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14 podcast episodes to help with social media engagement

If you're struggling to get likes, comments and shares on your social media updates, it's easy to blame algorithm changes.

Although you probably don't want to hear this, the truth is it's far more likely to be about the quality of your posts and what you're doing (or not doing as the case may be) to encourage people to engage with your content.

The good news if you're prepared to put in the work, it is possible to get great engagement on social media - regardless of any algorithm changes.

With that in mind, here's 14 podcasts to help with you get more comments, likes and shares on your content.

Social media strategy 

How to decide which social media platforms to focus on (episode 112) 

The one thing you can do to get more social media followers (episode 136) 

How to plan a social media campaign for a launch (episode 178) 

How to create a social media strategy for your business with Warren Knight (episode 199) 

Twitter 

How to get more engagement on Twitter (episode 214) 

How to grow your following on Twitter with Mike Kawala (episode 133) 

Linkedin

How to get more engagement on Linkedin (episode 198) 

How to use Linkedin to grow your business with Mark Williams  (episode 185) 

Facebook

How to get more engagement in your Facebook group (episode 194) 

How to get more engagement on your Facebook page (episode 192) 

How to build a large Facebook community (episode 128) 

Instagram

How to get more engagement on Instagram (episode 196) 

How to use Instagram to promote your business with Sara Tasker (episode 093) 

Instagram strategies that work with Sarah Tasker (episode 213) 

Be patient

If you're feeling frustrated with your social media engagement, remember that it takes time - and patience - to build an online audience. Read this to find out how to build a large and loyal online following. But if you're consistent, persistent and willing to put in the work you will get there.

Want to learn how to promote your business more effectively? Join my Soulful PR Studio here (enrolments open until 7.01.18)

 

 

 

[192] How to get more engagement on your Facebook page

Getting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business - and reach more prospective clients,

But how do you get engagement on your Facebook page - without spending a ton on ads?

In this episode, I share 10 pieces of advice to get more engagement on your Facebook page.

Here’s what you’ll learn in this episode:

  • Why you need to ‘train the algorithm’ (across FB and all your other platforms)
  • How to create posts that will involve your audience (and why you need to do this)
  • Advice on using video on your Facebook page
  • Practical ideas for Facebook posts that will get you more engagement

Key resources

The Soulful PR Studio

Your Year in PR - my media planning masterclass

Video of Soulful PR Live

Soulful PR for Starters

Redhound for Dogs on Facebook

PicMonkey

Canva

Podcast How to use LinkedIn to grow your business with Mark Williams aka Mr LinkedIn (episode 185)

Podcast How to create shareable content with Daniel Knowlton (episode 187)

Soulful PR Podcast Community on Facebook: chat about the show with Janet and other listeners

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community: tips & advice for promoting your business

Connect with me on Twitter, Instagram and Facebook

What to do next

If you enjoyed today’s show, please share it using the social media buttons at the top of this page.

I’d also love it if you could take a few minutes to  leave an honest review and rating for the podcast on iTunes. I read every one personally and may even read yours out on the show.

And don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live.

 

[143] How to get more engagement on your Facebook page with Jessie Wilson

If you want to boost engagement on your Facebook page, you might think you need to pay for advertising - but there are ways to increase likes, comments and shares with little - or no - ad spend.

In this episode, Institute of Mums founder Jessie Wilson shares her tips on encouraging organic engagement on your Facebook page.

Here’s what you’ll learn in this episode:

  • Jessie Wilson’s business story - why she created Institute of Mums
  • Jessie’s strategy when she first launched the Facebook page - and how she has built a following of over 40,000
  • Examples of Institute of Mums posts that have gone viral and reached over 10 million people
  • Tips on how to craft Facebook posts that look great and attract attention
  • How to adapt your content schedule to suit your audience
  • What to do if your post receives negative comments

Key resources

The Soulful PR Studio

ResponseSource

Institute of Mums and Dads

Institute of Mums Facebook page

**MY BOOK ** Your Press Release Is Breaking My Heart (A Totally Unconventional Guide To Selling Your Story In The Media)

My FREE Soulful PR Facebook Community

Connect with me on Twitter, Instagram and Facebook

What to do next

If you enjoyed today’s show, please share it using the social media buttons at the top of this page.

I’d also love it if you could take a few minutes to  leave an honest review and rating for the podcast on iTunes. I read every one personally and may even read yours out on the show.

And don’t forget to subscribe to the podcast on iTunes, to get automatic updates every time a new episode goes live.