email list building

[113] How to write non-spammy marketing emails

If you want to build a profitable business, email marketing is a must. But what should you write in your email copy? And can you ensure people actually read it?

In this episode, business coach Nadia Finer shares her tips on crafting email marketing copy that people want to read.

Here’s what you’ll learn in this episode:

  • Nadia Finer’s business story - from marketing strategist to business coach
  • How to focus on building an email list of people who want to hear from you
  • Ways to write emails that people look forward to receiving
  • Why everything that happens to you is a content opportunity
  • Tips on how to tell compelling stories in your email marketing
  • Why unsubscribes shouldn’t be considered as a bad thing
  • The importance of coming up with effective email subject lines

Key resources

Nadia Finer’s website

Nadia Finer on Twitter

My Black Friday offer

Soulful Marketing one-day masterclass - select 'Black Friday' ticket 

Your Year in PR media planning masterclass - enter code BLACKFRIDAY16 for special offer

Nadia Finer’s Profit Pack business club: use the code PlanetJanet and get $25 your first month - so your first month is just $5.

Here's the link to the sales page with all the details.
http://nadiafiner.com/profit-pack/

2017 media diary to plan your year ahead

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

My Soulful PR group coaching  programme (next intake starts in March 2017)

The Soulful PR Business Club

My FREE Soulful PR Facebook Community

Connect with me on Twitter, Instagram and Facebook

What to do next

If you enjoyed today’s show, please share it using the social media buttons at the top of this page.

I’d also love it if you could take a few minutes to  leave an honest review and rating for the podcast on iTunes. I read every one personally and may even read yours out on the show.

And don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live.

[076] Five strategies to grow your email list

You've probably heard the saying 'the money's in the list.' So if you're serious about growing your business, getting prospective clients on your email list should be a priority.

In this episode I share five practical strategies to help you build yours - quick.

Here's what you'll learn in this episode:

  • How to create an irresistible opt-in offer for your email subscribers (and why you need to)
  • The 'Welcome Mat' - what it is and how it can help you grow your email list
  • How Facebook advertising can help you grow your email list
  • The role webinars can play in your list-building

Key resources 

How to use webinars to grow your business (episode 29)

How to grow your email list through challenges with Angela Henderson (episode 69)

SumoMe (welcome mats and pop-ups)

Go To Webinar 

The Soulful PR Business Club

MY NEW BOOK Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

Your Year In PR - a media planning masterclass for 2017

My Soulful PR group coaching  programme (starts Sep 5)

My FREE Soulful PR Facebook Community

What to do next

If you enjoyed today’s show, please share it using the social media buttons at the top of this page.

I’d also love it if you could take a few minutes to  leave an honest review and rating for the podcast on itunes. I read every one personally and may even read yours out on the show.

And don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live.

[069] How to grow your email list through challenges with Angela Henderson

Over the last eight months Angela Henderson has added over 2,700  people to her email list.

What's her secret?

A series of 30 day online challenges that have captured the imagination of her target audience (mainly mums of babies and toddlers) and helped build a strong sense of community. In this episode she shares her best tips and tactics for using online challenges to grow your email list.

Here’s what's covered in this episode:

  • How Angela's frustration with not being able to find decent toys for her son Finlee turned into a profitable side hustle
  • Online challenges: what they are and how can they help you grow your email list
  • Deciding what kind of challenge to run and what resources you need
  • Why partnering with brands can help you host a more successful challenge (and how to found suitable partners)
  • Building a buzz around your challenge
  • Making money from your challenge (what's possible and how to do it)
  • How to nurture the people who join your email list during a challenge, so they stick around afterwards

Key resources

Angela's website 

Angela on Instagram 

Rafflecopter

Infusionsoft, MailerliteMailchimp, Madmimi and Convertkit (email marketing software)

Jadah Sellner & Simple Green Smoothies 

Survey Monkey 

ProBlogger 

Why you need to pitch every day (podcast 066)

How to write awesome press releases (my free five-day course)

Leadpages

How to pitch yourself as a podcast guest 

Picmonkey & Canva (graphic design software)

**MY NEW BOOK - OUT 7 JULY 2016 AND AVAILABLE FOR PRE-ORDER NOW ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

Soulful PR Live (meet eight national journalists and find out what they're looking for in a story)

The Soulful PR Business Club 

My FREE Soulful PR Facebook Community

What to do next

If you enjoyed today’s show, please share it using the social media buttons at the top of this page.

I’d also love it if you could take a few minutes to  leave an honest review and rating for the podcast on itunes. I read every one personally and may even read yours out on the show.

And don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live.