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[342] How to build your audience on YouTube with Jessica Dante

YouTube is the second largest search engine after Google. So if you want to get in front of a large audience, having a Youtube channel can be a smart move. But if you’re not familiar with the platform, the practicalities of setting up a channel, deciding what kind of content you should be creating and... READ MORE

[335] How to create a high-converting lead magnet

If you want to attract leads and sales for your business, you need an email list. But in a time when most of us are overwhelmed with information, inviting people to sign up for your lead magnet is not enough. In this episode, I break down the steps you need to take to create a... READ MORE

[333] 39 Surprisingly easy ways to increase your email subscribers

In January 2019, I launched a new online course How To Write Awesome Sales Copy which generated £20k in sales. It was a fairly relaxed launch, based around my six-part launch sequence (available as part of the course) and a handful of social media posts. The launch represented less than 50% of my monthly sales... READ MORE

[290] On-Air Coaching: How do I speak to two different audiences in my email marketing?

Do you sell your products or services to different audiences?  Is this getting you confused about your marketing as you don’t know who to focus on and where? In this on-air coaching episode with career coach, Janine Esbrand, I share how to target varied audiences within your email and content marketing, the importance of keeping... READ MORE

[282] On-Air Coaching: What should I include in my email newsletter? with Heidi Wall

Do you struggle to think of what to include in your email newsletter?  Or do you spend so much time thinking about what to include, you never get round to writing one at all? Listen to this on-air coaching episode with Boutique Brownies owner, Heidi Wall,  for practical tips on how to create a newsletter... READ MORE

[279] On-Air Coaching: How do I create passive income in my service based business? with Zoe Whitman

Are you fully booked every month but unsatisfied with your income at the end of it? Listen to this on-air coaching episode with accountant, Zoe Whitman, for some useful tips on building passive income streams and helping you earn more without increasing the hours you work. Here’s what you’ll learn in this episode: Zoe’s business... READ MORE

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