpreneur community.  He also owns several businesses, employing up to 400 staff, and is a trusted international business mentor. In this episode, Chris talks about how you can monetise and grow your personal brand. Here’s what you’ll learn this episode: Chris Ducker’s business … [233] How to monetise your personal brand with Chris Ducker Read More » Janet Murray clean 45:23 [232] Dealing with prospective customers who say 'I can't afford it' https://www.janetmurray.co.uk/232-dealing-with-prospective-customers-who-say-i-cant-afford-it/ Tue, 13 Feb 2018 10:24:53 +0000 https://www.janetmurray.co.uk/?p=15352 <p>Regardless of the price point for your product or service, you’ll always have some customers who say they can’t afford it.   That doesn’t necessarily mean you’re too expensive though or that you should start handing out discounts.   Here’s what you’ll learn in this episode: Why objections on pricing don’t necessarily mean you’re too …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/232-dealing-with-prospective-customers-who-say-i-cant-afford-it/"> <span class="screen-reader-text">[232] Dealing with prospective customers who say 'I can't afford it'</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/232-dealing-with-prospective-customers-who-say-i-cant-afford-it/">[232] Dealing with prospective customers who say 'I can't afford it'</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Regardless of the price point for your product or service, you’ll always have some customers who say they can’t afford it.   That doesn’t necessarily mean you’re too expensive though or that you should start handing out discounts. Regardless of the price point for your product or service, you’ll always have some customers who say they can’t afford it.   That doesn’t necessarily mean you’re too expensive though or that you should start handing out discounts.   Here’s what you’ll learn in this episode: Why objections on pricing don’t necessarily mean you’re too … [232] Dealing with prospective customers who say 'I can't afford it' Read More » Janet Murray clean 26:58 [231] How to charge what you're worth with Sigrun https://www.janetmurray.co.uk/231-how-to-charge-what-youre-worth-with-sigrun/ Thu, 08 Feb 2018 23:34:15 +0000 https://www.janetmurray.co.uk/?p=15312 <p>Do you struggle to set your prices? Or find yourself undercharging for your product or services?   If so, you’ll love this episode with Sigrun, a business strategist and lifestyle entrepreneur, who has grown her income from zero to seven figures in four years, by confidently raising her prices and charging what she’s worth.   Here’s …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/231-how-to-charge-what-youre-worth-with-sigrun/"> <span class="screen-reader-text">[231] How to charge what you're worth with Sigrun</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/231-how-to-charge-what-youre-worth-with-sigrun/">[231] How to charge what you're worth with Sigrun</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you struggle to set your prices? Or find yourself undercharging for your product or services?   If so, you’ll love this episode with Sigrun, a business strategist and lifestyle entrepreneur, who has grown her income from zero to seven figures in fou... Do you struggle to set your prices? Or find yourself undercharging for your product or services?   If so, you’ll love this episode with Sigrun, a business strategist and lifestyle entrepreneur, who has grown her income from zero to seven figures in four years, by confidently raising her prices and charging what she’s worth.   Here’s … [231] How to charge what you're worth with Sigrun Read More » Janet Murray clean 41:16 [230] How to make more money in your business https://www.janetmurray.co.uk/how-to-make-more-money-in-your-business/ Mon, 05 Feb 2018 23:03:45 +0000 https://www.janetmurray.co.uk/?p=15264 <p>Do you feel like you’re not making enough money in your business? In this episode, I share six reasons why you're not making enough money in your business and offer you some practical solutions you can implement immediately to turn things around. Here's what you'll learn:- Undercharging and how to go about rectifying this (2:32) …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-make-more-money-in-your-business/"> <span class="screen-reader-text">[230] How to make more money in your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-make-more-money-in-your-business/">[230] How to make more money in your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you feel like you’re not making enough money in your business? In this episode, I share six reasons why you're not making enough money in your business and offer you some practical solutions you can implement immediately to turn things around. Do you feel like you’re not making enough money in your business? In this episode, I share six reasons why you're not making enough money in your business and offer you some practical solutions you can implement immediately to turn things around. Here's what you'll learn:- Undercharging and how to go about rectifying this (2:32) … [230] How to make more money in your business Read More » Janet Murray clean 17:36 [229] How to get big press coverage on a small business budget with Sally Bunkham https://www.janetmurray.co.uk/how-to-get-big-press-coverage-on-a-small-business-budget/ Fri, 02 Feb 2018 06:24:44 +0000 https://www.janetmurray.co.uk/?p=15230 <p>In this episode, Sally Bunkham - founder of Mumsback, which provides luxury gift hampers for new mums -  explains how she’s secured high-profile press coverage - in just ten months of being in business. Here’s what you’ll learn in this episode: Sally’s business story  - how getting pregnant two months after her first baby was …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-get-big-press-coverage-on-a-small-business-budget/"> <span class="screen-reader-text">[229] How to get big press coverage on a small business budget with Sally Bunkham</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-get-big-press-coverage-on-a-small-business-budget/">[229] How to get big press coverage on a small business budget with Sally Bunkham</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, Sally Bunkham - founder of Mumsback, which provides luxury gift hampers for new mums -  explains how she’s secured high-profile press coverage - in just ten months of being in business. Here’s what you’ll learn in this episode: Sally’s... In this episode, Sally Bunkham - founder of Mumsback, which provides luxury gift hampers for new mums -  explains how she’s secured high-profile press coverage - in just ten months of being in business. Here’s what you’ll learn in this episode: Sally’s business story  - how getting pregnant two months after her first baby was … [229] How to get big press coverage on a small business budget with Sally Bunkham Read More » Janet Murray clean 40:06 [228] How to land a regular column in a newspaper or magazine https://www.janetmurray.co.uk/how-to-land-a-regular-column-in-a-newspaper-or-magazine-2/ Mon, 29 Jan 2018 18:31:05 +0000 https://www.janetmurray.co.uk/?p=15155 <p>Getting a regular column in a newspaper or magazine can be a really good way to help grow your business. In this episode, I share my advice on how to land a regular column and why it’s a good PR move. Here’s what you’ll learn in this episode: How most editors choose writers for their …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-land-a-regular-column-in-a-newspaper-or-magazine-2/"> <span class="screen-reader-text">[228] How to land a regular column in a newspaper or magazine</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-land-a-regular-column-in-a-newspaper-or-magazine-2/">[228] How to land a regular column in a newspaper or magazine</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting a regular column in a newspaper or magazine can be a really good way to help grow your business. In this episode, I share my advice on how to land a regular column and why it’s a good PR move. Here’s what you’ll learn in this episode: How most ... Getting a regular column in a newspaper or magazine can be a really good way to help grow your business. In this episode, I share my advice on how to land a regular column and why it’s a good PR move. Here’s what you’ll learn in this episode: How most editors choose writers for their … [228] How to land a regular column in a newspaper or magazine Read More » Janet Murray clean 10:39 [227] How to make more sales (without being spammy) with Jessica Lorimer https://www.janetmurray.co.uk/how-to-make-more-sales-without-being-spammy-with-jessica-lorimer/ Fri, 26 Jan 2018 06:42:21 +0000 https://www.janetmurray.co.uk/?p=15093 <p>If selling makes you feel uncomfortable it can really hold you back in your business. In this episode, sales coach Jessica Lorimer talks about the steps to follow if you’re just starting out or if you're looking to overhaul your sales strategy. Here’s what you’ll learn in this episode: Jessica Lorimer’s business story - how …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-make-more-sales-without-being-spammy-with-jessica-lorimer/"> <span class="screen-reader-text">[227] How to make more sales (without being spammy) with Jessica Lorimer</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-make-more-sales-without-being-spammy-with-jessica-lorimer/">[227] How to make more sales (without being spammy) with Jessica Lorimer</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If selling makes you feel uncomfortable it can really hold you back in your business. In this episode, sales coach Jessica Lorimer talks about the steps to follow if you’re just starting out or if you're looking to overhaul your sales strategy. If selling makes you feel uncomfortable it can really hold you back in your business. In this episode, sales coach Jessica Lorimer talks about the steps to follow if you’re just starting out or if you're looking to overhaul your sales strategy. Here’s what you’ll learn in this episode: Jessica Lorimer’s business story - how … [227] How to make more sales (without being spammy) with Jessica Lorimer Read More » Janet Murray clean 36:05 [226] How to find journalists' contact details https://www.janetmurray.co.uk/226-find-journalists-contact-details/ Mon, 22 Jan 2018 21:58:59 +0000 https://www.janetmurray.co.uk/?p=15056 <p>If you want to secure media coverage for your business in newspapers, magazines, websites and on radio and TV, finding out exactly the right person to get your idea in front of - the person who can make a decision about whether to run your story - is vital. In this episode, I share my …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/226-find-journalists-contact-details/"> <span class="screen-reader-text">[226] How to find journalists' contact details</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/226-find-journalists-contact-details/">[226] How to find journalists' contact details</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to secure media coverage for your business in newspapers, magazines, websites and on radio and TV, finding out exactly the right person to get your idea in front of - the person who can make a decision about whether to run your story - is v... If you want to secure media coverage for your business in newspapers, magazines, websites and on radio and TV, finding out exactly the right person to get your idea in front of - the person who can make a decision about whether to run your story - is vital. In this episode, I share my … [226] How to find journalists' contact details Read More » Janet Murray clean 6:19 [225] How to land your first TEDx talk with Helen Packham https://www.janetmurray.co.uk/how-to-land-your-first-tedx-talk-with-helen-packham/ Thu, 18 Jan 2018 19:04:38 +0000 https://www.janetmurray.co.uk/?p=15018 <p>Securing a TEDx talk can really help to raise the profile of your business - and create new opportunities for growth. In this episode, Helen Packham shares her experience of landing - and delivering - her first TEDx talk. Here’s what you’ll learn in this episode: Helen Packham’s business experience and how she turned a …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-land-your-first-tedx-talk-with-helen-packham/"> <span class="screen-reader-text">[225] How to land your first TEDx talk with Helen Packham</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-land-your-first-tedx-talk-with-helen-packham/">[225] How to land your first TEDx talk with Helen Packham</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Securing a TEDx talk can really help to raise the profile of your business - and create new opportunities for growth. In this episode, Helen Packham shares her experience of landing - and delivering - her first TEDx talk. Securing a TEDx talk can really help to raise the profile of your business - and create new opportunities for growth. In this episode, Helen Packham shares her experience of landing - and delivering - her first TEDx talk. Here’s what you’ll learn in this episode: Helen Packham’s business experience and how she turned a … [225] How to land your first TEDx talk with Helen Packham Read More » Janet Murray clean 40:10 [224] How to write an email pitch to journalists https://www.janetmurray.co.uk/how-to-write-email-pitch-journalists/ Mon, 15 Jan 2018 16:36:07 +0000 https://www.janetmurray.co.uk/?p=14957 <p>If you want to get media coverage for your business in newspapers, magazines and on radio and TV, you need to know how to write a great email pitch to journalists. In this episode, I share my tips on crafting a must-read email pitch to the media. Here’s what you’ll learn in this episode: What …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-write-email-pitch-journalists/"> <span class="screen-reader-text">[224] How to write an email pitch to journalists</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-write-email-pitch-journalists/">[224] How to write an email pitch to journalists</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to get media coverage for your business in newspapers, magazines and on radio and TV, you need to know how to write a great email pitch to journalists. In this episode, I share my tips on crafting a must-read email pitch to the media. If you want to get media coverage for your business in newspapers, magazines and on radio and TV, you need to know how to write a great email pitch to journalists. In this episode, I share my tips on crafting a must-read email pitch to the media. Here’s what you’ll learn in this episode: What … [224] How to write an email pitch to journalists Read More » Janet Murray clean 5:23 [223] How to create and brand your own YouTube channel with Jessica Freeman https://www.janetmurray.co.uk/create-brand-youtube-channel-jessica-freeman/ Thu, 11 Jan 2018 18:30:38 +0000 https://www.janetmurray.co.uk/?p=14879 <p>If you want to raise the profile of your business online, you cannot ignore the power of YouTube. In this episode, I talk to Jess Freeman who helps entrepreneurs get more visibility using video. Here’s what you’ll learn in this episode: Jess Freeman’s business story - how she helps businesses stand out using video The …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/create-brand-youtube-channel-jessica-freeman/"> <span class="screen-reader-text">[223] How to create and brand your own YouTube channel with Jessica Freeman</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/create-brand-youtube-channel-jessica-freeman/">[223] How to create and brand your own YouTube channel with Jessica Freeman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to raise the profile of your business online, you cannot ignore the power of YouTube. In this episode, I talk to Jess Freeman who helps entrepreneurs get more visibility using video. Here’s what you’ll learn in this episode: Jess Freeman’s ... If you want to raise the profile of your business online, you cannot ignore the power of YouTube. In this episode, I talk to Jess Freeman who helps entrepreneurs get more visibility using video. Here’s what you’ll learn in this episode: Jess Freeman’s business story - how she helps businesses stand out using video The … [223] How to create and brand your own YouTube channel with Jessica Freeman Read More » Janet Murray clean 37:03 [222] How to write a press release for your small business https://www.janetmurray.co.uk/how-to-write-a-press-release-for-your-small-business/ Mon, 08 Jan 2018 15:12:48 +0000 https://www.janetmurray.co.uk/?p=14831 <p>If you want to get coverage in newspapers, magazines and on radio and TV, it’s a good idea to know how to put together a compelling press release. In this episode, I share my tips on the key ingredients of a press release, including how to write one and who you should be sending it …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-write-a-press-release-for-your-small-business/"> <span class="screen-reader-text">[222] How to write a press release for your small business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-write-a-press-release-for-your-small-business/">[222] How to write a press release for your small business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to get coverage in newspapers, magazines and on radio and TV, it’s a good idea to know how to put together a compelling press release. In this episode, I share my tips on the key ingredients of a press release, If you want to get coverage in newspapers, magazines and on radio and TV, it’s a good idea to know how to put together a compelling press release. In this episode, I share my tips on the key ingredients of a press release, including how to write one and who you should be sending it … [222] How to write a press release for your small business Read More » Janet Murray clean 13:02 [221] Soulful PR Podcast review of the year https://www.janetmurray.co.uk/221-soulful-pr-podcast-review-year/ Thu, 14 Dec 2017 16:47:44 +0000 https://www.janetmurray.co.uk/?p=14460 <p>For the last episode of the Soulful PR podcast of 2017, I invited our shownotes editor Lucy Dixon to join me to talk about our favourite episodes of the year - which includes those we think you should really listen to if you want to grow your business in 2018. Here’s what you’ll learn in …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/221-soulful-pr-podcast-review-year/"> <span class="screen-reader-text">[221] Soulful PR Podcast review of the year</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/221-soulful-pr-podcast-review-year/">[221] Soulful PR Podcast review of the year</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> For the last episode of the Soulful PR podcast of 2017, I invited our shownotes editor Lucy Dixon to join me to talk about our favourite episodes of the year - which includes those we think you should really listen to if you want to grow your business ... For the last episode of the Soulful PR podcast of 2017, I invited our shownotes editor Lucy Dixon to join me to talk about our favourite episodes of the year - which includes those we think you should really listen to if you want to grow your business in 2018. Here’s what you’ll learn in … [221] Soulful PR Podcast review of the year Read More » Janet Murray clean 44:50 [220] How to create a planner or journal for your industry https://www.janetmurray.co.uk/220-create-planner-journal-industry/ Mon, 11 Dec 2017 19:24:10 +0000 https://www.janetmurray.co.uk/?p=14377 <p>If you’re a fan of my 2018 Media Diary, you might be wondering if you could create a similar planner or journal for your own industry. In this episode, I share my tips on launching a diary or planner you can sell to your customers. Here’s what you’ll learn in this episode: Why you need …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/220-create-planner-journal-industry/"> <span class="screen-reader-text">[220] How to create a planner or journal for your industry</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/220-create-planner-journal-industry/">[220] How to create a planner or journal for your industry</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re a fan of my 2018 Media Diary, you might be wondering if you could create a similar planner or journal for your own industry. In this episode, I share my tips on launching a diary or planner you can sell to your customers. If you’re a fan of my 2018 Media Diary, you might be wondering if you could create a similar planner or journal for your own industry. In this episode, I share my tips on launching a diary or planner you can sell to your customers. Here’s what you’ll learn in this episode: Why you need … [220] How to create a planner or journal for your industry Read More » Janet Murray clean 30:16 [219] How to get your ideal clients to fall in love with you with Laura Pearman https://www.janetmurray.co.uk/219-get-ideal-clients-fall-love-laura-pearman/ Thu, 07 Dec 2017 18:48:23 +0000 https://www.janetmurray.co.uk/?p=14259 <p>In this episode, headshot photographer Laura Pearman talks about her innovative approach to marketing: how she ‘handpicks’ her clients and gets them queuing up to work with her - and how you can apply her ideas to your own business. Here’s what you’ll learn in this episode: How Laura Pearman targets the people she really …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/219-get-ideal-clients-fall-love-laura-pearman/"> <span class="screen-reader-text">[219] How to get your ideal clients to fall in love with you with Laura Pearman</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/219-get-ideal-clients-fall-love-laura-pearman/">[219] How to get your ideal clients to fall in love with you with Laura Pearman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, headshot photographer Laura Pearman talks about her innovative approach to marketing: how she ‘handpicks’ her clients and gets them queuing up to work with her - and how you can apply her ideas to your own business. In this episode, headshot photographer Laura Pearman talks about her innovative approach to marketing: how she ‘handpicks’ her clients and gets them queuing up to work with her - and how you can apply her ideas to your own business. Here’s what you’ll learn in this episode: How Laura Pearman targets the people she really … [219] How to get your ideal clients to fall in love with you with Laura Pearman Read More » Janet Murray clean 47:02 [218] How to write compelling email copy https://www.janetmurray.co.uk/218-write-compelling-email-copy/ Tue, 05 Dec 2017 06:45:14 +0000 https://www.janetmurray.co.uk/?p=14198 <p>If you’re just getting started with email marketing, you might be wondering what type of content you should be creating and what you should actually write in your emails. In this episode, I share the three main types of emails you should be sending for your business, with lots of tips on how to write …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/218-write-compelling-email-copy/"> <span class="screen-reader-text">[218] How to write compelling email copy</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/218-write-compelling-email-copy/">[218] How to write compelling email copy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re just getting started with email marketing, you might be wondering what type of content you should be creating and what you should actually write in your emails. In this episode, I share the three main types of emails you should be sending for... If you’re just getting started with email marketing, you might be wondering what type of content you should be creating and what you should actually write in your emails. In this episode, I share the three main types of emails you should be sending for your business, with lots of tips on how to write … [218] How to write compelling email copy Read More » Janet Murray clean 31:11 [217] How to find your entrepreneurial superpower with Osmaan Sharif https://www.janetmurray.co.uk/217-find-entrepreneurial-superpower-osmaan-sharif/ Fri, 01 Dec 2017 06:12:29 +0000 https://www.janetmurray.co.uk/?p=14106 <p>Unlocking your entrepreneurial superpower could help you to choose the right growth strategy for your business. In this episode, business coach Osmaan Sharif explains how he uses the eight different personality types to help business owners play to their strengths. Here’s what you’ll learn in this episode: How business coach  Osmaan Sharif went from Human …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/217-find-entrepreneurial-superpower-osmaan-sharif/"> <span class="screen-reader-text">[217] How to find your entrepreneurial superpower with Osmaan Sharif</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/217-find-entrepreneurial-superpower-osmaan-sharif/">[217] How to find your entrepreneurial superpower with Osmaan Sharif</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Unlocking your entrepreneurial superpower could help you to choose the right growth strategy for your business. In this episode, business coach Osmaan Sharif explains how he uses the eight different personality types to help business owners play to the... Unlocking your entrepreneurial superpower could help you to choose the right growth strategy for your business. In this episode, business coach Osmaan Sharif explains how he uses the eight different personality types to help business owners play to their strengths. Here’s what you’ll learn in this episode: How business coach  Osmaan Sharif went from Human … [217] How to find your entrepreneurial superpower with Osmaan Sharif Read More » Janet Murray clean 41:37 [216] How to get started with email marketing https://www.janetmurray.co.uk/216-get-started-email-marketing/ Mon, 27 Nov 2017 19:44:31 +0000 https://www.janetmurray.co.uk/?p=14003 <p>Email marketing is an essential part of promoting your business, but if you’re just starting out it is easy to get overwhelmed by all the options available. In this episode, I share three things to help get you get started with email marketing for your business. Here’s what you’ll learn in this episode: Tips on …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/216-get-started-email-marketing/"> <span class="screen-reader-text">[216] How to get started with email marketing</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/216-get-started-email-marketing/">[216] How to get started with email marketing</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Email marketing is an essential part of promoting your business, but if you’re just starting out it is easy to get overwhelmed by all the options available. In this episode, I share three things to help get you get started with email marketing for your... Email marketing is an essential part of promoting your business, but if you’re just starting out it is easy to get overwhelmed by all the options available. In this episode, I share three things to help get you get started with email marketing for your business. Here’s what you’ll learn in this episode: Tips on … [216] How to get started with email marketing Read More » Janet Murray clean 23:38 [215] How to tell stories using video with Xanthe Berkeley https://www.janetmurray.co.uk/215-tell-stories-using-video-xanthe-berkeley/ Fri, 24 Nov 2017 06:27:49 +0000 https://www.janetmurray.co.uk/?p=13986 <p>In this episode, photographer and filmmaker Xanthe Berkeley talks about how you can make engaging video content for your business - and how you can start simply shooting with your phone. Here’s what you’ll learn in this episode: Xanthe Berkeley’s business story - how she went from wedding photographer to using her photography and video …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/215-tell-stories-using-video-xanthe-berkeley/"> <span class="screen-reader-text">[215] How to tell stories using video with Xanthe Berkeley</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/215-tell-stories-using-video-xanthe-berkeley/">[215] How to tell stories using video with Xanthe Berkeley</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, photographer and filmmaker Xanthe Berkeley talks about how you can make engaging video content for your business - and how you can start simply shooting with your phone. Here’s what you’ll learn in this episode: Xanthe Berkeley’s busin... In this episode, photographer and filmmaker Xanthe Berkeley talks about how you can make engaging video content for your business - and how you can start simply shooting with your phone. Here’s what you’ll learn in this episode: Xanthe Berkeley’s business story - how she went from wedding photographer to using her photography and video … [215] How to tell stories using video with Xanthe Berkeley Read More » Janet Murray clean 40:19 [214] How to get more engagement on Twitter https://www.janetmurray.co.uk/214-get-engagement-twitter/ Tue, 21 Nov 2017 09:01:39 +0000 https://www.janetmurray.co.uk/?p=13945 <p>Social media is all about engagement, but if you’re new to Twitter - or looking to up your game on the platform - you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitter and talk to prospective clients for your …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/214-get-engagement-twitter/"> <span class="screen-reader-text">[214] How to get more engagement on Twitter</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/214-get-engagement-twitter/">[214] How to get more engagement on Twitter</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Social media is all about engagement, but if you’re new to Twitter - or looking to up your game on the platform - you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitte... Social media is all about engagement, but if you’re new to Twitter - or looking to up your game on the platform - you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitter and talk to prospective clients for your … [214] How to get more engagement on Twitter Read More » Janet Murray clean 17:56 [213] Instagram strategies that work with Sara Tasker https://www.janetmurray.co.uk/213-instagram-strategies-work-sara-tasker/ Thu, 16 Nov 2017 18:46:13 +0000 https://www.janetmurray.co.uk/?p=13898 <p>My first interview with Instagram expert Sara Tasker has been my most popular podcast episode ever. So I invited Sara back on as a guest, to find out what has changed on Instagram since her appearance and get an update on ways you can use the platform to grow your business. Here’s what you’ll learn …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/213-instagram-strategies-work-sara-tasker/"> <span class="screen-reader-text">[213] Instagram strategies that work with Sara Tasker</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/213-instagram-strategies-work-sara-tasker/">[213] Instagram strategies that work with Sara Tasker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> My first interview with Instagram expert Sara Tasker has been my most popular podcast episode ever. So I invited Sara back on as a guest, to find out what has changed on Instagram since her appearance and get an update on ways you can use the platform ... My first interview with Instagram expert Sara Tasker has been my most popular podcast episode ever. So I invited Sara back on as a guest, to find out what has changed on Instagram since her appearance and get an update on ways you can use the platform to grow your business. Here’s what you’ll learn … [213] Instagram strategies that work with Sara Tasker Read More » Janet Murray clean 49:42 [212] Stop saying "I can't afford it" https://www.janetmurray.co.uk/212-2/ Mon, 13 Nov 2017 19:16:24 +0000 https://www.janetmurray.co.uk/?p=13874 <p>If there is something you really want to invest in for your business but think you can’t afford it, just tackling it from a different angle can really help you get what you want. In this episode, I’ll be sharing why asking yourself ‘how can I make that affordable?’ will inspire you to start thinking …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/212-2/"> <span class="screen-reader-text">[212] Stop saying "I can't afford it"</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/212-2/">[212] Stop saying "I can't afford it"</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If there is something you really want to invest in for your business but think you can’t afford it, just tackling it from a different angle can really help you get what you want. In this episode, I’ll be sharing why asking yourself ‘how can I make that... If there is something you really want to invest in for your business but think you can’t afford it, just tackling it from a different angle can really help you get what you want. In this episode, I’ll be sharing why asking yourself ‘how can I make that affordable?’ will inspire you to start thinking … [212] Stop saying "I can't afford it" Read More » Janet Murray clean 16:30 [211] How to create the perfect website for your small business with Martin Huntbach https://www.janetmurray.co.uk/211-create-perfect-website-small-business-martin-huntbach/ Thu, 09 Nov 2017 20:22:39 +0000 https://www.janetmurray.co.uk/?p=13857 <p>Whatever stage you’re at in your business, an effective website - that helps you attract leads and sales - is a must. In this episode, web designer and SEO expert Martin Huntbach shares his tips on how to create a clean, professional website for your business that will help you attract more traffic and convert …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/211-create-perfect-website-small-business-martin-huntbach/"> <span class="screen-reader-text">[211] How to create the perfect website for your small business with Martin Huntbach</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/211-create-perfect-website-small-business-martin-huntbach/">[211] How to create the perfect website for your small business with Martin Huntbach</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Whatever stage you’re at in your business, an effective website - that helps you attract leads and sales - is a must. In this episode, web designer and SEO expert Martin Huntbach shares his tips on how to create a clean, Whatever stage you’re at in your business, an effective website - that helps you attract leads and sales - is a must. In this episode, web designer and SEO expert Martin Huntbach shares his tips on how to create a clean, professional website for your business that will help you attract more traffic and convert … [211] How to create the perfect website for your small business with Martin Huntbach Read More » Janet Murray clean 46:35 [210] The one marketing question you should be asking yourself (but probably aren't) https://www.janetmurray.co.uk/210-the-one-marketing-question-you-should-be-asking-yourself-but-probably-arent/ Mon, 06 Nov 2017 17:22:12 +0000 http://www.janetmurray.co.uk/?p=13480 <p>If you run your own business, you might feel uncomfortable addressing objections or concerns about your products and services - but you could be missing out on an opportunity to turn someone who is on the fence into a loyal customer. In this episode, I share five common concerns people express about my products and …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/210-the-one-marketing-question-you-should-be-asking-yourself-but-probably-arent/"> <span class="screen-reader-text">[210] The one marketing question you should be asking yourself (but probably aren't)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/210-the-one-marketing-question-you-should-be-asking-yourself-but-probably-arent/">[210] The one marketing question you should be asking yourself (but probably aren't)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you run your own business, you might feel uncomfortable addressing objections or concerns about your products and services - but you could be missing out on an opportunity to turn someone who is on the fence into a loyal customer. In this episode, If you run your own business, you might feel uncomfortable addressing objections or concerns about your products and services - but you could be missing out on an opportunity to turn someone who is on the fence into a loyal customer. In this episode, I share five common concerns people express about my products and … [210] The one marketing question you should be asking yourself (but probably aren't) Read More » Janet Murray clean 24:55 [209] How to write great copy with John Espirian https://www.janetmurray.co.uk/209-how-to-write-great-copy-with-john-espirian/ Fri, 03 Nov 2017 06:51:29 +0000 http://www.janetmurray.co.uk/?p=13444 <p>When it comes to writing content for your business, it’s important to understand exactly who you are writing for and be able to speak their language. In this episode, technical writer John Espirian shares practical tips on how to get tuned into your audience’s needs and write compelling content to help grow your business. Here’s …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/209-how-to-write-great-copy-with-john-espirian/"> <span class="screen-reader-text">[209] How to write great copy with John Espirian</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/209-how-to-write-great-copy-with-john-espirian/">[209] How to write great copy with John Espirian</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When it comes to writing content for your business, it’s important to understand exactly who you are writing for and be able to speak their language. In this episode, technical writer John Espirian shares practical tips on how to get tuned into your au... When it comes to writing content for your business, it’s important to understand exactly who you are writing for and be able to speak their language. In this episode, technical writer John Espirian shares practical tips on how to get tuned into your audience’s needs and write compelling content to help grow your business. Here’s … [209] How to write great copy with John Espirian Read More » Janet Murray clean 52:40 [208] How to create sellout live events https://www.janetmurray.co.uk/208-how-to-create-sellout-live-events/ Mon, 30 Oct 2017 18:16:27 +0000 http://www.janetmurray.co.uk/?p=13406 <p>Running live events can be a great way to connect with your audience - and generate income for your business - but if you’re just starting out or thinking of launching a new event, you might be wondering where to begin. In this episode, I share my tips on creating sellout live events. Here’s what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/208-how-to-create-sellout-live-events/"> <span class="screen-reader-text">[208] How to create sellout live events</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/208-how-to-create-sellout-live-events/">[208] How to create sellout live events</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Running live events can be a great way to connect with your audience - and generate income for your business - but if you’re just starting out or thinking of launching a new event, you might be wondering where to begin. In this episode, Running live events can be a great way to connect with your audience - and generate income for your business - but if you’re just starting out or thinking of launching a new event, you might be wondering where to begin. In this episode, I share my tips on creating sellout live events. Here’s what … [208] How to create sellout live events Read More » Janet Murray clean 30:01 [207] What you need to know about data protection with Katrina Cliffe https://www.janetmurray.co.uk/207-what-you-need-to-know-about-data-protection-with-katrina-cliffe/ Fri, 27 Oct 2017 04:52:25 +0000 http://www.janetmurray.co.uk/?p=13383 <p>  If you’re holding data about your customers - including email and postal addresses - you need to know about new data protection rules, which come into force in May 2018. In this episode, marketing expert Katrina Cliffe talks about the changes (known as the General Data Protection Regulations or GDPR) and how they affect …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/207-what-you-need-to-know-about-data-protection-with-katrina-cliffe/"> <span class="screen-reader-text">[207] What you need to know about data protection with Katrina Cliffe</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/207-what-you-need-to-know-about-data-protection-with-katrina-cliffe/">[207] What you need to know about data protection with Katrina Cliffe</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p>   If you’re holding data about your customers - including email and postal addresses - you need to know about new data protection rules, which come into force in May 2018. In this episode, marketing expert Katrina Cliffe talks about the changes (known ...   If you’re holding data about your customers - including email and postal addresses - you need to know about new data protection rules, which come into force in May 2018. In this episode, marketing expert Katrina Cliffe talks about the changes (known as the General Data Protection Regulations or GDPR) and how they affect … [207] What you need to know about data protection with Katrina Cliffe Read More » Janet Murray clean 40:16 [206] How to get new customers or clients https://www.janetmurray.co.uk/206-how-to-get-new-customers-or-clients/ Mon, 23 Oct 2017 17:52:13 +0000 http://www.janetmurray.co.uk/?p=13370 <p>If you need to generate more income in your business, your instinct is probably to look for new customers/clients. In this episode, I explain why starting with your existing customers and clients - and their friends - is the quickest way to generate income in your business. Here’s what you’ll learn in this episode: Why …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/206-how-to-get-new-customers-or-clients/"> <span class="screen-reader-text">[206] How to get new customers or clients</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/206-how-to-get-new-customers-or-clients/">[206] How to get new customers or clients</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you need to generate more income in your business, your instinct is probably to look for new customers/clients. In this episode, I explain why starting with your existing customers and clients - and their friends - is the quickest way to generate in... If you need to generate more income in your business, your instinct is probably to look for new customers/clients. In this episode, I explain why starting with your existing customers and clients - and their friends - is the quickest way to generate income in your business. Here’s what you’ll learn in this episode: Why … [206] How to get new customers or clients Read More » Janet Murray clean 25:24 [205] How to work with bloggers and influencers with Nicola Snell https://www.janetmurray.co.uk/205-how-to-work-with-bloggers-and-influencers/ Fri, 20 Oct 2017 06:15:28 +0000 http://www.janetmurray.co.uk/?p=13346 <p>Getting featured in the press and/or prominent blogs and social media accounts can be powerful way to build your audience. In this episode, Press Loft founder Nicola Snell shares her tips on how to identify the key journalists and influencers in your sector and then make the most out of these connections. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/205-how-to-work-with-bloggers-and-influencers/"> <span class="screen-reader-text">[205] How to work with bloggers and influencers with Nicola Snell</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/205-how-to-work-with-bloggers-and-influencers/">[205] How to work with bloggers and influencers with Nicola Snell</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting featured in the press and/or prominent blogs and social media accounts can be powerful way to build your audience. In this episode, Press Loft founder Nicola Snell shares her tips on how to identify the key journalists and influencers in your s... Getting featured in the press and/or prominent blogs and social media accounts can be powerful way to build your audience. In this episode, Press Loft founder Nicola Snell shares her tips on how to identify the key journalists and influencers in your sector and then make the most out of these connections. Here’s what you’ll … [205] How to work with bloggers and influencers with Nicola Snell Read More » Janet Murray clean 49:28 [204] How to create a media calendar for 2018 (and why you need to) https://www.janetmurray.co.uk/204-how-to-create-a-media-calendar-for-2018-and-why-you-need-to/ Tue, 17 Oct 2017 05:13:27 +0000 http://www.janetmurray.co.uk/?p=13323 <p>One of the biggest challenges of doing business online is being consistent with your content. In this episode, I explain how creating a media calendar could help you become more effective at planning and creating content - on your blog or vlog, in your email marketing and on social media. It will also help you generate ideas …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/204-how-to-create-a-media-calendar-for-2018-and-why-you-need-to/"> <span class="screen-reader-text">[204] How to create a media calendar for 2018 (and why you need to)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/204-how-to-create-a-media-calendar-for-2018-and-why-you-need-to/">[204] How to create a media calendar for 2018 (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> One of the biggest challenges of doing business online is being consistent with your content. In this episode, I explain how creating a media calendar could help you become more effective at planning and creating content - on your blog or vlog, One of the biggest challenges of doing business online is being consistent with your content. In this episode, I explain how creating a media calendar could help you become more effective at planning and creating content - on your blog or vlog, in your email marketing and on social media. It will also help you generate ideas … [204] How to create a media calendar for 2018 (and why you need to) Read More » Janet Murray clean 31:21 [203] Boost your web traffic through content repurposing with Amy Woods https://www.janetmurray.co.uk/203-boost-your-web-traffic-through-content-repurposing-with-amy-woods/ Thu, 12 Oct 2017 16:50:55 +0000 http://www.janetmurray.co.uk/?p=13260 <p>Creating content, whether that’s a blog, vlog or a social media post, is time consuming, but there are ways to repurpose everything you produce and make it go further. In this episode, content repurposing expert Amy Woods talks about how to get the most out of every piece of content that you produce. Here’s what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/203-boost-your-web-traffic-through-content-repurposing-with-amy-woods/"> <span class="screen-reader-text">[203] Boost your web traffic through content repurposing with Amy Woods</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/203-boost-your-web-traffic-through-content-repurposing-with-amy-woods/">[203] Boost your web traffic through content repurposing with Amy Woods</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Creating content, whether that’s a blog, vlog or a social media post, is time consuming, but there are ways to repurpose everything you produce and make it go further. In this episode, content repurposing expert Amy Woods talks about how to get the mos... Creating content, whether that’s a blog, vlog or a social media post, is time consuming, but there are ways to repurpose everything you produce and make it go further. In this episode, content repurposing expert Amy Woods talks about how to get the most out of every piece of content that you produce. Here’s what … [203] Boost your web traffic through content repurposing with Amy Woods Read More » Janet Murray clean 35:37 [202] Behind the scenes of my membership community https://www.janetmurray.co.uk/202-behind-the-scenes-of-my-membership-community/ Tue, 10 Oct 2017 05:16:44 +0000 http://www.janetmurray.co.uk/?p=13254 <p>Building a membership community around your products and services is a great way to create repeat customers for your business. In this episode, I go behind the scenes of my membership community to share my tips on how you could create a paid community for your business - even if you have a product-based business. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/202-behind-the-scenes-of-my-membership-community/"> <span class="screen-reader-text">[202] Behind the scenes of my membership community</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/202-behind-the-scenes-of-my-membership-community/">[202] Behind the scenes of my membership community</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Building a membership community around your products and services is a great way to create repeat customers for your business. In this episode, I go behind the scenes of my membership community to share my tips on how you could create a paid community ... Building a membership community around your products and services is a great way to create repeat customers for your business. In this episode, I go behind the scenes of my membership community to share my tips on how you could create a paid community for your business - even if you have a product-based business. … [202] Behind the scenes of my membership community Read More » Janet Murray clean 39:20 [201] How to find your niche (and why you need to) with Alexia Leachman https://www.janetmurray.co.uk/201-how-to-find-your-niche-and-why-you-need-to/ Thu, 05 Oct 2017 17:46:33 +0000 http://www.janetmurray.co.uk/?p=13244 <p>People love working with specialists, so if you want to attract more customers and clients, you need to get clear on your niche. In this episode, Alexia Leachman - who was the first ever guest on the Soulful PR podcast - explains how finding her niche as a fear-free birth coach has helped grow her …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/201-how-to-find-your-niche-and-why-you-need-to/"> <span class="screen-reader-text">[201] How to find your niche (and why you need to) with Alexia Leachman</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/201-how-to-find-your-niche-and-why-you-need-to/">[201] How to find your niche (and why you need to) with Alexia Leachman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> People love working with specialists, so if you want to attract more customers and clients, you need to get clear on your niche. In this episode, Alexia Leachman - who was the first ever guest on the Soulful PR podcast - explains how finding her niche ... People love working with specialists, so if you want to attract more customers and clients, you need to get clear on your niche. In this episode, Alexia Leachman - who was the first ever guest on the Soulful PR podcast - explains how finding her niche as a fear-free birth coach has helped grow her … [201] How to find your niche (and why you need to) with Alexia Leachman Read More » Janet Murray clean 31:54 [200] Lessons learned from 200 podcast episodes https://www.janetmurray.co.uk/200-lessons-learned-from-200-podcast-episodes/ Mon, 02 Oct 2017 19:32:09 +0000 http://www.janetmurray.co.uk/?p=13234 <p>In this 200th episode of the Soulful PR podcast, I’m looking back at the shows that have been pivotal for me and my business - and sharing how I have grown the podcast from scratch to 38,000 downloads every month. I’ll share my thoughts on how I’ve created a top 50 UK business podcast (including …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/200-lessons-learned-from-200-podcast-episodes/"> <span class="screen-reader-text">[200] Lessons learned from 200 podcast episodes</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/200-lessons-learned-from-200-podcast-episodes/">[200] Lessons learned from 200 podcast episodes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this 200th episode of the Soulful PR podcast, I’m looking back at the shows that have been pivotal for me and my business - and sharing how I have grown the podcast from scratch to 38,000 downloads every month. In this 200th episode of the Soulful PR podcast, I’m looking back at the shows that have been pivotal for me and my business - and sharing how I have grown the podcast from scratch to 38,000 downloads every month. I’ll share my thoughts on how I’ve created a top 50 UK business podcast (including … [200] Lessons learned from 200 podcast episodes Read More » Janet Murray clean 1:14:26 [199] How to create a social media strategy for your business with Warren Knight https://www.janetmurray.co.uk/199-how-to-create-a-social-media-strategy-for-your-business-with-warren-knight/ Thu, 28 Sep 2017 18:34:41 +0000 http://www.janetmurray.co.uk/?p=13230 <p>If you want to grow an audience you can turn into paying customers, a social media and/or content strategy is vital. In this episode, social media expert Warren Knight shares his seven-step guide to creating a strategy that will help to develop relationships with your target audience. Here’s what you’ll learn in this episode: Warren …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/199-how-to-create-a-social-media-strategy-for-your-business-with-warren-knight/"> <span class="screen-reader-text">[199] How to create a social media strategy for your business with Warren Knight</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/199-how-to-create-a-social-media-strategy-for-your-business-with-warren-knight/">[199] How to create a social media strategy for your business with Warren Knight</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to grow an audience you can turn into paying customers, a social media and/or content strategy is vital. In this episode, social media expert Warren Knight shares his seven-step guide to creating a strategy that will help to develop relatio... If you want to grow an audience you can turn into paying customers, a social media and/or content strategy is vital. In this episode, social media expert Warren Knight shares his seven-step guide to creating a strategy that will help to develop relationships with your target audience. Here’s what you’ll learn in this episode: Warren … [199] How to create a social media strategy for your business with Warren Knight Read More » Janet Murray clean 46:40 [198] How to get more engagement on LinkedIn https://www.janetmurray.co.uk/198-how-to-get-more-engagement-on-linkedin/ Mon, 25 Sep 2017 16:53:12 +0000 http://www.janetmurray.co.uk/?p=13217 <p>If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this - and that goes for both product and service based businesses. In this episode I share seven practical ways to boost your engagement on LinkedIn. Here’s what you’ll learn in this episode: …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/198-how-to-get-more-engagement-on-linkedin/"> <span class="screen-reader-text">[198] How to get more engagement on LinkedIn</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/198-how-to-get-more-engagement-on-linkedin/">[198] How to get more engagement on LinkedIn</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this - and that goes for both product and service based businesses. If you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this - and that goes for both product and service based businesses. In this episode I share seven practical ways to boost your engagement on LinkedIn. Here’s what you’ll learn in this episode: … [198] How to get more engagement on LinkedIn Read More » Janet Murray clean 25:50 [197] How to build a thriving online community with Emily Quinton from Makelight https://www.janetmurray.co.uk/197-how-to-build-a-thriving-online-community-with-emily-quinton-from-makelight/ Fri, 22 Sep 2017 05:15:40 +0000 http://www.janetmurray.co.uk/?p=13211 <p>Building a community online takes time and it can have a big impact on your bottom line - if you’re prepared to play the long game. In this episode, Makelight founder Emily Quinton shares practical tips and ideas for building an online community. Here’s what you’ll learn in this episode: How Emily shifted from wedding …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/197-how-to-build-a-thriving-online-community-with-emily-quinton-from-makelight/"> <span class="screen-reader-text">[197] How to build a thriving online community with Emily Quinton from Makelight</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/197-how-to-build-a-thriving-online-community-with-emily-quinton-from-makelight/">[197] How to build a thriving online community with Emily Quinton from Makelight</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Building a community online takes time and it can have a big impact on your bottom line - if you’re prepared to play the long game. In this episode, Makelight founder Emily Quinton shares practical tips and ideas for building an online community. Building a community online takes time and it can have a big impact on your bottom line - if you’re prepared to play the long game. In this episode, Makelight founder Emily Quinton shares practical tips and ideas for building an online community. Here’s what you’ll learn in this episode: How Emily shifted from wedding … [197] How to build a thriving online community with Emily Quinton from Makelight Read More » Janet Murray clean 58:16 [196] How to get more engagement on Instagram https://www.janetmurray.co.uk/196-how-to-get-more-engagement-on-instagram/ Tue, 19 Sep 2017 06:11:25 +0000 http://www.janetmurray.co.uk/?p=13193 <p>You don’t have to be a professional photographer to build a loyal following on Instagram - and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instagram. Here’s what you’ll learn in this episode: Why …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/196-how-to-get-more-engagement-on-instagram/"> <span class="screen-reader-text">[196] How to get more engagement on Instagram</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/196-how-to-get-more-engagement-on-instagram/">[196] How to get more engagement on Instagram</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You don’t have to be a professional photographer to build a loyal following on Instagram - and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instag... You don’t have to be a professional photographer to build a loyal following on Instagram - and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instagram. Here’s what you’ll learn in this episode: Why … [196] How to get more engagement on Instagram Read More » Janet Murray clean 28:36 [195] How to build raving fans through livestreaming (and why you need to) with Livestream Katya https://www.janetmurray.co.uk/195-how-to-build-raving-fans-through-livestreaming-and-why-you-need-to-with-livestream-katya/ Thu, 14 Sep 2017 18:12:29 +0000 http://www.janetmurray.co.uk/?p=13185 <p>In this episode, Katya Varbanova - aka LiveStreamKatya - shares her tips on getting ‘raving fans’ who will spread the word about your business (so you don’t have to). Here’s what you’ll learn in this episode: How Katya turned her obsession with live video into a thriving business Why you need ‘raving fans’ and how …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/195-how-to-build-raving-fans-through-livestreaming-and-why-you-need-to-with-livestream-katya/"> <span class="screen-reader-text">[195] How to build raving fans through livestreaming (and why you need to) with Livestream Katya</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/195-how-to-build-raving-fans-through-livestreaming-and-why-you-need-to-with-livestream-katya/">[195] How to build raving fans through livestreaming (and why you need to) with Livestream Katya</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, Katya Varbanova - aka LiveStreamKatya - shares her tips on getting ‘raving fans’ who will spread the word about your business (so you don’t have to). Here’s what you’ll learn in this episode: How Katya turned her obsession with live vi... In this episode, Katya Varbanova - aka LiveStreamKatya - shares her tips on getting ‘raving fans’ who will spread the word about your business (so you don’t have to). Here’s what you’ll learn in this episode: How Katya turned her obsession with live video into a thriving business Why you need ‘raving fans’ and how … [195] How to build raving fans through livestreaming (and why you need to) with Livestream Katya Read More » Janet Murray clean 1:07:16 [194] How to get more engagement in your Facebook group https://www.janetmurray.co.uk/194-how-to-get-more-engagement-in-your-facebook-group/ Tue, 12 Sep 2017 05:44:30 +0000 http://www.janetmurray.co.uk/?p=13181 <p>A thriving Facebook group can help you build relationships with your ideal customers - and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your Facebook group. Here’s what you’ll learn in this episode: Why having your …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/194-how-to-get-more-engagement-in-your-facebook-group/"> <span class="screen-reader-text">[194] How to get more engagement in your Facebook group</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/194-how-to-get-more-engagement-in-your-facebook-group/">[194] How to get more engagement in your Facebook group</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A thriving Facebook group can help you build relationships with your ideal customers - and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your F... A thriving Facebook group can help you build relationships with your ideal customers - and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your Facebook group. Here’s what you’ll learn in this episode: Why having your … [194] How to get more engagement in your Facebook group Read More » Janet Murray clean 28:35 [193] Growth hacking made simple with Vin Clancy https://www.janetmurray.co.uk/193-growth-hacking-made-simple-with-vin-clancy/ Fri, 08 Sep 2017 05:38:16 +0000 http://www.janetmurray.co.uk/?p=13176 <p>If you’re doing business online, getting your content in front of big audiences can seem impossible - particularly when you’re just getting started. But there are ways you can quickly grow your audience - without spending a ton on advertising. In this episode, growth hacking expert Vin Clancy shares his secrets on how to grow …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/193-growth-hacking-made-simple-with-vin-clancy/"> <span class="screen-reader-text">[193] Growth hacking made simple with Vin Clancy</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/193-growth-hacking-made-simple-with-vin-clancy/">[193] Growth hacking made simple with Vin Clancy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re doing business online, getting your content in front of big audiences can seem impossible - particularly when you’re just getting started. But there are ways you can quickly grow your audience - without spending a ton on advertising. If you’re doing business online, getting your content in front of big audiences can seem impossible - particularly when you’re just getting started. But there are ways you can quickly grow your audience - without spending a ton on advertising. In this episode, growth hacking expert Vin Clancy shares his secrets on how to grow … [193] Growth hacking made simple with Vin Clancy Read More » Janet Murray clean 31:54 [192] How to get more engagement on your Facebook page https://www.janetmurray.co.uk/192-how-to-get-more-engagement-on-your-facebook-page/ Tue, 05 Sep 2017 05:54:50 +0000 http://www.janetmurray.co.uk/?p=13170 <p>Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business - and reach more prospective clients, But how do you get engagement on your Facebook page - without spending a ton on ads? In this episode, I share 10 pieces of advice to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/192-how-to-get-more-engagement-on-your-facebook-page/"> <span class="screen-reader-text">[192] How to get more engagement on your Facebook page</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/192-how-to-get-more-engagement-on-your-facebook-page/">[192] How to get more engagement on your Facebook page</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business - and reach more prospective clients, But how do you get engagement on your Facebook page - without spending a ton on ads? Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business - and reach more prospective clients, But how do you get engagement on your Facebook page - without spending a ton on ads? In this episode, I share 10 pieces of advice to … [192] How to get more engagement on your Facebook page Read More » Janet Murray clean 24:05 [191] How to use competitions in your marketing with Kate McQuillan https://www.janetmurray.co.uk/191-how-to-use-competitions-in-your-marketing-with-kate-mcquillan/ Fri, 01 Sep 2017 04:27:22 +0000 http://www.janetmurray.co.uk/?p=13165 <p>Hosting a competition can be a great way to generate press coverage for your business and to raise brand awareness with prospective customers. In this episode, Kate McQuillan explains how she created an annual pet competition that has become incredibly popular and helped to boost her business. Here’s what you’ll learn in this episode: Kate …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/191-how-to-use-competitions-in-your-marketing-with-kate-mcquillan/"> <span class="screen-reader-text">[191] How to use competitions in your marketing with Kate McQuillan</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/191-how-to-use-competitions-in-your-marketing-with-kate-mcquillan/">[191] How to use competitions in your marketing with Kate McQuillan</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Hosting a competition can be a great way to generate press coverage for your business and to raise brand awareness with prospective customers. In this episode, Kate McQuillan explains how she created an annual pet competition that has become incredibly... Hosting a competition can be a great way to generate press coverage for your business and to raise brand awareness with prospective customers. In this episode, Kate McQuillan explains how she created an annual pet competition that has become incredibly popular and helped to boost her business. Here’s what you’ll learn in this episode: Kate … [191] How to use competitions in your marketing with Kate McQuillan Read More » Janet Murray clean 43:31 [190] How to pitch yourself as a podcast guest (and why you need to) https://www.janetmurray.co.uk/pitch-yourself-as-a-podcast-guest/ Tue, 29 Aug 2017 09:37:37 +0000 http://www.janetmurray.co.uk/?p=13159 <p>Appearing as a guest on a podcast show can be a great way to get known - and get in front of prospective customers and clients. But many podcast hosts are inundated with pitches from people who want to appear on their show. So how can you make sure your pitch stands out? In this …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/pitch-yourself-as-a-podcast-guest/"> <span class="screen-reader-text">[190] How to pitch yourself as a podcast guest (and why you need to)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/pitch-yourself-as-a-podcast-guest/">[190] How to pitch yourself as a podcast guest (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Appearing as a guest on a podcast show can be a great way to get known - and get in front of prospective customers and clients. But many podcast hosts are inundated with pitches from people who want to appear on their show. Appearing as a guest on a podcast show can be a great way to get known - and get in front of prospective customers and clients. But many podcast hosts are inundated with pitches from people who want to appear on their show. So how can you make sure your pitch stands out? In this … [190] How to pitch yourself as a podcast guest (and why you need to) Read More » Janet Murray clean 24:09 [189] How to become a media pundit with Dipti Tait https://www.janetmurray.co.uk/189-how-to-become-a-media-pundit-with-dipti-tait/ Thu, 24 Aug 2017 19:14:26 +0000 http://www.janetmurray.co.uk/?p=13154 <p>Getting high-profile media coverage for your business can be a game-changer in raising your profile and getting in front of your target audience. In this episode, I talk to hypnotherapist Dipti Tait about the tactics she has been using to get media coverage in national newspapers, magazines and on radio and TV. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/189-how-to-become-a-media-pundit-with-dipti-tait/"> <span class="screen-reader-text">[189] How to become a media pundit with Dipti Tait</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/189-how-to-become-a-media-pundit-with-dipti-tait/">[189] How to become a media pundit with Dipti Tait</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting high-profile media coverage for your business can be a game-changer in raising your profile and getting in front of your target audience. In this episode, I talk to hypnotherapist Dipti Tait about the tactics she has been using to get media cov... Getting high-profile media coverage for your business can be a game-changer in raising your profile and getting in front of your target audience. In this episode, I talk to hypnotherapist Dipti Tait about the tactics she has been using to get media coverage in national newspapers, magazines and on radio and TV. Here’s what you’ll … [189] How to become a media pundit with Dipti Tait Read More » Janet Murray clean 47:48 [188] How to repurpose your content (and why you need to) https://www.janetmurray.co.uk/188-how-to-repurpose-your-content-and-why-you-need-to/ Tue, 22 Aug 2017 05:35:14 +0000 http://www.janetmurray.co.uk/?p=13150 <p>Creating content to promote your business can be time consuming, so it’s a good idea to think about how you can make your content go further. In this episode, I share a step-by-step example of how I have repurposed one piece of content and used it in lots of different ways and across different platforms. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/188-how-to-repurpose-your-content-and-why-you-need-to/"> <span class="screen-reader-text">[188] How to repurpose your content (and why you need to)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/188-how-to-repurpose-your-content-and-why-you-need-to/">[188] How to repurpose your content (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Creating content to promote your business can be time consuming, so it’s a good idea to think about how you can make your content go further. In this episode, I share a step-by-step example of how I have repurposed one piece of content and used it in l... Creating content to promote your business can be time consuming, so it’s a good idea to think about how you can make your content go further. In this episode, I share a step-by-step example of how I have repurposed one piece of content and used it in lots of different ways and across different platforms. … [188] How to repurpose your content (and why you need to) Read More » Janet Murray clean 23:34 [187] How to create shareable content with Daniel Knowlton https://www.janetmurray.co.uk/187-how-to-create-shareable-content-with-daniel-knowlton/ Fri, 18 Aug 2017 03:30:00 +0000 http://www.janetmurray.co.uk/?p=13133 <p>If you want to build an online audience, you need to be creating content people love. In this episode, digital marketing expert Daniel Knowlton shares his tips on how to create more shareable content. Here’s what you’ll learn in this episode: Dan Knowlton’s business story - how he became a social media and digital marketing …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/187-how-to-create-shareable-content-with-daniel-knowlton/"> <span class="screen-reader-text">[187] How to create shareable content with Daniel Knowlton</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/187-how-to-create-shareable-content-with-daniel-knowlton/">[187] How to create shareable content with Daniel Knowlton</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to build an online audience, you need to be creating content people love. In this episode, digital marketing expert Daniel Knowlton shares his tips on how to create more shareable content. Here’s what you’ll learn in this episode: Dan Knowl... If you want to build an online audience, you need to be creating content people love. In this episode, digital marketing expert Daniel Knowlton shares his tips on how to create more shareable content. Here’s what you’ll learn in this episode: Dan Knowlton’s business story - how he became a social media and digital marketing … [187] How to create shareable content with Daniel Knowlton Read More » Janet Murray clean 30:49 [186] Three common press-release writing mistakes https://www.janetmurray.co.uk/186-three-common-press-release-writing-mistakes/ Tue, 15 Aug 2017 05:20:09 +0000 http://www.janetmurray.co.uk/?p=13127 <p>Although press releases aren’t necessarily the best way to achieve media coverage for your business, there are times when you might want to send one. In this episode, I help you avoid three mistakes you might be making with your press releases. Here’s what you’ll learn in this episode: What exactly a press release is …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/186-three-common-press-release-writing-mistakes/"> <span class="screen-reader-text">[186] Three common press-release writing mistakes</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/186-three-common-press-release-writing-mistakes/">[186] Three common press-release writing mistakes</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Although press releases aren’t necessarily the best way to achieve media coverage for your business, there are times when you might want to send one. In this episode, I help you avoid three mistakes you might be making with your press releases. Although press releases aren’t necessarily the best way to achieve media coverage for your business, there are times when you might want to send one. In this episode, I help you avoid three mistakes you might be making with your press releases. Here’s what you’ll learn in this episode: What exactly a press release is … [186] Three common press-release writing mistakes Read More » Janet Murray clean 20:08 [185] How to use LinkedIn to grow your business with Mark Williams aka Mr LinkedIn https://www.janetmurray.co.uk/185-how-to-use-linkedin-to-grow-your-business-with-mark-williams-aka-mr-linkedin/ Fri, 11 Aug 2017 04:31:49 +0000 http://www.janetmurray.co.uk/?p=13106 <p>You might think that LinkedIn is just a recruitment platform but it can be a really powerful tool to help grow your business. In this episode, LinkedIn expert Mark Williams shares his expertise on getting the most out of networking on LinkedIn. Here’s what you’ll learn in this episode: Mark Williams’ business story - how …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/185-how-to-use-linkedin-to-grow-your-business-with-mark-williams-aka-mr-linkedin/"> <span class="screen-reader-text">[185] How to use LinkedIn to grow your business with Mark Williams aka Mr LinkedIn</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/185-how-to-use-linkedin-to-grow-your-business-with-mark-williams-aka-mr-linkedin/">[185] How to use LinkedIn to grow your business with Mark Williams aka Mr LinkedIn</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You might think that LinkedIn is just a recruitment platform but it can be a really powerful tool to help grow your business. In this episode, LinkedIn expert Mark Williams shares his expertise on getting the most out of networking on LinkedIn. You might think that LinkedIn is just a recruitment platform but it can be a really powerful tool to help grow your business. In this episode, LinkedIn expert Mark Williams shares his expertise on getting the most out of networking on LinkedIn. Here’s what you’ll learn in this episode: Mark Williams’ business story - how … [185] How to use LinkedIn to grow your business with Mark Williams aka Mr LinkedIn Read More » Janet Murray clean 1:26:43 [184] How to test your business ideas https://www.janetmurray.co.uk/184-how-to-test-your-business-ideas/ Tue, 08 Aug 2017 05:13:35 +0000 http://www.janetmurray.co.uk/?p=13002 <p>If you have an idea for a new product or service you’d like to create, it’s a vital to test it before you spend money making it. In this episode I share three things I do when I have an idea for a new product or service to make sure I’m not wasting time and …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/184-how-to-test-your-business-ideas/"> <span class="screen-reader-text">[184] How to test your business ideas</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/184-how-to-test-your-business-ideas/">[184] How to test your business ideas</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you have an idea for a new product or service you’d like to create, it’s a vital to test it before you spend money making it. In this episode I share three things I do when I have an idea for a new product or service to make sure I’m not wasting tim... If you have an idea for a new product or service you’d like to create, it’s a vital to test it before you spend money making it. In this episode I share three things I do when I have an idea for a new product or service to make sure I’m not wasting time and … [184] How to test your business ideas Read More » Janet Murray clean 16:35 [183] Should you hire a social media manager? https://www.janetmurray.co.uk/183-should-you-hire-a-social-media-manager/ Thu, 03 Aug 2017 19:36:53 +0000 http://www.janetmurray.co.uk/?p=12981 <p>If you want your customers to be able to find you, you need to be active on social media. But managing your social media can take up a huge amount of time and take you away from other important tasks in your business.   In this episode social media manager Cathy Wassell gives her tips …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/183-should-you-hire-a-social-media-manager/"> <span class="screen-reader-text">[183] Should you hire a social media manager?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/183-should-you-hire-a-social-media-manager/">[183] Should you hire a social media manager?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want your customers to be able to find you, you need to be active on social media. But managing your social media can take up a huge amount of time and take you away from other important tasks in your business. If you want your customers to be able to find you, you need to be active on social media. But managing your social media can take up a huge amount of time and take you away from other important tasks in your business.   In this episode social media manager Cathy Wassell gives her tips … [183] Should you hire a social media manager? Read More » Janet Murray clean 38:03 [182] Why you should ditch your ideal customer avatar https://www.janetmurray.co.uk/182-why-you-should-ditch-your-ideal-customer-avatar/ Tue, 01 Aug 2017 04:43:02 +0000 http://www.janetmurray.co.uk/?p=12874 <p>Having an ideal customer ‘avatar’ i.e. a detailed profile of your ideal customer can be useful. But rely on it too heavily and you could stunt the growth of your business. In this episode I talk about the reasons you shouldn’t be a slave to your customer avatar. Here’s what you’ll learn in this episode: …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/182-why-you-should-ditch-your-ideal-customer-avatar/"> <span class="screen-reader-text">[182] Why you should ditch your ideal customer avatar</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/182-why-you-should-ditch-your-ideal-customer-avatar/">[182] Why you should ditch your ideal customer avatar</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Having an ideal customer ‘avatar’ i.e. a detailed profile of your ideal customer can be useful. But rely on it too heavily and you could stunt the growth of your business. In this episode I talk about the reasons you shouldn’t be a slave to your custom... Having an ideal customer ‘avatar’ i.e. a detailed profile of your ideal customer can be useful. But rely on it too heavily and you could stunt the growth of your business. In this episode I talk about the reasons you shouldn’t be a slave to your customer avatar. Here’s what you’ll learn in this episode: … [182] Why you should ditch your ideal customer avatar Read More » Janet Murray clean 21:13 [181] How to get fully booked through blogging with Rachel Miller https://www.janetmurray.co.uk/181-how-to-get-fully-booked-through-blogging-with-rachel-miller/ Fri, 28 Jul 2017 04:31:47 +0000 http://www.janetmurray.co.uk/?p=12871 <p>Publishing regular content on a blog can mean that your audience is already sold on you and your ideas, before you’ve even had a conversation with them. In this episode, internal communications expert Rachel Miller explains how you can attract leads for your business through blogging - without the need for the hard-sell. Here’s what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/181-how-to-get-fully-booked-through-blogging-with-rachel-miller/"> <span class="screen-reader-text">[181] How to get fully booked through blogging with Rachel Miller</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/181-how-to-get-fully-booked-through-blogging-with-rachel-miller/">[181] How to get fully booked through blogging with Rachel Miller</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Publishing regular content on a blog can mean that your audience is already sold on you and your ideas, before you’ve even had a conversation with them. In this episode, internal communications expert Rachel Miller explains how you can attract leads fo... Publishing regular content on a blog can mean that your audience is already sold on you and your ideas, before you’ve even had a conversation with them. In this episode, internal communications expert Rachel Miller explains how you can attract leads for your business through blogging - without the need for the hard-sell. Here’s what … [181] How to get fully booked through blogging with Rachel Miller Read More » Janet Murray clean 48:22 [180] How to build relationships with influencers https://www.janetmurray.co.uk/180-how-to-build-relationships-with-influencers/ Mon, 24 Jul 2017 16:06:39 +0000 http://www.janetmurray.co.uk/?p=12862 <p>Getting time or attention from someone with a bigger audience than you can really help you grow your business. But if you don't have an established relationship with them a 'cold' email request probably isn't going to cut it. In this episode I share my practical ideas on getting influencers to work with you. Here’s …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/180-how-to-build-relationships-with-influencers/"> <span class="screen-reader-text">[180] How to build relationships with influencers</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/180-how-to-build-relationships-with-influencers/">[180] How to build relationships with influencers</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting time or attention from someone with a bigger audience than you can really help you grow your business. But if you don't have an established relationship with them a 'cold' email request probably isn't going to cut it. Getting time or attention from someone with a bigger audience than you can really help you grow your business. But if you don't have an established relationship with them a 'cold' email request probably isn't going to cut it. In this episode I share my practical ideas on getting influencers to work with you. Here’s … [180] How to build relationships with influencers Read More » Janet Murray clean 28:31 [179] How to get more eyes on your content with Andrew and Pete https://www.janetmurray.co.uk/179-how-to-get-more-eyes-on-your-content-with-andrew-and-pete/ Fri, 21 Jul 2017 09:10:15 +0000 http://www.janetmurray.co.uk/?p=12827 <p>If you want to stand out in a competitive marketplace, creating good quality content is a must. But how do you get people to ‘like’ and share the content you create In this episode, content marketing experts Andrew Pickering and Peter Gartland - aka Andrew and Pete - share their tips on creating content that …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/179-how-to-get-more-eyes-on-your-content-with-andrew-and-pete/"> <span class="screen-reader-text">[179] How to get more eyes on your content with Andrew and Pete</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/179-how-to-get-more-eyes-on-your-content-with-andrew-and-pete/">[179] How to get more eyes on your content with Andrew and Pete</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to stand out in a competitive marketplace, creating good quality content is a must. But how do you get people to ‘like’ and share the content you create In this episode, content marketing experts Andrew Pickering and Peter Gartland - aka An... If you want to stand out in a competitive marketplace, creating good quality content is a must. But how do you get people to ‘like’ and share the content you create In this episode, content marketing experts Andrew Pickering and Peter Gartland - aka Andrew and Pete - share their tips on creating content that … [179] How to get more eyes on your content with Andrew and Pete Read More » Janet Murray clean 56:25 [178] How to plan a social media campaign for a launch https://www.janetmurray.co.uk/178-how-to-plan-a-social-media-campaign-for-a-launch/ Tue, 18 Jul 2017 05:41:02 +0000 http://www.janetmurray.co.uk/?p=12810 <p>An effective social media campaign can really make a difference to sales when you launch a new product or service - and will help you to make sure you’re creating exactly what your customers want to buy. In this episode I share with you the exact social media strategy I use when I launch something …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/178-how-to-plan-a-social-media-campaign-for-a-launch/"> <span class="screen-reader-text">[178] How to plan a social media campaign for a launch</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/178-how-to-plan-a-social-media-campaign-for-a-launch/">[178] How to plan a social media campaign for a launch</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> An effective social media campaign can really make a difference to sales when you launch a new product or service - and will help you to make sure you’re creating exactly what your customers want to buy. In this episode I share with you the exact socia... An effective social media campaign can really make a difference to sales when you launch a new product or service - and will help you to make sure you’re creating exactly what your customers want to buy. In this episode I share with you the exact social media strategy I use when I launch something … [178] How to plan a social media campaign for a launch Read More » Janet Murray clean 34:58 [177] How to use crowdfunding to grow your business with Khierstyn Ross https://www.janetmurray.co.uk/177-how-to-use-crowdfunding-to-grow-your-business-with-khierstyn-ross/ Thu, 13 Jul 2017 12:30:13 +0000 http://www.janetmurray.co.uk/?p=12756 <p>Want to get your new products and services in front of a bigger audience? You might want to consider crowdfunding. In this episode, crowdfunding expert Khierstyn Ross shares how platforms like Kickstarter and Indiegogo can help you create successful launches. Here’s what you’ll learn in this episode: How Khierstyn Ross became a product launch specialist, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/177-how-to-use-crowdfunding-to-grow-your-business-with-khierstyn-ross/"> <span class="screen-reader-text">[177] How to use crowdfunding to grow your business with Khierstyn Ross</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/177-how-to-use-crowdfunding-to-grow-your-business-with-khierstyn-ross/">[177] How to use crowdfunding to grow your business with Khierstyn Ross</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to get your new products and services in front of a bigger audience? You might want to consider crowdfunding. In this episode, crowdfunding expert Khierstyn Ross shares how platforms like Kickstarter and Indiegogo can help you create successful la... Want to get your new products and services in front of a bigger audience? You might want to consider crowdfunding. In this episode, crowdfunding expert Khierstyn Ross shares how platforms like Kickstarter and Indiegogo can help you create successful launches. Here’s what you’ll learn in this episode: How Khierstyn Ross became a product launch specialist, … [177] How to use crowdfunding to grow your business with Khierstyn Ross Read More » Janet Murray clean 42:07 [176] How to plan and deliver a great talk https://www.janetmurray.co.uk/176-how-to-plan-and-deliver-a-great-talk/ Mon, 10 Jul 2017 18:50:40 +0000 http://www.janetmurray.co.uk/?p=12705 <p>Speaking at events can be a great way to promote your business, but if you haven’t done any public speaking before you might not know where to start. In this episode, I share practical tips on how to deliver a really great talk - from mapping out your content to questions you should ask the …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/176-how-to-plan-and-deliver-a-great-talk/"> <span class="screen-reader-text">[176] How to plan and deliver a great talk</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/176-how-to-plan-and-deliver-a-great-talk/">[176] How to plan and deliver a great talk</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Speaking at events can be a great way to promote your business, but if you haven’t done any public speaking before you might not know where to start. In this episode, I share practical tips on how to deliver a really great talk - from mapping out your ... Speaking at events can be a great way to promote your business, but if you haven’t done any public speaking before you might not know where to start. In this episode, I share practical tips on how to deliver a really great talk - from mapping out your content to questions you should ask the … [176] How to plan and deliver a great talk Read More » Janet Murray clean 21:45 [175} How to make money from your creative business with Jeff Goins https://www.janetmurray.co.uk/175-how-to-make-money-from-your-creative-business-with-jeff-goins/ Thu, 06 Jul 2017 18:35:23 +0000 http://www.janetmurray.co.uk/?p=12691 <p>If you have a passion for something creative, you might think it’s not possible to turn it into a successful business. In this episode, bestselling author Jeff Goins talks about how to overcome what he calls the ‘starving artist mindset’ and build a thriving business doing something that you love. Here’s what you’ll learn in …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/175-how-to-make-money-from-your-creative-business-with-jeff-goins/"> <span class="screen-reader-text">[175} How to make money from your creative business with Jeff Goins</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/175-how-to-make-money-from-your-creative-business-with-jeff-goins/">[175} How to make money from your creative business with Jeff Goins</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you have a passion for something creative, you might think it’s not possible to turn it into a successful business. In this episode, bestselling author Jeff Goins talks about how to overcome what he calls the ‘starving artist mindset’ and build a th... If you have a passion for something creative, you might think it’s not possible to turn it into a successful business. In this episode, bestselling author Jeff Goins talks about how to overcome what he calls the ‘starving artist mindset’ and build a thriving business doing something that you love. Here’s what you’ll learn in … [175} How to make money from your creative business with Jeff Goins Read More » Janet Murray clean 46:47 [174] How to explain what you do in 10 words or less https://www.janetmurray.co.uk/174-how-to-explain-what-you-do-in-10-words-or-less/ Mon, 03 Jul 2017 13:15:13 +0000 http://www.janetmurray.co.uk/?p=12673 <p>If you can’t explain what you do in one sentence, whether that’s on your website, in a meeting or at a networking event, you’ll find it hard to attract clients for your business. In this episode, I share my three-step plan on how to come up with a really great one liner, so you’ll never …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/174-how-to-explain-what-you-do-in-10-words-or-less/"> <span class="screen-reader-text">[174] How to explain what you do in 10 words or less</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/174-how-to-explain-what-you-do-in-10-words-or-less/">[174] How to explain what you do in 10 words or less</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you can’t explain what you do in one sentence, whether that’s on your website, in a meeting or at a networking event, you’ll find it hard to attract clients for your business. In this episode, I share my three-step plan on how to come up with a real... If you can’t explain what you do in one sentence, whether that’s on your website, in a meeting or at a networking event, you’ll find it hard to attract clients for your business. In this episode, I share my three-step plan on how to come up with a really great one liner, so you’ll never … [174] How to explain what you do in 10 words or less Read More » Janet Murray clean 21:24 [173] How to launch with a tiny list with Jo Milmine https://www.janetmurray.co.uk/173-how-to-launch-with-a-tiny-list-with-jo-milmine/ Thu, 29 Jun 2017 16:52:03 +0000 http://www.janetmurray.co.uk/?p=12665 <p>If you’ve got a new product or service you’re itching to launch, you might think you need to have a massive email list in order to attract enough customers. In this episode, business consultant Jo Milmine talks about how she has launched successfully with small - but perfectly formed - email lists. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/173-how-to-launch-with-a-tiny-list-with-jo-milmine/"> <span class="screen-reader-text">[173] How to launch with a tiny list with Jo Milmine</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/173-how-to-launch-with-a-tiny-list-with-jo-milmine/">[173] How to launch with a tiny list with Jo Milmine</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve got a new product or service you’re itching to launch, you might think you need to have a massive email list in order to attract enough customers. In this episode, business consultant Jo Milmine talks about how she has launched successfully w... If you’ve got a new product or service you’re itching to launch, you might think you need to have a massive email list in order to attract enough customers. In this episode, business consultant Jo Milmine talks about how she has launched successfully with small - but perfectly formed - email lists. Here’s what you’ll … [173] How to launch with a tiny list with Jo Milmine Read More » Janet Murray clean 31:34 [172] How to tackle writer's block https://www.janetmurray.co.uk/172-how-to-tackle-writers-block/ Tue, 27 Jun 2017 04:40:01 +0000 http://www.janetmurray.co.uk/?p=12609 <p>If you’ve ever spent hours trying to write a blog post, website copy or marketing email - only to produce a couple of sentences - then this podcast episode is for you. In this episode, I share why I don’t believe in writer’s block - and three strategies you can use to ensure you never …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/172-how-to-tackle-writers-block/"> <span class="screen-reader-text">[172] How to tackle writer's block</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/172-how-to-tackle-writers-block/">[172] How to tackle writer's block</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve ever spent hours trying to write a blog post, website copy or marketing email - only to produce a couple of sentences - then this podcast episode is for you. In this episode, I share why I don’t believe in writer’s block - and three strategie... If you’ve ever spent hours trying to write a blog post, website copy or marketing email - only to produce a couple of sentences - then this podcast episode is for you. In this episode, I share why I don’t believe in writer’s block - and three strategies you can use to ensure you never … [172] How to tackle writer's block Read More » Janet Murray clean 12:09 [171] How your personal image impacts on your business with Loulou Storey https://www.janetmurray.co.uk/171-how-your-personal-image-impacts-on-your-business/ Thu, 22 Jun 2017 20:50:29 +0000 http://www.janetmurray.co.uk/?p=12579 <p>Whether you like it or not, people judge on appearance. Which means your personal style can say a lot about your business and how you operate. In this episode, stylist and confidence coach Loulou Storey shares practical tips on how to use your clothes as a tool for business success. Here’s what you’ll learn in …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/171-how-your-personal-image-impacts-on-your-business/"> <span class="screen-reader-text">[171] How your personal image impacts on your business with Loulou Storey</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/171-how-your-personal-image-impacts-on-your-business/">[171] How your personal image impacts on your business with Loulou Storey</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Whether you like it or not, people judge on appearance. Which means your personal style can say a lot about your business and how you operate. In this episode, stylist and confidence coach Loulou Storey shares practical tips on how to use your clothes ... Whether you like it or not, people judge on appearance. Which means your personal style can say a lot about your business and how you operate. In this episode, stylist and confidence coach Loulou Storey shares practical tips on how to use your clothes as a tool for business success. Here’s what you’ll learn in … [171] How your personal image impacts on your business with Loulou Storey Read More » Janet Murray clean 44:32 [170] How to deal with criticism https://www.janetmurray.co.uk/170-how-to-deal-with-criticism/ Tue, 20 Jun 2017 07:16:36 +0000 http://www.janetmurray.co.uk/?p=12574 <p>If you’re doing business online, inevitably there will be times when you find yourself on the receiving end of criticism - whether that’s on your blogs, social media posts or in your email inbox. In this episode I share the strategies I’ve developed to deal with negative comments without letting them throw me - and …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/170-how-to-deal-with-criticism/"> <span class="screen-reader-text">[170] How to deal with criticism</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/170-how-to-deal-with-criticism/">[170] How to deal with criticism</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re doing business online, inevitably there will be times when you find yourself on the receiving end of criticism - whether that’s on your blogs, social media posts or in your email inbox. In this episode I share the strategies I’ve developed to... If you’re doing business online, inevitably there will be times when you find yourself on the receiving end of criticism - whether that’s on your blogs, social media posts or in your email inbox. In this episode I share the strategies I’ve developed to deal with negative comments without letting them throw me - and … [170] How to deal with criticism Read More » Janet Murray clean 13:07 [169] Why your business needs great headshot photography (and how to get it) with Laura Pearman https://www.janetmurray.co.uk/169-why-your-business-needs-great-headshot-photography-and-how-to-get-it-with-laura-pearman/ Thu, 15 Jun 2017 17:12:13 +0000 http://www.janetmurray.co.uk/?p=12571 <p>The profile picture you use on social media and on your website can make a big difference to how people view your business. In this episode, headshot photographer Laura Pearman shares her expert advice on how to get pictures that will give the right impression to your prospective customers. Here’s what you’ll learn in this …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/169-why-your-business-needs-great-headshot-photography-and-how-to-get-it-with-laura-pearman/"> <span class="screen-reader-text">[169] Why your business needs great headshot photography (and how to get it) with Laura Pearman</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/169-why-your-business-needs-great-headshot-photography-and-how-to-get-it-with-laura-pearman/">[169] Why your business needs great headshot photography (and how to get it) with Laura Pearman</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> The profile picture you use on social media and on your website can make a big difference to how people view your business. In this episode, headshot photographer Laura Pearman shares her expert advice on how to get pictures that will give the right im... The profile picture you use on social media and on your website can make a big difference to how people view your business. In this episode, headshot photographer Laura Pearman shares her expert advice on how to get pictures that will give the right impression to your prospective customers. Here’s what you’ll learn in this … [169] Why your business needs great headshot photography (and how to get it) with Laura Pearman Read More » Janet Murray clean 46:56 [168] How to promote yourself at live events (without being a pain in the ass) https://www.janetmurray.co.uk/how-to-promote-yourself-at-live-events-without-being-a-pain-in-the-ass/ Tue, 13 Jun 2017 06:26:20 +0000 http://www.janetmurray.co.uk/?p=12567 <p>Going to live events can be a great way for you to get in front of prospective customers and show how you may be able to help them. But how do you make connections without delivering the hard sell? Here’s what you’ll learn in this episode: How to get to know other delegates before the …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-promote-yourself-at-live-events-without-being-a-pain-in-the-ass/"> <span class="screen-reader-text">[168] How to promote yourself at live events (without being a pain in the ass)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-promote-yourself-at-live-events-without-being-a-pain-in-the-ass/">[168] How to promote yourself at live events (without being a pain in the ass)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Going to live events can be a great way for you to get in front of prospective customers and show how you may be able to help them. But how do you make connections without delivering the hard sell? Here’s what you’ll learn in this episode: How to get t... Going to live events can be a great way for you to get in front of prospective customers and show how you may be able to help them. But how do you make connections without delivering the hard sell? Here’s what you’ll learn in this episode: How to get to know other delegates before the … [168] How to promote yourself at live events (without being a pain in the ass) Read More » Janet Murray clean 16:45 [167] SEO made simple with Martin Huntbach https://www.janetmurray.co.uk/167-seo-made-simple-with-martin-huntbach/ Fri, 09 Jun 2017 04:59:08 +0000 http://www.janetmurray.co.uk/?p=12564 <p>If you’re not a ‘techie’ sort, you may find the term search engine optimisation (SEO) a bit intimidating. But if you want prospective customers to find you online, it’s something you can’t afford to ignore. In this episode, digital expert Martin Huntbach demystifies the topic and shares what small business owners need to know about …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/167-seo-made-simple-with-martin-huntbach/"> <span class="screen-reader-text">[167] SEO made simple with Martin Huntbach</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/167-seo-made-simple-with-martin-huntbach/">[167] SEO made simple with Martin Huntbach</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re not a ‘techie’ sort, you may find the term search engine optimisation (SEO) a bit intimidating. But if you want prospective customers to find you online, it’s something you can’t afford to ignore. In this episode, If you’re not a ‘techie’ sort, you may find the term search engine optimisation (SEO) a bit intimidating. But if you want prospective customers to find you online, it’s something you can’t afford to ignore. In this episode, digital expert Martin Huntbach demystifies the topic and shares what small business owners need to know about … [167] SEO made simple with Martin Huntbach Read More » Janet Murray clean 58:00 [166] Four things you should do every day to promote your business https://www.janetmurray.co.uk/166-four-things-you-should-do-every-day-to-promote-your-business/ Tue, 06 Jun 2017 05:39:01 +0000 http://www.janetmurray.co.uk/?p=12558 <p>If you want to create a constant stream of leads and sales, there are four things you should be doing in your business every day. Here’s what you’ll learn in this episode: The four things you should be working on every day in your business if you want to make more sales Practical tips on how …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/166-four-things-you-should-do-every-day-to-promote-your-business/"> <span class="screen-reader-text">[166] Four things you should do every day to promote your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/166-four-things-you-should-do-every-day-to-promote-your-business/">[166] Four things you should do every day to promote your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to create a constant stream of leads and sales, there are four things you should be doing in your business every day. Here’s what you’ll learn in this episode: The four things you should be working on every day in your business if you want ... If you want to create a constant stream of leads and sales, there are four things you should be doing in your business every day. Here’s what you’ll learn in this episode: The four things you should be working on every day in your business if you want to make more sales Practical tips on how … [166] Four things you should do every day to promote your business Read More » Janet Murray clean 31:00 [165] How to get booked and paid to speak with Grant Baldwin https://www.janetmurray.co.uk/165-how-to-get-booked-and-paid-to-speak-with-grant-baldwin/ Fri, 02 Jun 2017 07:06:17 +0000 http://www.janetmurray.co.uk/?p=12552 <p>Speaking at live events can help you build your credibility, make connections and attract new business. But how do you get started? In this episode, speaker and entrepreneur Grant Baldwin shares practical tips on finding speaking opportunities, getting hired to speak and negotiating fees (plus a whole lot more). Here’s what you’ll learn in this episode: …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/165-how-to-get-booked-and-paid-to-speak-with-grant-baldwin/"> <span class="screen-reader-text">[165] How to get booked and paid to speak with Grant Baldwin</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/165-how-to-get-booked-and-paid-to-speak-with-grant-baldwin/">[165] How to get booked and paid to speak with Grant Baldwin</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Speaking at live events can help you build your credibility, make connections and attract new business. But how do you get started? In this episode, speaker and entrepreneur Grant Baldwin shares practical tips on finding speaking opportunities, Speaking at live events can help you build your credibility, make connections and attract new business. But how do you get started? In this episode, speaker and entrepreneur Grant Baldwin shares practical tips on finding speaking opportunities, getting hired to speak and negotiating fees (plus a whole lot more). Here’s what you’ll learn in this episode: … [165] How to get booked and paid to speak with Grant Baldwin Read More » Janet Murray clean 56:53 [164] How to grow a community around your content (and why you need to) https://www.janetmurray.co.uk/164-how-to-grow-a-community-around-your-content-and-why-you-need-to/ Tue, 30 May 2017 08:23:52 +0000 http://www.janetmurray.co.uk/?p=12533 <p>If you want to create a regular stream of leads and sales for your business, you need to build a community around your content. In this episode, I explain how building a community around your content can help your business and share practical tips on how to make it happen. Here’s what you’ll learn in …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/164-how-to-grow-a-community-around-your-content-and-why-you-need-to/"> <span class="screen-reader-text">[164] How to grow a community around your content (and why you need to)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/164-how-to-grow-a-community-around-your-content-and-why-you-need-to/">[164] How to grow a community around your content (and why you need to)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to create a regular stream of leads and sales for your business, you need to build a community around your content. In this episode, I explain how building a community around your content can help your business and share practical tips on h... If you want to create a regular stream of leads and sales for your business, you need to build a community around your content. In this episode, I explain how building a community around your content can help your business and share practical tips on how to make it happen. Here’s what you’ll learn in … [164] How to grow a community around your content (and why you need to) Read More » Janet Murray clean 26:32 [163] How to get high-profile media coverage for your business with Kate Beavis https://www.janetmurray.co.uk/163-how-to-get-high-profile-media-coverage-for-your-business-with-kate-beavis/ Thu, 25 May 2017 19:52:18 +0000 http://www.janetmurray.co.uk/?p=12501 <p>Getting media coverage for your business in national newspapers, websites and magazines can position you as an expert in your field - and help you make more sales. In this episode, vintage design and lifestyle expert Kate Beavis shares her tips and strategies for getting high-profile press coverage in your target publications. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/163-how-to-get-high-profile-media-coverage-for-your-business-with-kate-beavis/"> <span class="screen-reader-text">[163] How to get high-profile media coverage for your business with Kate Beavis</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/163-how-to-get-high-profile-media-coverage-for-your-business-with-kate-beavis/">[163] How to get high-profile media coverage for your business with Kate Beavis</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Getting media coverage for your business in national newspapers, websites and magazines can position you as an expert in your field - and help you make more sales. In this episode, vintage design and lifestyle expert Kate Beavis shares her tips and str... Getting media coverage for your business in national newspapers, websites and magazines can position you as an expert in your field - and help you make more sales. In this episode, vintage design and lifestyle expert Kate Beavis shares her tips and strategies for getting high-profile press coverage in your target publications. Here’s what you’ll … [163] How to get high-profile media coverage for your business with Kate Beavis Read More » Janet Murray clean 58:06 [162] Do this one thing to make more sales https://www.janetmurray.co.uk/162-do-this-one-thing-to-make-more-sales/ Tue, 23 May 2017 08:11:24 +0000 http://www.janetmurray.co.uk/?p=12496 <p>Are you losing out on sales because you’re not anticipating the questions prospective customers might have about your products and services? In this episode, I explain how creating content that answers your customers’ questions - and not just on your FAQ page - could make a big difference to the bottom line of your business. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/162-do-this-one-thing-to-make-more-sales/"> <span class="screen-reader-text">[162] Do this one thing to make more sales</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/162-do-this-one-thing-to-make-more-sales/">[162] Do this one thing to make more sales</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Are you losing out on sales because you’re not anticipating the questions prospective customers might have about your products and services? In this episode, I explain how creating content that answers your customers’ questions - and not just on your F... Are you losing out on sales because you’re not anticipating the questions prospective customers might have about your products and services? In this episode, I explain how creating content that answers your customers’ questions - and not just on your FAQ page - could make a big difference to the bottom line of your business. … [162] Do this one thing to make more sales Read More » Janet Murray clean 31:12 [161] How to work with bloggers and influencers with Kat Molesworth https://www.janetmurray.co.uk/161-how-to-work-with-bloggers-and-influencers-with-kat-molesworth/ Thu, 18 May 2017 17:25:02 +0000 http://www.janetmurray.co.uk/?p=12489 <p>Working with bloggers and social media influencers can be a great way to get your business or brand in front of more people. But how do you make it happen? In this episode, pro blogger Kat Molesworth explains how to harness the power of bloggers and influencers in your business. Here’s what you’ll learn in …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/161-how-to-work-with-bloggers-and-influencers-with-kat-molesworth/"> <span class="screen-reader-text">[161] How to work with bloggers and influencers with Kat Molesworth</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/161-how-to-work-with-bloggers-and-influencers-with-kat-molesworth/">[161] How to work with bloggers and influencers with Kat Molesworth</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Working with bloggers and social media influencers can be a great way to get your business or brand in front of more people. But how do you make it happen? In this episode, pro blogger Kat Molesworth explains how to harness the power of bloggers and in... Working with bloggers and social media influencers can be a great way to get your business or brand in front of more people. But how do you make it happen? In this episode, pro blogger Kat Molesworth explains how to harness the power of bloggers and influencers in your business. Here’s what you’ll learn in … [161] How to work with bloggers and influencers with Kat Molesworth Read More » Janet Murray clean 1:00:44 [160] Going small to go big in your business https://www.janetmurray.co.uk/160-going-small-to-big-in-your-business/ Mon, 15 May 2017 17:29:35 +0000 http://www.janetmurray.co.uk/?p=12483 <p>The most successful business owners that I know have one thing in common: their ability to focus on one thing. In this episode, I explain how staying small - focusing on one ‘niche’ or trialling your product/service with a handful of clients - can help you achieve bigger results in the long term. Here’s what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/160-going-small-to-big-in-your-business/"> <span class="screen-reader-text">[160] Going small to go big in your business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/160-going-small-to-big-in-your-business/">[160] Going small to go big in your business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> The most successful business owners that I know have one thing in common: their ability to focus on one thing. In this episode, I explain how staying small - focusing on one ‘niche’ or trialling your product/service with a handful of clients - can help... The most successful business owners that I know have one thing in common: their ability to focus on one thing. In this episode, I explain how staying small - focusing on one ‘niche’ or trialling your product/service with a handful of clients - can help you achieve bigger results in the long term. Here’s what … [160] Going small to go big in your business Read More » Janet Murray clean 34:24 [159] Growing your online business through live events with Chris Ducker https://www.janetmurray.co.uk/159-growing-your-online-business-through-live-events-with-chris-ducker/ Thu, 11 May 2017 16:53:19 +0000 http://www.janetmurray.co.uk/?p=12480 <p>Attending live events can be great for your business - but have you considered running your own? In this episode, Chris Ducker shares his thoughts on how hosting live events could help you grow your business. Here’s what you’ll learn in this episode: Chris Ducker's experience of running live events including Tropical Think Tank Why every …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/159-growing-your-online-business-through-live-events-with-chris-ducker/"> <span class="screen-reader-text">[159] Growing your online business through live events with Chris Ducker</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/159-growing-your-online-business-through-live-events-with-chris-ducker/">[159] Growing your online business through live events with Chris Ducker</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Attending live events can be great for your business - but have you considered running your own? In this episode, Chris Ducker shares his thoughts on how hosting live events could help you grow your business. Attending live events can be great for your business - but have you considered running your own? In this episode, Chris Ducker shares his thoughts on how hosting live events could help you grow your business. Here’s what you’ll learn in this episode: Chris Ducker's experience of running live events including Tropical Think Tank Why every … [159] Growing your online business through live events with Chris Ducker Read More » Janet Murray clean 41:51 [158] How to get journalists to say 'yes' to you https://www.janetmurray.co.uk/158-how-to-get-journalists-to-say-yes-to-you/ Tue, 09 May 2017 06:13:36 +0000 http://www.janetmurray.co.uk/?p=12432 <p>Journalists can be frustrating to deal with. They don’t always answer their phones and can be slow to reply to emails (or not reply at all). The good news is, there are things you can do to get their attention - and increase your chances of getting a ‘yes’ when you pitch a story idea. …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/158-how-to-get-journalists-to-say-yes-to-you/"> <span class="screen-reader-text">[158] How to get journalists to say 'yes' to you</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/158-how-to-get-journalists-to-say-yes-to-you/">[158] How to get journalists to say 'yes' to you</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Journalists can be frustrating to deal with. They don’t always answer their phones and can be slow to reply to emails (or not reply at all). The good news is, there are things you can do to get their attention - and increase your chances of getting a ‘... Journalists can be frustrating to deal with. They don’t always answer their phones and can be slow to reply to emails (or not reply at all). The good news is, there are things you can do to get their attention - and increase your chances of getting a ‘yes’ when you pitch a story idea. … [158] How to get journalists to say 'yes' to you Read More » Janet Murray clean 18:01 [157] How to be more productive with Mike Vardy https://www.janetmurray.co.uk/how-to-be-more-productive-with-mike-vardy/ Fri, 05 May 2017 06:24:13 +0000 http://www.janetmurray.co.uk/?p=12383 <p>If you run your own business, there will be times when you feel overwhelmed, with so much on your to-do list, you’re not sure where to get started. In this episode, productivity expert Mike Vardy shares his strategies for getting more done in less time. Here’s what you’ll learn in this episode: Mike Vardy’s business …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/how-to-be-more-productive-with-mike-vardy/"> <span class="screen-reader-text">[157] How to be more productive with Mike Vardy</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/how-to-be-more-productive-with-mike-vardy/">[157] How to be more productive with Mike Vardy</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you run your own business, there will be times when you feel overwhelmed, with so much on your to-do list, you’re not sure where to get started. In this episode, productivity expert Mike Vardy shares his strategies for getting more done in less time... If you run your own business, there will be times when you feel overwhelmed, with so much on your to-do list, you’re not sure where to get started. In this episode, productivity expert Mike Vardy shares his strategies for getting more done in less time. Here’s what you’ll learn in this episode: Mike Vardy’s business … [157] How to be more productive with Mike Vardy Read More » Janet Murray clean 49:39 [156] How to be gritty (and how it can help your business) https://www.janetmurray.co.uk/156-how-to-be-gritty-and-how-it-can-help-your-business/ Tue, 02 May 2017 13:12:04 +0000 http://www.janetmurray.co.uk/?p=12368 <p>If you’re running your own business, there will be times when the going gets tough and you need to overcome challenges. In this episode, I share seven things I learned from running the London Marathon that can be applied to my business (and to yours too). Here’s what you’ll learn in this episode: Why you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/156-how-to-be-gritty-and-how-it-can-help-your-business/"> <span class="screen-reader-text">[156] How to be gritty (and how it can help your business)</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/156-how-to-be-gritty-and-how-it-can-help-your-business/">[156] How to be gritty (and how it can help your business)</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re running your own business, there will be times when the going gets tough and you need to overcome challenges. In this episode, I share seven things I learned from running the London Marathon that can be applied to my business (and to yours to... If you’re running your own business, there will be times when the going gets tough and you need to overcome challenges. In this episode, I share seven things I learned from running the London Marathon that can be applied to my business (and to yours too). Here’s what you’ll learn in this episode: Why you … [156] How to be gritty (and how it can help your business) Read More » Janet Murray clean 30:58 [155] How to sell without feeling gross with Tara Swiger https://www.janetmurray.co.uk/155-how-to-sell-without-feeling-gross-with-tara-swiger/ Fri, 28 Apr 2017 04:35:43 +0000 http://www.janetmurray.co.uk/?p=12351 <p>Being able to sell your products and services is a key part of running a small business, but time and time again business owners tell me that selling makes them feel a bit icky and uncomfortable. In this episode, Tara Swiger shares her tips on how to build a sustainable business - and how to …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/155-how-to-sell-without-feeling-gross-with-tara-swiger/"> <span class="screen-reader-text">[155] How to sell without feeling gross with Tara Swiger</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/155-how-to-sell-without-feeling-gross-with-tara-swiger/">[155] How to sell without feeling gross with Tara Swiger</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Being able to sell your products and services is a key part of running a small business, but time and time again business owners tell me that selling makes them feel a bit icky and uncomfortable. In this episode, Being able to sell your products and services is a key part of running a small business, but time and time again business owners tell me that selling makes them feel a bit icky and uncomfortable. In this episode, Tara Swiger shares her tips on how to build a sustainable business - and how to … [155] How to sell without feeling gross with Tara Swiger Read More » Janet Murray clean 43:20 [154] How to fund events and training as a small business owner https://www.janetmurray.co.uk/154-how-to-fund-events-and-training-as-a-small-business-owner/ Tue, 25 Apr 2017 04:39:54 +0000 http://www.janetmurray.co.uk/?p=12340 <p>Want to invest in training or personal development but feel you don’t have the budget? This podcast episode is full of ideas to help you fund training, events and other business opportunities that you’d really hate to miss out on. Here’s what you’ll learn in this episode: Tips for moving yourself from the mindset of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/154-how-to-fund-events-and-training-as-a-small-business-owner/"> <span class="screen-reader-text">[154] How to fund events and training as a small business owner</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/154-how-to-fund-events-and-training-as-a-small-business-owner/">[154] How to fund events and training as a small business owner</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Want to invest in training or personal development but feel you don’t have the budget? This podcast episode is full of ideas to help you fund training, events and other business opportunities that you’d really hate to miss out on. Want to invest in training or personal development but feel you don’t have the budget? This podcast episode is full of ideas to help you fund training, events and other business opportunities that you’d really hate to miss out on. Here’s what you’ll learn in this episode: Tips for moving yourself from the mindset of … [154] How to fund events and training as a small business owner Read More » Janet Murray clean 21:21 [153] Product launch strategies that actually work with Mark Asquith https://www.janetmurray.co.uk/153-product-launch-strategies-that-actually-work-with-mark-asquith/ Thu, 20 Apr 2017 20:34:46 +0000 http://www.janetmurray.co.uk/?p=12305 <p>When you’ve got a great idea for a new product or service, your excitement can make it tempting to go full speed ahead to the launch stage. But making sure you are building something people actually want is a crucial place to start. Entrepreneur Mark Asquith shares his tips for the six essential stages of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/153-product-launch-strategies-that-actually-work-with-mark-asquith/"> <span class="screen-reader-text">[153] Product launch strategies that actually work with Mark Asquith</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/153-product-launch-strategies-that-actually-work-with-mark-asquith/">[153] Product launch strategies that actually work with Mark Asquith</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When you’ve got a great idea for a new product or service, your excitement can make it tempting to go full speed ahead to the launch stage. But making sure you are building something people actually want is a crucial place to start. When you’ve got a great idea for a new product or service, your excitement can make it tempting to go full speed ahead to the launch stage. But making sure you are building something people actually want is a crucial place to start. Entrepreneur Mark Asquith shares his tips for the six essential stages of … [153] Product launch strategies that actually work with Mark Asquith Read More » Janet Murray clean 53:21 [152] How to deal with freeloaders https://www.janetmurray.co.uk/152-how-to-deal-with-freeloaders/ Mon, 17 Apr 2017 15:56:11 +0000 http://www.janetmurray.co.uk/?p=12257 <p>When you’re running your own business, there will be times when you come across freeloaders - people who ask for favours, including free or discounted products and services. In this episode, I share tips and strategies for dealing with these types of people. Here’s what you’ll learn in this episode: Why being upfront about what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/152-how-to-deal-with-freeloaders/"> <span class="screen-reader-text">[152] How to deal with freeloaders</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/152-how-to-deal-with-freeloaders/">[152] How to deal with freeloaders</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When you’re running your own business, there will be times when you come across freeloaders - people who ask for favours, including free or discounted products and services. In this episode, I share tips and strategies for dealing with these types of p... When you’re running your own business, there will be times when you come across freeloaders - people who ask for favours, including free or discounted products and services. In this episode, I share tips and strategies for dealing with these types of people. Here’s what you’ll learn in this episode: Why being upfront about what … [152] How to deal with freeloaders Read More » Janet Murray clean 23:48 [151] How to use Twitter chats to promote your business with Sian Conway https://www.janetmurray.co.uk/151-how-to-use-twitter-chats-to-promote-your-business-with-sian-conway/ Fri, 14 Apr 2017 04:49:18 +0000 http://www.janetmurray.co.uk/?p=12168 <p>If you’re looking to grow your following on Twitter, you might want to take part in Twitter chats - or even host your own. In this episode, Sian Conway talks about how she launched the #EthicalHour Twitter chat which now gets around one million impressions a month - and has helped her build her profile, …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/151-how-to-use-twitter-chats-to-promote-your-business-with-sian-conway/"> <span class="screen-reader-text">[151] How to use Twitter chats to promote your business with Sian Conway</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/151-how-to-use-twitter-chats-to-promote-your-business-with-sian-conway/">[151] How to use Twitter chats to promote your business with Sian Conway</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’re looking to grow your following on Twitter, you might want to take part in Twitter chats - or even host your own. In this episode, Sian Conway talks about how she launched the #EthicalHour Twitter chat which now gets around one million impress... If you’re looking to grow your following on Twitter, you might want to take part in Twitter chats - or even host your own. In this episode, Sian Conway talks about how she launched the #EthicalHour Twitter chat which now gets around one million impressions a month - and has helped her build her profile, … [151] How to use Twitter chats to promote your business with Sian Conway Read More » Janet Murray clean 51:16 [150] Behind the scenes of my business https://www.janetmurray.co.uk/150-behind-the-scenes-of-my-business/ Tue, 11 Apr 2017 05:07:27 +0000 http://www.janetmurray.co.uk/?p=12145 <p>When I asked listeners how I should mark the 150th of episode of the Soulful PR podcast,  they said they wanted to know more about me and how the show is put together.  So in this episode, I’m answering the questions rather than asking them. In this episode, I’m interviewed by my friend Rob Lawrence …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/150-behind-the-scenes-of-my-business/"> <span class="screen-reader-text">[150] Behind the scenes of my business</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/150-behind-the-scenes-of-my-business/">[150] Behind the scenes of my business</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> When I asked listeners how I should mark the 150th of episode of the Soulful PR podcast,  they said they wanted to know more about me and how the show is put together.  So in this episode, I’m answering the questions rather than asking them. When I asked listeners how I should mark the 150th of episode of the Soulful PR podcast,  they said they wanted to know more about me and how the show is put together.  So in this episode, I’m answering the questions rather than asking them. In this episode, I’m interviewed by my friend Rob Lawrence … [150] Behind the scenes of my business Read More » Janet Murray clean 57:36 [149] How to define your personal brand with Jennifer Holloway https://www.janetmurray.co.uk/149-how-to-define-your-personal-brand-with-jennifer-holloway/ Thu, 06 Apr 2017 20:56:39 +0000 http://www.janetmurray.co.uk/?p=12140 <p>In this episode, Jennifer Holloway shares her advice on how to define your personal brand - particularly if you feel uncomfortable with the idea of promoting your business. Here’s what you’ll learn in this episode: Jennifer’s business story - from PR to running her own personal branding business Why the best brands convey the ‘what’ …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/149-how-to-define-your-personal-brand-with-jennifer-holloway/"> <span class="screen-reader-text">[149] How to define your personal brand with Jennifer Holloway</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/149-how-to-define-your-personal-brand-with-jennifer-holloway/">[149] How to define your personal brand with Jennifer Holloway</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> In this episode, Jennifer Holloway shares her advice on how to define your personal brand - particularly if you feel uncomfortable with the idea of promoting your business. Here’s what you’ll learn in this episode: Jennifer’s business story - from PR t... In this episode, Jennifer Holloway shares her advice on how to define your personal brand - particularly if you feel uncomfortable with the idea of promoting your business. Here’s what you’ll learn in this episode: Jennifer’s business story - from PR to running her own personal branding business Why the best brands convey the ‘what’ … [149] How to define your personal brand with Jennifer Holloway Read More » Janet Murray clean 32:08 [148] Should you join a membership site? https://www.janetmurray.co.uk/148-should-you-join-a-membership-site/ Mon, 03 Apr 2017 09:32:32 +0000 http://www.janetmurray.co.uk/?p=12136 <p>If you’ve never belonged to a membership community, you might be wondering if it’s a good idea for you to join one. In this episode, I share my advice on how to choose the right membership community for you - and how to get the most out of it for your business. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/148-should-you-join-a-membership-site/"> <span class="screen-reader-text">[148] Should you join a membership site?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/148-should-you-join-a-membership-site/">[148] Should you join a membership site?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve never belonged to a membership community, you might be wondering if it’s a good idea for you to join one. In this episode, I share my advice on how to choose the right membership community for you - and how to get the most out of it for your ... If you’ve never belonged to a membership community, you might be wondering if it’s a good idea for you to join one. In this episode, I share my advice on how to choose the right membership community for you - and how to get the most out of it for your business. Here’s what you’ll … [148] Should you join a membership site? Read More » Janet Murray clean 31:50 [147] How to build an audience online with Lucy Parsons https://www.janetmurray.co.uk/147-how-to-build-an-audience-online-with-lucy-parsons/ Thu, 30 Mar 2017 19:04:18 +0000 http://www.janetmurray.co.uk/?p=12132 <p>If you want to build an online audience for your business you might be wondering where to start. In this episode, academic coach Lucy Parsons talks about how she has used online marketing to build her academic coaching business online - and get fully booked - in just two years. Here’s what you’ll learn in …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/147-how-to-build-an-audience-online-with-lucy-parsons/"> <span class="screen-reader-text">[147] How to build an audience online with Lucy Parsons</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/147-how-to-build-an-audience-online-with-lucy-parsons/">[147] How to build an audience online with Lucy Parsons</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to build an online audience for your business you might be wondering where to start. In this episode, academic coach Lucy Parsons talks about how she has used online marketing to build her academic coaching business online - and get fully b... If you want to build an online audience for your business you might be wondering where to start. In this episode, academic coach Lucy Parsons talks about how she has used online marketing to build her academic coaching business online - and get fully booked - in just two years. Here’s what you’ll learn in … [147] How to build an audience online with Lucy Parsons Read More » Janet Murray clean 48:43 [146] How to deal with entrepreneurial loneliness https://www.janetmurray.co.uk/146-how-to-deal-with-entrepreneurial-loneliness/ Tue, 28 Mar 2017 05:39:21 +0000 http://www.janetmurray.co.uk/?p=12126 <p>There are many great things about running your own business, but if you work by yourself you will, inevitably, feel lonely. In this episode I share three simple strategies to combat entrepreneurial loneliness How online communities can be really important to make both online and offline contacts My advice on why live events are a …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/146-how-to-deal-with-entrepreneurial-loneliness/"> <span class="screen-reader-text">[146] How to deal with entrepreneurial loneliness</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/146-how-to-deal-with-entrepreneurial-loneliness/">[146] How to deal with entrepreneurial loneliness</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> There are many great things about running your own business, but if you work by yourself you will, inevitably, feel lonely. In this episode I share three simple strategies to combat entrepreneurial loneliness How online communities can be really import... There are many great things about running your own business, but if you work by yourself you will, inevitably, feel lonely. In this episode I share three simple strategies to combat entrepreneurial loneliness How online communities can be really important to make both online and offline contacts My advice on why live events are a … [146] How to deal with entrepreneurial loneliness Read More » Janet Murray clean 21:16 [145] Getting started with Facebook ads with Gavin Bell https://www.janetmurray.co.uk/145-getting-started-with-facebook-ads-with-gavin-bell/ Fri, 24 Mar 2017 05:18:02 +0000 http://www.janetmurray.co.uk/?p=12118 <p>If you want to increase your reach on Facebook, you might be considering spending some money on advertising. But how can you make sure you’ll get a good return on investment? In this episode, social media expert Gavin Bell shares his advice on how to make Facebook advertising work for your business. Here’s what you’ll …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/145-getting-started-with-facebook-ads-with-gavin-bell/"> <span class="screen-reader-text">[145] Getting started with Facebook ads with Gavin Bell</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/145-getting-started-with-facebook-ads-with-gavin-bell/">[145] Getting started with Facebook ads with Gavin Bell</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to increase your reach on Facebook, you might be considering spending some money on advertising. But how can you make sure you’ll get a good return on investment? In this episode, social media expert Gavin Bell shares his advice on how to m... If you want to increase your reach on Facebook, you might be considering spending some money on advertising. But how can you make sure you’ll get a good return on investment? In this episode, social media expert Gavin Bell shares his advice on how to make Facebook advertising work for your business. Here’s what you’ll … [145] Getting started with Facebook ads with Gavin Bell Read More » Janet Murray clean 48:37 [144] Are you making this mistake with your about page? https://www.janetmurray.co.uk/144-are-you-making-this-mistake-with-your-about-page/ Tue, 21 Mar 2017 06:14:58 +0000 http://www.janetmurray.co.uk/?p=12113 <p>The ‘about’ page on your website should be about you and your business, right?  Not necessarily. In this episode, I share a common mistake you could be making with your about page (and how to fix it). Here’s what you’ll learn in this episode: Why your ‘about’ page shouldn’t be all about you Advice on …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/144-are-you-making-this-mistake-with-your-about-page/"> <span class="screen-reader-text">[144] Are you making this mistake with your about page?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/144-are-you-making-this-mistake-with-your-about-page/">[144] Are you making this mistake with your about page?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> The ‘about’ page on your website should be about you and your business, right?  Not necessarily. In this episode, I share a common mistake you could be making with your about page (and how to fix it). Here’s what you’ll learn in this episode: Why your ... The ‘about’ page on your website should be about you and your business, right?  Not necessarily. In this episode, I share a common mistake you could be making with your about page (and how to fix it). Here’s what you’ll learn in this episode: Why your ‘about’ page shouldn’t be all about you Advice on … [144] Are you making this mistake with your about page? Read More » Janet Murray clean 19:12 [143] How to get more engagement on your Facebook page with Jessie Wilson https://www.janetmurray.co.uk/143-how-to-get-more-engagement-on-your-facebook-page-with-jessie-wilson/ Fri, 17 Mar 2017 05:22:42 +0000 http://www.janetmurray.co.uk/?p=12110 <p>If you want to boost engagement on your Facebook page, you might think you need to pay for advertising - but there are ways to increase likes, comments and shares with little - or no - ad spend. In this episode, Institute of Mums founder Jessie Wilson shares her tips on encouraging organic engagement on …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/143-how-to-get-more-engagement-on-your-facebook-page-with-jessie-wilson/"> <span class="screen-reader-text">[143] How to get more engagement on your Facebook page with Jessie Wilson</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/143-how-to-get-more-engagement-on-your-facebook-page-with-jessie-wilson/">[143] How to get more engagement on your Facebook page with Jessie Wilson</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to boost engagement on your Facebook page, you might think you need to pay for advertising - but there are ways to increase likes, comments and shares with little - or no - ad spend. In this episode, If you want to boost engagement on your Facebook page, you might think you need to pay for advertising - but there are ways to increase likes, comments and shares with little - or no - ad spend. In this episode, Institute of Mums founder Jessie Wilson shares her tips on encouraging organic engagement on … [143] How to get more engagement on your Facebook page with Jessie Wilson Read More » Janet Murray clean 32:21 [142] Stop marketing to everyone https://www.janetmurray.co.uk/142-stop-marketing-to-everyone/ Tue, 14 Mar 2017 05:58:33 +0000 http://www.janetmurray.co.uk/?p=12107 <p>Trying to make your business all things to everyone? You could end up appealing to no one. In this episode, I explain why you shouldn’t be afraid of niching down your business Here’s what you’ll learn in this episode: Why people love specialists and experts (and why that’s important) How having a niche makes it …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/142-stop-marketing-to-everyone/"> <span class="screen-reader-text">[142] Stop marketing to everyone</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/142-stop-marketing-to-everyone/">[142] Stop marketing to everyone</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Trying to make your business all things to everyone? You could end up appealing to no one. In this episode, I explain why you shouldn’t be afraid of niching down your business Here’s what you’ll learn in this episode: Why people love specialists and ex... Trying to make your business all things to everyone? You could end up appealing to no one. In this episode, I explain why you shouldn’t be afraid of niching down your business Here’s what you’ll learn in this episode: Why people love specialists and experts (and why that’s important) How having a niche makes it … [142] Stop marketing to everyone Read More » Janet Murray clean 20:54 [141] How to write and publish your own book with Amanda Cook https://www.janetmurray.co.uk/141-how-to-write-and-publish-your-own-book/ Fri, 10 Mar 2017 11:00:39 +0000 http://www.janetmurray.co.uk/?p=12102 <p>Being a published author can help you build credibility in your niche - and attract leads and sales -  making it the best possible business card you can have. But how do you get published? And how do you get your book in front of the people you want to reach? In this episode, wellness …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/141-how-to-write-and-publish-your-own-book/"> <span class="screen-reader-text">[141] How to write and publish your own book with Amanda Cook</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/141-how-to-write-and-publish-your-own-book/">[141] How to write and publish your own book with Amanda Cook</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Being a published author can help you build credibility in your niche - and attract leads and sales -  making it the best possible business card you can have. But how do you get published? And how do you get your book in front of the people you want to... Being a published author can help you build credibility in your niche - and attract leads and sales -  making it the best possible business card you can have. But how do you get published? And how do you get your book in front of the people you want to reach? In this episode, wellness … [141] How to write and publish your own book with Amanda Cook Read More » Janet Murray clean 40:33 [140] Should you put your prices on your website? https://www.janetmurray.co.uk/140-should-you-put-your-prices-on-your-website/ Tue, 07 Mar 2017 06:24:06 +0000 http://www.janetmurray.co.uk/?p=12096 <p>You might think that being upfront about the costs of your products and services could put off potential customers, but in fact the opposite is true. In this episode, I share why business owners shouldn’t be scared to be transparent about their costs and prices. Here's what you'll learn in this episode: The importance of …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/140-should-you-put-your-prices-on-your-website/"> <span class="screen-reader-text">[140] Should you put your prices on your website?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/140-should-you-put-your-prices-on-your-website/">[140] Should you put your prices on your website?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You might think that being upfront about the costs of your products and services could put off potential customers, but in fact the opposite is true. In this episode, I share why business owners shouldn’t be scared to be transparent about their costs a... You might think that being upfront about the costs of your products and services could put off potential customers, but in fact the opposite is true. In this episode, I share why business owners shouldn’t be scared to be transparent about their costs and prices. Here's what you'll learn in this episode: The importance of … [140] Should you put your prices on your website? Read More » Janet Murray clean 22:35 [139] How to turn content into cash with Pete Matthew https://www.janetmurray.co.uk/139-how-to-turn-content-into-cash/ Fri, 03 Mar 2017 04:35:38 +0000 http://www.janetmurray.co.uk/?p=12071 <p>A knack for explaining complicated topics led Pete Matthew to launch a website simplifying financial advice. In this episode, he explains why providing people with useful information in the form of blogs, podcasts and video has helped his business double in size. Here’s what you’ll learn in this episode: Pete’s business story - how he …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/139-how-to-turn-content-into-cash/"> <span class="screen-reader-text">[139] How to turn content into cash with Pete Matthew</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/139-how-to-turn-content-into-cash/">[139] How to turn content into cash with Pete Matthew</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> A knack for explaining complicated topics led Pete Matthew to launch a website simplifying financial advice. In this episode, he explains why providing people with useful information in the form of blogs, podcasts and video has helped his business doub... A knack for explaining complicated topics led Pete Matthew to launch a website simplifying financial advice. In this episode, he explains why providing people with useful information in the form of blogs, podcasts and video has helped his business double in size. Here’s what you’ll learn in this episode: Pete’s business story - how he … [139] How to turn content into cash with Pete Matthew Read More » Janet Murray clean 41:01 [138] Five reasons not to be afraid of giving away free content https://www.janetmurray.co.uk/138-five-reasons-not-to-be-afraid-of-giving-away-free-content/ Mon, 27 Feb 2017 20:01:02 +0000 http://www.janetmurray.co.uk/?p=12064 <p>You might think that giving away free content means your potential customers will have no reason to buy from you, but this couldn’t be further from the truth. In this episode, I explain why creating free content that answers your customers' questions is simply another form of advertising (that’s completely free - bonus!). Here’s what …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/138-five-reasons-not-to-be-afraid-of-giving-away-free-content/"> <span class="screen-reader-text">[138] Five reasons not to be afraid of giving away free content</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/138-five-reasons-not-to-be-afraid-of-giving-away-free-content/">[138] Five reasons not to be afraid of giving away free content</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> You might think that giving away free content means your potential customers will have no reason to buy from you, but this couldn’t be further from the truth. In this episode, I explain why creating free content that answers your customers' questions i... You might think that giving away free content means your potential customers will have no reason to buy from you, but this couldn’t be further from the truth. In this episode, I explain why creating free content that answers your customers' questions is simply another form of advertising (that’s completely free - bonus!). Here’s what … [138] Five reasons not to be afraid of giving away free content Read More » Janet Murray clean 16:51 [137] How to get known with Mark Schaefer https://www.janetmurray.co.uk/137-how-to-get-known/ Fri, 24 Feb 2017 05:41:37 +0000 http://www.janetmurray.co.uk/?p=12043 <p>Leaving a successful career to set up on his own taught social media expert Mark Schaefer the importance of being known as an expert in his field. In this episode, he explains why business owners should focus on becoming known for what they do and outlines a strategy to achieve this. Here’s what you’ll learn …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/137-how-to-get-known/"> <span class="screen-reader-text">[137] How to get known with Mark Schaefer</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/137-how-to-get-known/">[137] How to get known with Mark Schaefer</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Leaving a successful career to set up on his own taught social media expert Mark Schaefer the importance of being known as an expert in his field. In this episode, he explains why business owners should focus on becoming known for what they do and outl... Leaving a successful career to set up on his own taught social media expert Mark Schaefer the importance of being known as an expert in his field. In this episode, he explains why business owners should focus on becoming known for what they do and outlines a strategy to achieve this. Here’s what you’ll learn … [137] How to get known with Mark Schaefer Read More » Janet Murray clean 28:50 [136] The one thing you can do to get more social media followers https://www.janetmurray.co.uk/136-the-one-thing-you-can-do-to-get-more-social-media-followers/ Tue, 21 Feb 2017 06:09:02 +0000 http://www.janetmurray.co.uk/?p=12038 <p>What is the one thing you need to do to grow your social media following? Find out in this podcast episode (clue: you’ll be surprised how easy it is). Here’s what you’ll learn in this episode: How to use your existing connections to increase your social media reach Strategies you can use to help you …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/136-the-one-thing-you-can-do-to-get-more-social-media-followers/"> <span class="screen-reader-text">[136] The one thing you can do to get more social media followers</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/136-the-one-thing-you-can-do-to-get-more-social-media-followers/">[136] The one thing you can do to get more social media followers</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> What is the one thing you need to do to grow your social media following? Find out in this podcast episode (clue: you’ll be surprised how easy it is). Here’s what you’ll learn in this episode: How to use your existing connections to increase your socia... What is the one thing you need to do to grow your social media following? Find out in this podcast episode (clue: you’ll be surprised how easy it is). Here’s what you’ll learn in this episode: How to use your existing connections to increase your social media reach Strategies you can use to help you … [136] The one thing you can do to get more social media followers Read More » Janet Murray clean 26:04 [135] How to dominate a niche with Jeff Sieh https://www.janetmurray.co.uk/135-how-to-dominate-a-niche/ Thu, 16 Feb 2017 18:44:24 +0000 http://www.janetmurray.co.uk/?p=12035 <p>If you’ve ever worried that focusing too much on a niche will limit the opportunities for your business, then you’ll love hearing how this strategy has worked for Jeff Sieh. In this episode, Jeff shares how specialising in Pinterest for men has helped him grow his social media marketing business. Here’s what you’ll learn in …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/135-how-to-dominate-a-niche/"> <span class="screen-reader-text">[135] How to dominate a niche with Jeff Sieh</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/135-how-to-dominate-a-niche/">[135] How to dominate a niche with Jeff Sieh</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you’ve ever worried that focusing too much on a niche will limit the opportunities for your business, then you’ll love hearing how this strategy has worked for Jeff Sieh. In this episode, Jeff shares how specialising in Pinterest for men has helped ... If you’ve ever worried that focusing too much on a niche will limit the opportunities for your business, then you’ll love hearing how this strategy has worked for Jeff Sieh. In this episode, Jeff shares how specialising in Pinterest for men has helped him grow his social media marketing business. Here’s what you’ll learn in … [135] How to dominate a niche with Jeff Sieh Read More » Janet Murray clean 39:36 [134] Six types of blog post you should be creating regularly https://www.janetmurray.co.uk/134-six-types-of-blog-post-you-should-be-creating-regularly/ Tue, 14 Feb 2017 06:25:52 +0000 http://www.janetmurray.co.uk/?p=12011 <p>Do you ever get stuck for ideas for blog content? In this episode I share six types of blog post you should be creating regularly. You’ll never run out of ideas again. Here’s what you’ll learn in this episode: How regular blogging can help you build trust with prospective customers Why you should focus on …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/134-six-types-of-blog-post-you-should-be-creating-regularly/"> <span class="screen-reader-text">[134] Six types of blog post you should be creating regularly</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/134-six-types-of-blog-post-you-should-be-creating-regularly/">[134] Six types of blog post you should be creating regularly</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Do you ever get stuck for ideas for blog content? In this episode I share six types of blog post you should be creating regularly. You’ll never run out of ideas again. Here’s what you’ll learn in this episode: How regular blogging can help you build tr... Do you ever get stuck for ideas for blog content? In this episode I share six types of blog post you should be creating regularly. You’ll never run out of ideas again. Here’s what you’ll learn in this episode: How regular blogging can help you build trust with prospective customers Why you should focus on … [134] Six types of blog post you should be creating regularly Read More » Janet Murray clean 22:31 [133] How to grow your following on Twitter https://www.janetmurray.co.uk/133-how-to-grow-your-following-on-twitter/ Fri, 10 Feb 2017 04:46:08 +0000 http://www.janetmurray.co.uk/?p=12008 <p>If you want to connect with journalists and get in front of potential customers, Twitter is the perfect social media platform for you. In this episode, Mike Kawula explains how to use Twitter to grow your business. Here’s what you’ll learn in this episode: Mike’s business story - from serial entrepreneur to Twitter expert with …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/133-how-to-grow-your-following-on-twitter/"> <span class="screen-reader-text">[133] How to grow your following on Twitter</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/133-how-to-grow-your-following-on-twitter/">[133] How to grow your following on Twitter</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> If you want to connect with journalists and get in front of potential customers, Twitter is the perfect social media platform for you. In this episode, Mike Kawula explains how to use Twitter to grow your business. If you want to connect with journalists and get in front of potential customers, Twitter is the perfect social media platform for you. In this episode, Mike Kawula explains how to use Twitter to grow your business. Here’s what you’ll learn in this episode: Mike’s business story - from serial entrepreneur to Twitter expert with … [133] How to grow your following on Twitter Read More » Janet Murray clean 59:34 [132] Are you making these excuses not to blog? https://www.janetmurray.co.uk/132-are-you-making-these-excuses-not-to-blog/ Tue, 07 Feb 2017 05:05:09 +0000 http://www.janetmurray.co.uk/?p=12002 <p>Publishing regular content on your website can help you connect - and build a relationship - with your potential customers. In this episode, I look at the excuses you might be making not to blog - and share some compelling reasons why you should be. Here’s what you’ll learn in this episode: How to make …</p> <p class="read-more"> <a class="" href="https://www.janetmurray.co.uk/132-are-you-making-these-excuses-not-to-blog/"> <span class="screen-reader-text">[132] Are you making these excuses not to blog?</span> Read More »</a></p> <p>The post <a rel="nofollow" href="https://www.janetmurray.co.uk/132-are-you-making-these-excuses-not-to-blog/">[132] Are you making these excuses not to blog?</a> appeared first on <a rel="nofollow" href="https://www.janetmurray.co.uk">Janet Murray</a>.</p> Publishing regular content on your website can help you connect - and build a relationship - with your potential customers. In this episode, I look at the excuses you might be making not to blog - and share some compelling reasons why you should be. Publishing regular content on your website can help you connect - and build a relationship - with your potential customers. In this episode, I look at the excuses you might be making not to blog - and share some compelling reasons why you should be. Here’s what you’ll learn in this episode: How to make … [132] Are you making these excuses not to blog? Read More » Janet Murray clean 25:48