[067] How to write and publish your own non-fiction book with Joanna Penn

Joanna Penn is a New York Times and USA Today bestselling thriller writer and non-fiction author who has sold over 450,000 books in 74 countries and 5 languages. She's also a speaker, podcaster and online course creator. In this episode she shares her advice on how to get your book idea out of your head and onto... READ MORE

How to tell your story in the media (without being boring)...

We all love telling stories. What’s more, we’re generally pretty good at it. Each and every one of us has our own ‘library’ of stories to draw from when we want to impress, empathise or entertain. Mine include: a government minister shaking his fist at me in parliament, being airlifted to hospital following a car... READ MORE

[029] Fearless self-promotion with Jen Gale

It's easy to look at other business owners who keep popping up in high-profile publications, and on radio & TV, and think that kind of success is out of reach for you. They must have friends-in-high-places or be working with a PR company, right? Not necessarily. The truth is, you don't need a PR company - or... READ MORE

[026] PR for introverts

If you hate calling journalists or would rather cut off your own nose than go to a networking ‘do’, you may wonder if you’re cut out for PR.  But being shy or reserved doesn’t mean you can’t be great at getting media coverage for your business or brand. In fact, many introverts have unique qualities... READ MORE

[020] How to tackle your creative blocks

As someone who loves setting goals and making plans,  this time of year can be magical for me. But it can also be a time when I feel creatively blocked; as much as I want to dream and make plans, sometimes the ideas just aren't there. So, with that in mind, I'm sharing three things I do... READ MORE

[019] Why you need to build a personal brand with Chris Ducker

Serial entrepreneur and Youpreneur founder Chris Ducker has been featured in dozens of high-profile publications like Entrepreneur, Business Insider, Inc, Forbes & the Huffington Post. Yet he's never pitched a single story to a journalist. Chris puts his PR success - and many of his achievements in business - down to having a strong personal brand. In... READ MORE

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The content planning masterclass for coaches, creatives and entrepreneurs - Nov 14th & 15th