marketing

[350] How to use surveys to increase your online sales with Rob and Kennedy

Hypnotist Rob and mind reader Kennedy had successful stage careers before turning their attention to helping others build entertainment businesses through online courses/membership sites.  When they started using surveys to find out what products/services their ideal clients wanted, they discovered something surprising. People were much more likely to buy their products/services if they were offered... READ MORE

What to do if you're building your online audience...but you still don't have enough clients

Are you feeling frustrated because you're trying to build your online audience...but you still don't have enough clients? If this sounds familiar, keep reading. While activities like social media marketing, blogging and building your email list are brilliant for attracting cold leads (i.e. people who don't know about you yet), research consistently shows that most... READ MORE

Create 52 Weeks Of Content For Your LinkedIn Business Account (in just a few hours)

Do you find it hard to think of creative content ideas for LinkedIn and stick to a content plan for more than a few weeks at a time? It all starts with content planning and that’s exactly what the 2019 Media Diary is designed to help you do. It’s an A4 desk diary that includes... READ MORE

Editorial Calendar: Yes, You DO Need One! (And The 2020 Media Diary Will Make Content Planning Easy)

If your content planning consists of scribbling blog post titles on post-it notes or you spend way more time than you should on social media searching for content ideas, it’s time for some tough love: If you’ve thrown yourself into content marketing in the hope of building your brand and generating more sales and it’s... READ MORE

[313] On-Air Coaching: How do I sell to an audience that isn't used to being sold to?

Have you built up an audience of people who won’t buy from you?  Or do you feel the fear when it comes to selling to them? In this on-air coaching episode with sustainability expert, Jen Gale, I share helpful tips on how to start conversations with your audience on pricing and sales, dealing with objections,... READ MORE

[312] 10 marketing ideas for Black Friday

Whatever you think of Black Friday, the consumer stats show that it cannot be ignored.  Here are some practical tips on how to make the most of Black Friday -  including what to offer, how to plan your event/sale and how to promote it to your audience. If you want to listen to the podcast... READ MORE

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